SPILLT

This is a selection and range of our newest work. Enjoy!

Speaking to your children about marijuana use doesn’t necessitate a huge planned event. In partnership with Amelie Company, our helped tell  the real life story of a mother and son and how they were able to discuss marijuana use over a period of years.  Working in a variety of animation techniques from character, to hand drawn cel and 3D rendering we were able to create an overall cohesive feeling which focuses on keeping the subject matter light hearted and accessible.

Through our evolving partnership with the Marketing & Creative Strategy Department at Charter Communications, our team developed a broadcast campaign for the launch of Spectrum Mobile. After a detailed discovery and design phase, our creative focused on developing a derivative of our highly successful Cross Channel campaign. Minimalist compositions drive the foundation for the spots, while a light color palette ensures the campaign has a unique personality.

The New Balance Hierro Boa trail running shoe is the most advanced integration of the Boa Fit System on the market. We were honored to help feature the benefits of the Boa Fit system and unleash the personality of the Hierro in this edgy product launch. Utilizing a combination of high-end CG and beautifully shot live-action, we crafted a fast-paced edit that provided an origin story for the shoe, showcasing its features in action.

Creating the Hierro in CG we started from the ground up, recreating a photorealistic product that would stand up to the changing daylight conditions throughout the spot. We collaborated with Boa’s development team to ensure that even the smallest details were realized in the highest fidelity. Our sound design partner Coupe Studios worked with the product team at Boa to ensure that every dial turn showcased the iconic Boa "click".

Health care costs are rising across the country and now more than ever there is a push for transparency within the marketplace. Partnering with Capstrat, SPILLT developed a 60 sec. broadcast spot that addressed this issue, while driving interest towards BCBS of North Carolina’s stateofcosts.com website. While this is a serious issue for many Americans, the clients request was to keep the visuals of the spot relatable and friendly. Therefore, the design aesthetic our team created was bright and colorful, with the messaging always focused on Blue Cross and Blue Shield of North Carolina’s commitment to their customers. Our production process utilized a mix of 2D and 3D animation techniques to ensure engagement for the viewer, creating a successful end product for our client.

Developing a new series launch campaign with over 1.5 million views is no easy task. As huge fans of the Jason Bourne film franchise, our team was honored to create the “Redacted” promo for the highly anticipated Treadstone series on USA Network. From the initial creative call, our intention was to craft a promo that would engage the super-fan and captivate the new viewer. Developed as an action-packed thriller, Treadstone explores the origins of the infamous covert CIA black ops program while creating a connection to present-day special ops in D.C., Berlin, Paris and beyond. The design and motion theory reflect these themes, weaving show footage and typography together in a fast-paced and heavily redacted story.

Our good friends at Ebb+Flow Creative approach us this summer to collaborate on a unique project for the massive international automotive brand Continental.  The team at SPILLT helped to flush out the creative as well as handle the design and animation for a one of a kind sales presentation in Germany.  Continental's new tag line, "The Future In Motion" sparked the idea of creating a dynamic video and augmented reality app to illustrate the breadth of Continental's product lineup.  Bringing in Mode Set as a partner for the app, the final product allows the user to navigate around augmented 3D models of high end automobiles while showcasing the Continental components in action. 

For the over all design aesthetic, SPILLT worked to develop the representation of a futuristic digital drafting table that we felt would both reflect the direction of Continental as well as the analog roots of product design and manufacturing.  Our team worked in Cinema 4D, After Effects, and Illustrator to bring this to fruition and worked with Coupe Studios to design audio that reflects the hard hitting world of high end supercars.

It takes hard work, determination and drive for any athlete to perform at their top level. As the official sponsor of hard work, Ascent Protein knows that the right nutrition is the key to performance for their sponsored athletes. In partnership with TDA Boulder, we developed a design aesthetic for their social campaign featuring pro running back Christian McCaffery. The gritty, hand-made approach reflects Ascent Protein’s core value of helping each athlete to build a better version of themselves and provided a foundation for exploration. With different messaging in each spot, the aesthetic was manipulated to reflect the overall tone and editorial pacing, while working to maintain cohesion across the campaign.

As avid outdoor enthusiasts, our team was thrilled to partner with a brand which we know, love and already have at home! Initially engaged to update a series of existing “How it Works” videos, the imminent launch of a new Boa Technology website created the desire for something completely fresh. Boa’s five Fit Systems are featured across over a hundred brand partners and thousands of products, making it essential that our approach felt applicable to the platforms, while being product agnostic. Using CAD files from the development team at Boa, we integrated various components of the Fit System into fabrics and materials that felt realistic but not product specific. Dynamic shots of the dials, laces and guides interacting simultaneously were created to ensure that the cause and effect relationship of the Boa Fit System was clearly depicted in an artful manner.

Hosted by award-winning investigative journalist Don Van Natta, Jr., Baskstory serves as a cold case for sports journalism. Throughout the series, Don peels back the layers and brings new insights and new reporting to historic moments in sports. For the opening titles and graphics package, Don and the production team at Bluefoot Entertainment requested a contemporary multi-layered look that would reflect the show’s journalistic ambitions.  

Our team developed a show package that blends sports, investigative journalism and elements from Don Van Natta Jr.’s multi-decade career at the Miami Herald, the New York Times and ESPN. The integration of live action shots from Bluefoot, CGI elements and scans of physical articles and notes from Don’s investigation allowed for an opening title sequence that feels authentic to the Backstory brand. Subtle secondary touches such as animating several elements in reverse or building football field hash marks into a timeline serve to reinforce a nuanced, sophisticated and cohesive package.

As the largest factory-direct mattress retailer in the country, it is essential for Denver Mattress that their brand resonates with potential buyers and stands out in an ever growing market of online manufacturers. To produce an effective sixty second brand spot, our team understood the importance of crafting a story that was authentic and relatable to create a deeper connection between consumer and brand. Every part of the process, from discovery through implementation was handled by SPILLT with Anders Lindwall and Waypoint Films partnering to make sure the shoots were flawless.

For decades ESPN has been the destination to watch all the college football action. While always eager to deliver the backstory on CFB’s rising stars and rivalries during the game, accomplishing that task on a weekly basis is exceedingly difficult. Working closely with the creative development team at ESPN, we developed a plug and play graphics system for the “Spin It” segment which allows for rapid turnaround in their graphics department. The design aesthetic is rooted in the triangular pattern of the CFB on-air package, while a library of custom elements and transitions allow each story to have a unique feel from game to game.

Enticingly slow culinary vignettes are the cornerstone of this package redesign, combining photo-realistic 3D animation and footage plates, for a glimpse at the moment between moments. Each shot proved to have its own challenges, from simulating the lively spring of a parsley sprig to the clumsy tumble of a raspberry fumble. Ultimately, a detailed style guide and expansive toolkit was delivered to Cooking Channel for their on-air use.

In the second year of GTB’s California Smart campaign, SPILLT crafted a bold, colorful aesthetic that mimics the “eternal summer” vibes of California. Handling the creative editorial and post production process, alongside the graphics component allowed our team to focus on the narrative of the spots, while keeping the features and supers very modular.  Throughout the campaign, sixteen masters were turned into nearly one hundred pieces of branded content to help promote Ford across California.

Brand awareness with your target market is a necessity for any company to thrive, but this is especially true with the launch of a new product line. Working in close collaboration with Skullcandy, SPILLT developed the “Feel It” campaign, focusing on the release of their top tier noise cancelling, bass boosting headphones. Taking on the project at the design phase, our team handled every aspect through production and delivery of over forty spots in a full service campaign that focused on digital and social marketing. A custom music score from Dynamite Laser Beam wrapped all the spots in a driving beat, encouraging viewers to truly “Feel It”.

Sola Genius Marketing campaign for new App.