An agency for what's possible
Softway is a digital agency in the business of transformation.
Digital. Cultural. Procedural. Professional. We can transform anything. We do it through love—love for the work, love for our clients, and love for each other.
OUR CAPABILITIES
- Strategy
Sales, marketing, operations, IT, internal communications—we connect them all to create customer experiences that make a difference, no matter who your customers are.
- Education & training
When you face challenges around branding, internal misalignment, change management, or technology uptake, we create workshops, content, and experiences to educate and unify your team
- Brand creation & transformation
We immerse ourselves in your brand by delving deep into audience wants, needs, and expectations. We distill these key insights into powerful messaging, visual identity, and transformative guidelines.
- Digital transformation
We guide your organization through digital transformations that take advantage of technological efficiencies, leading to reduced costs, scalable processes, higher profit margins, and happy employees.
- Marketing & sales enablement
We assemble minds from all disciplines to understand how your business earns and operates. Then we devise and deliver impactful solutions to bring in new leads, sustain loyalty, and increase revenue.
- Internal comms & employer branding
We blend strategy, technology, and creativity to craft messaging and experiences that help you connect with your internal audiences, roll out new tools and initiatives, and attract talent.
headquarters
other locations
-
# 2116 (BMP# 12), 4th Cross, 2nd Block, CMR Road, Kalyan NagarBangalore, KA 5600India
Focus
Portfolio
Key Clients: ExxonMobil, Daikin, Entrust Energy. Check out our work here : http://www.softway.com/work
E-Commerce Development for Brian Gavin Diamonds
www.briangavindiamonds.com is a custom made jewelry website available to the general consumer. They reached out to Softway to update their online e-commerce. Softway improved the website online shopping with an e-commerce solution to give shoppers an easy buying experience.
Hold My Memories Website
Entrust Energy Website
Nutty News Mobile App
Hold My Memories Mobile App
IScout App
Reviews
the project
National Studio Web Development
"Softway Solutions is by far the best vendor that I have ever had the pleasure to work with."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Can you briefly describe your company?
We are a nationwide collection of photography studios with a focus on family and individual portraits. Our headquarters are in Houston, Texas.
What were your goals going into the project?
We wished to increase repeat business at our own studios as well as sell a service to other photography studios. To do this, we wanted to develop a site that would become the social networking site for moms and families. The website would hold and organize all your favorite memories while integrating with your local photography studio.
How did you discover Softway Solutions?
We were already working with a local company that could not complete any of the work on time or budget. I met Softway Solutions at a local convention, had a meeting with the founder, and he understood our business objective within five minutes.
What technologies are being used?
We initially developed the website with Softway Solutions in Adobe Flex. We are currently working with them to transition the website to HTML 5 and Java for the site to function on mobile devices.
What do you find unique about Softway Solutions?
The founder of Softway Solutions has the background of both a programmer and a businessman. He is able to direct his team to translate business goals and objectives into functional software. Also, despite Softway Solutions being a large company, the founder would occasionally take the time to contribute to our brainstorming sessions and development process.
the project
Diamond Retailer Web and Mobile Ecommerce
"Softway Solutions is quite good at understanding our core business."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Can you briefly describe your company?
We are an online retailer of high-end, custom-cut diamonds. We have been in business for about two years, and are based out of the Houston, Texas, area.
What were your goals going into the project?
We needed a full website and mobile application that had a sophisticated backend and visual design that matched the quality of our product.
How did you discover Softway Solutions?
We were referred to Softway Solutions by a friend.
What was the scope of the project?
Softway Solutions completed everything from the initial brainstorming of what we needed to implementing the requirements. The backend of the website was quite extensive and included a shopping cart, a way to track our inventory, and the ability for our clients to submit custom orders. After the development was completed, Softway Solutions has worked with us to improve our IT system.
What technologies were used in the project?
The website was mostly completed using PHP, and our mobile applications are available for iPhone and Android. Customers can also order our products through our mobile apps.
What is unique about Softway Solutions?
Softway Solutions is quite good at understanding our core business, and transforming that understanding into working features.
Are there any areas where Softway Solutions could improve?
While Softway Solutions met most deadlines within reason, some deliverable have been delivered in a longer time frame than was initially estimated. The mobile applications were developed very quickly after the website backend was completed.
Softway Solutions immediately understood the business objective and successfully translated it into functional software. The team has both programming and business experience. Despite the large size of the company, the founder was directly engaged and involved in brainstorming and development.