Positioning Strategy, Branding & Marketing

SpellBrand is a Specialist in positioning, identity and inbound marketing, helping entrepreneurs and start ups build their brand, get in front of their target customers and increase revenues. 

 

We do this by helping with the 4 critical aspects of any business:

 

1) Positioning and Brand Strategy - We help brands create a differentiating strategy to be able to enter the highly competitive and saturated apparel industry. 

2) A stunning Logo Design and Brand Identity Design to create the right kind of impact and help you set apart from your competition 

3) A powerful and impactful Website Design to establish your business as a contender and build trust with your target market 

4) Strategic Marketing - both offline and more importantly online with the help of Social Media and Content Marketing.

 
$1,000+
 
$100 - $149 / hr
 
10 - 49
 Founded
1998
Show all +
New York, NY
headquarters
other locations

Portfolio

Key clients: 

Brennia, Marikit, Oriens Aviation, Process Fusion, Elegore, Lamina, Silverge, Levonor, Pecking Tales, Elite Eyecare, Meraz, Q2 Films, Love Shop Pray

Maldives Resort Brand Development Image

Maldives Resort Brand Development

Marikit® Fashion & Apparel Branding & eCommerce Website Image

Marikit® Fashion & Apparel Branding & eCommerce Website

Oriens Aviation Brand Development Image

Oriens Aviation Brand Development

Process Fusion Software Brand Identity Image

Process Fusion Software Brand Identity

Jeddah Luxury Apartment Branding & Website Image

Jeddah Luxury Apartment Branding & Website

Wine Label Branding Image

Wine Label Branding

Property Developer Branding & Website Image

Property Developer Branding & Website

Fast Food Restaurant Branding & Website

Film Production Company Branding Image

Film Production Company Branding

Reviews

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Logo and Mascot Redesign for Public School District

"The quality of the designs was more than we ever expected."

Quality: 
5.0
Schedule: 
4.5
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Jan. - June 2019
Project summary: 

SpellBrand Agency created new and unique logos and mascots for a large public school district. They worked from a list of existing logos and school colors. 

The Reviewer
 
5,001-10,000 Employees
 
Kissimmee, Florida
Carlos Hernandez
District Webmaster, Florida School District
 
Verified
The Review
Feedback summary: 

The designs were high-quality and completed within the allotted timeframe. Their team was communicative and valued feedback. SpellBrand Agency's work received great feedback. 

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am the District Webmaster for a school district in Central Florida. Our district has roughly 68,000 students and 8,000 employees.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SpellBrand Agency?

SpellBrand worked with us to create 36 Logos and Mascots for all of our Elementary, Middle, and Multi-Level schools.

What were your goals for this project?

We wanted the new logos that SpellBrand created for us to be unique to each school. We also wanted to be able to put all the logos side-by-side and know that they were all from the same “family”.

SOLUTION

How did you select this vendor?

We searched online for vendors. Our district requires us to get three quotes from different vendors. SpellBrand submitted the lowest quote.

Describe the project in detail.

Initially we provided SpellBrand with samples all of our existing logos, a list of school info, school colors, and input from each school administrator on what they’d like to see in a new logo.

What was the team composition?

I worked as the liaison between the school administrator and Mash, with spellBrand.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The project was completed within the quoted timeframe.

How effective was the workflow between your team and theirs?

Communication between us and SpellBrand’s team was wonderful. They valued our feedback and worked tirelessly to ensure we were happy with the end product.

What did you find most impressive about this company?

The quality of the designs was more than we ever expected. We were definitely impressed and happy with all of our logos.

Are there any areas for improvement?

None. We were very satisfied with our new logos/mascots.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    I’ve already referred SpellBrand to other counterparts in other districts.

Branding Services for Retail Startup

"Above all, the professionalism of the company and the talent of the team stood out."

Quality: 
5.0
Schedule: 
4.5
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Mar. - Apr. 2019
Project summary: 

SpellBrand Agency designed a logo and branding kit to align with a pre-existing brand strategy and vision.

The Reviewer
 
1-10 Employees
 
Canada
Katiohora Naon
CEO, KatiB Group
 
Not verified
The Review
Feedback summary: 

Stakeholders are pleased with the visual appeal of the branding materials. The final products have received positive feedback. A collaborative team, SpellBrand Agency ensured stakeholders were updated on their progress through consistent communication. They were a flexible team that responded well to feedback.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am the owner of the company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SpellBrand Agency?

We needed help to design the logo and branding kit for our new clothing brand and contact Spellbrand to work on this.

What were your goals for this project?

The goal was to create a consistency in our new brand (i.e. have a nice logo and great branding kit that are are aligned with our brand strategy and vision).

SOLUTION

How did you select this vendor?

We looked around. Conducted internet search (Google, Facebook...). We finally found Spellbrand in Behance platform. We hire Spellbrand because we were impressed with their portfolio and the great review from their clients.

Describe the scope of their work in detail.

1. Spellbrand provided us with a creative brief template to fill out with the relevant information and our expectations. 2. Scheduled the work on Basecamp website, so we can see the step and provide feedbacks when needed. 3. Provided first draft for feedback and meantime provided us the opportunity to regularly communicate with their sales representative by email. 4. Delivered an amazing final product.

What was the team composition?

I work directly with Mash (CEO), Eva (Account & Support Manager) and other designers from the company.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The company designed an impressive logo and an amazing brand identity kit for our new startup. we are very impressed with the design. We are receiving a great feedback from the design.

How effective was the workflow between your team and theirs?

The team is very helpful and usually contacted us by email to make sure that we are on the same page. Mash (CEO) also offered an opportunity to schedule a call and discuss about the progress. Basecamp platform was used to make sure we follow the process. The workflow between both team was amazing.

What did you find most impressive about this company?

The availability to support and listen to our feedback. The flexibility to make some tweaks when we requested a change. Above all, the professionalism of the company and the talent of the team stood out.

Are there any areas for improvement?

The company should do more promotion in Canada, so more entrepreneur can learn more about them. Because their quality/price is amazing and a great opportunity for startup looking to improve their visibility.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
    Very impressed with the quality.
  • 5.0 NPS
    Willing to refer

Branding & Logo Design for Exercise Equipment Company

"They worked smoothly and quickly. Their digital communication sped up the whole process."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Oct. 2018 - Ongoing
Project summary: 

SpellBrand Agency is responsible for naming a new company, creating its logo, and developing additional creative. They were required to find non-trademarked name options with available URLs.

The Reviewer
 
1-10 Employees
 
Las Vegas, Nevada
Darryl White
Founder, Exercise Equipment Retailer
 
Verified
The Review
Feedback summary: 

The options provided by SpellBrand Agency have proved difficult to choose between because of their uniform quality. SpellBrand communicates consistently via digital channels and delivers excellent value.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I’m the founder of a startup retail business. We’re a very early stage exercise equipment company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SpellBrand Agency?

Initially, I brought them on to name my company. I enjoyed their work so much that we moved onto logo design and additional products.

What were your goals for this project?

I wanted a unique brand name and logo that would truly be my own.

SOLUTION

How did you select this vendor?

I looked at various reviews and prices and actually went with a lower-cost option to start. Unfortunately, I disliked their work. That’s when I went with SpellBrand.

Describe the scope of their work in detail.

They looked for possible company names that were unique, available to be trademarked, and had an available URL.

What was the team composition?

I don’t know all their roles, but there were at least 3–6 people involved at each phase ranging from project managers to designers.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

I’ve been impressed with their finished products, even the ones I’ve rejected; they're difficult to discard.

How effective was the workflow between your team and theirs?

They worked smoothly and quickly. Their digital communication sped up the whole process.

What did you find most impressive about this company?

The product quality I received for the price was outstanding.

Are there any areas for improvement?

No, not at this time.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer