How did you select this vendor?
We saw their portfolio on Behance. Branding and a website that they had created for another company caught our attention. I have approached them via email. The response was fast. We started a discussion and their proposal stood out of others we had for consideration.
Describe the scope of their work in detail.
They have started with a research stage to help us better understand the client's portrait, investigate trends on the market and analyze competitors. After a couple iterations, we had a redesign strategy, a website vision, and a project roadmap.
The next stage was the conceptualization. The process was iterative as on the previous stage. For some of the iterations, they have conducted design workshops with our team. In one of these workshops, we had a very well planned brainstorming session that led to a new company motto and advertising campaign that we had shot with their help and rolled out to the public.
Everything was packed and shown to us in a meeting. After we have approved the concept, they have created mockups for all identity elements, website design, and guidelines on how to use everything.
Branding and a website came out exactly as we expected, everything we loved in our visual identity was refreshed without total redesign, and we gained extra value thanks to brainstorming sessions and design workshops.
Also, they have supported us throughout the launch. Their creative director was present while we were shooting a video for a website as a consultant, the graphic designer with a copywriter was polishing mockups.
What was the team composition?
The core team included creative director, senior graphic designer, web designer, and a copywriter. The project was lead by their creative director. He brought in and out required experts when needed (e.g., illustrator, motion designer, graphic designer)