StoryAZ Studio

BACKGROUND

Please describe your company and position.

I am the former Director of Demand Gen of Decimal

Describe what your company does in a single sentence.

Outsourced bookkeeping services for small and mid-sized businesses.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire StoryAZ Studio to accomplish?

• We retained StoryAZ Studio to create detailed articles on small business accounting topics for our blog
• We also wanted to grow our online presence through the creation, scheduling, and dissemination of content, graphics, and videos across our branded social media channels.

SOLUTION

How did you find StoryAZ Studio?

Referral

Why did you select StoryAZ Studio over others?

• Pricing fit our budget
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from StoryAZ Studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Working with our marketing team, StoryAZ Studio created a series of weekly blog articles on technical financial topics. These articles provided education for small businesses and helped demonstrate our domain expertise.
Additionally, StoryAZ managed our branded social media channel, producing content, visuals, and videos that significantly boosted our engagement rates. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The collaboration led to a notable increase in website traffic, a more regular and authoritative blog publishing cadence, and measurable growth in social media followers, impressions, and overall engagement.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

StoryAZ Studio distinguished themselves with exceptional responsiveness and proactive communication, adhering to detailed project timelines that kept us well-informed and engaged throughout the process.

What was your primary form of communication with StoryAZ Studio?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their team was punctual, open to feedback, and adaptable to change requests. What set them apart was their exceptional professionalism.

Are there any areas for improvement or something StoryAZ Studio could have done differently?

I was very pleased with the partnership, nothing major to note here. 

BACKGROUND

Please describe your company and position.

I am the Director of Content of a software company.

Describe what your company does in a single sentence.

We stand as a pioneering force globally in Visual Assistance, revolutionizing enterprise service efficiency with cutting-edge technology.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire StoryAZ Studio to accomplish?

• We sought StoryAZ Studio's expertise to enrich our company blog with meticulously researched and expertly crafted articles.
• We aimed to amplify our online presence through the strategic creation, scheduling, and dissemination of content, graphics, and videos across our branded social media channels.

SOLUTION

How did you find StoryAZ Studio?

Referral

Why did you select StoryAZ Studio over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from StoryAZ Studio were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

In close collaboration with our marketing team, StoryAZ Studio curated a compelling series of blog articles highlighting the integration of AI technology in our service offerings. These articles not only educated potential customers on the benefits of our innovations but also underscored our leadership in the tech space. 

Additionally, StoryAZ took charge of our branded social media channel, producing captivating content, visuals, and videos that significantly boosted our engagement rates. Their strategic content curation and visual storytelling enhanced our brand's narrative online, positioning us as a tech-savvy and customer-oriented leader in the industry.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The collaboration led to: 

• a notable increase in website traffic
• a more regular and authoritative blog publishing cadence
• measurable growth in social media followers, impressions, and overall engagement

Describe their project management. Did they deliver items on time? How did they respond to your needs?

StoryAZ Studio distinguished themselves with exceptional responsiveness and proactive communication, adhering to detailed project timelines that kept us well-informed and engaged throughout the process.

What was your primary form of communication with StoryAZ Studio?

Virtual Meeting

What did you find most impressive or unique about this company?

Their professionalism was exceptional. The team's punctuality, openness to feedback, and adaptability to change requests were commendable. Their dedication not only to meeting but exceeding our expectations was what set them apart.

Are there any areas for improvement or something StoryAZ Studio could have done differently?

No.

BACKGROUND

Introduce your business and what you do there.

I’m the creative director at the Nonprofit Insurance Alliance, a nonprofit organization that provides liability insurance to other IRC 501(c)(3) nonprofits.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with StoryAZ Studio?

We needed help with source content editing.

SOLUTION

What was the scope of their involvement?

StoryAZ Studio has helped us with sourcing articles, working with authors, and editing back and forth with those authors' content for a blog. In addition, they've helped us with an RFP process to find a web developer for another project we're working on.

What is the team composition?

We mainly work with Ren (CEO).

How did you come to work with StoryAZ Studio?

We had prior experience working with Ren. We decided to go with StoryAZ Studio for this project because he provided a turnkey solution, and the boarding seemed easy.

How much have you invested with them?

So far, we've spent $200,000 with them.

What is the status of this engagement?

We started working together in May 2022, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

StoryAZ Studio's team has delivered everything without incident. They do a thorough job, and we're happy we partnered with them.

How did StoryAZ Studio perform from a project management standpoint?

StoryAZ Studio delivers everything on time and with outstanding quality. Regarding communication, we use Google Meet and email.

What did you find most impressive about them?

We like the attention to detail that StoryAZ Studio applies to their work.

Are there any areas they could improve?

I don't think they can improve anything — I'm happy with them and their work.

Do you have any advice for potential customers?

I recommend working with StoryAZ Studio.

BACKGROUND

Please describe your company and position.

I am the Marcom Manager of (a/an) Financial services

Describe what your company does in a single sentence.

Liability and Property insurance provider and online magazine publisher for 501(c)(3) nonprofits.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire StoryAZ Studio to accomplish?

• Provide website content in the form of articles on topics of interest to nonprofits.
• Provide email content for subscriber list of 65,000 nonprofit executives.
• Provide social media posts to promote website content.

SOLUTION

How did you find StoryAZ Studio?

Referral

Why did you select StoryAZ Studio over others?

• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

What was the size of StoryAZ Studio’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Provide finished articles for online publication with promotion materials. Includes:

1. Articles on nonprofit management topics
2. Emails promoting the weekly articles
3. Social posts promoting the weekly articles

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Google Analytics (for website)
• Hubspot Analytics (for emails)
• Facebook Analytics (for social posts)

Describe their project management. Did they deliver items on time? How did they respond to your needs?

StoryAZ employs extensive planning to ensure all stakeholders have aligned expectations and everyone is well informed of project progress. Detailed timelines execute like clockwork which has resulted in minimal communications outside of monthly reviews and deliverables. StoryAZ anticipates our needs and delivers on time, resulting in very few requests on our end.

What was your primary form of communication with StoryAZ Studio?

Email or Messaging App

What did you find most impressive or unique about this company?

Story AZ Studio solutions are not what you see everywhere else, and I believe that is because they really take a look at each project in a wholistic way. The final result is always high quality that preforms well. Beyond a great work product, they are truly people of integrity that are delightful to work with.

Are there any areas for improvement or something StoryAZ Studio could have done differently?

None that I have noted so far, but I am confident that if I brought a concern to them, it would be given immediate attention from the top and resolved quickly and completely.

BACKGROUND

Please describe your company and position.

I am the Co-host of The Couched Podcast of APA Division 39.

Describe what your company does in a single sentence.

· We are a podcast and part of one the largest professional organizations in the country. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire StoryAZ Studio to accomplish?

• • We wanted to grow our online presence through the creation, scheduling, and dissemination of content, graphics, and videos across our branded social media channels.

SOLUTION

How did you find StoryAZ Studio?

Referral

Why did you select StoryAZ Studio over others?

• Good value for cost
• Referred to me

Describe the scope of work in detail. Please include a summary of key deliverables.

· StoryAZ managed our branded social media channel, producing content, visuals, and videos that boosted our engagement rates. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The collaboration led to am increase in social media followers, impressions, and overall engagement.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

StoryAZ Studio was responsiveness and proactive in communication, adhering to detailed project timelines that kept us well-informed and engaged throughout the process.

What was your primary form of communication with StoryAZ Studio?

Virtual Meeting

What did you find most impressive or unique about this company?

Their team was punctual, open to feedback, and adaptable to change requests. What set them apart was their exceptional professionalism. We also appreciated their enthusiasm for our concept.

Are there any areas for improvement or something StoryAZ Studio could have done differently?

Their understanding of our highly specialized content and mission continues to grow.

BACKGROUND

Please describe your company and position.

I am the Sr. Marketing Director of Prevalent

Describe what your company does in a single sentence.

Third-party risk management solutions and services

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire StoryAZ Studio to accomplish?

• Write a white paper

SOLUTION

How did you find StoryAZ Studio?

Referral

Why did you select StoryAZ Studio over others?

• High ratings
• Referred to me
• Relevant experience

How many teammates from StoryAZ Studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We contracted with StoryAZ to write a 3,000-word strategy white paper.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The paper was downloaded by over 400 leads, including 100 MQLs who indicated having active projects. It has also influenced 8 sales opportunities.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were very proactive in setting and communicating project plans. They also delivered on time or before deadlines.

What was your primary form of communication with StoryAZ Studio?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Not only was this StoryAZ's first project with us, but it was also a broad, complex topic with a lot of potential for scope creep. StoryAZ helped us to produce a manageable outline and delivered a high-quality, well-researched final product that was within scope and did a great job of complementing our other materials on this topic.

Are there any areas for improvement or something StoryAZ Studio could have done differently?

No.

BACKGROUND

Please describe your company and position.

I am an executive at a consulting company

Describe what your company does in a single sentence.

Professional services and corporate consulting

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire StoryAZ Studio to accomplish?

• Website content
• Content for marketing materials
• Content for client presentations

SOLUTION

How did you find StoryAZ Studio?

• Online Search
• Referral

Why did you select StoryAZ Studio over others?

• Pricing fits our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from StoryAZ Studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work for this project included multiple pages of website copy for a professional services/corporate consulting firm; content for client facing reports; content for presentation materials; fact sheets and other marketing materials.

 All key deliverables in this scope of work were completed in a timely manner and exceeded expectations.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Clients acquired
• Client satisfaction, including timely delivery of high quality reports
•  Client comprehension of services
•  Increased revenue.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management is superlative—professional, reliable, detail oriented, and an overall pleasure to work with. The made all deadlines (sometimes ahead of schedule), and responded to inquiries and concerns promptly and competently.

What was your primary form of communication with StoryAZ Studio?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The project lead took the time to learn about and understand my complex, niche services, and was able to use this understanding to help me communicate to my clients in a variety of ways.

Are there any areas for improvement or something StoryAZ Studio could have done differently?

Everything was excellent.