What evidence can you share that demonstrates the impact of the engagement?
The development was fantastic. I’ve worked on other projects like this one, and it’s common to go back for adjustments a few months later or to discover a few issues with things, but we had none of those. Our site’s functionality has been seamless. We’ve had both current and new clients comment on how much more both the look and UX of the website reflect our services.
We also got advice from ROCKETSHP on doing some work to our Google My Business page. That, in turn, helped bolster our SEO performance. We’re getting a lot more hits on our website, and a lot more of those are qualified leads.
How did ROCKETSHP perform from a project management standpoint?
It was one of the most painless development jobs we’ve had. Not only were they technically skilled, but they had no problem interpreting the work creatively and to the same degree as any designers would.
We used Slack for day-to-day reviews, check-ins on particular issues, and feedback. This kept things agile and made the whole process very swift. There were a few phone calls as well when we needed to talk about something quickly. We also used email and Trello. They worked with the Illustrator design files we gave them.
What did you find most impressive about them?
It’s their accuracy and attention to detail, as well as their deep knowledge in terms of both SEO and development. They considered all of those things at the outset of the project, rather than trying to incorporate that thinking later on. I think that that’s definitely influenced the excellent outcomes of the project. It meant that, in terms of adding content to the website, we’re now doing it right from the outset with SEO success in mind.
They have also been supportive in terms of addressing whatever questions I had about tags and what priorities our content pieces should have. They were happy to give us that support while we set up the site ourselves. I found it to be a collaborative effort, as opposed to them doing a specific role for us and going away, which I’ve experienced in the past with other developers.
They want to get things perfect, exactly as we envisioned them, rather than almost right and good enough. That was a fantastic way to work with a partner.
Are there any areas they could improve?
They should focus more on keeping clients updated on any potential delays or issues, as a project unfolds. There weren’t any in our project, but they should be proactive about any timeline shifts so that their impact can be calculated by the client.
Do you have any advice for future clients of theirs?
It’s important to be clear about what you’re trying to achieve. Also, if you’re not sure about something or wonder whether something could be a benefit to your business, ask for that advice at the outset. That will save time and effort.