Sparks Studio

BACKGROUND

Please describe your company and your position there.

Brothers We Stand is a marketplace to shop the best ethical clothing brands. I am the founder and CEO.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sparks Studio, and what were your goals?

Sparks Studio have provided branding and design support for the business from launch in 2013 to the present day. Branding Logo design E-commerce website Social Our goal was to create a strong brand identity that resonated with our target market alongside a website and other customer touchpoints that drive sales.

SOLUTION

How did you select this vendor?

The initial relationship began through a personal connection with the studio founders. The positive impact of Sparks design and branding support on the business alongside good communication and a fair price has meant we have continued to work with the studio for many years.

Describe the scope of their work in detail, including any steps and the final deliverables.

Sparks Studio has been a part of our journey from the very beginning and the scope of their work has developed over the years as the business has grown. They have developed a strong understanding of our values and what we want branding and design to do for the business. They have delivered logo, tagline, brand values illustrations, website design and marketing materials all sitting within a distinctive brand identity.

How many people from the vendor's team worked with you, and what were their positions?

I worked directly with the studio director. Various members of their team have also been involved with delivery of the many projects we have worked together on.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The business has a distinctive and consistent identity across all touchpoints that is consistently praised by our marketplace customers and partner brands. This has helped us to attract both sides of the marketplace. Taking a bootstrapping approach the marketplace has achieved strong growth and achieved a position as a market leader in the ethical fashion market, ranking number one on Google for key terms such as ‘Ethical men’s clothing’.

Describe their project management style, including communication tools and timeliness.

• Slack for quick messages.
• Monday.com for project management. 
• Zoom or in person for meetings.

Deadlines are met with consistency.

What did you find most impressive or unique about this company?

Sparks Studio has delivered distinctive design for us over many years with a generous attitude.

Are there any areas for improvement or something they could have done differently?

They’ve always been open to receiving feedback and developing our working process.