A digital agency for brands with ambition

If you’re really ambitious to change and grow, you’ll need a partner who can help you do and achieve much more. This is our value proposition, and being an excellent digital partner to our clients is the driving force behind everything we do.

At Selesti we believe that with smart use of digital technology we can help our partners to achieve great things. Over the last 14 years, we’ve worked closely with our clients, diving deep into the data, delivering sharp strategies and measurable results. We are vibrant, inventive and ambitious which has led to huge growth for both us and our clients.

Selesti is a Google Premier Partner agency and the Official Digital Partner of Norwich City Football Club. We offer digital marketing including: website development, ecommerce builds, PPC, SEO, web and mobile app development, outreach, content and full techinical audits. We create inspirational digital work and enable you to evolve and grow online. 

Our in-house experts specialise in designing profitable campaigns which solve commercial problems. Our data-led work has created a track record of producing fantastic results for clients for over 14 years and as a result we are a multi-award winning agency.

Not only that but our team is developing a range of Selesti tools to help digital marketers in their day-to-day roles; the first of these is a Chrome extension that removes the time consuming task for SEOs of URL browsing. We're an agency that will always work to make a positive difference; helping ourselves, our clients and our peers. 

If you'd be interested in working with us, then please get in touch.

 
Undisclosed
 
$150 - $199 / hr
 
10 - 49
 Founded
2005
Show all +
Norwich, United Kingdom
headquarters
  • St Giles House, 27 St Giles Street
    Norwich, NFK NR2 3EF
    United Kingdom

Portfolio

Key clients: 

Adrian Flux, British Assessment Bureau, Funkin Cocktails, Gadget Cover, Global Chair, JD Pipes, King Edwards VII's Hospital, Learning Resources, Lexham Insurance, Linx, MOMA, Soho House, The Wedding Shop

A groundbreaking social ideation platform Image

A groundbreaking social ideation platform

Since 2012, Selesti has produced multiple versions of the 7billionideas website as well as Android & iPhone apps for its thousands of users. 

The ideation platform's members have generated over 50,000 new ideas, many of which have spawned startup businesses of their own, that 7billionideas then offer mentoring and consultancy to.

Over 60,000 students worldwide are engaged in 7billionideas

education programme — 7billeducation — which inspires students and teachers to think big about the possibilities of their ideas.

The growth of 7billionideas as a company — from an idea borne out of a pub discussion, to a successful business employing a team of talented people — has been truly staggering, and we’re delighted to have been trusted to be along for the whole ride.

A healthy start: SEO audit & consultancy for MOMA Image

A healthy start: SEO audit & consultancy for MOMA

We helped MOMA, makers of healthy porridge and bircher muesli breakfasts, to get their website into shape with a technical SEO audit and action plan.

While the vast majority of MOMA’s breakfasts are purchased in supermarkets across the UK, they still need strong visibility on search engines so they can grow brand awareness (and of course, show up when people search for their products).

From our initial research,

we identified a few issues with their website’s technical setup that were contrary to best practice and likely hindering the site’s search visibility. With that in mind, we rolled out a full technical SEO audit to identify what else may need to be changed — and crucially, how to fix it.

The next stage was to work with MOMA to implement the recommended changes. Thanks to our in-house WordPress and Shopify expertise, we were able to implement technical changes to the site directly, making the process quick and easy.

We also tidied up MOMA’s blog and devised a content plan to fill some gaps in their strategy, helping to ensure the site would be visible for the things that MOMA’s customers were searching for online.

MOMA’s website now meets a much higher standard from a technical SEO point of view, helping to improve the brand’s visibility in search engines. The improved technical set up has contributed to a 21% increase in organic traffic since the technical audit findings started to be implemented.

 

Digital marketing training for The Big Issue Image

Digital marketing training for The Big Issue

We’ve been working with The Big Issue for over five years, helping them to reach their digital marketing goals for The Big Issue website as well as The Big Issue Foundation, the magazine’s charity arm. Our support included upskilling team to help them manage more in-house.

The Big Issue content team wanted to learn more about optimising their blog posts so they could reach a larger audience and improve their visibility

in Google. We invited them to our London office for a digital marketing training session to demystify the often complex world of SEO.

The Big Issue team came away from the training with a greater understanding of how to consider SEO as part of their writing process, dispelling old myths they’d heard about SEO, and reminding them that while Google will see their content, ultimately they are still writing for users.

 

We also worked with The Big Issue Foundation marketing team, upskilling them in content strategy so they could get the charity’s message across effectively using SEO.

Funkin Cocktails: Migrating from Magento 1 to Magento 2 Image

Funkin Cocktails: Migrating from Magento 1 to Magento 2

Funkin Cocktails, an A.G. Barr brand that produces cocktail mixes for trade and consumers, were in the market for a new eCommerce site.

The company required something that would integrate with their ERP system Greentree so they could better manage stock levels on-site.

We took an agile, MVP approach to build and helped Funkin Cocktails prioritise functionality requests during scoping, so that core functionality

would be live in time for their deadline.

Results

18% increase in organic traffic year on year
17% increase in users
21% increase in eCommerce conversion rates
23% uplift in transactions
13% increase in revenue versus the previous year

Complete website rebuild for Dragons' Den winning brand Image

Complete website rebuild for Dragons' Den winning brand

Ross Mendham secured investment from Peter Jones for his Barenaked Foods business and an immovable deadline was set. We had to produce an eCommerce site to coincide with his Dragons' Den episode airing.

The high level of traffic expected straight after launch made this project truly unique to work on. Dragons’ Den is viewed by 1.9 million people, which meant the website would have to be able to handle an influx of

visitors in the days after the show.

Whilst the noodles are a winning product, they're fairly transparent so our design team introduced blocks of colour and creative styling throughout the website.

Combining the styling and colour blocks with inspiring imagery of delicious looking food boosts the aesthetics of the website and entice people to view more pages.

“Selesti went beyond the call of duty and I wouldn't hesitate in recommending them to anyone that is looking for new ideas and superb service.”

Ross Mendham, Dragons' Den Winner & CEO, Barenaked Foods

85% increase in organic traffic for Lexham Insurance Image

85% increase in organic traffic for Lexham Insurance

Lexham Insurance approached us with a challenge — to reduce their reliance on margin-squeezing aggregators and increase sales through their website.

We chose a digital PR approach to achieve our SEO objectives, utilising a mixture of content marketing, editorial placement and survey campaigns, as brand awareness was a weak point for the motorcycle insurance brand.

Paired with an optimised PPC campaign that

resulted in a 20% uplift in sales and 31% uplift in quotes, we both increased Lexham Insurance’s search rankings and increased conversions.

Results (year-on-year)

85% increase in organic traffic

78% increase in PPC traffic

"A pleasure to deal with, excellent communication and proactive attitude. Very impressed with their professionalism and knowledge thus far, a company you can feel reassured are working actively for your company. Selesti have notable skills in the sectors we are dealing with them on and we look forward to what the future holds in our partnership." - Andy Goodson, Sales & Marketing Director, Lexham Insurance

New website design and build for international centre of excellence Image

New website design and build for international centre of excellence

John Innes Centre, an independent international centre of excellence in plant science, genetics and microbiology, came to us for a new website. They wanted it to be attractive, user-friendly, easy to search their thousands of publications and to improve their Google presence.

Decreased website load speed by 64%

Page views increased in 1 month from launch by

50,000

"Throughout, the management of the project has been very thorough and we have comfortably kept within the timeframes set beforehand. Liv and James have answered every question and request, even when contradictory with patience, while frequently suggesting alternative options when a suggestion has been impossible."

Andrew Lawn, Support Specialist/Communications Officer, John Innes Centre

338% ROI for Support Adoption for Pets Image

338% ROI for Support Adoption for Pets

Closely allied to Pets at Home, Support Adoption For Pets are the charity that rehomes the most pets annually, and they’ve trusted us as their digital partner for over five years. We’ve designed and built two bespoke websites for them, and provide ongoing creative and digital marketing on retainer.

Results (year-on-year)

139% increase in organic

traffic

85% increase in revenue from paid search

"Their account management is second to none; they take their time getting to know us, our aims for the future and develop robust and creative plans to ensure that we hit our targets." - Justine Quirk, Support Adoption for Pets

"We love working with charities to exceed their digital goals, especially when it comes to animal welfare. Support Adoption For Pets have been a brilliant client for over 5 years and have gone from strength to strength and it's great to share in their magnificent achievements." - Ollie Blackmore, Managing Director, Selesti

162% ROAS increase for British Assessment Bureau Image

162% ROAS increase for British Assessment Bureau

British Assessment Bureau, leaders in B2B, the UK’s leader in ISO certification, approached Selesti with the brief of drastically cutting costs and improving ROI from paid search media.

To meet the primary objectives, we knew a sweet spot would need to be found between reducing cost while not reducing the volume and quality of leads generated from paid search

media.

Results

200% increase in click-through-rate

50% reduction in media spend

162% improvement in return on ad spend

19% reduction in cost-per-click

52% reduction in cost per conversion

4% increase in conversions

An iPhone & Android App for the worthiest of charitable causes Image

An iPhone & Android App for the worthiest of charitable causes

Selesti designed and developed Smiles & Tears — an app that aims to help bereaved children address their feelings in a healthy way for Nelson's Journey.

Nelson's Journey are a Norfolk charity that supports children and young people up to their 18th birthday who have experienced the death of a significant person in their life.

Results

Launched in early 2016, the app has helped over

1,000 young people globally. In 2018 Smiles & Tears was awarded ‘highly commended’ at the national Children & Young People Now Awards within the Charity category — placing them 2nd out of 9 finalists.

This is a huge achievement. The Children & Young People Now Awards has become the gold standard for everyone working with children, young people and families, recognising innovation and excellence in organisations that work with and support this age group.

Testimony

"Selesti were absolutely brilliant in working so closely with our Youth Panel to ensure that the App’s functionality was exactly how the young people had proposed. By working so closely in partnership, bereaved children across the world are now able to freely download a tool that can help them at a really difficult time." - Simon Wright, Chief Executive, Nelson's Journey

"The designers have grasped the look and feel that we wanted to achieve, it is young person friendly and clearly targeted at those users." - Sophie Berry, Funding & Marketing Manager, Nelson's Journey

99% reduction in cost per lead for hospital with Royal Patronage Image

99% reduction in cost per lead for hospital with Royal Patronage

King Edward VII's Hospital wanted help with increasing the number of patient referrals and revenue to the Hospital. So we rebuilt their website from the ground up and built a custom CRM system.

Results

200% increase in incoming enquiries

99% reduction in cost per lead

450% increase in calls from

PPC

3x more calls since launch

"Selesti have transformed what was a confused, cluttered, dated brochure website which was turning business away into a modern, clean, goal orientated, lead generating website which has already increased incoming enquiries by 200%. In one week. Selesti are truly one of a kind." - Barney Baxendale, Marketing Manager, King Edward VII's Hospital