Could you share any statistics or metrics from this engagement?
I don’t have specific statistics in front of me. That being said, the thought leadership they have provided is definitely higher quality.
How did Scripted perform from a project management standpoint?
Scripted has performed very smoothly. We order around four blogs a month for us, but with all of our clients, we order around 20 blog posts per month. We brainstorm ideas and submit the topic. Scripted then notifies us when an author has picked up our request. Once the piece is written, we get a notification for our approval. We can request revisions right from the dashboard. HubSpot integration makes it very easy for us. This process has made project management very smooth.
What distinguishes Scripted from other providers?
HubSpot distinguished them – it is our priority. Other platforms we looked at don’t integrate with HubSpot. We give Scripted very specific guidelines, choose the topic, and they never have a problem getting it done. Communication between us is great.
Is there anything Scripted could have improved or done differently?
They haven’t perfected their billing system. We would like Scripted to have a client portal where our clients can go to get their content without being able to see the billing information. Other than that, everything is okay.