An agency for what's possible.

Softway is an independent agency that creates transformative experiences for businesses through strategy, design, development and social influence.

We make stuff that's meaningful because there's someone out there who's going to see it, touch it, use it or share it. So we put a lot of passion, a little play, and some serious planning into the art and science of communicating in the digital world.

 
Undisclosed
 
$150 - $199 / hr
 
50 - 249
 Founded
2003
Show all +
Houston, TX
headquarters
  • Softway
    7324 Southwest Freeway #1600
    Houston, TX 77074
    United States
    281.914.4381
other locations
  • Softway
    # 2116 (BMP# 12), 4th Cross, 2nd Block, CMR Road, Kalyan Nagar
    Bangalore, KA 5600
    India
    91.80.4173.2097

Focus

Service lines
  • Web development
  • Custom Software Development
  • Mobile app development
Client focus
  • Enterprise (>$1B)
  • Midmarket ($10M - $1B)
  • Small business (<$10M)
Industry focus
  • Energy & natural resources
  • Business services
  • Consumer products & services
Mobile platforms
Mobile focus
Frameworks and CMS
Programming & scripting
Ecommerce systems
Application platform

Portfolio

Key clients: 

Updated portfolio can be found here: http://www.softway.com/work

Brian Gavin Diamonds Website

www.briangavindiamonds.com is an eCommerce website where custom made jewelery is available to the general consumer.

Hold My Memories Website

www.holdmymemories.com is a social media website where the user can upload photos and videos and save them as life chapters.

Entrust Energy Website

www.entrustenergy.com allows for users to enroll for residential or commercial electrical service.

Nutty News Mobile App

Nutty News is a mobile application where the user can obtain funny news.

Hold My Memories Mobile App

Using Hold My Memories Iphone Application, customer can register and upload photos and videos. They can save the photos and videos as chapters

IScout App

Using Iscout mobile applicatio, aspiring models can upload their information and submit it on the go.

Reviews

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National Studio Web Development

"Softway Solutions is by far the best vendor that I have ever had the pleasure to work with."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
n/a
The Project
 
$200,000 to $999,999
Project summary: 

Softway Solutions developed a photography social networking site to increase business. The website was built in Adobe Flex, but is currently being transitioned to HTML 5 and Java for mobile optimization.

The Reviewer
 
11-50 Employees
 
Houston, Texas
Owner/ President, Social Networking for Photographers
 
Verified
The Review
Feedback summary: 

Softway Solutions immediately understood the business objective and successfully translated it into functional software. The team has both programming and business experience. Despite the large size of the company, the founder was directly engaged and involved in brainstorming and development.

BACKGROUND

Can you briefly describe your company?

We are a nationwide collection of photography studios with a focus on family and individual portraits. Our headquarters are in Houston, Texas.

OPPORTUNITY / CHALLENGE

What were your goals going into the project?

We wished to increase repeat business at our own studios as well as sell a service to other photography studios. To do this, we wanted to develop a site that would become the social networking site for moms and families. The website would hold and organize all your favorite memories while integrating with your local photography studio.

SOLUTION

How did you discover Softway Solutions?

We were already working with a local company that could not complete any of the work on time or budget. I met Softway Solutions at a local convention, had a meeting with the founder, and he understood our business objective within five minutes.

What technologies are being used?

We initially developed the website with Softway Solutions in Adobe Flex. We are currently working with them to transition the website to HTML 5 and Java for the site to function on mobile devices.

RESULTS & FEEDBACK

What do you find unique about Softway Solutions?

The founder of Softway Solutions has the background of both a programmer and a businessman. He is able to direct his team to translate business goals and objectives into functional software. Also, despite Softway Solutions being a large company, the founder would occasionally take the time to contribute to our brainstorming sessions and development process.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • N/A NPS
    Willing to refer
    I have recommended Softway Solutions to many different people, and will continue to use them in the future.

Diamond Retailer Web and Mobile Ecommerce

"Softway Solutions is quite good at understanding our core business."

Quality: 
4.0
Schedule: 
3.0
Cost: 
4.0
Willing to refer: 
n/a
The Project
 
$200,000 to $999,999
Project summary: 

Softway Solutions completed the design and development of a website and dual-platform mobile app. The project included an extensive backend with shopping cart, custom order, and order inventory functions.

The Reviewer
 
1-10 Employees
 
Houston, Texas
CEO, Luxury Diamond Cutting & Jewelry Design
 
Verified
The Review
Feedback summary: 

Softway Solutions made an effort to understand the business and was able to translate it into working features. Although the team missed a few deadlines, they developed the apps quickly after completion of the backend. They also helped improve the IT system at the conclusion of the project.

BACKGROUND

Can you briefly describe your company?

We are an online retailer of high-end, custom-cut diamonds. We have been in business for about two years, and are based out of the Houston, Texas, area.

OPPORTUNITY / CHALLENGE

What were your goals going into the project?

We needed a full website and mobile application that had a sophisticated backend and visual design that matched the quality of our product.

How did you discover Softway Solutions?

We were referred to Softway Solutions by a friend.

SOLUTION

What was the scope of the project?

Softway Solutions completed everything from the initial brainstorming of what we needed to implementing the requirements. The backend of the website was quite extensive and included a shopping cart, a way to track our inventory, and the ability for our clients to submit custom orders. After the development was completed, Softway Solutions has worked with us to improve our IT system.

What technologies were used in the project?

The website was mostly completed using PHP, and our mobile applications are available for iPhone and Android. Customers can also order our products through our mobile apps.

RESULTS & FEEDBACK

What is unique about Softway Solutions?

Softway Solutions is quite good at understanding our core business, and transforming that understanding into working features.

Are there any areas where Softway Solutions could improve?

While Softway Solutions met most deadlines within reason, some deliverable have been delivered in a longer time frame than was initially estimated. The mobile applications were developed very quickly after the website backend was completed.

4.0
Overall Score
  • 3.0 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
  • N/A NPS
    Willing to refer
    I would recommend Softway Solutions, and continue to use them to improve our website and mobile apps.