Expect more from your agency.

We’re Australia’s largest independent digital marketing agency. We’re channel experts in paid and organic search, programmatic marketing and multivariate testing.

 

Our agency model means you work directly with a multi-skilled, hands-on team. No go-betweens, no traditional account managers; just a dedicated team of digital marketer ‘doers’. We pride ourselves on our agile approach, bringing our clients value they can measure.

 

The Sparro team combines decades of varied experience in online marketing across SEO, paid search, content strategy and data analysis.

 

We work with a diverse client base including Destination NSW, Webjet, Domino’s Pizza, TAFE NSW, Seafolly and Temple & Webster. Each brand is unique, and each strategy custom-built with a data-first approach

 
$1,000+
 
$150 - $199 / hr
 
10 - 49
 Founded
2010
Show all +
Haymarket, Australia
headquarters
  • Level 2, 727 George St
    Haymarket, NSW 2000
    Australia

Portfolio

Key clients: 

Catch, Temple & Webster, Webjet, Domino's Pizza, Estee Lauder Companies, Seafolly, TAFE NSW, Destination NSW

Reviews

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SEO & PPC for Logistics Company

“The level of care they put into the project is evident.”

Quality: 
4.5
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
 
Sept. 2017 - Ongoing
Project summary: 

Sparro created a digital strategy for a logistics company that includes PPC, SEO, and social media management. Providing specialized service when necessary, the team

The Reviewer
 
51-200 Employees
 
Sydney, Australia
Head of Digital, Sendle
 
Verified
The Review
Feedback summary: 

Sparro’s work had a positive impact on the channel. Their team was dedicated to the project, resulting in high-quality work. Doing what was necessary to meet deadlines, they surpassed expectations. They’re easy to work with and, overall, are great partners.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the head of digital at Sendle, a logistics company that services the small business sector.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Sparro?

We hired Sendle to help us strategize our digital channels.

SOLUTION

What was the scope of their involvement?

We began the project focusing on PPC, but the project evolved from there. As our relationship grew, we engaged them on social media and SEO.

What is the team composition?

 Most of the time, we had three people working on our project. Although we also received advice from other members of their team when we needed more specialized service.

How did you come to work with Sparro?

Sparro was engaged with this team before I started.

How much have you invested with them?

We’ve spent several hundred thousand dollars.

What is the status of this engagement?

We started working together in September 2017 and it’s still ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We track the success of the channel, which is directly tied to their work. Their team was really knowledgeable on the topics we hired them for, and they met our expected standard. We’ve had a good run, and I plan to continue our engagement in the future.

How did Sparro perform from a project management standpoint?

The cadence of meetings and catch-up has met a good standard. We enjoy working with the team. They were good at meeting deadlines. We had a few last-minute objectives, and they always did what was necessary to get things done.

What did you find most impressive about them?

The team genuinely cares about the business. The level of care they put into the project is evident.

Are there any areas they could improve?

We’re really happy with the quality of their work and don’t really see a need for improvement. Whenever we’ve provided feedback, they’ve made adjustments pretty quickly.

Do you have any advice for potential customers?

Get to know the team. I think it’s really important to find partners who care about your business. It shows in Sparro’s work that they are dedicated to the project. They’re willing to go the extra mile.

4.5
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Web Development for Design Agency

"It was very collaborative, and it felt like they really cared, too."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Jan. - June 2019
Project summary: 

Sparro handled full-stack web development services for a design agency based in Sydney. They built the site on WordPress and incorporated significant design customization provided by the client.

The Reviewer
 
1-10 Employees
 
Sydney, Australia
Mike Gordon
Director, Folio Creative
 
Verified
The Review
Feedback summary: 

The new website has been extremely popular among clients and stakeholders alike, saving the business significant time to focus on their work and attracting new customers. The Sparro team was communicative and always delivers on time.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

Folio Creative is a Design studio specialising in Graphic Design, Branding and Digital.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sparro?

We hired Morris and the team from Sparro predominately web development purposes but learnt early on in the process that they offer far more than just bringing our web design to life.

What were your goals for this project?

We needed not only a slick website in Wordpress but we needed an experts hand in understanding SEO and how best to structure our content. We had to hit key milestones and aggressive timings which Sparro handled brilliantly.

SOLUTION

How did you select this vendor?

We found Sparro through another project they did which we liked the look of. We reached out to Morris and Cam who were a pleasure to deal with in the early project discussions and we gained there trust quickly and never looked back.

Describe the project and the services they provided in detail.

They took our website designs and created a great Wordpress website. We were impressed with their attention to detail with our designs. Their clear communication meant we always knew where the project was at and we could see updates on the staging server they created.

What was the team composition?

Morris from the get go was our project manager and was fantastic to deal with. In the very rear case that he wasn't available, Cam would step in be across the project. They always had the resources on hand to complete the project on time.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

Once the website was live, our client and the associated parties were all thrilled with the end result. The clean and well structured CMS meant our client had more time to concentrate on other areas of the business rather than labouring over the website.

How was project management arranged and how effective was it?

Time management is always key for most projects and this was no different. We had a fairly aggressive time line that we had to stick too and Sparro met every one of them. Because Morris was very responsive and organised it meant we we were all aware of our roles in order to deliver the project on time.

What did you find most impressive about this company?

We loved that Sparro are extremely knowledgeable and easy to deal with. There was no 'my way or the highway' ideas or big attitudes. It was very collaborative, and it felt like they really cared, too.

Are there any areas for improvement?

We had a really positive experience with Sparro. They quoted us a price and stuck to it. They were flexible and accomodating.

5.0
Overall Score Great experience and delivery overall.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    On time and clear communication.
  • 5.0 Cost
    Value / within estimates
    Reasonably priced and good value for money.
  • 5.0 Quality
    Service & deliverables
    Our website designs were adhered to precisely.
  • 5.0 NPS
    Willing to refer
    I'd be happy to refer a friend and have done.

SEO for Roadside Assistance Company

"They were always accessible and quick to answer queries."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
June 2016 - Ongoing
Project summary: 

Sparro provided SEO services for a roadside assistance company.

The Reviewer
 
1,001-5,000 Employees
 
Sydney, Australia
Stephen Benjamin
Performance Marketing Manager, The NRMA
 
Verified
The Review
Feedback summary: 

The project has positively impacted organic search results, increasing traffic to the website and generating leads. Sparro’s team was in touch regularly and was always accessible for project-related questions. Their flexibility and proactivity were assets.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am the Performance Marketing Manager at the NRMA, a member based organisation that specialises in Roadside Assistance

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sparro?

We got assistance from Sparro on a variety of projects to help with our visibility on search

What were your goals for this project?

Increase traffic & lead generation from organic search Reduce reliance on paid search

SOLUTION

How did you select this vendor?

We looked at multiple vendors, Sparro had the most experience, flexibility and were results driven. The selection process was via a number of meetings.

Describe the project in detail.

We identified products we wanted assistance with, Sparro worked on opportunity identification, setting up reporting and then work to boost numbers.

What was the team composition?

Cam was the primary contact, we had technical support on the links and also from a content standpoint one other. All were accessible, readily available on any query.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We've seen positive impacts in organic search

How effective was the workflow between your team and theirs?

Email, calls and regular meetings. They were always accessible and quick to answer queries.

What did you find most impressive about this company?

They're flexibility and proactivity.

Are there any areas for improvement?

As always with development, there's lot of things we'd all love to do but resource, tech setup or cost can get in the way.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer