Stride Digital

BACKGROUND

Please describe your company and your position there.

I am the Managing Director of an online consulting firm offering UK stock market education. We target the B2C market. www.shiftingshares.com

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Stride Digital?

I have no experience in digital marketing and did not know how best to amplify my message online. This was a challenge as my business required exposure to the right audience.

What were your goals for this project?

My goals for this project were to prove the concept and short term cash generation. I did not have a huge budget for this but Stride made sure I got all of the easy wins that were cost effective and really delivered tangible value.

SOLUTION

How did you select this vendor?

I selected this vendor because after speaking with Stride they asked questions and offered me advice for free - I got so much value out of the initial consultation call I decided to work with them straight away. Other vendors would ask a lot of questions, and come up with a quote that conveniently was above my budget - that was not the case with Stride.

Describe the scope of their work in detail.

Stride showed me the importance of digital marketing and getting my message heard. They explained the importance of SEO and relevant backlinks, and introduced me to a subscriber funnel where I collected emails with a lead magnet. Through their guidance we were able to collect over 1,000 emails in the first month of launching.

What was the team composition?

I had my own project consultant from Stride and they regularly checked in when they said they would, and were consistent. Stride took the time to explain everything in a lay person's manner and so I was never left feeling like I was being hoodwinked as everything was walked through and explained until I understood exactly what and why we were doing.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Since working with Stride, I have successfully launched my seminar available at www.shiftingshares.com which has a ticket price of £500 per seat. The first two seminars have so far been fully sold out and without Stride this would not have been possible.

I know exactly what I need to do to continue growing my business and will continue to work with Stride as my business grows.

How effective was the workflow between your team and theirs?

The workflow was very efficient and effective because everything was always done ahead of schedule and to a high standard. Communication was very impressive.

What did you find most impressive about this company?

I was surprised at how much knowledge Stride had - I was a bit sceptical when I first read about digital marketing but now I see I could not have done what I wanted to do without Stride.

They are experts across various fields, and their focus on customer service really shows. They care about their customers and their long term focus stands out in the industry.

Are there any areas for improvement?

I was very satisfied with Stride and will continue to work with them - I have no reason to change as they did everything that I wanted and helped me achieve my goals.