Application Development for Wellness Center
- Custom Software Development
- $50,000 to $199,999
- Jan. 2013 - Ongoing
- Willing to Refer
“They were pushing for the mobile application, and I’m so glad we made that decision.”
- Wellness & Fitness
- Carlsbad, California
- 51-200 Employees
- Phone Interview
Initially, Stylers integrated boxed CRM and marketing software with internal systems. The team now provides comprehensive development services, including building digital products from scratch.
Stylers’ resources are able to come up with creative solutions and innovative products, which sets them apart from local developers. Assigned developers adapt well to changing requirements and resolve issues swiftly.
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
The owner of our company, Deepak Chopra, has written over 100 books about meditation, yoga, and so on. We have many online digital products like mobile and web applications that are centered around those topics. We also have live events. I’m an IT manager and project manager for the Chopra Center Enterprise. My role is to ensure that all the systems and software we use internally and the applications that serve our users work together perfectly.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Stylers Group?
We don’t have many development resources in-house. Stylers is one of our big partners for web development. Since they work from Europe, they have very great prices compared to development prices in the US. Previously, we were working with another company that was based in India, but we were not satisfied with the work they did.
What was the scope of their involvement?
At the beginning, they did system integration for us. We use different customer relationship management software and marketing software like Salesforce and Sage. They were helping us connect the system with our in-house software and applications. We then created many digital products with them, including mobile applications and websites. One was a meditation challenge called Meditation Experience with Deepak Chopra and Oprah Winfrey, which is one of our biggest products. They rebuilt that system from scratch four years ago because the old system we had was extremely outdated. It was also supported by another company that wasn’t that good. That was a very big project, the platform. We have millions of users using it on a daily basis. We didn’t have a mobile application to this platform.
Later on, we had so many different applications and websites. Stylers suggested creating a single sign-on system, which was a great idea. Now, if you have just one account with our company, you can log in and use every single application and program we have. This is really great for us because now, we can track the users and see whether they buy something in our store. We can offer them other services based on what they’re buying. From the user’s perspective, Chopra Center is one entity. They don’t know that we have a separate store, we have a meditation site, etc. This allows the user to remember one account name and password.
They worked on another project for us called Chopra Ananda that we just launched last year. It’s a subscription-based meditation platform where you can sign up to get access to thousands of meditations. Stylers designed that site and the mobile application. The site was built on Laravel, and the other languages they used were PHP, Node.js, Java, etc. The mobile apps are for iOS and Android.
How did you come to work with Stylers Group?
Our decision to hire them was based on references and the fair price they offered. They offered some research. I have many bad experiences with Indian developers—they’re very good when they clearly fathom what needs to be done, but when they need to be creative and come up with solutions, they’re usually not. You usually have to tell them what to do. The US market is very expensive, so because of that, I can see that many companies are starting to develop in Eastern European countries. These developers are both cheap and very creative. They are experts in the field. I was asking for quotes from different Hungarian developers, and Stylers seemed to be very good. They were always very disciplined. They provided ideas on how things need to be stored.
How much have you invested with Stylers Group?
We spend between $100,000 and $200,000 annually with them.
What is the status of this engagement?
We started working with them in January 2013, and the work is ongoing. The meditation project was finished in six months, but they continue to provide support. They have redesigned the product every year or two. We still have a very good partnership after five years of working together.
RESULTS & FEEDBACK
Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?
Five years ago, we had around 600,000 users or less. Now, there are about 3.6 million users in the database. Stylers made it easier with the single sign-on system and other corrections. Now, we know more about our users, and we can now manage the database.
Stylers always handles any issues quickly. There are always bugs with web development. The platforms always change so quickly, but what’s important is how you react to these kinds of changes.
What I really liked with Stylers is that they came up with ideas of what we should do and what should be the next step. They don’t just do what we ask them to do; they’re also thinking about strategies and suggest innovative solutions. They were pushing for the mobile application, and I’m so glad we made that decision. The mobile application was really useful to our users.
How did Stylers Group perform from a project management standpoint?
Stylers is very good with that. Many times, I was able to reach them on the weekend if I needed to. Even with the nine-hour difference, I can reach them almost any time. In the beginning, I was worried about how the time difference would affect the relationship, but it’s turned out to be much better than I actually thought. I have had requests from my IT for changes at 3:00 or 4:00 in the afternoon and I send it to Stylers. When I wake up in the morning, the work has already been done. I usually reach them via Skype. IT projects always have delays. But I never experienced something huge, like I experienced with other teams. They assigned me a full Scrum team with a few developers, a QA person who is doing all the testing, and a project manager. I’m very satisfied with that part.
What did you find most impressive about Stylers Group?
They have a smaller team, not like an international company. Because of that, they can be much quicker for innovations in the market. They handle their clients more like a small family-owned restaurant instead of a big chain restaurant.
Are there any areas Stylers Group could improve?
I can’t think of anything.
Service & Deliverables
"I never really experienced big delays. About 90%–95% of the time, they delivered within the deadline. If not, there were clear reasons why, which I could accept."
On time / deadlines
"It was very clear. I always knew what was going to happen."
Value / within estimates
"It’s much cheaper than here."
Willing to Refer5.0
"I would recommend them.