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Operator-Led Google Ads Scaling for DTC Brands

We help DTC eCommerce brands scale profitably on Google Ads through an operator-led partnership model.

Unlike traditional agencies, we don’t outsource strategy or hide execution behind account managers. Every account is built, structured, and scaled under direct operator oversight, with a focus on incrementality, margins, and long-term growth, not short-term ROAS optics.

  • Min project size
    $1,000+
  • Hourly rate
    $150 - $199 / hr
  • Employees
    2 - 9
  • Locations
    Sheridan, WY
  • Year founded
    Founded 2024
  • Languages

Overview by:

Reviewer avatar
Santosh Kumar
Founder & Lead Operator About the Team

1 Language that we service

  • English

1 Locations

  • Sheridan , WY

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    Pricing Snapshot

    Min. project size $1,000+
    Avg. hourly rate $150 - $199 /hr
    Rating for cost 5 /5

    Most Common Project Size

    $200,000 - $999,999 based on 1 review
    < $49,999 $50,000 - $199,999 $200,000 - $999,999 > $1,000,000
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    Overall Review Rating

    5.0

    • Quality

      5.0 /5

    • Schedule

      5.0 /5

    • Cost

      5.0 /5

    • Willing to Refer

      5.0 /5
    See all 1 Reviews

    Shopiator Reviews

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    PPC Services for Sleep Apnea E-Commerce Company

    Featured Review
    • Ecommerce Marketing Pay Per Click Performance Marketing
    • $200,000 to $999,999
    • Aug. 2025 - Ongoing
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0

    "They have done great."

    Mar 5, 2026
    CEO, CPAP My Way LLC
    Clay Rollyson
    Verified
    • Medical
    • Plant City, Florida
    • 1-10 Employees
    • Online Review
    • Verified

    Shopiator manages a sleep apnea e-commerce company's PPC campaigns to increase sales and ROI.

    Showing 1-1 of 1 Reviews

    Our Story

    We’re an operator-led Google Ads team for eCommerce brands that want profitable scale — not Meta-first logic or vanity ROAS.

    With 16+ years, 500+ brands, and $600M+ in ad spend managed, we build Google Ads as a primary growth channel.

    Every engagement is senior-led, hands-on, and focused on scaling spend without breaking unit economics.

    Meet the Team

    Santosh Kumar

    Santosh KumarFounder & Lead Operator

    Founder & lead operator at Shopiator. 16+ years in Google Ads, scaled 500+ eCom brands, managed $600M+ in ad spend. I don’t delegate strategy—Google Ads is owned end-to-end.

    What Sets Us Apart

    Google Ads Only — No Platform Dilution

    We focus exclusively on Google Ads for eCommerce. No Meta-first logic, no “one platform does everything” thinking. Google is treated as its own growth system.

    Operator-Led Strategy, No Delegation

    Strategy is owned by a senior operator with 16+ years of experience. No juniors, no handoffs, no account managers between decisions and execution

    Built for Profitable Scale, Not Safe ROAS

    We scale beyond brand search and capped spend—using full-funnel structures across Search, Shopping, PMax, YouTube, and Demand Gen to unlock incremental revenue.

    Quick Facts

    2 years in business

    Team Breakdown

    Google Ads Strategists (2)
    Google Ads Specialists (4)
    Virtual Assistants (2)

    Tools and Technology

    Google Meet
    Slack
    Looker
    Calendly
    Google Workspace

    Commonly Asked Questions

    Clients work directly with the operator leading their Google Ads strategy. No account managers, no layers. Communication is async-first with scheduled strategy calls when decisions matter, not just for updates.

    We intentionally work with a small number of eCommerce brands at a time to stay deeply involved at the strategy level. This allows direct operator access, faster decision-making, and accountability for performance—not volume.

    We measure success by profitable, sustainable scale. That means contribution margin, incrementality, and growth efficiency—not vanity ROAS. If spend can increase without breaking unit economics, the channel is working.

    We don’t promise fixed ROAS or generic benchmarks. Success varies by brand, margins, and execution speed. Typically, clients see Google Ads move from a capped support channel to a primary profit driver within months—when unit economics and structure allow for scale.

    Our onboarding is deliberate, not rushed. We start with a deep scaling review covering unit economics, feed quality, account structure, and past constraints. If Google Ads can scale profitably, we define the strategy, funnel structure, and success metrics before any execution begins.

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    Verified Client Reviews
    1
    Overall Review Rating
    5
    Source
    Clutch
    Last Updated
    March 5, 2026

    Business Entity

    Business Entity Name Shopiator LLC
    Source Wyoming Secretary of State
    Jurisdiction of Formation Wyoming
    Date of Formation December 17, 2024
    Status Active
    Last Updated February 1, 2026
    ID 2024-001573268

    Credit Report Results

    International Credit Risk Assessment Moderate Risk
    Source Creditsafe
    Last Updated February 4, 2026
    Learn More About The Clutch Verification Process

    Locations (1)

    30n North Gould Street Sheridan, WY, United States 82801

    1

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