Connect People, Solve Problems

Suits & Sandals is a brand communications agency located in Brooklyn, NY. 

We’re equal parts brand consultancy, digital agency and communications firm. That means we blend research, technology, design and messaging into comprehensive human-centered communications strategies and infrastructure.

We were founded in 2011 as a web design studio, and quickly realized that instead of simply providing services, we could develop and implement true strategies to connect people and solve problems. We’re a small team that can impact your business in a big way – especially if you’re having trouble with any combination of identifying, engaging, informing, inspiring or retaining your audience.

 
$10,000+
 
$150 - $199 / hr
 
2 - 9
 Founded
2011
Show all +
Brooklyn, NY
headquarters
  • 109 S 5th St, #6112
    Brooklyn, NY 11249
    United States

Portfolio

Key clients: 

CLASP, Blindcut, Efficiency for Access Coalition, Dr. John P Hanson Cancer Research Foundation, Duggal Visual Solutions, Arc Research, Health Security Partners, ShareNett, Omnibuild, Verizon Wireless, Pebblebee, The Jewish Foundation for the Righteous, Nationwide Coils, Merrill Lynch Wealth Management

Duggal Studios / Branding & Web Design for Digital Studio Image

Duggal Studios / Branding & Web Design for Digital Studio

Duggal Studios is the digital content creation studio of Duggal Visual Solutions, a giant in the printing and signage industry. Duggal specializes in CGI and motion graphics as well as studio photography, photo retouching, and video post-production.

Duggal Studios engaged us to create a brand identity for their new brand that communicates their flexible and extensive service offerings and their consultative approach to

working with their clients.

We created a visual system to represent both Duggal Studios' logo and individual glyphs for each service/capability they offer. These glyphs can be combined to tell a stories about how various services are combined to offer clients effective and visually impressive solutions.

We then designed and developed an intuitive and cinematic web portfolio to showcase Duggal Studios' extensive work. This website was built to be as flexible as possible, with a focus on object-oriented design–allowing content editors the ability to create new pages on the fly that are not tied to rigid page templates. 

CLASP / Audience Segmentation, Communication Strategy, Web Design & Development for Nonprofit Organization Image

CLASP / Audience Segmentation, Communication Strategy, Web Design & Development for Nonprofit Organization

CLASP is an international nonprofit organization that works towards improving the energy efficiency of the appliances we all use every day.

We were engaged by CLASP to help them transition their digital strategy and website to better communicate their mission and impact. Through our research and discovery process, it became clear that the organization has a very diverse set of audience groups–but that their messaging

really only catered to appliance energy efficiency experts. We developed a content strategy and UX that enables each audience segment to find and engage with the content they need in organic ways, and a visual narrative that ties them all together. Now, CLASP's website clearly defines their message, and delivers information and industry resources to the right users, and highlight's their mission and impact in highly effective ways.

The strategic insights and groundwork we developed during our discovery has given the Communications team at CLASP tools to aid in planning and development of digital communications.

Blindcut / Branding, App Design & Development, Web Design for Internet Privacy SaaS Image

Blindcut / Branding, App Design & Development, Web Design for Internet Privacy SaaS

Blindcut is an Internet privacy company focused on creating user-friendly digital products that ensure people's privacy on the web. We were engaged by Blindcut to help them develop a brand that would communicate their mission to their target audience and position them as a leader in the industry.

We created a highly scalable brand centered around the concept of "Effortless Privacy," telling the story of Blindcut's

commitment to making sure their complex technology could still be simple enough to interact with that anyone could use it. The visual design connotes waves and layers, communicating a clean experience and the barrier of safety users will perceive against privacy threats on the web.

Since the initial brand design project, we have worked consistently with Blindcut to provide creative and technical services including the production of apps, websites, video, content, and product innovation.

NextAccountant / Branding, App Design & Development, Web Design for Fintech Image

NextAccountant / Branding, App Design & Development, Web Design for Fintech

NextAccountant is a fintech tax planning and preparation platform, designed to pair customers with live tax planning professionals through a user-friendly web app experience. 

We worked with the NextAccountant team to bring their vision to life, through extensive brand identity design work that incorporated a brand narrative centered around saving people time and money on taxes so they can worry less and enjoy more

freedom. We then designed and developed the NextAccountant app from start to finish, as well as created brand collateral and an informational website for new customer acquisition. The website included a custom-built quiz functionality that grades users' financial and tax planning preparedness, which also acts as a funnel for lead capture.

Reviews

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Website Design & Digital Strategy for HVAC Company

"They're always there to help and will guide you through the entire process."    

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Jul. 2011 - Ongoing
Project summary: 

Suits & Sandals is helping to redesign a website and plan a new end-to-end digital marketing strategy. They provide ongoing monthly support and also spearhead larger, more specific projects as needed.

The Reviewer
 
11-50 Employees
 
Somers, New York
Kimberley Stephens
Director of Marketing, Nationwide Coils, Inc.
 
Verified
The Review
Feedback summary: 

Suits & Sandals has continually proved themselves as a partner by generating a valuable ROI for the investment. They not only contribute high-caliber work, but also produce detailed documentation and analytics to demonstrate impact and progress each month. The team is enthusiastic and diligent. 

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

Nationwide Coils is a company that provides heating and cooling replacement coils in the HVAC industry. I'm a director of marketing and client relations. I newly joined that team last September, but I've been familiar with the company for many years. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Suits & Sandals?

We hired Suits & Sandals to help us gradually update all our materials. They've been our marketing advisor for many years, but this year we took our partnership to the next level. They are helping us revamp all our internet marketing and are also supporting some of our side projects. 

SOLUTION

What was the scope of their involvement?

Suits & Sandals has created a very professional strategy as we've gone through this revamp. They have come up with a whole layout and plan. We hold consistent meetings to go over progress and check in to see if we're pleased with their work.

I also hold monthly meetings with them to go over feedback on our current website and see how everything's flowing. We consider what is working well and what's not. They have been highly informative and helpful for us.

What is the team composition? 

The leading team member we work with is Nick (Co-founder and CEO, Suits & Sandals).  He specifically focuses on our account. His assistant runs all our appointments and has done a great job. The main project that we're working on right now involves very intuitive work, so they assigned us a team of 4–5 people. For routine monthly tasks, we mainly interact with one account manager and the assistant.

How did you come to work with Suits & Sandals?

We know some of the members of the team on a personal level since they are local to our area. Our relationship has branched out as we've learned more about each other and how they can help us be successful. 

What is the status of this engagement?

The project started in July of 2011 and is still ongoing. We've been clients of Suits & Sandals for many years and have worked on several different projects together. Every month, they provide routine work. Larger projects occur now and then, which I have pushed forward more since I've been on board.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The last time we redesigned the website was back in 2011. Each month, we review progress.  Along with online marketing, they also work on all our analytics and assess how the site is working based on feedback from Google AdWords, and our rankings in specific searches. 

Suits & Sandals creates spreadsheets to show our progress over time. It's interesting and useful to see this progress laid out on paper so I can go back and look over what they've accomplished every month. 

When we launch the new website we've been working on together, we look forward to seeing the changes it will make for us. When that platform is up to date with all our current marketing strategies, we should see a significant difference compared to our initial efforts back in 2011.  

How did Suits & Sandals perform from a project management standpoint?

Suits & Sandals extremely responsive. Anytime we send an email with random questions, they get back to us within a day or two. They're also very organized in setting up their strategies. For our recent large big project, they planned the entire schedule and timeframe with set deadlines to make. The assistant sets up all our appointments in a timely manner. Suits & Sandals is always right on schedule.

What did you find most impressive about them?

Over the years, we've worked with a few similar marketing companies. Some of this work is hard when you're not familiar with doing it. Suits & Sandals' responsiveness differentiates them from the competition. They send monthly reports that prove they are staying up to date and keeping all the information together to compare, analyze, and give us feedback.

Suits & Sandals keeps us in the loop. They're always there to tell us what's happening and update us on changes and progress. Many other companies rarely do so, and it's hard to tell what's happening behind the scenes. 

Are there any areas they could improve?

In my experience, Suits & Sandals has been very professional ever since I started. They're a hardworking, enthusiastic, and skilled team.  

Their hourly rates are on the pricier end of digital marketing, but they deliver what we pay for. We might be spending more out of pocket, but we get the results we want. They consistently prove themselves worth the investment. 

Do you have any advice for potential customers?

Don't be afraid to ask questions. Suits & Sandals is very informative. They're always there to help and will guide you through the entire process. 

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Web Development for Health Nonprofit

"They’re incredibly responsive, professional, and organized." 

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Jan. 2016 - Ongoing
Project summary: 

fSuits & Sandals took over a website development leftover from a previous vendor. After delivering the initial solution, they provided security consulting and built a restricted portal within the website.

The Reviewer
 
11-50 Employees
 
Washington, DC
Associate Program Manager, Health Nonprofit
 
Verified
The Review
Feedback summary: 

High-quality development work and regular communication resulted in an expanded scope for Suits & Sandals. Their responsiveness and professionalism are highlights of the engagement.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I’m an associate program manager at a health nonprofit. We develop local expertise to deliver innovative, sustainable solutions to the global health security challenges we all share.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Suits & Sandals?

We originally hired Suits & Sandals to build our website after another web developer failed to deliver a satisfactory product. Recently, they’ve been making our website more secure and user-friendly and building a portal specifically for our Fellows to access materials and resources.

What were your goals for this project?

We set out to improve our web security and create a one-stop shop that contained all our resources for Fellows and Alumni. Our site also had to be accessible and fast across the world.

SOLUTION

How did you select this vendor?

Suits & Sandals was selected as a vendor before I was hired. I do know that our previous web developers were sub-par and that Suits & Sandals has been an incredible find.

Describe the project in detail.

The main project was to build a private and exclusive portal on our website for our Fellows and Alumni to access. Within this portal, people will have access to resources and materials long after their Fellowship is over.

What was the team composition?

Zach (CTO, Suits & Sandals) and Nick (CEO, Suits & Sandals) are responsible for web updates, development, and maintenance. Kat (Project Manager, Suits & Sandals) is responsible for scheduling meetings and calls with the team.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We enjoyed their work so much we expanded their responsibilities.

How effective was the workflow between your team and theirs?

We have regular calls and meetings via Google Hangouts to update our website.

What did you find most impressive about this company?

They’re incredibly responsive, professional, and organized.

Are there any areas for improvement?

No, not that I’ve seen.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

UI/UX and Rebranding for Financial Services Company

"Their creative process delivers impressive outcomes."

Quality: 
4.5
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Jan. - Sept. 2018
Project summary: 

Suits & Sandals was hired to update a web platform’s UX/UI, making the website more user-friendly and functional. The team also assisted with a few branding services. It was a collaborative process.

The Reviewer
 
2-10 Employees
 
New York, New York
Former CMO, Financial Company
 
Verified
The Review
Feedback summary: 

Because of management shifting, it’s hard to say how Suits & Sandals impacted the business. Their work was high-quality and delivered on time. Suits & Sandals’ team exhibits strong technical & creative expertise. They’re accommodating and listen to their clients, acting as a collaborative partner.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the former CMO of a private financial network that operated an online platform for co-investment.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Suits & Sandals?

Our platform was set up without any UX/UI, so we engaged with Suits & Sandals for a much more user-friendly and workable website. We needed a public home page because the network is invitation-only, so only members could see the webpages. Suits & Sandals also was hired for rebranding, and working with us on our events series and that branding as well.

SOLUTION

What was the scope of their involvement?

Suits & Sandals run a secure process for all of their clients. They begin with a discovery phase, then lay out what the best game plan is. After going through several revisions to see what fits the budget, their team creates a couple of drafts and gets feedback. When that is finalized, the build begins. It’s an incredibly collaborative process.

What is the team composition?

We dealt with the creative director and the head of the account team, and then we received our own account manager. I imagine they had several creative and technical people in the background, but I didn’t have exposure to them.

How did you come to work with Suits & Sandals?

A branding agency we were working with referred Suits & Sandals to me. They had used them for many website builds. Initially, the branding agency was going to do our rebrand while Suits & Sandals would work on the technical side. Because of project delays, Suits & Sandals took on the entire project.

What is the status of this engagement?

Our engagement lasted from January 2018 to September 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

It’s hard to say because while they did their work, the business fell behind them. The rebrand was originally a huge scope of work, but everything became truncated. Their team stayed flexible with us, even when the amount of work decreased. Suits & Sandals delivered everything they promised on time. For the platform, they ended up creating an interim site. There were several management changes in the network, so it’s hard to evaluate the business outcomes. It was a positive experience, and if we had our act together, they would’ve been an excellent partner to have.

How did Suits & Sandals perform from a project management standpoint?

Their team was extremely responsive. I preferred email and didn’t want to use any specific project management tools. They were willing to work with me, which I appreciated.

What did you find most impressive about them?

Suits & Sandals is full of listeners that are determined to understand challenges and suggest affordable solutions to move businesses forward. Throughout, I wasn’t sure what I wanted, and their team informed me of the best choices. Because of their input, I was able to educate my CEO on why we were making these choices. It was disappointing that we didn’t get to see the full project to fruition because they would’ve done a brilliant job. All the pieces they worked on were excellent. Suits & Sandals didn’t get the chance to unleash their power.

Are there any areas they could improve?

Nothing comes to mind. If we had any hiccups during the process, they were responsive enough to fix them quickly. I was impressed that a team of young professionals had such a rigorous process and continuously stayed on message.

Do you have any advice for potential customers?

Be candid regarding challenges. Suits & Sandals is excellent at problem-solving. They use technology that helps their clients get to the next level. Their creative process delivers impressive outcomes.

4.5
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Rebranding Project for Established Printing Company

"They were an all-around intelligent team—I’d consider them experts in their field."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Jul. 2017 - May 2018
Project summary: 

Suit & Sandals provided rebranding services to a company expanding to new areas within their field. They created materials ranging from logos to letterheads and designed the new website.

The Reviewer
 
201-500 Employees
 
New York, New York
Mike Lambert
Project Manager, Duggal Visual Studios
 
Verified
The Review
Feedback summary: 

The branding support enables the company to more accurately present their business to potential customers. Their overall messaging is improved and strengthened. As a partner, Suits & Sandals fulfilled every request and provided endless insight and ideas throughout the project.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I serve as a project manager for Duggal Vision Studios. We’re a printing and graphics company that has recently expanded into the world of digital content.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Suits & Sandals?

As we grew into the new digital field, we were struggling to separate ourselves from our long-standing reputation as solely a printing and graphics company. We hired Suits & Sandals to help establish our new brand that encompasses the new services we offer.  

SOLUTION

What was the scope of their involvement?

Suits & Sandals created a complete brand for the new division of our company. From interviewing key stakeholders to producing materials, they handled the full process. Their team designed the logo, letterheads, typography, website, and brand voice. They developed everything that we use to market our business.

What is the team composition?

Nick (Co-Founder & CEO, Suits & Sandals) was our main contact for developing the marketing strategy. Miles (Co-Founder & Chief Creative Officer, Suits & Sandals) handled most of the creative work and Kathryn (Project Manager, Suits & Sandals) was our project coordinator. Zachary (Partner & CTO, Suits & Sandals) served as the technical director, and a few others were supporting the project.

How did you come to work with Suits & Sandals?

I had worked with Suits & Sandals in the past. Although we didn’t follow through on the previous project, we knew their team was head and shoulders above other vendors, so we decided to hire them.

How much have you invested with them?

We spent around $30,000 on their services.

What is the status of this engagement?

Our project ran from July 2017–May 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Suits & Sandals’ support made a huge difference in our rebranding efforts. We’re now able to effectively explain our new services to our current and potential customer base. Our brand is more accurately representative of our business so that we can access a wider market.

How did Suits & Sandals perform from a project management standpoint?

Suits & Sandals was highly responsive. I was in contact with their team daily. Whether it was a Google Hangouts call or a screen-sharing meeting, I was kept informed throughout the process. They used TeamGantt to keep track of their progress, and we always knew what task was being worked on.

What did you find most impressive about them?

They were an all-around intelligent team—I’d consider them experts in their field. People on their team had won awards for everything from web design to branding. Their intellect and decision-making skills were very impressive.

Are there any areas they could improve?

Off the top of my head, nothing stands out for Suits & Sandal to improve. They did a great job, and we’re always looking for more projects to involve them with.

Do you have any advice for potential customers?

Be upfront about your goals and business needs. Though they’re smart, they can only help you approach your problems if you’re honest in the beginning stages.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
    They were very helpful with the pricing.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    I already have recommended them.

Branding & Logo Design for Search Engine

“From the beginning, they’ve been proactive, intelligent, and interested in our product’s success.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Aug. 2017 - Ongoing
Project summary: 

Suits & Sandals offers branding services, including UX/UI, logo development, and messaging. They conducted focus groups and collaborated with third-party partners to import their designs into the app.

The Reviewer
 
1 - 10 Employees
 
Millbrook, New York
Erika Hemphill
VP of Marketing, Blindcut LLC
 
Verified
The Review
Feedback summary: 

Suits & Sandals is communicative and professional, working hard to meet project goals. They hold regular meetings to ensure everyone is on the same page, and the entire team is enthusiastic about their work.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

Blindcut, LLC. is a comprehensive internet privacy company with several products designed for safer internet use. Our Blindcut browser is a private browser with a built-in VPN, integrated ad-blocking and white-listing features. Seekadoo, our kid-friendly search engine, has ad-blocking, learning tools and fun incentives for kids to safely navigate the internet. To stay up-to-date on the latest challenges facing our children’s internet privacy, our Privacy Parent website features helpful articles and how to’s for everyone.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Suits & Sandals?

We needed a partner to create the branding for our websites for Blindcut, Seekadoo, Privacy Parent, and Datacappy. We wanted someone who could best present complex ideas by generating a message and tone that was easy for people to understand.

SOLUTION

What was the scope of their involvement?

One of the first things Suits & Sandals did was design the logos and look & feel for our product line. They held numerous focus groups to figure out which colors, logos, and messaging were best, and they used that to inform their branding suggestions.

We also work with them on the website layout and other app design features, such as how kids can interface with the pages to make them as enticing as possible. They created all of the designs from scratch, although we did offer a few insights. They conducted the research and gave us their findings and recommendations. We then worked with our developers to import their designs into the products.

How did you come to work with Suits & Sandals?

They were a referral. We had an initial phone call, which went great, so we hired them. From the beginning, they’ve been proactive, intelligent, and genuinely interested in our products. 

What did you find most impressive about them?

They’re enthusiastic about our products and are personally invested in our success. Beyond that, they’re just a fun team with whom to work.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We haven’t done any quantitative analysis, but the product was just approved by the App Store.

How did Suits & Sandals perform from a project management standpoint?

They have a project manager who keeps things organized and holds weekly meetings. Our communication is excellent, and they have project management software that we can log into to track their work. The team is professional and responsive, getting back to our emails within an hour.

What did you find most impressive about them?

They’re enthusiastic about our product and are personally invested in our success. Beyond that, they’re just a fun team to work with.

Are there any areas they could improve?

No, they’re on the cutting edge of the field.

Do you have any advice for future clients of theirs?

Clearly explore your project needs and meet in person.

5.0
Overall Score It's been fun working with them.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They’re quick to meet our needs and let us know if there’ll be a delay.
  • 5.0 Cost
    Value / within estimates
    They offer a great price for quality work.
  • 5.0 Quality
    Service & deliverables
    They’re thorough, professional, and prompt.
  • 5.0 NPS
    Willing to refer

Web Design for Jewish History Non Profit

"Their work is good. If we discovered that something was not done, we rang them up or emailed them and it’s fixed within two hours."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
Project summary: 

Suits & Sandals was hired to do an overhaul of an existing website that included adding an e-commerce component where people were able to donate using their credit cards.

The Reviewer
 
1-10 employees
 
Greater New York City Area
Executive Vice President, Jewish History Non Profit
 
Verified
The Review
Feedback summary: 

Suits & Sandals received a perfect review from the client. They noted that they were great to work with for a non-profit with a limited budget, and that deadlines were always met and their response time was excellent.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

Our organization is a not-for-profit organization located in Manhattan, New York City. We are an IRS recognized 501C3 which means we are a not-for-profit. We are an International Holocaust Foundation that honors non-Jews - mostly Christians and some Muslims who during the Holocaust and WWII risked their lives to save Jewish lives. We also have an education program through Columbia University. We teach teachers the history of the Holocaust, and within that contextual setting, we talk about the rescue of Jews by non-Jews. We talk about Christian heroes, personal choice, universe of obligation, and moral responsibility.

I am the Executive Vice President.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Suits & Sandals?

We had our graphic design firm, BorsaWallace, redesign our website and Suits & Sandals was engaged to take the design and bring it to fruition. We decided we need to update our website. I went to my design firm and they designed a new website. Through our design firm, we found Suits & Sandals and they took their design for the entire website and they implemented it wonderfully.

SOLUTION

What was the scope of their involvement?

They designed an entire website. We totally gutted what we had. They updated it and made it user-friendly, and they continue to help us tweak the website to keep it current. It’s device friendly and they had five major areas to work on. In one area we have over 200 pages because we have stories about Christian and Muslim heroes who saved Jews. Suits & Sandals redesigned the whole site which included our e-commerce site that lets us receive donations. We’re also able to send e-cards out for the Jewish holidays or at Purim or Hanukkah, and they did it efficiently. They met the deadline and we were pleased.

How did you come to work with Suits & Sandals?

We got to them through our design firm, BorsaWallace, who had used them before. They are a group of young gentlemen and they are terrific.

How much have you invested with Suits & Sandals?

We are a non-profit and they gave us an appropriate rate. We went to other places and their rate was competitive. We went with them because our graphic design firm had used them and vouched for them. These guys are great.

What is the status of this engagement?

As we completed the website, we go back every six to nine month and talk about refreshing and updating it. If something doesn’t work, we call them and they fix it. We have a monthly contract with them. They’re wonderful.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

We did an analytic report which we paid them for. It showed that we had increased traffic to the site. The rescue stories, the stories of Christian heroes, is was what drew people to the site as well as our education program. When my board president spoke at the Liberation of Auschwitz, it was perhaps our highest day of getting anything because it was his remarks that were carried by CNN, BBC - every major media outlet in the United States. It was well worth updating the site, and the number of people who are donating online by credit cards has gone up significantly.

How did Suits & Sandals perform from a project management standpoint?

They did what they were supposed to do. They gave reports and they’re always available and accessible. If they’re not going to be around, they let me know.

What did you find most impressive about s & Sandals?

Compared to my other people, I think they really care about their clients. We have an interactive map that came from a previous website, and they took it and made it 100-fold better. It was their work and they were concerned that it was taking six seconds for Moldova to load or Romania or Pakistan. They said, “We’ve got to make it quicker” and they worked out the backend to make things load quicker to be visible in a much better light. They care about the end product because that’s their name reflecting them.

We have a Young Associates Division and the head of it is a tech person. He thought that the website was great. One of the reasons for redoing it was to reach out to a younger audience, and if the head of our Young Associates Division thought it was good and gave it a double thumbs up, then that was another surrogate measure - we met one of our objectives which is to appeal to a younger audience.

Are there any areas Suits & Sandals could improve?

No.

5.0
Overall Score They care, are confident, and know the field. They stay on top of developments and go beyond. They think outside the box. I came to them for a website and we got into other areas such as metric, analytics, etc. We may go there when I have the money.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    We wanted to launch it at the end of 2015. When we wanted to launch, it was done with a nice bow on it.
  • 5.0 Cost
    Value / within estimates
    We’re very pleased.
  • 5.0 Quality
    Service & deliverables
    Their work is good. If we discovered that something was not done, we rang them up or emailed them and it’s fixed within two hours.
  • 5.0 NPS
    Willing to refer
    I have recommended them to folks. I have no hesitation in recommending them.

Web Design For Research Firm

"One thing that I enjoyed about working with Suits & Sandals is how much they enjoy their work." 

Quality: 
5.0
Schedule: 
4.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
Project summary: 

Suits and Sandals designed a responsive, modern company website. The team also advised on marketing strategy, ensuring that the site aligned with the company's ideal brand image.

The Reviewer
 
11-50 Employees
 
Long Island, New York
Partner, Applied Research & Consulting LLC
 
Verified
The Review
Feedback summary: 

The new site draws frequent hits and garners positive visitor feedback. It has revitalized the brand's image among customers. Suits & Sandals made collaboration enjoyable, bringing passion and expertise to the design process. The team offered a range of talents and was reliably accessible.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Please describe your organization.

The company is Applied Research and Consulting. We are a research firm based in New York City. We do social research, which means public opinion polling, market research, employee research, and data analytics. We've been in business for more than 21 years.

What is your position?

I'm one of the two founding partners of the firm.

OPPORTUNITY / CHALLENGE

What business challenge were you trying to address with Suits & Sandals?

That's an easy one. Like many older companies, our website had been neglected for a long time. We're a small firm, and we're very referral based, so we often forget we have a website because we don't have much functionality – it's more of a billboard for us. However, Googling a company and checking out their website has become standard before choosing to do business with them, so we knew it was important that we put our best foot forward.

SOLUTION

Please describe the scope of their involvement in detail.

It was primarily web design. However, we also had conversations around brand strategy and how we wanted to present ourselves to potential clients. As far as the website goes, we wanted something that looked clean and contemporary, and we didn't want it to be too complicated. We wanted it to be light and clean. We wanted to let people know that, "Yes, you came to the right place. This is the kind of research and consulting firm that you were told about. We are the people, and here's how to get in touch with us." They took that assignment and did a beautiful job. They seemed to get it. The best part: they were fun to work with throughout the entire process.

How did you come to work with Suits & Sandals?

My partner was referred to them by a mutual friend. We were impressed by their mix of creativity and business acumen. We felt they could perceive what we were trying to do and the best way to make it happen.

Could you provide a sense of the size of this initiative in financial terms?

It was in the $10,000 to $50,000 range.

What is the status of this engagement?

It began in the summer of 2015, and if it slowed down at all that was totally our fault because we moved our office in October, and my partner and I kind of lapsed in some of our assignments. I think the actual project didn't wrap up until January 2016. But, they were always very quick at getting back to us with everything, we were kind of crappy clients in that they were usually waiting on us.

RESULTS & FEEDBACK

Could you share any statistics or metrics from this engagement?

The hits we receive are way up, but I can't tell you much in terms of new sales or anything like that because, again, we primarily utilize the website as reassurance for people who have been referred to us. However, overall, everyone is enthusiastic about the site, and I get compliments on it all the time. We're no longer nervous that we're losing people who are referred to us because they're scared off by a crappy website.

What distinguishes Suits & Sandals from other providers?

One thing that I enjoyed about working with Suits & Sandals is how much they enjoy their work. Marketing and websites should be engaging and fun to a certain extent. They were great at bringing that to the project.

Another thing I guess I can point out is that their three main guys – Nick [Dank], Miles [Roxas], and Zach [Brady] – all played their roles very clearly. There was never any confusion about who was really in charge of what function. That's very helpful. It was always clear to both my partner and I who we should be talking to about what. We knew when it was a Miles issue, when it was a Nick issue, and when it was a Zach issue. They were all instantly available to communicate with either email or text or phone, and incredibly responsive.

Is there anything Suits & Sandals could have improved or done differently?

I think they could have done a better job with some of the copywriting on the site. In some sense that's an unfair criticism because we have a highly niche business, and we're the only ones who can communicate it effectively. I guess ultimately they did a good job of pushing us to clean up some of the text, which looking back, needed to be done.

5.0
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
    We share the responsibility on being less than perfect.
  • 4.0 Cost
    Value / within estimates
    I would have loved it if it had been cheaper. I'm not an expert at what the going rates are these days for high-quality website development work. It probably wasn't a bad deal.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    I am absolutely willing to refer.

Logo and Web Design for Construction Firm

"It's not just a contract. They really are looking to build relationships." 

Quality: 
5.0
Schedule: 
4.5
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
Project summary: 

Suits & Sandals provided a suite of brand strategy services for a construction firm. Along with a complete website redesign, the team also created a new logo, style sheets, and branding guidelines.

The Reviewer
 
51-200 Employees
 
New York, New York
Bassam Tarazi
Director of Business Strategy, Omnibuild
 
Verified
The Review
Feedback summary: 

Suits & Sandals built an impressive, functional site that has attracted new clients, received compliments, and increased monthly views. The ability to update the site internally has saved time and money. The team's enthusiasm, dedication, and reliability made the development process enjoyable.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

The company name is Omnibuild. Omnibuild is a construction management firm in New York City. We did about $200 million last year, and have around 125 employees. We build mid to high rise buildings, condos, hotels, etc.

My role here is Director of Business Strategy. I've been with Omnibuild for a little over 8 years back when we had only 11 people. I've been here through the whole length of the organization.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Suits & Sandals?

We started working with Suits & Sandals back in 2015 when we had a pretty static website. It was very difficult to update, and we had to go through a designer. I know WordPress reasonably well. I've built some stuff, but I'm by no means a designer. We just wanted something more responsive, both for ourselves and our users. Something we could update on the fly and that also had blogs. As we got larger and started competing with the big construction firms in NYC, we knew we needed a website that didn’t take away, but added to our credibility.

SOLUTION

Please describe the scope of their involvement in greater detail.

In addition to redoing our website, Suits & Sandals also redesigned our logo, and created a branding and style guidelines book for us that told us where we should use our logo, what size it should be, etc. So they not only rebranded our company, but were extremely helpful in educating us on the best way to have a consistent brand strategy.

How did you come to work with Suits & Sandals?

I actually found them through Facebook. I put a post asking if anyone knew of a good branding firm in NYC. A colleague of mine from a previous company commented that Suits & Sandals would be a company to check out. I took her advice and ended up reaching out to them and a few other companies. Suits & Sandals was not the cheapest, but they weren’t the most expensive either. They were right in the middle. We ended up going with them, first because they were based in Brooklyn, and second because we loved their youthful energy.

How much have you invested with Suits & Sandals?

It was between $10,000 and $50,000.

What is the status of this engagement?

We first teamed up with them in the summer of 2015, and the website ended up launching in late October.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

As far as metrics go, our visits are way up. I don't even think we were tracking it before, but we know it just wasn't where it needed to be. The first thing clients and everybody else tells us is that the website looks great. It matters because when you're dealing with building owners, the first thing they do to get to know you is look at your website. Making a good first impression is crucial in our business, and the website Suits & Sandals designed definitely does that for us.

Another huge result for us has been the ability to update the site on our own, without going through Suits & Sandals or any other development agency. That has been a huge time and money saver.

What did you find most impressive about Suits & Sandals?

Their response is immediate. If you need something done, they respond immediately. Just two weeks ago I called them at 4:45 on a Thursday, and a client needed a special marketing book. We asked them if they could do it in 24 hours. They called me back in five minutes and basically Nick, the CEO, just shut the whole office down to work on our project. We had to pay him for that, but he didn't have to do that for us. They got it to me at 4:30 the next day. They really are willing to push the relationship forward, and it's not just about the dollars and cents. It's not just a contract. They really are looking to build relationships with people. They're just really fun people to chat with and be around, which I think is important if you're on a long project.

Are there any areas Suits & Sandals could improve?

No. It was really great. They were fair on everything. I asked for a few extra things at the end, and they didn't charge me for it. When they needed to put their hands up, they gave me healthy push back and would say “hey, we love you, but we're a business and we can’t do that for you.” I would work with them again in a second. I think they really run their business quite well.

5.0
Overall Score It's been wonderful. It really has.
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
    I don't always want the cheapest vendor. They were exactly what I thought the budget was going to be.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    My only reservation would be getting less of their time for our projects.