Digital Growth Intelligence
Sherlock SEO Agency is a Search Engine Marketing Agency that assists companies looking for organic growth by analyzing, improving and developing a digital marketing strategy.
Sherlock SEO Agency finds out how your company attracts more visibility and consequently generate returns via the Internet. Sherlock SEO Agency does not only shows you the potential and the possible optimizations for your website but will execute your SEO strategy.
Sherlock SEO Agency always start with a thorough analysis of the existing situation and tools. From this audit Sherlock SEO Agency looks for ways to increase the efficiency of a customer. Sherlock specializes in Search Engines. Sherlock provides services such as website optimization or advertising with Google or social media. Sherlock SEO Agency mainly works with companies who are looking for growth.
Focus
Portfolio
Board Of Innovation, Pioneer Europe, Q8 Oils, Fibreguard, Belfius Lease, Lederland, Bedtime, Boven Yvo, Boatsters, Luxury For Men, Natural Self, ... (+100 more)
Website + Local SEO
Roofcover is a local roofing company with 30 employees. Their search presence was not mirroring their physical presence.
We managed PPC campaigns for this client and advised a new website to generate more returns from PPC and organic search.
We built a new website following SEO best practices.
Results:
- +243% more phone conversions
- +200% more forms sent
- +300% more emails
Franchise SEO
Lederland is a retail franchise in The Netherlands with 7 locations spread across the country. They are the leader in leather furniture in The Netherlands.
Being top in the search engines is important for Lederland because they are market leader in their niche.
Considering they are a franchise business they implemented a information architecture that kept them from ranking on nr1 in Google.
In conjunction with a new site architecture SEO copy and onpage optimization was tackled and the site went from average position 6 to #1 in Google.nl
Not to forget we deleted about 90% of the pages.
- +243% more phone conversions
- +200% more forms sent
- +300% more emails sent
Ecommerce SEO
Our Client was running an ecommerce website she once set up herself. She asked us to revamp the website and add functionality.
We provided the UX/UI and rebranding for the ecommerce website including SEO (copy, migration).
The website is built on Prestashop and has three languages (Dutch, French and English). We added customer reviews with a popup.
Rankings went up and doubled within a few months; also top line revenue doubled simultaniously.
SEO Audit
The website (being recently updated) had some issues regarding technical SEO. we were hired to figure out what had to be undertaken by the client's webmaster.
The market of Q8 Oils International is very niche and the client asked to find more insights about content and propose ideas for keywords, content and subject to create new content.
Solution
We delivered an extensive audit where we analyzed the website and the market.
Impact
The webmaster could easily integrate our findings in the website and adaptations where implemented. After 5 months we see a 10-fold increase in traffic and SEO visibility.
Multilingual PPC campaign (performance)
We audited the Google Ads campaign for a Global consumer electronics "A brand" . We directly saw opportunities to cut down expenses and get better ROI.
We saw the potential to:
- Get +100% more visitors
- Get +30% more market share in Adwords
Challenges
Implement an international campaign in 10 languages all over Europe with local dealers.
Solutions
Well structured Adwords account focused and centered around main objectives. Lean methodology involving local distributors to cut down on costs for translating.
Impact
- +300% higher conversion rate
- +100% more clicks with similar budget
- -150% lower CPC
- +30% higher marketshare in search
#1 in Google and +600K TLR from organic search for a remodeling company
An existing client (plumber/engineer specialized in industrial heating) came with the question to add a page about 'bathroom renovations'.
Challenges:
- Market research
- SEO and keyword analysis
- Write converting SEO copy
- Develop a converting website
- Optimise conversions
- Lower CPC
- Local SEO optimization
Solutions
Data driven approach which started with a local Adwords campaign. Around the best keywords we build a website. We used a local SEO strategy and some brand building to convince customers.
Impact
€ 600.000,00 yearly TLR from organic website visitors within 2 years
Reviews
the project
SEO, PPC & Digital Marketing for Pop-up Exhibition Company
"They’re more personable than the other agency we’ve worked with."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
We operate in the events sector. We design, build, and install popup structures, exhibition stands, and other temporary show decors. I’m an interior designer in the company, and I also work on the website and handle communication with our advertising partners.
What challenge were you trying to address with Sherlock SEO Agency?
We wanted to upgrade our website and reach more people online. We were working with another SEO company, but we weren’t getting good results.
What was the scope of their involvement?
Sherlock is providing digital marketing services, including Facebook and Instagram advertising and Google Ads management. They’ve created some content for our site, and helped us post videos and texts on it. We have a template website, and we’re planning to change it, but this isn’t a good time for our sector because of the Coronavirus, so we’re going to wait.
We have multiple specializations, like exhibition décor and interior design, and we’re running separate social media campaigns for all of them.
What is the team composition?
I’ve mainly worked with Jef (Owner). Franny (Online Marketing Consultant) does banner design and things of that nature.
How did you come to work with Sherlock SEO Agency?
We chose them because of their reviews and proximity to our office.
What is the status of this engagement?
We started working with Sherlock around January 2019, and it’s ongoing.
What evidence can you share that demonstrates the impact of the engagement?
We’re ranking higher on Google searches, and we’re getting more applications on the website. Our website has a lot of issues, but it’s not Sherlock’s fault. Their work is great.
I think the site will be even more successful after we’ve made a few changes to it. They sent me a report covering all the changes we need to make to the site.
We’re doing better than our competition from an SEO standpoint. We’re getting more applications, and that’s the main goal for us.
How did Sherlock SEO Agency perform from a project management standpoint?
We use Microsoft Teams for communication, and we have open conversations around the work. We also have phone calls, and they have a project management program in place. They send us monthly reports with a lot of information about our views and keywords and what changes we can make.
What did you find most impressive about them?
They’re more personable than the other agency we’ve worked with. We can call them anytime we have a question or want to change something. They’ve responded to my emails and given me solutions even when they were on holiday. I don’t know that much about SEO, but they’ve explained things to me very well.
Are there any areas they could improve?
I can’t say anything right now. Everything Sherlock does is quite okay.
Do you have any advice for future clients of theirs?
It’s important to give them feedback on banners and other deliverables. Sherlock can use that to improve their work, since they won’t know the client’s company as well as the client.
The engagement has delivered significant improvements in page ranking and incoming leads for the client already, creating significant optimism about future website improvements and continued marketing efforts after the pandemic. The Sherlock team is extremely helpful and responsive at all times.