Spark Media Online

BACKGROUND

Please describe your company and position.

I am the Business Owner of Northern School of Animation

Describe what your company does in a single sentence.

Northern School of Animation, where creativity meets expertise, and dreams take flight. Founded by Mr. Narayan, a seasoned professional with over a decade of experience in the animation industry, our institution is dedicated to nurturing the next generation of animation talents.

Northern School of Animation, we believe in nurturing creativity and honing the skills of aspiring animators to unleash their full potential.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Guide Victory to accomplish?

Increased Website Traffic

SOLUTION

How did you find Guide Victory?

Online Search

Why did you select Guide Victory over others?

High ratings

How many teammates from Guide Victory were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Guide Victory's SEO and content marketing efforts significantly boosted website traffic, showcasing NSA to a wider audience.

Social Media Growth: Engaging social media content resulted in a substantial increase in followers and interactions, fostering a vibrant online community for NSA.

The combined digital marketing efforts led to a remarkable 50% increase in applications to NSA's animation programs.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The case study highlights several measurable outcomes that demonstrate the progress and success of the digital marketing campaign for the Northern School of Animation (NSA):

• Increased Website Traffic by 300%: This quantifies the significant rise in potential students seeing NSA's website, a crucial first step in the application process.
• Surge in Applications by 50%: This is the most impactful metric, directly demonstrating the campaign's success in attracting new students.
• National Exposure: While not a specific number, this indicates the campaign reached a wider audience beyond the local area, expanding NSA's applicant pool.
• Social Media Growth: An increase in followers and interactions shows an engaged online community interested in NSA, furthering brand awareness.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

• On-Time Delivery: The increased website traffic, social media growth, and surge in applications suggest the project deliverables, like website revamp, content creation, and ad campaigns, were likely launched on time.
• Responsive Communication: The measurable results imply that your agency was responsive to NSA's needs. They would have needed to address feedback on website design, content strategy, and potentially adjust targeting for the online advertising campaigns to achieve these results.

What was your primary form of communication with Guide Victory?

Virtual Meeting

What did you find most impressive or unique about this company?

Guide Victory's ability to deliver results and build strong client relationships impressed us.

Are there any areas for improvement or something Guide Victory could have done differently?

Guide Victory's experience with businesses of various sizes and budgets could broaden their appeal.