Digital Strategy & Twitch Event for TV Broadcasting Company
- Digital Strategy
- $50,000 to $199,999
- October 2022
“The project was very successful because we gained publicity.”
- Media
- Cockeysville, Maryland
- 5,001-10,000 Employees
- Phone Interview
- Verified
Something Massive developed a digital strategy and Twitch campaign for a broadcasting company to promote their hit TV show, Buffy the Vampire Slayer. They engaged influencers to host watch parties for fans.
Something Massive’s efforts contributed to increased viewers and ratings for the client’s TV special. The Twitch campaign grew over time; at one point, 10,000 people were watching the episode. The team understood the client’s business needs and managed the project exceptionally well via Trello.