Street 17

BACKGROUND

Please describe your company and position.

I am the Founder and Owner of NeuClix

Describe what your company does in a single sentence.

The bridge between ideas and success. We are a creative and innovative web development firm that combines a distinct understanding of marketing strategies, with an expertise in delivery and communication. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Street 17 to accomplish?

• we’ve been around for about 3 years and things were kinda stalling. traffic was ok but not growing like we hoped. our platform needed more than just small fixes—it needed a full upgrade. we wanted it to be easier to use, more fun, and more helpful for the people who use it.we found street 17 and honestly just hoped they’d bring some fresh ideas and help take things to the next level. our goal was to double traffic and make the site feel like the place to go if someone wants to give back—whether that’s time, money, skills, whatever.

SOLUTION

How did you find Street 17?

Referral

Why did you select Street 17 over others?

• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Street 17 were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

First we had a big meeting with them, kinda laying out our goals. they introduced the devs and the project coordinator. They really kept everything organized and made things way easier for us. they used trello to keep things moving, and we had weekly meetings to check in. for quick stuff, we just messaged on skype or email.some stuff they built:people and companies can now donate stuff, offer training, or help out with servicesusers can run contests and others can join (this got a lot of attention)they redesigned the whole platform—home page and sections like causes, volunteering, donating, etc. it all looks cleaner and works betterthey made the newsfeed smarter so people see stuff that actually matters to themthey added notifications so users know when something new or important happensoverall the whole process was smooth. they listened, they adjusted fast when we needed changes, and things just kept moving.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Honestly, big win. most of the new stuff is live on volontime.com and it’s working great. the platform feels new and way more useful now.and the numbers show it too we went from around 11k users to 20k+. almost doubled. and we’re seeing more people come back and share stuff with others, which is huge for us.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything was tracked in trello. weekly check-ins kept us on track. The coordinator was super responsive i’d just message her if i needed something and she’d get it handled. she also made sure new features were tested before we even saw them.timing was good. if something was late, they told us right away and explained why. nothing dragged on too long.

What was your primary form of communication with Street 17?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They just got it. They didn’t try to overcomplicate stuff. They gave smart, simple fixes that worked and saved us money too.plus, they worked like a real team. easy to talk to, no drama. we always felt like they cared about what we were building.

Are there any areas for improvement or something Street 17 could have done differently?

If i had to pick one thing it’d be great if they had an emergency support option, like weekend/holiday help. our platform runs 24/7 so that’d be helpful just in case something breaks at a weird hour.

BACKGROUND

Please describe your company and position.

I am the Partner and Owner of CreativeOne

Describe what your company does in a single sentence.

CreativeOne is an industry-leading diversified financial services organization focused on retirement income solutions, including annuities, investments and life insurance. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Street 17 to accomplish?

• we brought on street 17 to help us launch our site from scratch. like we literally had no website or anything at the time lol. the goal was just to build something clean and solid that felt like us. later down the line, we realized the site needed a refresh so we hit them up again. they’ve been working on a full redesign since. it’s not live yet but already looks really good.

SOLUTION

How did you find Street 17?

Referral

Why did you select Street 17 over others?

• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Street 17 were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

They handled pretty much everything. full site design + dev in the beginning. after that, they helped with updates and fixing random stuff we needed along the way. now they’re building a new version in wordpress for us. it’s way more flexible which we need. we’ve been working with their team on the layout, visuals, flow all of it. they’ve been involved the whole way through.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

the first site actually got some design awards which was kinda unexpected but cool. people really liked it—internally, clients, even folks in the industry reached out to say it looked dope. it def helped us look more legit and gave us a strong presence right out the gate.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They’re super chill and easy to work with. not a ton of process which worked for us. we’d just hit them up when we needed something and they’d get on it. it’s mostly hourly billing so we had freedom to ask for stuff without being locked into some giant monthly thing.

What was your primary form of communication with Street 17?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out the most was how much they cared. like even after we were technically done, we had a weird malware issue hit and they jumped in right away to help. no contract or anything. they just wanted to make sure we were good. not a lot of teams do that.

Are there any areas for improvement or something Street 17 could have done differently?

pricing’s def not the cheapest, i’ll say that. but you get what you pay for. we’d rather pay a bit more and know things are gonna be done right than deal with cheaper devs who flake or miss stuff. so yeah, worth it.

BACKGROUND

Please describe your company and position.

I am the Founder & Owner of Mark Edgar Stephens, Executive Coaching & Professional Consulting Services

Describe what your company does in a single sentence.

Mark Edgar Stephens works with Executives and Executive teams in the areas of confidence-building, executive presence, public speaking, and business strategy. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Street 17 to accomplish?

• we were still pretty early when we linked up with Street 17. maybe a year in. we had 2 main things on our plate—first, we needed a home for our fellowship program (something we were really hyped about). second, we wanted to start building a real brand presence online. get people to feel who we were, not just read about it.our crew is mostly in the science + tech world so we were looking for something clean, modern, and intentional—nothing flashy but def not boring either. we needed something that could grow with us too.

SOLUTION

How did you find Street 17?

Online Search

Why did you select Street 17 over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Street 17 were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

they actually built 3 different WordPress sites for us. first was the fellowship site—had the most features, kinda set the tone for how everything else would look and feel. then they helped us put up a light version of our org site, just to have something out in the world. eventually that turned into our full site which we’re still growing and tweaking with them now.they didn’t just hand stuff off either. they trained us on how to manage things ourselves—showed us how to update content, shared photo assets, drafts, etc. we ended up using a different designer for our logo but still appreciated the early support there too.over time they’ve become more of a branding partner than just a web dev shop. they help us think through consistency and how we show up across the board.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Honestly the feedback has been great. especially from the folks we were trying to reach academics, tech folks, people who usually don’t say much but have been saying things like “yo this looks clean” and “very professional.”our team’s happy. our partners are into it. it feels like us and that’s the biggest win.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were organized. we had some tight timelines and they helped us hit the marks without it feeling chaotic. most stuff was done over email or calls. we used Gantt charts + Google Docs to track everything. They quickly responded whenever something came up—usually the same day or the next day. felt like they had our back.

What was your primary form of communication with Street 17?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They’re super good at taking kinda messy, vague ideas and turning them into real things that actually make sense. they asked smart questions, listened well, and brought stuff to the table we wouldn’t have thought of.

Are there any areas for improvement or something Street 17 could have done differently?

Only thing i’d say is if they start doing way bigger builds for huge orgs, they might need to grow their team a bit more. but for us? their size was a win. we got personal attention, they were flexible, and we never felt lost in the shuffle.

BACKGROUND

Please describe your company and position.

I am the Founder & President of Snowball Effect

Describe what your company does in a single sentence.

We are the vital link in the sports industry, connecting businesses with partners and the opportunities they need to thrive.  

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Street 17 to accomplish?

• we were in the middle of a big rebrand and honestly it was more than just new colors or a logo. we were trying to better show people who we really are and what we care about. we’ve always been focused on real social change, but our site and branding didn’t really reflect that. so we brought in Street 17 to help make things actually match up.

SOLUTION

How did you find Street 17?

Referral

Why did you select Street 17 over others?

• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Street 17 were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We had already done a lot of the core brand work ike our voice and positioning but we needed someone to help bring it to life in a way that made sense to people. Street 17 came in and handled the website, which was huge. but more than that, they really understood what we were about.they started with the structure of the site and built from there, using these personality traits we had picked out as a guide. the end result looked and felt like us not just in style but in how it worked.they also made a super helpful resource library that people can search through easily. and they rebuilt our e-comm flow so it works smoothly with a custom tool we offer. it’s all part of our WordPress setup now and feels solid.besides the site, they helped us with stuff like business cards, slide decks, folder templates really thought through every piece of the brand.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since launching, we’ve had amazing feedback. inside the org and from people outside. It’s easier to use, more accessible, and it finally shows what we’re about clearly.even when we hit delays on our end (and there were a few), they stayed chill and supportive. they really got how we work and rolled with it even when there were lots of voices giving input.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They felt like part of our team honestly. quick to reply, stayed on top of stuff. we used Smartsheet for bugs and changes, and Google Drive/Docs for everything else. was super easy to keep track of things.when their original PM had to step away, we were kinda nervous, but they handled it really well and kept everything moving. no drama.i also appreciated that they didn’t just agree with everything we said they pushed back in good ways and helped us think smarter. that kind of honesty made the final result better.

What was your primary form of communication with Street 17?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They cared. It wasn't just about finishing the job but getting it right. they noticed the little details but also kept focused on the big goal.what really stuck with me was how we didn’t have to be perfect before talking to them. we could come in with messy ideas or half-formed stuff and they helped shape it into something that worked. that kind of partner is rare.

Are there any areas for improvement or something Street 17 could have done differently?

only small thing—there were a few moments where different communication styles clashed a bit between our teams. nothing major, and we all figured it out. just part of learning how to work together.overall tho, working with Street 17 was a great move for us. they brought calm and clarity to a big process and helped us show up the way we’ve always wanted to.

BACKGROUND

Please describe your company and position.

I am the Founder & CEO of Verb Energy

Describe what your company does in a single sentence.

e started Verb to make people feel incredible by delivering energy in a healthy, convenient, and delightful way. We make delicious energy products that we sell via text message and online (www.verbenergy.co). 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Street 17 to accomplish?

• We needed a solid website from scratch—something clean, professional, and actually useful. Street 17 was the team we trusted to make it happen, and they did.

SOLUTION

How did you find Street 17?

Referral

Why did you select Street 17 over others?

• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Street 17 were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

They built the site on Squarespace and made sure everything worked smoothly. We got high-quality photos, third-party property plugins, links, bios, and an easy contact system—all put together in a way that makes sense.But what really stood out was how they worked with us. They weren’t just taking orders—they helped refine ideas, made smart suggestions, and made sure the site actually matched our brand.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Honestly, their communication and expertise. A project like this isn’t just about technical skills—it’s about understanding what the client wants and making it even better. They actually listened, gave feedback, and helped shape the final product instead of just doing the bare minimum.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Super smooth. Easy back-and-forth, quick responses, no unnecessary delays. Everything just flowed.

What was your primary form of communication with Street 17?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

How invested they were. They weren’t just checking boxes; they actually cared about getting it right.

Are there any areas for improvement or something Street 17 could have done differently?

They did what they said they would, and it turned out exactly how we wanted.

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Evan Alexander Grooming

Describe what your company does in a single sentence.

At Evan Alexander our vision is to elevate the confidence of the world. Evan Alexander was created to produce and distribute high-quality natural products. At Evan Alexander, we believe healthy hair and skin begins with the utilization of quality products, created with the end users’ hair and skin type in mind. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Street 17 to accomplish?

• I work with Street 17 all the time to build web stuff for my clients. They just get it done, no drama, no headaches. They actually care about making sure I’m happy with the final product, which is huge. They’ve kinda become my go-to for anything web-related cause I know I can trust them to deliver.

SOLUTION

How did you find Street 17?

Referral

Why did you select Street 17 over others?

• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Street 17 were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

What I like most is they don’t just check the boxes and call it a day—they actually go the extra mile to make sure everything turns out right. The whole process is smooth, no wasted time, no endless emails.They handle most of the dev work in-house, which is a lifesaver for me. I don’t have to juggle a bunch of different people to get a project done—they take care of it all. Makes my life a lot easier.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Honestly, working with them has made my business more profitable. Since I don’t have to outsource as much, things are just easier to manage. At this point, they’re basically the dev arm of my company.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Super simple. We use Slack to keep everything moving, they send links for deliverables, and any tweaks or feedback happen over video or chat. No overcomplicated systems, just a workflow that actually makes sense.

What was your primary form of communication with Street 17?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The value, hands down. High-quality work, great communication, and they’re super flexible. Plus, pricing is solid, which is always a win.

Are there any areas for improvement or something Street 17 could have done differently?

no complaints. They’ve been solid from day one.

BACKGROUND

Please describe your company and position.

I am the CEO and Co-Founder of Cooper

Describe what your company does in a single sentence.

Providing a hyper-curated experience that delivers expert guidance, like-minded connections and personalized solutions in real-time.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Street 17 to accomplish?

• Our old website just wasn’t working—design was outdated, user experience was clunky, and it didn’t function well on mobile. We needed a full refresh, so we brought in Street 17 to handle everything from design to development

SOLUTION

How did you find Street 17?

Referral

Why did you select Street 17 over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Street 17 were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We had a pretty clear idea of what we wanted, so we gave them a solid creative direction and mapped out all the content. They took that and built an initial mockup. From there, it was a lot of back and forth—tweaking the design, making sure everything looked and felt right.Once we finalized the design, they handled all the coding, set us up on WordPress, and kept refining things to make sure the site ran smoothly. They were super proactive, always making little improvements to speed, functionality, and overall experience.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Huge difference. The site looks way better, but more importantly, we’re seeing more engagement and better conversions. Navigation is smoother, everything loads faster, and it’s just a much better experience for users.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Super easy. Their team was always on top of things—kept us updated, quick to respond, and delivered everything on time. Anytime we had feedback, they adjusted right away.

What was your primary form of communication with Street 17?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The value. For what we paid, the quality of work was next level. They didn’t just build a site—they made sure it actually worked for our business and customers.

Are there any areas for improvement or something Street 17 could have done differently?

Honestly, not really. They crushed it from start to finish.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of a small company, which is part of a bigger German company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Street 17?

We needed a system to manage our warehouse and a CRM.

SOLUTION

What was the scope of their involvement?

First, Street 17 developed our website. The platform is rather big because we offer about 50 products. After, their team built a CRM platform with a calendar to administer our client information. The product allows us to contact customers, send invoices, make proposals and contracts. They also developed a warehouse management platform with a dashboard, allowing us to track several activities simultaneously. It’s a module built into the system, which helps us monitor in- and outflows of a warehouse to control it. With the product, we can assess and deploy products to customers.

What is the team composition?

Currently, two Street 17 teammates are working on the platform.

How did you come to work with Street 17?

I can’t remember how our collaboration began. We first engaged Street 17 to build our website. Then, we asked them to help us with warehouse and client management

How much have you invested with them?

The project cost between $25,000–$50,000.

What is the status of this engagement?

We worked on the project between January–May 2019. Maybe a month later, Street 17 also provided adjustments.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’re satisfied with Street 17’s efforts. The module has made our work more efficient. The collaboration went well; we have no complaints.

How did Street 17 perform from a project management standpoint?

Project management was great. Regarding the timeline, everything went just fine.

What did you find most impressive about them?

Street 17 creates designs especially well. Their team built products for us from scratch, which showed their design skills. They also worked efficiently.

Are there any areas they could improve?

There’s nothing negative I could say. Whatever we asked, Street 17 did their best to deliver.

Do you have any advice for potential customers?

Be clear and open with them. Whatever’s written in an email or discussed in a conversation, Street 17 will complete it.

BACKGROUND

Introduce your business and what you do there.

We’re a small animation studio, and we make original content for ourselves and other parties.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Street 17?

We wanted them to help us with our visual identity by creating a whole new design for our website.

SOLUTION

What was the scope of their involvement?

They built our website using WordPress and made some additional formatting changes to create the best presentation possible. We wanted to be able to upload new projects by ourselves, without programmers, so we needed an open website we could access from the backend.

They also helped us display our brand identity on the website. We provided them with videos we had produced, and then they developed several options that represented our brand identity. Although we influenced the overall look of the website in that way, they designed the rest. This included designing a logo and creating images for our website.

What is the team composition?

There were three people on our team.

How did you come to work with Street 17?

We had worked together on previous business ventures, so it was a personal connection.

How much have you invested with them?

We spent between $4,000-$5,000.

What is the status of this engagement?

We worked together from December 2018­–January 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Street 17 delivers. We got everything we needed out of this project. Since working with Street 17, we’ve raised more funding for new projects. We’ve also been invited to the Cartoon Forum, a big animation show in Toulouse, France.

How did Street 17 perform from a project management standpoint?

It was really easy to work with them. If we didn’t have a daily meeting, they were always available to chat.

What did you find most impressive about them?

I didn’t have to be too involved, and they still delivered a quality product.

Are there any areas they could improve?

Although we’re very satisfied with our design, it would have been nice to have a few more options at the beginning of the project.

BACKGROUND

Please describe your company and position.

I am the Founder & Owner of TSB Capital Advisors

Describe what your company does in a single sentence.

TSB Capital Advisors is the national leader in student housing real estate advisory services.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Street 17 to accomplish?

• we’d been flying under the radar for a while, but eventually we hit a point where we were like… ok, we actually need a real website. one of our team members said, “if we don’t exist online, we don’t exist,” and yeah, that kinda hit. we didn’t just want a basic site though—we wanted something that really felt like us.someone on our exec team had seen street 17’s work and said good things. they’re especially good at working with orgs that actually care about people and impact, which is very much our lane. what stood out is how they tell stories in a way that hits—clean, thoughtful, emotional but still pro.we weren’t just trying to make something that looked nice. we wanted to highlight the skilled trades, showcase awesome teachers + students, and push back against this idea that college is the only way to win in life. street 17 helped us bring that to life in a big way.

SOLUTION

How did you find Street 17?

Online Search

Why did you select Street 17 over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Street 17 were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

they did all the design and dev. we gave them our words and photos, and they figured out how to turn that into something that made sense. we host the site ourselves but they made it all work.

our org doesn’t really fit into a typical “nonprofit” box, so that was a challenge. but instead of cramming us into a template, they helped us build custom stuff—like a “strategies” section—that made more sense for how we think and work.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Right away we started getting messages like “wow this site is beautiful.” and that word came up a lot“beautiful.” the photos, layout, vibe… it just feels good to be on there.

we’ve used it to launch some big stuff, like our teaching prize. it’s basically become the go-to spot for all our programs, stories, and resources. we finally have something that actually reflects the work we’re doing and helps us share it with people the right way.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Even though we never met in person, the flow was solid. everything was mostly email + google docs and it all worked fine. they set clear expectations, stuck to timelines, and never made us feel like just another client.

they were chill, responsive, easy to work with. very human. we always felt like we were working with them, not just hiring them to do a thing. and they were always kind and real throughout the process.

What was your primary form of communication with Street 17?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Easy answer their heart. this team really cares. like genuinely. you can feel it in the work, in their emails, in how much extra effort they put in. they’re not just making websites they’re helping push missions forward. and we’re super thankful we got to work with them.

Are there any areas for improvement or something Street 17 could have done differently?

 Their size actually worked in our favor, because we got a lot of personal attention and flexibility.