We'll get you more customers online

The SEO Works are an award-winning provider of digital marketing, websites and paid social for over 100 companies all across the UK. We help businesses measure, understand, and fulfil their online potential.

Our expert team is made up of content managers, link builders, brand managers, web techies and experienced online marketers who work together to provide measurable results for our clients.

We pride ourselves on delivering top-quality results that are based on proven techniques and an intimate, dynamic knowledge of ethical online marketing practices.

The SEO Works is a certified Google Partner Specialist for search advertising (SEO) and Google Adwords (PPC), and are Bing Ads accredited professionals. We are also part of the exclusive Google elevator programme which focuses on helping SME’s.

  • UK Search Awards - Best Local Campaign Winner
  • Drum Search Awards - Best B2C SEO Campaign Winner
  • Summit International Awards - Marketing Effectiveness Award Winner
  • AVA Digital Awards - Platinum B2C Award
  • European Search Awards - Best Small SEO Agency (Top 6)
  • Chambers of Commerce Business Awards - Excellence in Professional Services

https://www.seoworks.co.uk/

 
$1,000+
 
Undisclosed
 
10 - 49
 Founded
2009
Show all +
Sheffield, United Kingdom
headquarters
other locations
  • 4100 Park Approach, Thorpe Park
    Leeds, WYK LS15 8GB
    United Kingdom
  • The Old Truman Brewery, 91 Brick Lane
    London E1 6QL
    United Kingdom

Portfolio

Key clients: 

We work with leading brands and prospering SME's with one thing in common: to get more leads, customers and exposure online.

Our diverse client portfolio includes companies operating in Financial Services, eCommerce, Healthcare, Law, Automotive, Education and Manufacturing.

SEO Case Study Image

SEO Case Study

Example Clients Image

Example Clients

PPC Case Study Image

PPC Case Study

Reviews

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SEO for Independent Girls School

“The work that they do is an incredibly valuable part of our digital strategy.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Sept. 2016 - Ongoing
Project summary: 

The SEO Works provides SEO to an independent school. Deliverables include an audit and keyword research. They recommended building a new website and then consulted throughout the process.

The Reviewer
 
11-50 Employees
 
Sheffield, England
Amy Bouchier
Marketing Director, Sheffield Girls School
 
Verified
The Review
Feedback summary: 

They play a large part in helping the school maintain a competitive advantage by improving rankings and doubling site traffic year-over-year. Reliable and diligent, the team communicates well and provides regular reports. Internal stakeholders appreciate their knowledge of the education industry.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the marketing director for Sheffield High School for Girls, an independent school based in Sheffield, England. We cover ages 3–18.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with The SEO Works?

Our website is one of the main routes that people use to find out more information about the school. We wanted to make sure that our site was achieving high search rankings, so we needed to hire SEO experts.

SOLUTION

What was the scope of their involvement?

When we started working with The SEO Works, we had a different website. They highlighted several shortcomings on the site, which ultimately led to us building a new one.

Another company developed the new site, but The SEO Works was very involved in the process, contributing advice and recommendations on structure, metatags, and content.  They helped launch the new site and made sure we didn’t drop in rankings during this transition.

The SEO Works optimized the site around certain keywords. Following the new site launch, we underwent a few business changes. For instance, we added a preschool, and we needed to let the community know about this new offering. The SEO Works helped us improve our ranking with related search terms.

Currently, The SEO Works provides SEO on more of a maintenance basis.

What is the team composition?

My team mainly interacts with the account manager, who specializes in DevOps. We occasionally interact with the business development team. We’re aware of other people on the team, and we drop in to see them now and again.

How did you come to work with The SEO Works?

The SEO Works came highly recommended to us. We spoke to them and believed they could do a good job for us. We contacted a few other companies, but The SEO Works definitely stood out.

The SEO Works did an initial audit, and the report that came back was really impressive. They definitely understood our business and had experience in the education sector.

How much have you invested with them?

My company has spent £30,000 (approximately $37,100 USD).

What is the status of this engagement?

We started working together in September 2016, and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The SEO Works helps us stand out in a competitive environment. They’ve improved our rankings and the number of visitors to our website. Since launching the new site, we’ve doubled site traffic year-over-year. Following the launch of our new website we went from 12,000 visitors a year to 24,000, which was amazing. They’ve been able to maintain this level of traffic and keep it where we want it to be.

How did The SEO Works perform from a project management standpoint?

Project management is brilliant. They’re diligent about sending very comprehensive monthly reports that give me all of the information that I need to show what they’ve been doing. They’re good at scheduling phone calls when they need to go through specifics with me. We have face-to-face meetings a couple of times a year, which is really useful.

Our account manager has changed a couple of times in the three years we’ve worked with them, but that’s always been very smooth. I’ve been impressed by the handovers; they haven’t had to involve me, and there’s never been any change in service.

What did you find most impressive about them?

The work that they do is an incredibly valuable part of our digital strategy. If we stopped working with them, we’d see a serious decline in our web performance.

When we were working on our new site, the site developer was really impressed with The SEO Works’s performance and contributions. We established a great collaboration and all worked together.

Are there any areas they could improve?

No, I’m very happy with them. They do a really good job.

Do you have any advice for potential customers?

I’d definitely do the audit; it was a really useful piece of work that they did for us.

5.0
Overall Score I really enjoy working with them.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They always deliver on time, and they’re very timely in their reporting.
  • 5.0 Cost
    Value / within estimates
    They provide very good value for money.
  • 5.0 Quality
    Service & deliverables
    They have clear objectives, and they deliver against them. They’re proactive in coming back with suggestions. I’m incredibly happy with their service.
  • 5.0 NPS
    Willing to refer

Digital Marketing for Extreme Sporting Goods Company

“They’re fastidious and great at communicating.”

Quality: 
4.5
Schedule: 
4.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
 
May 2017 - Ongoing
Project summary: 

The SEO Works provides digital marketing several to help a sporting goods company reach new customers, both in the UK and the US. They do on-site SEO, PPC, and social campaigns. The team helps create content.

The Reviewer
 
51-200 Employees
 
United Kingdom
Max Longstaff
Head of Online, Rab
 
Verified
The Review
Feedback summary: 

Their work has significantly increased both organic and paid traffic. Proactive and highly skilled, the team communicates seamlessly, offers actionable insights, and strives for continuous improvement. Internal stakeholders appreciate their personable yet straightforward approach.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the head of online at Rab, a UK-based company that specializes in technical outerwear and equipment for extreme conditions.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with The SEO Works?

We needed to open ourselves up to a broader market. We hoped to reach new customers through digital advertising and SEO.

SOLUTION

What was the scope of their involvement?

The SEO Works provides on-site SEO. They do some backlink and seeding tasks, but most of their SEO work is on-site. They also do PPC using the Google Display Network. Our teams collaborate on the creative for Google Ads.

The SEO Works also does social advertising on Facebook. My in-house team creates the display ads, which The SEO Works uses to set up our social campaigns.

Until recently, their efforts were UK-focused, but we just started working with them on US-specific SEO because we have a subsidiary in Colorado.

What is the team composition?

As the head of the online department, I work primarily with Alex (Sales Director, The SEO Works). My company’s content person and developers work with a team of 4–5 people from The SEO Works. Each team member has a specialty, like SEO or PPC.

How did you come to work with The SEO Works?

The primary reason we chose them was because they were a good agency and checked all of our boxes. We looked at the work they’d done and the clients they had, and we compared them to similarly sized agencies around the country. The SEO Works is also from the UK town where our brand originated, so that was a good commonality.

How much have you invested with them?

We’ve spent about £200,000 (approximately $248,000 USD).

What is the status of this engagement?

Our partnership began in May 2017, and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

It’s fair to say that our organic search traffic has doubled since we started working with them. Over the past year, our paid search traffic has seen a 35% increase. We set forecasts, and they tend to hit those numbers.

How did The SEO Works perform from a project management standpoint?

We work with The SEO Works on a daily basis. The team is very proactive; they always come to us when things aren’t working well or if they have suggestions. They’re fastidious and great at communicating.

What did you find most impressive about them?

We’re most impressed by their results, as well as their straightforward and friendly approach. They’re conscientious and efficient. I’ve worked with 2–3 agencies, and The SEO Works is the easiest to work with. They have great expertise and insight.

Are there any areas they could improve?

No, nothing stands out. Our working relationship and the way we manage projects is constantly evolving. The SEO Works is continuously improving, whether that’s by using new communication channels or different kinds of project management systems. They take suggestions well, and if there are issues, we generally resolve them quickly.

Any advice for potential customers?

Working with The SEO Works has little to no negatives. I wholeheartedly endorse them. If you want someone who’s straightforward, friendly, and gets results, then they’re the company to hire.

4.5
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

SEO & Digital Strategy for Health & Wellness Platform

"The professionalism and knowledge of the team are where The SEO Works really stand out."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Mar. 2017 - Ongoing
Project summary: 

The SEO Works began the project by compiling a keyword report to highlight crucial, industry-specific terms. In addition to SEO, the team provides content marketing, web design, and digital strategy consulting.

The Reviewer
 
11-50 Employees
 
Manchester, United Kingdom
Marketing Executive, Health App Company
 
Verified
The Review
Feedback summary: 

The site now ranks in the top five search results for at least 10 targeted keywords. Thanks to The SEO Works's expert guidance, their client is now confident using Google Analytics to track metrics. Customers can expect flexibility and dedication from this team.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

Our company offers a platform with which people can take more control of their health and wellbeing, all from the palm of their hands. The personal health record app is used by over half a million people in the UK - and it's also connected to all three major GP systems in England, providing online patient-facing services across the country. The app also allows people to monitor their health and fitness, record allergies, medications, and store medical documents and letters.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire The SEO Works?

We wanted to hire an SEO company in order to attract more customers to our website, ensuring that we are visible and ranking for the main keywords for our industry.

What were your goals for this project?

We wanted to improve the ranking of our keywords, so that we appear higher in search results and obtain higher traffic to our website. We also wanted to achieve sales through our PPC ad campaigns.

SOLUTION

How did you select this vendor?

Through previous working relationship with the CEO Ben Foster, who we trust as a reliable and knowledgeable source to help achieve our goals.

Describe the project in detail.

The SEO Works conducted a keyword report for us, helping us to target the most important terms for our industry in health and wellbeing. They regularly update the keyword research with new recommendations as trends change.

We meet every month to discuss our objectives and requirements from them and analyse numbers from the monthly report. The SEO Works team provides helpful guidance to help us achieve our goals, including content and structural changes to the website.

We have restructured several areas of our website, which The SEO Works have helped to optimise as well as offer advice on how best to restructure. They presented us with ideas and options based on an in-depth competitor analysis.

The SEO Works have also provided us with regular content in the form of articles to publish on our website blog. These focused on topical subjects that could attract more traffic to our website. They have also assisted with finding opportunities for outreach work and collaboration with bloggers/influencers in our industry.

What was the team composition?

We have regular communication with the managing director and our account manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We are ranking number 1 for four of our main keywords and 2-5 on 10 of the other keyterms. This has helped us to gain significant traffic to our website for these terms and improved visibility on search results with Google.

How effective was the workflow between your team and theirs?

The team is very pleasant to work with. We enjoy our meetings and they are always quick to respond to our queries. We meet every month by Google Hangout using a video call. We occasionally (once or twice a year) visit each other in person at our office or their office to discuss more significant projects, such as website redesigning.

What did you find most impressive about this company?

The professionalism and knowledge of the team are where The SEO Works really stand out. When the team are presented with any project or problem from us, they are efficient at presenting back coherent solutions. They are a reliable and flexible team.

Their help with analytics has been very useful, where they even set up a workshop and Q&A to iron out all our issues with using Google Analytics. This helped us to improve our confidence with using the platform.

Are there any areas for improvement?

Sometimes it is difficult to communicate remotely, but this can be solved through in person meetings.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    All deadlines are met - always reliable.
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
    Professional and knowledgeable team that always deliver on our requests. Very reliable and dependable.
  • 5.0 NPS
    Willing to refer

SEO Services for Interior Manufacturer

"Their account team is also really friendly."

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
June 2018 - Ongoing
Project summary: 

The SEO Works crafted an SEO strategy for an interior manufacturer looking to increase their ranking on Google. In an effort to reach the first page and gain more exposure, the team also worked with PPC. 

The Reviewer
 
11-50 Employees
 
Sheffield, United Kingdom
Marketing Specialist, Specialist Interior Manufacturer
 
Verified
The Review
Feedback summary: 

After a gradual process, their ranking on Google increased. Leads are also promising. The SEO Works is full of strategic marketing specialists. They're personable and responsive. 

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I'm a Marketing Specialist at a company that designs and manufactures high quality, bespoke solutions for interior environments. I manage the marketing channels there.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire The SEO Works?

We are aware that Google is a key place for being found as a business. We don't have the expertise in house to do this, so sourced The SEO Works to help us get more exposure.

What were your goals for this project?

We weren't on page one for key search terms that relate to our business, so the goal was to get us there. Also we didn't know if PPC would offer a sustainable way of delivering leads to our business so we wanted to see if this was achievable.

SOLUTION

How did you select this vendor?

We initially did some online research to understand who was out there. Also websites like Clutch helped to verify our shortlist. Then we invited a few in to see us and work on a proposal.

Describe the scope of their work in detail.

It was to set a strategy that would help us start to gain more exposure from Google. We're a traditional sector so needed quite a bit of hand holding to understand how things worked. They also consulted with us in terms of how to put the right tracking in place so we could measure it. They they set up PPC and SEO campaigns, and delivered a monthly campaign. We are in regular email and phone calls. They report monthly on progress and we meet face to face every 6 months or so.

What was the team composition?

2 account specialists, one for SEO and one for PPC

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Well before we started, we didn't rank on page 1 of Google. We worked on a focus of 20 searches that match the sort of customer we are looking for. It has been gradual progress but now 11 of these are on page 1. With the PPC, we are finding that we can get a regular stream of leads into the business, around 3 per week, but thats based on our limited click budget. As we are quite specialist at what we do, it doesn't take too many to become paying customers.

How effective was the workflow between your team and theirs?

Good, their strategy documents were really clear and it was easy to see how they were working. We use slack too which keeps it all in one place.

What did you find most impressive about this company?

Their proposal was the most comprehensive and we were reassured that they have been doing this sort of thing for over a decade. Their account team is also really friendly.

Are there any areas for improvement?

If we had more budget there are loads of other things we could do with them, but we are satisfied for now.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    On time
  • 4.5 Cost
    Value / within estimates
    Not the cheapest but not the most expensive either
  • 5.0 Quality
    Service & deliverables
    Great reporting and results
  • 5.0 NPS
    Willing to refer

SEO/PPC Management for Pottery Company

"They give you confidence in the investments you’re making, with the results to back it up." 

Quality: 
4.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
4.0
The Project
 
$10,000 to $49,999
 
June 2018 - Ongoing
Project summary: 

The SEO Works manages SEO and PPC campaigns, executing on remarketing, video campaigns, and display ads. Generally, their work can be sorted into technical, content, and link-building modifications.

The Reviewer
 
51-200 Employees
 
Derby, United Kingdom
Digital Marketing Manager, Potter Company
 
Verified
The Review
Feedback summary: 

Keyword rankings and paid search efficiency have both improved markedly since The SEO Works came onboard. Supported by multi-channel communication, they take feedback to heart and effect quick changes. Customers can expect a personable team that provides clear and simple explanations.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I’m the digital marketing manager at a pottery company, responsible for all digital marketing efforts for our four brands.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire The SEO Works?

We migrated onto a new Oracle platform and needed support to manage our search visibility and SEO efforts. Being a site primarily rendered in JavaScript, and being a multi-site, single page application platform, we had our work cut out for us. We needed help from an agency who understood our challenges and could help us to find creative search solutions.

What were your goals for this project?

Ultimately, we wanted to drive traffic to our site and acquire new customers/more qualified traffic. We have strong brand awareness in the UK but are at a very early stage of the journey in the US. Therefore, we required a different keyword strategy for both these accounts to influence customers at different stages of the conversion funnel.

SOLUTION

How did you select this vendor?

We vetted a number of different companies, looking for a cost-effective agency that could help us achieve all we wanted and more.

Describe the project in detail.

We receive monthly reports monitoring in-depth performance of any technical, content, or link-building changes we make to our site. It also details any PPC ad campaigns we run: remarketing, display ads, shopping, non-branded terms, YouTube video campaigns. SEO Works has helped give us the confidence to dip our toe into new spaces and formats and to continue to evolve our digital marketing campaigns. 

What was the team composition?

We work with an account manager and an account executive on the SEO side. For PPC, we interact with another account executive and account manager, in addition to their paid search lead.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Their PPC work is only about 6-months old, but we’ve seen palpable efficiency improvements, with spend decreasing YoY and revenue holding steady. We’ve also seen huge SEO keyword improvements and visibility, even after replatforming.

How effective was the workflow between your team and theirs?

We converse face to face and over email, phone, and shared Google docs. I always feel up to date with budget sheets and project plans, as they’re constantly updated.

What did you find most impressive about this company?

They’re friendly, down-to-earth individuals that explain complex topics simply. They give you confidence in the investments you’re making, with the results to back it up. Feedback is received well and used to make positive changes. They’re quite flexible.

Are there any areas for improvement?

Keep communication up and be on top of reporting on our internal campaigns

4.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
  • 4.0 NPS
    Willing to refer

SEO & PPC for Staffing & Recruiting Firm

"They give realistic targets and don’t over promise while still delivering results."

Quality: 
4.5
Schedule: 
4.5
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Mar. 2018 - Ongoing
Project summary: 

The SEO Works delivers SEO and PPC to increase the visibility of a website.

The Reviewer
 
1-10 Employees
 
Sheffield, United Kingdom
Recruitment to Recruitment Specialist, Staffing & Recruiting Firm
 
Verified
The Review
Feedback summary: 

The site now ranks on the first page for several keywords. The SEO Works has also achieved an optimal budget for PPC lead generation. Due to their experience, the team consistently provides accurate estimates and timelines. Their flexibility and responsiveness set them apart from other vendors.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

We're an award-winning company in the recruitment to recruitment space. We support the following sectors of recruitment: construction & property, rail, education, IT, health & social care, engineering & manufacturing, oil, gas & energy, sales & marketing, and commercial services. I'm responsible for getting more clients on board.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire The SEO Works?

Although we still very much rely on traditional methods for generating new clients, we’re aware that digital is an area where we don’t have any expertise. We saw that we needed to improve our organic search rankings and that we were missing out on pay-per-click (PPC) opportunities. We hired The SEO Works to help us in this area.

What were your goals for this project?

Our goal is to get more visibility for our company in the right places online to ultimately generate more business.

SOLUTION

How did you select this vendor?

We used sites such as Clutch, and The SEO Works came up as a recommended firm. We created a shortlist and then invited three agencies to come in and pitch to us. The SEO Works came across as the strongest.

Describe the project in detail.

We started with SEO and eventually added PPC to the mix.

What was the team composition?

They have a project team with one lead account manager who serves as our point of contact.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We were ranking on the second and third page for various searches, and now most of these have moved to page one. It’s taken a year to get to this point, but The SEO Works was clear in setting expectations on this.

We've managed to get the PPC working at an effective cost-per-lead in only a few months. They’re continuing to gradually optimize the performance of our PPC ads.

How effective was the workflow between your team and theirs?

Communication has been great. We use Slack for regular communications and meet face-to-face every few months.

What did you find most impressive about this company?

They give realistic targets and don’t over promise while still delivering results. Also, their experience shines through; it’s obvious that they’ve been in this industry for over a decade.

Are there any areas for improvement?

Initially, the reports lacked some of the details that we wanted to see. They’ve been responsive to our feedback and have customized their outputs accordingly.

5.0
Overall Score They've provided steady guidance in increasing our visibility online.
  • 4.5 Scheduling
    ON TIME / DEADLINES
    The work is ongoing, and we've managed to chunk it out by month.
  • 4.0 Cost
    Value / within estimates
    They're not the cheapest, but the price is worth it.
  • 4.5 Quality
    Service & deliverables
    The team is transparent about their work.
  • 5.0 NPS
    Willing to refer
    I'm very happy with their services.

SEO for Recruitment Company

"The SEO Works improved our visibility amongst search engines."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Feb. - Mar. 2016
Project summary: 

The SEO Works facilitated SEO services to increase a website’s ranking and appeal to new users. Their team focused on search phrases that would entice the target market. Their work is complete.

The Reviewer
 
1-10 Employees
 
Accra, Ghana
Mark Yavo
Recruiter, DJAZI
 
Verified
The Review
Feedback summary: 

The website’s ranking increased on search engines, along with traffic. The SEO Works is full of professional and skilled workers that find effective ways to benefit their customers. They were responsive and dedicated. Customers can expect outstanding service from The SEO Works.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I’m the founder of a recruitment company. Our mission is to connect domestic workers to people and companies rapidly.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire The SEO Works?

We hired them for SEO services. Our website wasn’t ranking well, and we wanted to increase our visibility and attract new users.

What were your goals for this project?

We wanted to drive new users to our platform in a maintainable fashion.

SOLUTION

How did you select this vendor?

We researched online and used Clutch to browse reviews. The account manager answered all questions before we decided to choose The SEO Works.

Describe the scope of their work in detail.

The SEO Works updated various search phrases in our target market. Their team uncovered the types of searches and what our company should focus on within site to achieve our goals.

What was the team composition?

We primarily worked with the account manager, but there was a strong team behind them.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The SEO Works improved our visibility amongst search engines. We’ve seen an increase in contacts through the website.

How effective was the workflow between your team and theirs?

We understood each other’s needs. The account manager finetuned our ideas to have a better view of what we wanted to measure. We had a monthly phone call to discuss progress and receive updates. Their team was professional.

What did you find most impressive about this company?

They were able to work with our ideas while showing us the most effective way to get more users and have those users bring others on board. The SEO Works was excellent.

Are there any areas for improvement?

The SEO Works aren’t inexpensive, but clients pay for exceptional work and service.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

SEO Partnership with Online Retailer

“They’ve adapted fantastically to all of our changes, and I have absolutely no complaints.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
May 2015 - Ongoing
Project summary: 

After providing consultation for a new site build, The SEO Works took over SEO strategy. They’ve since expanded their role to include keyword tactics, some logo design, and article and blog writing.

The Reviewer
 
11-50 Employees
 
Goole, United Kingdom
Jonathan Ellis
Online Manager, Morgan & Quinn
 
Verified
The Review
Feedback summary: 

The SEO Works has substantially boosted site visibility and secured a strong digital presence. Despite a shifting environment, the team pivots well to marketplace changes, coming up with innovative ideas to keep on task. Their extensive experience and open communication make them ideal partners.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the online manager for a local carpeting and flooring company called Morgan & Quinn. Though we have outlets across Yorkshire and England, we lacked a web presence. In my role, I managed the website build, finding a development firm to handle the site and a digital marketing agency to work alongside them.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with The SEO Works?

We wanted to bring our business online with a brand new website. I brought on a development firm to create the site but needed a firm to manage our SEO and boost our visibility. I reached out to The SEO Works to ensure that our site and content were SEO-friendly.

SOLUTION

What was the scope of their involvement?

They initially came onboard as consultants for the development company; for five months, they provided key insights to ensure that the site build was fully SEO-compatible. After the site launched, we officially contracted them to manage our overall SEO strategy and web content. Their responsibilities now include article writing, blog writing, some logo work, keyword tracking, and back-facing SEO processes.

Each month, the team sends us a monthly report about our progress and key results. While some clients might read the first few paragraphs and conclude that things are going well, I prefer to get more in-depth. I visit their office on a monthly basis to review the report with our account manager. Together, we go through the document page by page, and they explain anything that might be too technical for us. This helps us track their work and coordinate efforts.

What is the team composition?

They’ve assigned an account manager and technical lead to our project, but there is a vast team working in the background, too.

How did you come to work with The SEO Works?

We found them while searching for local SEO firms and met them along with 2–3 other companies. They presented their business, and we particularly liked their sales director; he was likeable and clearly knew his field. Furthermore, they had an impressive portfolio of past clients, so we didn’t feel like we were guinea pigs for a large-scale e-commerce project. Rather, they had experience collaborating with a number of big brand projects similar to ours, which they inherited or worked on from scratch.

How much have you invested with them?

The cost has varied and slowly increased over the last three years. For the first year, we were trying to get our foot in the marketplace and define our direction, so we spent about £1,500 (approximately $2,000 USD) per month plus the value-added tax (VAT). In year two, we decided to add more logo and product work to the scope, which increased the spend to £1,800 (approximately $2,300 USD) plus VAT. Currently, we’ve increased our spend to £2,500 (approximately $3,200 USD) plus VAT to account for more in-depth services such as blog and article writing.

What is the status of this engagement?

Their work officially started in May 2015, and the engagement is ongoing. But they’ve provided consulting work since January 2015.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The SEO Works has been crucial to establishing our digital footprint since day one. When we first started the project, they instructed our web development firm on where to place content, how much content we needed, and how to structure our product menu, and so on. Within about four weeks, our specific product searches jumped to the top half of the first results page, purely due to their site recommendations. It was phenomenal.

They’ve also helped us think more outside the box for key terms. As experts in the industry, we’re able to identify keywords that we might expect customers to look for, but those are typically the hardest to target and aren’t always the best option. The SEO Works suggests less competitive terms that are easier for us to rank higher in.

How did The SEO Works perform from a project management standpoint?

When they first started giving us reports, they showed us a few examples of how they could present the information. We tweaked their format slightly, so now they send us reports tailored to our needs. It’s not a generic document exported from software. Rather, they write it out so that I’m able to understand our performance from a technical point of view while my director can grasp it in layman’s terms.

With the report, I can better track what their team is trying to achieve on a monthly basis; if we haven’t quite met our goals, I’m able to see the reasons why and figure out what to do instead. One of the biggest challenges with SEO is that it’s easy to see what our goal should be, but those targets aren’t always realistic for a variety of reasons. For example, a big search engine might change their algorithm, which affects our results. This isn’t always a bad thing, but the report helps us plan ahead.

What did you find most impressive about them?

Over the last three years, we’ve gotten to know them and understand just how capable they are. They have a reputable team with some exceptionally talented individuals, and we’ve been fortunate enough to have had most of them working on our project. My account manager, in particular, is fantastic. The SEO Works assigned him to lead our account because he has such extensive SEO experience.

In terms of their performance, they do everything we ask, even if that means making quick changes. This can be a nightmare for SEO companies since we’re on a 12-month roadmap. Sometimes we need to adjust or stop what we’re doing after putting in months of effort, and, other times, the product is no longer scalable in the long-term. The marketplace also fluctuates as new products come out and fashions shift. Despite this, The SEO Works is happy to drop what they’re working on and rethink everything to get us where we need to be. They’ve adapted fantastically to all of our changes, and I have absolutely no complaints.

Are there any areas they could improve?

No, there’s nothing that I haven’t addressed with them already. We have a good relationship and still communicate with the sales director and account manager on a monthly basis. There’s full transparency between us; if something needs to be said, we can discuss it with the necessary party. In that sense, I don’t have to manage my account manager.

5.0
Overall Score At the end of the day, they’ve done a fantastic job and continue to do so. They deserve nothing less than a perfect score.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    We don’t set any deadlines for what we’re trying to achieve from a marketing perspective, but they’ve yet to miss any other deadline to date.
  • 5.0 Cost
    Value / within estimates
    Project costs have increased with each contract renewal, but that’s because we’ve pursued extra work. They don’t propose services that we don’t need.
  • 5.0 Quality
    Service & deliverables
    I’ve got no complaints. It says a lot that I’ve already referenced them to several people.
  • 5.0 NPS
    Willing to refer

SEO Implementation for Real Estate Website

"They worked extremely fast and produced tangible results."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
June 2018 - June 2018
Project summary: 

The SEO Works developed keywords, implemented SEO best practices, and provided content curation.

The Reviewer
 
11-50 Employees
 
New York, New York
Nora moore
MD, Real Estate
 
Verified
The Review
Feedback summary: 

The SEO Works significantly increased PageRank and leads. Their ever-responsive team was always prompt in creating additional features and changes. Their economical price was well worth the quality of their deliverables. 

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am the owner of a real estate website and manage its functions.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire The SEO Works?

We needed to develop our SEO.

What were your goals for this project?

We wanted to increase our exposure on Google and increase our sales.

SOLUTION

How did you select this vendor?

I contacted various vendors and received no responses. I found The SEO Works through Clutch, and they immediately provided answers and detailed strategies.

Describe the project in detail.

The SEO Works curated our content and keywords to their SEO best practices. They consulted us on better ways to align our website with search engine algorithms. 

What was the team composition?

We worked with their SEO specialists.

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

After one month of Clutch SEO's services, our PageRank rose to the top ten on Google for the keywords we chose. Our phones rang with new potential clients right away. We now get regular inquiries from potential customers on a daily basis.

How did The SEO Works perform from a project management standpoint?

Their team provided exceptional customer service and were responsive via phone and email. Whenever we requested additional features and various changes, they were always prompt and helpful with getting things done quickly. We were extremely happy with their service.

What impresses you about The SEO Works?

They worked extremely fast and produced tangible results at an affordable price.

5.0
Overall Score I had an exceptional experience with them.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    Their scheduling was marvelous.
  • 5.0 Cost
    Value / within estimates
    Their cost was affordable and low.
  • 5.0 Quality
    Service & deliverables
    Their quality was excellent.
  • 5.0 NPS
    Willing to refer
    I would refer them to anyone.

Domestic to International Migration for Healthcare Site

"[What] was most impressive was the enthusiasm that SEO Works expressed for our business..."

Quality: 
4.0
Schedule: 
4.0
Cost: 
4.0
Willing to refer: 
4.5
The Project
 
$50,000 to $199,999
 
Jan. - May 2016
Project summary: 

The SEO Works provided strategy and development services that helped migrate, without forward-facing interruption, a domestic website to an international one.

The Reviewer
 
11-50 Employees
 
Sheffield, United Kingdom
Andy Carr
Head of Development, Patient.info
 
Verified
The Review
Feedback summary: 

Domestic user traffic stayed consistent while international traffic increased from 40% to 70%. The project was managed well and any delays were quickly corrected so that deliverables were consistently executed within the deadline.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

Patient.info (previously Patient.co.uk) is an online resource that provides people with easy access to high-quality information and services. Earlier, I was the Head of Development and was responsible for the technical architecture and delivery of the content platform.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire The SEO Works?

We'd used SEO Works over an extended period to manage and support our day-to-day SEO needs. However, we chose to engage with them more closely as we planned our international strategy and our domain move from Patient.co.uk to Patient.info.

What were your goals for this project?

The primary goal of the project was to migrate the site from a country code top-level domain (patient.co.uk) to a general top-level domain (patient.info) to support and accelerate our international traffic growth.

SOLUTION

How did you select this vendor?

SEO Works was initially chosen as they were a local SEO agency that had been able to demonstrate proven experience working within the healthcare space. Over an extended period of time, they were able to prove their effectiveness in growing traffic to the site; because of this, they became our go-to supplier when planning our international SEO strategy and roll-out.

Describe the project in detail.

The primary goal of the project was to grow international traffic to the site and deliver against our strategy. This involved content optimization and—more significantly—technical migration from Patient.co.uk to Patient.info.

What was the team composition?

We primarily dealt with our dedicated account manager and SEO director who was able to provide technical insights and advice. However, we were also in regular contact with the business owner and senior management, all of who provided very professional service.

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

Prior to migrating the site, the majority of our site traffic came from UK visitors, with only 40% of traffic coming internationally. After the domain migration, our traffic sources gradually changed—as expected—in favor of our international audience. Whilst our UK traffic remained strong, our international traffic incrementally grew to around 70%, with the majority coming from the US. Through careful planning and controlled roll-out, we were able to ensure that there was no service interruption. This was only possible through collaborative work that embraced SEO Works as an extension of the team.

How did The SEO Works perform from a project management standpoint?

The project was managed really well. Right from inception, we agreed to timelines that were stuck to throughout the duration. This required commitment and buy-in—not only from SEO Works, but also our internal teams—to ensure that all deliverables were met in a timely manner.

What impresses you about The SEO Works?

In addition to their sound technical knowledge and ability, what was most impressive was the enthusiasm that SEO Works expressed for our business and their drive to promote our content and services into new audiences so that more people could benefit from having access to high-quality health information and support.

Are there any areas for improvement?

All in all the service was great. There was the odd occasion where deliverables or meetings had to be delayed/rescheduled, but this was always for valid reasons and communicated to the team in a timely manner. Whenever this occurred, SEO Works worked hard to ensure that the project remained on schedule and was delivered as planned.

4.5
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
  • 4.5 NPS
    Willing to refer