studio&more

BACKGROUND

Please describe your company and position.

I am the Brand & Design Team Lead of Checkmarx

Describe what your company does in a single sentence.

Checkmarx is the leader in application security and ensures that enterprises worldwide can secure their application development from code to cloud. Our consolidated platform and services address the needs of enterprises by improving security and reducing TCO, while simultaneously building trust between AppSec, developers, and CISOs.

At Checkmarx, we believe it’s not just about finding risk, but remediating it across the entire application footprint and software supply chain with one seamless process for all relevant stakeholders. 

We are honored to serve more than 1,800 customers, which includes 40 percent of all Fortune 100 companies including Siemens, Airbus, Salesforce, Stellantis, Adidas, Walmart and Sanofi. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire studio&more to accomplish?

• Rebrand to establish a refreshed and consistent brand identity
• Redesign the UX/UI of our new website for an engaging and intuitive user experience
• Build a comprehensive design system to provide the design team with standardized tools and guidelines

SOLUTION

How did you find studio&more?

• Online Search
• Other

Why did you select studio&more over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned
• Professional approach

How many teammates from studio&more were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

1. Refresh brand identity: logo, typography, color palette, icon kit.
2. Ensure cohesive brand presence across web, print, social media, and other assets.
3. Redesign UX/UI for the new website.
4. Create designs for assets such as eBooks, reports, and white papers.
5. Develop a visual language for Checkmarx blogs.
6. Establish a comprehensive design system.
7. Design booths for physical events.
8. Create branded swags: T-shirts, stickers, posters.
9. Build detailed brand guidelines.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

1. Achieve full approval and positive feedback from the entire company, including the board.
2. Develop an easy-to-use brand that enhances ongoing project designs.
3. Garner positive feedback from external stakeholders.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Always punctual, transparent, and organized, with well-structured processes involving us at every step. Weekly sync meetings and daily correspondence ensure effective communication and collaboration.

What was your primary form of communication with studio&more?

Virtual Meeting

What did you find most impressive or unique about this company?

The team exemplified exceptional communication, attentively listening and aligning with our needs rather than pursuing their own agenda. Their deep commitment and collaborative spirit were evident, as they proactively addressed any issues to ensure mission success. With their intelligence, talent, and diverse capabilities, they proved to be an invaluable partner, fundamentally contributing to our achievement.
 
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Are there any areas for improvement or something studio&more could have done differently?

Not at all!

BACKGROUND

Introduce your business and what you do there.

I'm the director of marketing for a B2B SAFTA company. We're in the business of app store optimization technology and we offer a product for A/B testing app store pages. We work with mobile companies such as Facebook, Uber, Zynga, and Disney. We offer them a way to A/B test the landing page to increase conversion rates and get more installs.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with studio&more?

We hired them for a company rebranding project as well as website design.

SOLUTION

What was the scope of their involvement?

We worked with studio&more on a rebranding project. We had an existing website, but we didn't really rely on it, so they helped us with website design, as well. We planned out the wireframe, the entire website structure, and they designed it according to the guidelines that they also used when we ran the branding project.

We provided them with the content, logo, color palette, and fonts. We also provided them with all kinds of deliverables such as presentation templates, business cards, and banners for social media. All of these were part of a brand book that we did with them.

What is the team composition?

They're a small team. We basically work with Nitsan (CEO) who oversees everything and we work with Avishay (Creative Director) who is the project manager for this project. They have about 10 people including web designers, 3D artists, and illustrators. I'm still speaking with Avishay —I'm with him on a regular basis and they're always available.

How did you come to work with studio&more?

We basically did a bit of market research in Israel looking for design studios with experience in branding and web design projects. We evaluated a lot of teams and we ended up choosing studio&more.

What is the status of this engagement?

We worked together from July 2019–June 2020. The branding project was started around July 2019 and the website project around December 2019. The branding project was finished first and the website was launched in June 2020. We're still working with them.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We’re pretty satisfied with their work. They’re professional and their team has great production capabilities. At the end of the day, their designs were of high production value. We won several awards with that website. We're really satisfied with the website and the branding process in general. It was a pleasure working with them. 

How did studio&more perform from a project management standpoint?

The founders were really involved and they felt like the project their baby. They handled it pretty well overall. I’m really satisfied with how they manage themselves and I'm really satisfied with the end result.

We didn't have a project tracker, but we had regular meetings to check on the project and everything was really clear. There are the usual back and forth type of things that are happening when we work with an external design studio. It's just the normal workflow that we have with an external design partner and doing a branding project for a start.

What did you find most impressive about them?

They're really creative and at the end of the day, out of the B2B SaaS companies facing the US market that we evaluated in Israel, you'll get the best value for your money when working with studio&more. They have a really good production value to their deliverables and they're keeping it pretty cost-effective.

Do you have any advice for potential customers?

When embarking on such a project, you have to make sure that you're ready to start this. If you don't have a solid understanding of what you want, and what's the identity of the company, they won't have much to work with. There’s going to be a lot of back and forth and a lot of mismatch between what they design and what you expect.

If you do know your identity and you baked everything in a really good way and deliver a solid brief to them, I think they do a really good job. For anyone starting to work on such a project with studio&more, you have to do the preparation for it to succeed.

BACKGROUND

Please describe your company and position.

I am the VP marketing of Autofleet

Describe what your company does in a single sentence.

Fleet optimization

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire studio&more to accomplish?

• Brand update
• new website

SOLUTION

How did you find studio&more?

Other

Why did you select studio&more over others?

high creative abilities and understanding of our product

How many teammates from studio&more were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

&more were in charge of updating our brand and website. the old brand and website were also the work of the same studio. since the company grew and got more mature we needed to present it with our look and have a more of a lead gen based website with a CMS

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

we had a beautiful and updated brand and website

Describe their project management. Did they deliver items on time? How did they respond to your needs?

we got an account manager who was available to questions, quotes, share the feedback with the designers and made it very comfortable to manage deadlines as well

What was your primary form of communication with studio&more?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The studio is very independent after they understand your goals, they can suggest solutions until they crack the vision we are after. they also create memorable designs with a twist and it was important for us to be unique

Are there any areas for improvement or something studio&more could have done differently?

The web development could have been smoother and better streamlined but they were working with an external overseas vendor...

BACKGROUND

Please describe your company and position.

I am the Product Manager of a software company 

Describe what your company does in a single sentence.

Provide of enterprise software

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire studio&more to accomplish?

• Design new cloud-based web app from scratch

SOLUTION

How did you find studio&more?

Online Search

Why did you select studio&more over others?

• High ratings
• Close to my geographic location
• Great culture fit

How many teammates from studio&more were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Scope of the work included a full UX/UI design from the ground up for a new SaaS product.This included all major flows, design system, animations and illustrations

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Launch of product, all major flows completed

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Delivery was on time, communication was professional, transparent and effective.Great team to work with!

What was your primary form of communication with studio&more?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We were impressed with their extremely talented UX/UI designers, illustrators, and animators and great communication.

Are there any areas for improvement or something studio&more could have done differently?

No.