Good work inspire good people.
Simtech Creative™ is a leading branding, website design and digital marketing company in Warri, Nigeria. We help business succeed through data-driven strategy.
We apply design thinking to help visionary brands translate insights and ideas into brand strategy, web design and digital marketing campaign that win peoples’ hearts and move brand forward.
We partner with startups, small and medium-sized to large companies to create data-driven solutions that enable them achieve their business goals and get greater return on investment.
Our solutions are tailored, result-oriented and scalable, and we are committed to helping our clients get measurable results that benefit people and businesses.
headquarters
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Naomi Shopping Mall, 7 Airport Road By Airport Junction, EffurunWarri, 330102Nigeria
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Portfolio
Branding, website design and digital marketing
Client insight
Work Horse Tech Limited contacted us to help them audit their brand and website, and create digital marketing strategy to enable them communicate their message consistently, connect with their existing customers and new prospects.
Our solution
We launched a design thinking brand strategy to help Work Horse achieve them goals, studied their brand, audited the existing website, research their industry for trends and insights.
We created a new brand identity and guidelines because the former logo doesn't define the brand, and they had no brand guideline.
We redesign their website because the former website had poor user interface (UI), it loads at 7.1s on mobile, which is too slow compared to Google website speed recommendation of under 3s, and it wasn't index on Google due to onpage and technical SEO issues - invalid rel canonical and URL, no schema markup, no sitemap nor favicon.
We also created and optimized Google Business Profile, Facebook, Instagram and LinkedIn business pages for them to enable them reach their targeted audience and establish their online presence.
The Result
Work Horse now has a new brand identity that is simple, distinct and clearly represent the brand, and can be used consistently across multiple brand assets including digital and print.
The new website is a progressive web app (PWA) - it loads faster (under 2s), secured against cross-site scripting (XSS) attacks, installable on mobile phone and computer, and works without network or data connection.
Its user interface (UI), content structure and hierarchy are properly designed to reflect the brand and what they offer, increasing user engagement and conversion.
The website performance score was improved from 55% to 99% on mobile and 80% to 93% on desktop respectively with onpage and technical SEO issues fixed, and the website was successfully index on Google.
You can visit the new website - www.workhorsetechltd.com
Brand identity and website design - Afrifarmer
Client background
Afrifarmer is an innovative hub for smart farming and agribusiness information.
What we did
Brand identity, tagline and website design
Client insight
Afrifarmer contacted us to help them redesign their logo to create clarity for their brand, redesign their website to improve its content and to enable them communicate consistently with their targeted audience.
Our solution
We analyzed their existing logo and website, and researched their industry for insights to help us map out our strategy.
We redesigned their logo, renamed their tagline to clarify their messaging, and redesigned their website to reflect their new brand identity and create consistency.
The Result
Afrifarmer now has a new brand identity that is distinct and memorable, the new tagline help them to articulate their message and the new website design clearly reflect the brand, enabling them to communicate consistently to their targeted audience.
Product branding - Fertil24 Herbal
Fertil24 Herbal needed to rebrand their product line to reflect their newly registered brand name and National Agency for Food and Drug Administration and Control (NAFDAC) number, extend the product line from nine to twenty-three, and to communicate the new brand and products to their existing and new customers: Men and women who want to improve their sexual health, fertility, and manage their weight.
We launched a creative brand strategy to that was built upon the organization’s values and brand assets. We created a new brand identity system, rebrand the nine existing products and create additional fourteen new products to extend their product line to twenty-three, including a delivery sticker to help them promote their brand when shipping products to customers.
All the product labels including the deliver sticker were produced in-house by our subsidiary company Simtech Print, we also created content for their website rebranding and social media handles to reflect the new brand and product line extension.
The new brand was a success, sales increased nationwide and we were contacted to reproduce another batch of labels after few months for their seventh-year anniversary sales including pending orders, but we could not deliver the labels on time due to the Covid-19 pandemic and lockdown. Immediately the lockdown was eased, we get our creative juice flowing again, produce and ship a more polished labels to them in Port Harcourt, Rivers State. More of the products can be found on their official website - http://www.fertil24.com
Brand collaterals - Aspow Limited
Aspow Limited needed to create brand awareness, connect with customers and generate lead for their services: operational and maintenance, mechanical and electrical installation and commissioning, manpower supply and management, and procurement.
To help Aspow Limited successfully achieve their goals, we needed to create a flexible brand strategy built around the organization’s vision, and assets: logo and color.
We created elegant brand collaterals that communicate their brand coherently and consistently which help their audiences articulate their message. The deliverables include company profile, business card with 3D finishing, company seal, stamp, ID card, and branded their coverall for their staff.
To successfully achieve this, we created elegant brand collaterals that communicate their brand coherently and consistently which help their audiences articulate their message. The deliverables include ID card, business card with 3D finishing, company seal, stamp and brochure, and branded their coverall for field workers.
The project was a success and their audience engagement with the brand collaterals were awesome, the chief financial controller (CFC) of Aspow Limited, Mr. Collins Ifezue called us and said “I am very happy with everything we did for us, everyone that receives our business card or profile loves it, a lot of people want to work with you”.
He even led his former employer Mr. Chris Ucheobi in person from Port Harcourt, Rivers State to our office in Warri, Delta State. When they arrived, he told him “Just tell him what you need, he will do the thinking for you, you don’t need to worry” and this encounter gave birth to many other projects including Stricot branding.
Branding & Digital Marketing
Estacy Hair needed a creative brand and marketing strategies that will help them translate the Estacy Hair ideas into brand and communicate the brand as a luxurious brand that sells high quality human hair at premium prices to targeted customers.
We launched a human-centered brand strategy built upon the director's personality of openness and simplicity. We created a brand identity, marketing collateral: business card, branded sticker to label their products, branded paper and nylon bag to package sold products, thank you card to appreciate customers for every purchase, delivery sticker to brand product shipment.
We also created social media handles to activate the brand and communicate with customers and prospects, and run sponsored social media ads to promote the brand and boost sales of their products.
The new brand was a success, the name resonates easily with their audience, the brand collaterals enable them to engage with their customers on a personal level, the social media ads activated the brand, help them to create awareness and close some sales nationwide, it also helps them to generate leads that were converted later after the campaign has ended.
"One navy officer called me that he saw our business Facebook ad and wants to but hair for his wife, I was surprise and scared at the same time, I thought to myself 'A navy officer buying hair for his wife', so I told him to meet me at a salon, to cut the long story short, he showed up, paid for the hair and that's another surprise sale." Esther Ojas, the Managing Director of Estacy Hair.
Business Card Creation - Mutual Benefits Assurance PLC.
Benefits Assurance PLC Warri needed to promote their brand awareness and strengthen their marketing campaign to retain existing customers and attracts new leads as the most reliable insurance company in Nigeria.
We collaborated with them and decided to create business card, and a bottle opener as a corporative gift item that reflect the company’s core brand.
To achieve our goal, we strategized and applied their visual assets through colors and typography, created a double-sided business card and bottle opener with key ring that is used to hold keys together.
Their audience engaged with the deliverables in a unique way and this turned into an inspiring experience for them, therefrom the business card has been adopted as their official standard in the Warri branch.
Album design and production - EMusic Studio
We teamed up with EMusic Studio to strategies their first album launch "Shachah the experience" by Floyd Erryck, we brainstormed and came up with a gift package comprising of customized album CD, jacket and paper bag to help them promote the album and connect with their core audiences.
We were given a direction for the design and to creatively achieve it, we did our researched and developed a foundation for the design, after finishing the design, we sent it to them for review and immediately it was approved, we moved on to the production. The printing and finishing were all done in-house by our subsidiary Simtech Print.
The album launch was a success and a great milestone for the EMusic Studio, the packaging added prestige to the album and it is listed online including: iTunes, Apple Music, Amazon, Spotify, SoundCloud, Napster and Deezer.
Reviews
the project
Branding & Logo Design for Hotel Booking Platform
"I was impressed with their commitment to the successful completion of the project."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
We render hotel booking services for corporate events and groups including weddings, tradeshows and sports competition for our market in Lagos Nigeria where I hold the position of Head of Operations.
For what projects/services did your company hire Simtech Creative™, and what were your goals?
As part of a global brand, we wanted to distinguish ourselves and highlight our local market as our area of focus. We hired Simtech to help us achieve this through branding and our logo design.
How did you select this vendor?
We approached 3 other companies and sent them the brief on what we wanted and asked them to come up with ideas to achieve that. Simtech stood out with the simplicity and clarity of their design, not to mention how pocket-friendly their services were.
Describe the scope of their work in detail, including any steps and the final deliverables.
To begin, they reviewed the global logo we already had and went on to asked us what it stood for. Next, they interviewed us on the market we were looking to penetrate and how much we've already done in terms of marketing and branding. Finally, they sent 5 samples of the logo design for Hotels.tv Lagos, while keeping all of them in sync with Hotels.tv global logo. The main catch for us was their understanding of colors and how they were able to infuse that in the final logo samples.
How many people from the vendor's team worked with you, and what were their positions?
I worked directly with the creative manager at Simtech along with two of his assistants, making three of them in total.
Can you share any outcomes from the project that demonstrate progress or success?
As a result of the logo design, we were able to clearly identify with our audience resulting in increased business as well as stronger relationships with existing clients.
Describe their project management style, including communication tools and timeliness.
We communicated frequently using emails and whatsapp. They adhere to a high sense of professionalism as they made it a point to always do what they said they were going to do at the time they said they were going to do it.
What did you find most impressive or unique about this company?
I was impressed with their commitment to the successful completion of the project.
Are there any areas for improvement or something they could have done differently?
I'd prefer more phone calls than emails since that makes communication a lot faster especially when the timeline for the project is brief.
the project
Logo & Website Design for Gas Plant Installation Company
"They were one of the best website design and digital marketing companies in Nigeria."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the director of Work Horse Tech Limited. We are a leading Industrial Gas Plant Installation and Maintenance company in Warri, Nigerian with ISO 9001 : 2008. Our team comprises of professionals with over 15 years of industry experience, we are committed toward providing value-added solutions to the Oil and Gas Industry that improve lives, keep our environment safe, and drive business results for our clients.
For what projects/services did your company hire Simtech Creative™?
Our company needed a rebrand because our old logo doesn't uniquely represent our brand, our poor website had poor user interface (UI), loads at 7.1s on mobile, and it wasn't index on Google, and we don’t have online presence to engaging with our customers or attracts new clients.
How did you select this vendor and what were the deciding factors?
I found Simtech Creative when I was trying to get my company Work Horse Tech Limited online. We discussed about brand strategy, website and digital marketing solutions that will enable my company get online visibility and attract new customers. We reached an agreement on what we need to do, I was also given a payment plan that was cost effective.
Describe the project in detail and walk through the stages of the project.
Simtech helped my company rebrand its logo, design our website and offer us digital marketing services - create and manage Google Business Profile, Facebook, Instagram, LinkedIn pages, and SEO for my company. They also designed and printed my company profile, business card and ID card.
How many resources from the vendor's team worked with you, and what were their positions?
In total, we worked with 3 people including the creative director.
Can you share any outcomes from the project that demonstrate progress or success?
The results were great, beyond the bench mark we had initially. I am very satisfied with the work they did for my company. They were one of the best website design and digital marketing companies in Nigeria.
How effective was the workflow between your team and theirs?
The team at Simtech were easy to communicate with and they provided us frequent updates. We had both in-person meetings and phone calls; everything was delivered on time.
What did you find most impressive or unique about this company?
I am very impressed by the knowledge they had about branding, website design, user experience, digital marketing and business in general. We have worked with other agencies in the past, but Simtech was a particularly collaborative and positive experience. They are the best branding and digital marketing company in Nigeria.
Are there any areas for improvement or something they could have done differently?
They take their time in everything they do, they made it clear that delivering quality work is more important than speed to them. We ended up with a beautiful logo, fast, secure and engaging website and a good online presence.
the project
Branding, PPC & Social Media Marketing for Events Planner
"I was pleased with their services. Since then, they've been my go-to for my designing, printing, and marketing needs."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I’m the owner and manager of Royal Reality Events planner. We plan and cover decorations for all events/parties
For what projects/services did your company hire Simtech Creative™, and what were your goals?
Simtech Creative was hired to help boost our visibility and online sales
How did you select this vendor and what were the deciding factors?
He was recommended to us by a company he was working with.
Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.
I was recommended to Simtech Creative by a friend of mine in 2019 when I was looking for digital marketing agency to help my business "Royal Reality Event and Decoration" get more online visibility and attracts new customers. I contacted them and discussed everything that needs to be in place for my business to thrive. Simtech design my business logo, print business card, and set up Facebook and Instagram Ads to promote my business online. I was pleased with their services. Since then, they have been my go-to for my designing, printing, and marketing needs.
How many resources from the vendor's team worked with you, and what were their positions?
He worked directly with the manager and social media manager
Can you share any measurable outcomes of the project or general feedback about the deliverables?
Our online visibility increased and it brought us more sales by 75percent
How effective was the workflow between your team and theirs?
Whenever we had a customer in the comment section they were always there to get the attention of our media manager
What did you find most impressive or unique about this company?
They do not only give u the visibility, they complete cover ur business and carry it to the next stage
Are there any areas for improvement or something they could have done differently?
None for now
the project
Web App for Training & Development Website
"They came highly recommended, and we were satisfied with their service."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Intuit training organizes training for young aspiring youths to aid in entrepreneur and skill management and development .
For what projects/services did your company hire Simtech Creative™, and what were your goals?
Creating a development system to assign training and development coach
How did you select this vendor and what were the deciding factors?
They came highly recommended, and we were satisfied with their service.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
An update page was developed to assign training coach and bank details
How many people from the vendor's team worked with you, and what were their positions?
Engr Simeon Director
Can you share any measurable outcomes of the project or general feedback about the deliverables?
We could achieve the page quite alright and the development was awesome
Describe their project management style, including communication tools and timeliness.
Superb
What did you find most impressive or unique about this company?
Professionalism
Are there any areas for improvement or something they could have done differently?
Customer follow up
the project
IT Consulting & SI for Beauty & Wellness Company
"The team's after-service follow-up is great in the workflow."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Cocci is an indigenous company that provides beauty, wellness and fragrance products retail services for males and females. I'm Technical Support Lead for Cocci Beauty, in charge of technology deployment and tech support for Cocci Beauty.
For what projects/services did your company hire Simtech Creative™?
For IT hardware repairs, software optimzation and maintenance
How did you select Simtech Creative™ and what were the deciding factors?
They were referred by a friend, we tested their services with some task and they passed, thus we decided to go with them.
Describe the project in detail and walk through the stages of the project.
The primary
How many resources from the Simtech Creative™ team worked with you, and what were their positions?
We worked with thier software team and hardware team to make sure compatibility issues was eliminated
Can you share any outcomes from the project that demonstrate progress or success?
The project lead to a faster and more reliable system(s) for cocci beauty as a whole
How effective was the workflow between your team and theirs?
In order to not disrupt the work flow of the team members, repairer and maintenance was done once a week to minimize stalling any ones deliverables.
What did you find most impressive or unique about this company?
The team's after-service follow-up is great in the workflow.
Are there any areas for improvement or something they could have done differently?
None at the moment