SEO & Website Revamp for Auto Dealership
- Search Engine Optimization Web Design Web Development
- Confidential
- January 2024
- Quality
- 5.0
- Schedule
- 5.0
- Cost
- 5.0
- Willing to Refer
- 5.0
"The new website wasn't just visually appealing—it was faster, more functional, and better optimized for SEO."
- Automotive
- San Francisco, California
- 11-50 Employees
- Online Review
Serbyte Development revamped an auto dealership's website. The team created a modern design, implemented on-page SEO best practices, integrated a CMS, added a custom booking system, and provided support.
Serbyte Development helped the client grow website traffic, speed up load times, improve user engagement, boost search rankings, and increase conversions. The website also received positive feedback from end clients for its ease of use, professional look, and representation of the client's brand.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Operations Manager of Stress Free Auto
Describe what your company does in a single sentence.
I work for a large Auto Dealership, that auctions cars, and also has a shop that repairs cars
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Serbyte Development to accomplish?
- Redesign and modernize our website to improve user experience, functionality, and responsiveness across all devices.
- increase website traffic and brand visibility through SEO optimization and performance improvements.
- Provide ongoing maintenance and support to ensure the website remains updated, secure, and optimized post-launch.
SOLUTION
How did you find Serbyte Development?
Referral
Why did you select Serbyte Development over others?
- Great culture fit
- Good value for cost
- Referred to me
- Company values aligned
How many teammates from Serbyte Development were assigned to this project?
1 Employee
Describe the scope of work in detail. Please include a summary of key deliverables.
Serbyte Development was responsible for a complete website overhaul, focusing on both design and functionality to improve user experience, brand presence, and overall performance. The scope of work included:
1. Website Redesign & Development
• Created a modern, responsive design that aligns with our brand identity.
• Developed a fully optimized website using Next.js, React, and TypeScript for fast performance and scalability.
• Ensured mobile-first responsiveness, making the site accessible across all devices.
2. Performance & SEO Optimization
• Improved page speed and load times for better user experience and SEO rankings.
• Implemented on-page SEO best practices to enhance search visibility.
• Optimized images, scripts, and caching strategies for peak performance.
3. Custom Features & Functionality
• Integrated a user-friendly CMS for easy content management.
• Added custom booking and scheduling systems to improve customer engagement.
• Ensured seamless navigation and intuitive user flows for a better customer journey.
4. Post-Launch Support & Maintenance
• Provided ongoing support to resolve any issues post-launch.
• Addressed a last-minute change the night before launch, demonstrating exceptional responsiveness.
• Continued to monitor and optimize the website, with fast response times for any questions or technical needs.
The final product was a high-performing, visually appealing website that has led to increased traffic, engagement, and positive feedback from clients and our internal team.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Serbyte delivered exactly what we needed—a modern, fast, and highly functional website. Since launching the new website, we’ve seen noticeable improvements across several key areas:
-Increased Website Traffic – We’re getting more visitors, and organic traffic has been steadily growing.
-Faster Load Times – The site runs much smoother now, and pages load significantly faster, which has helped reduce bounce rates.
-Better User Engagement – Visitors are spending more time on the site, exploring multiple pages, and interacting more with our content.
-Stronger SEO Performance – Our search rankings have improved, and we’re receiving more inquiries from people finding us on Google.
-Higher Client Conversions – Since the redesign, we’ve seen an increase in customer inquiries and bookings, which was one of our main goals.
-Positive Feedback from Clients & Team – Both customers and our internal team love the new site. It’s easier to use, looks more professional, and better represents our brand.
-Reliable Ongoing Support – Whenever we have a question or need a quick update, Austin is always responsive, often replying within minutes.
Overall, the project has been a great success, and we’re really happy with the results. The new website has made a noticeable difference in how we present our business online.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Serbyte’s project management was highly organized and efficient. From the start, communication was clear, and expectations were well-defined. We had weekly check-ins to discuss progress, address any concerns, and ensure everything stayed on track.
Despite the complexity of the project, deliverables were always met on time, and when unexpected changes came up—like a last-minute fix the night before launch—Austin was quick to respond. We called him at midnight, and he not only picked up but made the necessary updates immediately. That level of dedication and responsiveness really stood out.
Even after the website launch, support has been consistently fast and reliable. Whenever we have a question or need an adjustment, Austin responds quickly—often within minutes—ensuring everything runs smoothly.
Overall, Serbyte made the entire process stress-free, handling everything professionally and proactively. Their ability to adapt to our needs while keeping the project on schedule made a huge difference.
What was your primary form of communication with Serbyte Development?
- Virtual Meeting
- Email or Messaging App
What did you find most impressive or unique about this company?
What impressed us most about Serbyte was their level of dedication and responsiveness. From the start, they were highly engaged, ensuring every detail was handled with care. Their ability to problem-solve on the fly was particularly impressive—when we had a last-minute change the night before launch, Austin took our call at midnight and made the necessary updates right away.
Beyond that, the quality of their work speaks for itself. The new website wasn't just visually appealing—it was faster, more functional, and better optimized for SEO. We’ve already seen a noticeable increase in traffic and engagement since launching.
Another thing that stood out was their post-launch support. Many agencies disappear after a project is finished, but Austin continues to be incredibly responsive. Whenever we have a question or need a small tweak, he replies quickly—often within minutes—which gives us peace of mind knowing our website is in good hands.
Serbyte doesn’t just build websites—they create solutions that truly help businesses grow. Their expertise, reliability, and commitment to client success set them apart.
Serbyte Development went above and beyond to deliver a high-quality website that met all our needs. Their responsiveness, attention to detail, and post-launch support have been outstanding. Working with Serbyte was smooth, professional, and stress-free.
Are there any areas for improvement or something Serbyte Development could have done differently?
Our experience with Serbyte Development was excellent, and there’s very little we would change. If anything, a bit more proactive progress updates between meetings could have been helpful, but that’s a minor detail. Whenever we needed information or had a question, Austin was incredibly responsive, so this was never really an issue.
Overall, the project was delivered on time, on budget, and exceeded expectations, and the post-launch support has been outstanding.
RATINGS
-
Quality
5.0Service & Deliverables
"The quality exceeded our expectations, and client feedback was overwhelmingly positive."
-
Schedule
5.0On time / deadlines
"Everything was delivered on time, and even last-minute changes were handled quickly, including a midnight update right before launch."
-
Cost
5.0Value / within estimates
"The value we've received for the quality, responsiveness, and ongoing support was exceptional. Their expertise made a real difference in our business."
-
Willing to Refer
5.0NPS
"Given the results we’ve seen, we would absolutely recommend them to any business looking for a reliable web development partner.