The Sales Scribe

Many business owners prioritize branding, colors, and brand voice because of what they hear in the media.

However, these elements aren't what make a business successful. SEO experts who promise top rankings are also not the key to business success.

According to Google, a business is a "commercial activity," which means buying and selling.

If your business isn't making at least $500,000 a month, you should focus on sales, as they are the foundation of your business.

Without sales, your business won't survive.

Look at local markets. Many traders don’t know what branding or SEO is, but they still make lots of money because they know how to sell.

Your brand should look good, but what really matters is the message and making sales.

Direct response copywriting is crucial because it focuses on prompting immediate action from potential customers, not just telling stories.

Effective direct response copywriting makes people feel the need to buy the product right away.

So, if you're not making over $500,000 in profits, stop focusing on branding and SEO. Instead, focus on understanding your customers' needs and making sales.

Remember, the main goal of a business is to solve problems and make a profit. Good sales copy can significantly grow a business. When you excel at sales branding won't be an issue for you.

Imagine trying to convice someone to by from you when your products are eating dust on the shelf of your store.

Ultimately, profit-making is what’s truly important in business. If you're not making a profit, branding efforts are useless.

Focus on building a successful business through strong sales strategies now!