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    Menomonee Falls, WI
    262.437.2334

Human Driven Digital Strategy

5.0
7 reviews

We want to be your partner, not simply a vendor.

We tailor our strategy and services to fit your unique needs. We pride ourselves on transparency, personalized communications and a steadfast passion for digital marketing.

We don’t stick your account in an automated machine and set it and forget it. Our core focus is to make meaningful connections with our clients, their customers and our team through human-driven digital strategy. And it works.

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Undisclosed
 
$100 - $149 / hr
 
10 - 49
 Founded
2007
Show all +
Menomonee Falls, WI
headquarters
  • Rocket Clicks
    W134N5522 Campbell Dr
    Menomonee Falls, WI 53051
    United States
    262.437.2334

Portfolio

Key clients: 

Available upon request 

Reviews

5.0
7 reviews
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SEO, PPC, & Conversion Optimization for Mortgage Banking Company

"They take proactive steps to keep our projects on track and push us if necessary."

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5.0

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Apr. 2016 - Ongoing
Project summary: 

Rocket Clicks provides PPC management to improve SEO rankings. Additionally, they helped with mobile optimization and fine-tuned online referral forms to improve lead conversion.

The Reviewer
 
11-50 Employees
 
Milwaukee, Wisconsin
David Wickert
Loan Consultant, Accunet Mortgage
 
Verified
The Review
Feedback summary: 

Their efforts improved SEO trends by 20% annually and cemented a top spot for company-specific searches. Online forms now generate 40% of leads, an increase of 25%. Rocket Clicks’ organized, proactive team keeps projects on schedule and they’re flexible enough to adjust strategies when necessary.

BACKGROUND

Introduce your business and what you do there.

I’m a loan consultant with a mortgage banking company that assists home buyers in Wisconsin, Illinois, Florida, and Minnesota.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Rocket Clicks?

We needed to improve our online presence, especially in terms of SEO, and streamline our digital referral forms.

SOLUTION

What was the scope of their involvement?

Mortgage lending is a competitive space, so PPC is a very important part of our business model. Rocket Clicks helped guarantee that we appear in the top spot when people search for our company by name. To improve our incoming referrals, Rocket Clicks analyzed our forms to ensure potential customers are engaged and follow through with the entire questionnaire.

We recently fine-tuned a mobile version of our site to improve our call to action. We’re currently working to bolster our website content, as that’s a proven driver of natural web traffic.

What is the team composition?

I work directly with their president and also communicate regularly with their SEO and PPC departments.

How did you come to work with Rocket Clicks?

We were introduced through a mutual client. We’re not experts in SEO and PPC, but we could tell Rocket Clicks could provide excellent guidance. We also found their approach relatable.

How much have you invested with them?

Our budget varies between $5,000–$10,000 per month depending on the project.

What is the status of this engagement?

We started working together in April 2016 and our relationship is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They’ve played a huge role in increasing our impression share in the top search engine position. Our SEO trend line has increased 20% year over year thanks to our content and tags, and they helped us reach the top position 99% of the time someone searches for us by name.

Furthermore, they've helped us increase our mobile utilization and improved our lead conversion through online forms. While we previously received 15% of leads through our questionnaire, this has increased to 40%.

How did Rocket Clicks perform from a project management standpoint?

Like many small businesses, we work in a hectic environment, but Rocket Clicks has been very patient and persistent with us. They take proactive steps to keep our projects on track and push us if necessary.

We communicate via phone, text, and weekly email exchanges. Their office is across the street from ours, so we also conduct monthly in-person meetings to ensure we’re all on the same page.

What did you find most impressive about them?

They’re receptive to feedback and flexible about strategy. We discovered, for instance, that our non-brand PPC wasn’t working. They were open-minded enough to acknowledge this and were willing to pivot to a brand-specific strategy that better suits our business model. It’s always valuable to have a partner that’s able to recognize opportunities for improvement.

Are there any areas they could improve?

They do a great job. Any issues are typically caused by our end.

Do you have any advice for potential customers?

As with any service provider, it pays to teach them the ins and outs of your business to help them understand how you operate. In our case, we actually helped some of their staff with their mortgage needs. This gave them a first-hand understanding of our company and a unique opportunity to view our challenges from the perspective of a customer.

5.0
Overall Score They got to know us as a company and gained unique insights into our challenges.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They take proactive steps to manage projects, allowing us to focus on our business.
  • 5.0 Cost
    Value / within estimates
    We receive an entire team for the cost of a single in-house employee.
  • 5.0 Quality
    Service & deliverables
    They're spectacular. I always trust them to deliver results.
  • 5.0 NPS
    Willing to refer
    If they do for others what they’ve done for us, satisfaction is guaranteed.

PPC & SEO for Homeownership Nonprofit

“Rocket Clicks has helped us use our resources wisely and get high-value donations.”

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5.0

Quality: 
4.0
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
June 2012 - Ongoing
Project summary: 

Hired to improve the online presence to attract more donations, Rocket Clicks secured a Google Ad Grant and focuses on PPC. They also perform SEO and digital marketing, resulting in an ongoing contract.

The Reviewer
 
11-50 Employees
 
Wisconsin
Marketing & Communications Manager, Homeownership Nonprofit
 
Verified
The Review
Feedback summary: 

Rocket Clicks' work has increased donations and their average value by more than 10%. Although the team doesn’t have a deep knowledge of the nonprofit industry, they proposed a fair price and maintain clear and open communication. They solve problems quickly and deliver results on time.

BACKGROUND

Introduce your business and what you do there.

I’m the marketing and communications manager for a nonprofit that helps families find affordable and safe housing.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Rocket Clicks?

We wanted to increase large donations (like furniture, appliances, and cabinetry) to our resale-based donation centers by improving our online presence in major search engines.

SOLUTION

What was the scope of their involvement?

Rocket Clicks helps with SEO and digital marketing, but the majority of their work focuses on PPC advertising. They helped us secure and implement a Google Ad Grant for $10,000 a month, and we’re using it to target potential donors within our county.

What is the team dynamic?

We mainly work with three staff members who focus on the PPC advertisements.

How did you come to work with Rocket Clicks?

We initially met them through a donation blitz we were hosting for one of our stores. They also volunteered at one of our sites, and as the relationship grew and we began looking for ways to increase our online presence, we learned what they did and thought they’d be a good partner.

How much have you invested with them?

We spend between $15,000–$20,000 a year.

What is the status of this engagement?

We partnered in 2012, and our relationship is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our stores have seen phenomenal success. They're now the single largest fundraiser for our organization, and we’ll be opening a third location within the next month or so. 

From last year, we saw a 10% increase in our pickups and a 20% increase in our drop-offs for donations, and a 15% increase in average value of donations. This shows our donations are improving in quantity and quality, which means Rocket Clicks has helped us use our resources wisely and get high-value donations like furniture, appliances, and cabinetry.

How did Rocket Clicks perform from a project management standpoint?

They're in constant contact with me and my team, and they effectively manage any issues or requests we have. They’re a great partner, and it’s been a positive relationship.

What did you find most impressive about them?

This is the first time we’ve partnered with a company like theirs, so I don’t have a lot of basis for comparison. We’ve had a lot of success with them, though, and they offered a fair price since we’re a nonprofit.

Are there any areas they could improve?

Most of their clients are for-profit, and I think a better understanding of the nonprofit industry could help them craft their campaigns.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They're good at executing deadlines.
  • 4.0 Cost
    Value / within estimates
    They understand and accommodate our non-profit budget.
  • 4.0 Quality
    Service & deliverables
    Some campaigns don't go well, but they try to identify issues and improve.
  • 5.0 NPS
    Willing to refer
    I'd definitely recommend them.

AdWords & SEO for Creative Agency

“Rocket Clicks … [achieves] good conversion-cost ratios."

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5.0

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
 
Aug. 2016 - Ongoing
Project summary: 

Rocket Clicks provide paid advertising and SEO services to the clients of a marketing company. Their account managers and specialists lead the day-to-day campaign management, working on several at any one time.

The Reviewer
 
1-10 Employees
 
Seattle, Washington
Thomas Kratsch
President, TRK Creative
 
Verified
The Review
Feedback summary: 

Rocket Clicks meet key performance targets of a fivefold increase in conversions across the campaigns they run, maintaining excellent conversion-cost ratios. They are extremely responsive to all queries and ideas from clients and communicate daily with the whole team.

BACKGROUND

Introduce your business and what you do there.

TRK Creative Group is a marketing and consulting company, working with clients in the activity and tours spaces. I am the president and owner of the company. As part of this, we partner with companies for paid advertising platforms: Google AdWords, Bing Ads, and Facebook advertising.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Rocket Clicks?

We were looking for a company specializing in paid digital advertising, specifically, one which had gurus in the Google AdWords, Bing Ads, and Facebook advertising spaces, and which could white-label those services for us.

SOLUTION

What was the scope of their involvement?

Rocket Clicks has provided white label paid advertising and SEO services to our group’s clients. We have marketing services agreements with clients, and our mission is to grow their accounts and revenue. Through digital marketing and SEO efforts, we help drive more customers and an increase in revenue for them. It may be as simple as launching a Google AdWords or Facebook advertising campaign or digging into their SEO, looking at the website and employing best practices to make sure that they’re aligned with Google’s criteria.

What is the team dynamic? 

I interfaced with them on a daily basis on behalf of clients. Rocket Clicks assigned account managers and specialists for each of the advertising platforms. They manage the day-to-day activities — the leadership of the paid advertising and SEO services. We communicate via email, and through conference calls.

How did you come to work with Rocket Clicks?

We worked with another company, based in Madison, Wisconsin. The work was geographically targeted; Rocket Clicks was working through that company for one of our big clients in Hawaii, and we expanded the relationship, taking over more accounts.

How much have you invested with them?

We spend upwards of $20,000 per month on our retainer with Rocket Clicks.

What is the status of this engagement?

We started working with Rocket Clicks on one of our big accounts since August 2016. The relationship is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’re focused on a niche market, so the number one goal for us relates to the ratio between conversion and ad spend. Our goal is to drive X amount of conversions. This varies by company, but we’re mostly looking for a fivefold return for every dollar spent. If someone clicks through to a site from a paid Google ad and books a tour, then that translates into revenue.

The whole team is passionate about making sure we’re hitting key performance indicators for clients. Rocket Clicks has been able to manage this very well for us, and achieve good conversion-cost ratios, as well as a return on the ad-spend acquisition cost for clients.

How did Rocket Clicks perform from a project management standpoint?

The responsiveness to requests, ideas, and thoughts is top-notch. Anytime a client has a question concerning their digital marketing, Rocket Clicks is extremely responsive. We have no issues whatsoever, which is not always the case.

What did you find most impressive about them?

They’re specialized in two things: paid advertising and search engine optimization. Rocket Clicks is not trying to be a digital marketing company which does everything. They’re not all-encompassing — they focus on what they specialize in, and that makes the difference for the clients. We’ve worked with other companies in the past which did a bit of everything, but, in the digital marketing world today, having a partner be a specialist in everything Google AdWords or Facebook Pixel, for example, is a benefit.

Are there any areas they could improve?

No. We have a very good relationship. Rocket Clicks has gone above and beyond compared to other companies we’ve worked with. This is due to the top-down leadership from Tyler [President, Rocket Clicks] as well as the passionate team.

Do you have any advice for future clients?

Vet the company to the nth degree, look at their specialization, and get referrals from current clients. Ask them how they measure success internally, as a company: what are their own performance indicators being put on the staff or the company, to measure success with clients? A partner’s culture needs to fit with your own. We’re a consulting company, so my thoughts about the industry need to certainly match with my clients’ since they’re the ones who pay us.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    No issues.
  • 4.0 Cost
    Value / within estimates
    We get what we pay for in this business, and Rocket Clicks does a good job.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    I highly recommend them.

PPC Management for Financial Planning Software

"As a result of our work with Rocket Clicks, we’ve seen a lift in all our online traffic and lead generation programs."

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5.0

Quality: 
4.5
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
Project summary: 

Rocket Clicks provided PPC and SEO services for a software provider in order to generate leads and increase brand visibility. Weekly reports were used to monitor progress.

The Reviewer
 
1001-5000 Employees
 
Milwaukee Metro Area
Global Marketing Manager, Financial Planning Software
 
Verified
The Review
Feedback summary: 

Rocket Clicks delivered results with personable service and professional expertise. They were honest and transparent, and they genuinely worked for the client’s best outcome.

BACKGROUND

Introduce your business and what you do there.

I’m the Director of Global Marketing at a financial planning software provider. We operate in nine countries and we serve financial professionals in all sizes of operations, from independent advisors to large corporations. My role is to manage the global marketing teams as well as corporate development, including content creation, press, and other marketing related to our financial planning software.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Rocket Clicks?

Lead generation is the core goal of our work with Rocket Click, but brand awareness is a subsidiary goal.

SOLUTION

What was the scope of their involvement?

Rocket Clicks supports our digital marketing efforts. They manage our PPC program and support our SEO program for the US, Canada, and Holland. They support our spillover work for PPC and digital display ads on Google, Bing and elsewhere. I know that Rocket Click provides other services, such as content creation, but we just use their SEO and PPC services.

How did you come to work with Rocket Clicks?

Using an agency review process, we identified them as the ideal candidate due to their size and their breadth of service, but also just the talent on their team. When we met with them, what spoke volumes was the level of talent at their organization. Now we continue our relationship with them because of their service.

How much have you invested with Rocket Clicks?

I can’t reveal the exact amount, but we spend several thousand dollars per month on our PPC and SEO programs.

What is the status of this engagement?

I want to say we’ve been with them for over two years and we have no plans to stop.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

We’ve had a relationship for two years, which indicates our satisfaction level with them. One of the benefits of working with Rocket Clicks is that they’re always self-auditing. They understand where we’re not hitting our targets and they make modifications based on that, which is why our weekly meetings are so beneficial. As a result of our work with Rocket Clicks, we’ve seen a lift in all our online traffic and lead generation programs. What even more impressive is that in some situations, they’ve even suggested reducing the expenditures in some areas, even though it might impact their commissions, knowing that that’s what best for us, the client. We don’t reveal our ROI or demand generation statistics to the public, but we’ve been with Rocket Clicks for two years and we’ve continued to invest more in their programs due to the results we’re seeing.

What did you find most impressive about Rocket Clicks?

They’re very personable. We can reach out to them at any time and get a response practically immediately. That goes a long way, especially in this world of digital communication: they’re so accessible to us. We have a large, talented group from Rocket Clicks that works with us and we really enjoy them as people, and that really is a value that they provide.

Are there any areas Rocket Clicks could improve?

If they had areas of improvement, we might not be with them. Going back to their responsiveness, they respond to any suggestions we might have for how we could do better, so we’re constantly improving. I’ve been nothing short of pleased.

What tips or recommendations could you share that might increase the likelihood of success with Rocket Clicks?

Anyone who’s looking to add an SEO or PPC company must understand their own needs fully before they can properly choose a vendor. I do feel strongly that Rocket Clicks fits well with a lot of organizations both in size and in budget, but you need to know what your organization needs before you choose a vendor. But you also need to ask questions about the team. Ask about their communication style: it’s important that you know what you’re getting into.

5.0
Overall Score There’s not much they could do better for us.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    I’ve never had them miss a meeting or a deadline.
  • 5.0 Cost
    Value / within estimates
    They’ve never altered a cost structure and they’re fairly priced for their services.
  • 4.5 Quality
    Service & deliverables
    They produce weekly reports and they change their plans accordingly.
  • 5.0 NPS
    Willing to refer
    I refer customers to them all the time.

PPC Management for Medical eCommerce Website

"Rocket Clicks brought down our cost per acquisition by over 30%."

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5.0

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
 
Feb. 2015 - Ongoing
Project summary: 

Rocket Clicks works with an e-Commerce website client to lower cost per acquisition, add new customers, and maximize return through PPC campaign management.

The Reviewer
 
11-50 Employees
 
Washington DC Metro Area
Digital Marketing Manager, Medical eCommerce Website
 
Verified
The Review
Feedback summary: 

Rocket Clicks brought down cost per acquisition of new clients by 30%. They have delivered over a 2.0 return on investment with constant improvement.

BACKGROUND

Introduce your business and what you do there.

I’m the digital marketing manager at an e-commerce company that specializes in compression hosiery.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Rocket Clicks?

We needed a firm to manage our PPC [pay-per-click] advertising on Google and Bing, as well as some Facebook advertising. Our goals were to get new customers, decrease our cost per acquisition, and generate revenue.

SOLUTION

What was the scope of their involvement?

We’re using Rocket Clicks only for PPC management at this time.

How did you come to work with Rocket Clicks?

We were unhappy with the previous agency that was managing our advertising at the time, so we did some online research. I don’t recall exactly how I found Rocket Clicks, but I believe I saw a recommendation from a company like ours. We asked Rocket Clicks and another firm to provide us with a free analysis of our PPC advertising, and they showed us some areas for improvement. We then compared those results. I also checked references for the two companies, and Rocket Clicks’ references were outstanding.

How much have you invested with Rocket Clicks?

The cost varies, but our budget is about $70,000 per month right now.

What is the status of this engagement?

Our relationship with Rocket Clicks began about two years ago, and we are still working with them.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

Rocket Clicks brought down our cost per acquisition by over 30%. They’ve gotten a much greater return on investment, and we’re over 2.0 now. It’s been a great investment for us.

How did Rocket Clicks perform from a project management standpoint?

Rocket Clicks' team is very friendly and great. I’m in constant contact with them throughout the week, and they’re available to answer my questions. Rocket Clicks not only improve their campaigns constantly, but they offer site improvements to ensure the ads are converting.

What did you find most impressive about Rocket Clicks?

I like that Rocket Clicks has a very friendly, Midwestern vibe. Although I’ve never met them in person, we get along well on our phone calls. They’re just very nice.

Are there any areas Rocket Clicks could improve?

I’ve previously worked with Rocket Clicks to improve reports, and they’ve been very responsive to that, but I can’t think of anything else. I’m confident that, if I identified an area for improvement, we’d be able to work it out.

What tips or recommendations could you share that might increase the likelihood of success with Rocket Clicks?

Setting expectations upfront is important. So, if the goal is to get the cost per conversion down, that should be the number-one focus. I’ve realized over time that when the budget increases, the less efficiently it’ll be spent because you’re getting those fringe keywords that aren’t as productive.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    I’ve never had an issue with missed deadlines or Rocket Clicks being late for calls.
  • 5.0 Cost
    Value / within estimates
    Rocket Clicks checks in regularly to make sure they’re on track or if they should pull back. We have a constant line of communication regarding the budget.
  • 5.0 Quality
    Service & deliverables
    I don’t have any complaints. I’ve been very impressed with the improvements Rocket Clicks has made on our account.
  • 5.0 NPS
    Willing to refer

PPC Management for Furniture Retailer

"I don't think that we'd be in business without Rocket Clicks."

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5.0

Quality: 
5.0
Schedule: 
4.5
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Jan. 2009 - Ongoing
Project summary: 

The client needed help improving sales through 12 different websites by working with Rocket Clicks on SEO, PPC management, and social media marketing.

The Reviewer
 
11- 50 employees
 
Milwaukee, Wisconsin Area
Owner, Furniture Retailer
 
Verified
The Review
Feedback summary: 

Rocket Clicks has made strong suggestions leading to a 40% increase in sales. They easily prove a positive ROI and communicate regularly and clearly.

BACKGROUND

Introduce your business and what you do there.

We have been in business for 12 years, selling office furniture through 8 different websites. I am the owner of the company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Rocket Clicks?

We needed help with online advertising.

SOLUTION

What was the scope of their involvement?

Rocket Clicks is managing our pay-per-click advertising. They are handling ad management, testing, analysis, budget management, and everything else related to the campaign. Rocket Clicks has given us suggestions for improving SEO and social media marketing, but we don't specifically use them for this area.

How did you come to work with Rocket Clicks?

We narrowed our choices down to 5 to 6 agencies, out of which Rocket Clicks seemed to be the most comprehensive. They had the best presentation and were also a local company.

How much have you invested with Rocket Clicks?

We spend around $2,000 per month on our pay-per-click campaigns over various search engines.

What is the status of this engagement?

We started working with Rocket Clicks 8 years ago. We have an ongoing relationship.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

I don't think that we'd be in business without Rocket Clicks. They've made some incredible strides and gave us good suggestions for staying in the game. Rocket Clicks has recently given us some suggestions on how we could change our website and other internal factors, leading to a 40% sales increase.

How did Rocket Clicks perform from a project management standpoint?

We've worked directly with 1 contact, who is Rocket Clicks' longest-lasting employee. She has directed the team in order to optimize our time and money, getting the results we're looking for. Rocket Clicks' team knows what results we're looking for and how much we need to spend in order to stay above break-even.

What did you find most impressive about Rocket Clicks?

Rocket Clicks has a very good team with various strengths. Their president is an outstanding leader.

Are there any areas Rocket Clicks could improve?

Rocket Clicks could have more meetings with us and continue to keep us surprised. It's a suggestion, rather than a fault. We're completely satisfied with Rocket Clicks overall.

What tips or recommendations could you share that might increase the likelihood of success with Rocket Clicks?

Listen to Rocket Clicks and have patience. This work takes time.

5.0
Overall Score Rocket Clicks has been my best vendor for any type of service.
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
    The return on investment is amazing. Rocket Clicks has saved me way more than I've spent with them.
  • 5.0 Quality
    Service & deliverables
    Rocket Clicks' work is outstanding.
  • 5.0 NPS
    Willing to refer
    I do it all the time. I'm a picky person and I demand results.

Search Engine Marketing for Copper Product Retailer

"They stay up to date on all the changes in everything that goes on with Google and Bing."

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5.0

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Nov. 2015 - Ongoing
Project summary: 

Rocket Clicks works with a niche eCommerce retailer to bring the exact type of customer that will convert into a sale by marketing the site on Google and Bing.

The Reviewer
 
2-10 employees
 
Nashville, Tennessee Area
Owner, Copper Product Retailer
 
Verified
The Review
Feedback summary: 

Rocket Clicks has helped the client grow sales by about 30% and drop the bounce rate in half. They are in constant communication with the client to improve results.

BACKGROUND

Introduce your business and what you do there.

We are a home remodeling business. We manufacture and sell antique and different color aged copper finishes for countertops, backsplash, and bar tops for homes and restaurants. I’m the founder and CEO of the company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Rocket Clicks?

Rocket Clicks is helping us bring a lot more relevant traffic of people that are looking for the products that we offer to our website. It’s a niche business, and they have been working well with getting us good listings in the search engines. We also have tutorial videos that they have been able to utilize through YouTube and other search methods implemented with YouTube to bring a lot of traffic from the videos to our website, which in turns, become customer purchases. They’ve been on remarketing ads to target customers who have visited and maybe haven’t purchased and then see our ad come up on other websites. That’s brought us a lot of traffic which has been a good amount of sales.

SOLUTION

What was the scope of their involvement?

Rocket Clicks came onboard and revitalized everything. They did SEO [search engine optimization] and remarketing. They managed the Google AdWords and Bing Ads. They have been building out our pay-per-click campaigns. I do social media myself because I’ve been in it so long and we have other people here who work on that. Each month, they’ll give me a list of items to work on, and then I’ll update and modify things on my end on the website that works hand-in-hand with what they’re doing.

How did you come to work with Rocket Clicks?

I interviewed 7 different companies and talked to some past clients. I was looking for a small company with less than 30 people, where I could have somebody dedicated to spending the time working on my business, getting to learn about what we do, and how our business runs rather than a large company that doesn’t have the time to focus. I checked them out really good and liked what I saw. I liked their preliminary work, analysis, and outlines when we had a conference. It looked really good, so that made me want to go with them.

How much have you invested with Rocket Clicks?

I spend $3,000 monthly for their services and spend upwards to $30,000 monthly on pay-per-click. Believe me, I’m getting good results, or I wouldn’t be spending that amount per month with Rocket Clicks. Things have gone up and up since they came on board, and it takes the pressure off me. I don’t really have to bother with it.

What is the status of this engagement?

We started in November 2015 and ended in October 2016. Our relationship is ongoing as they are continually updating Bing and Google. They get to participate in beta programs all the time and things that Google offers for AdWords and other advertising opportunities. They’ve been able to utilize those for me. A lot of new stuff has been happening with Google and YouTube videos and search listings inside the YouTube ads. They do a fantastic job constantly working on my campaigns.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

With the campaigns and how they’re optimized, the visits are from quality people that are interested in our product whereas before I spent a lot of frivolous money on the pay-per-click and getting people who weren’t necessarily looking for our product, but they clicked on it and cost me money. With them, I’m getting quality business, and it’s increased around 30% as far as increasing business from checking the statistics on AdWords and Bing campaigns. They built out all kinds of different campaigns for the different products that we have and worked with a lot of the Google product shopping section. They were able to break down my products and get those listed. That’s gained me a lot of business with that.

I know that the bounce rate had gone down when I checked it a few months back. I was at 60% before but now somewhere around 31%. They cut it in half. Rocket Clicks worked tirelessly and got rid of a lot of negative keywords of things that people were not looking for to make sure it’s relevant. They might type in “copper sheets,” but they’re looking for copper colored bedsheets. Rocket Clicks has offered suggestions on things for me to change on the website. That way, the people that come there are looking for a backsplash, it takes them to the backsplash page. That’s helped produce a lot of the bounce rate as well, just by bringing them directly to the relevant product.

How did Rocket Clicks perform from a project management standpoint?

The team is great. Rocket Clicks keeps you in the loop. It’s not something where you pay them, and you never hear from them again. Rocket Clicks is constantly connecting with me and letting me know what they’re working on. They’re always brainstorming ideas. It’s kind of like they almost work for me because they are thinking of things for my company to advance it and offer suggestions such as here’s a new opportunity that we think might work to bring in more traffic in this area. Last week, they gave some suggestions on one of the product lines I have and making some modifications to the website by moving these products to a different position, which was based on the analytics they have been looking at. For example, people were searching for plain copper sheets, and that product happened to be all the way at the bottom of the page. They recommended moving it to the top of the page, which is bringing in more business for that product.

What did you most impressive about Rocket Clicks?

These guys are experts. Rocket Clicks knows everything about search engines and how they work. They stay up to date on all the changes in everything that goes on with Google and Bing. So far, they have exceeded all my expectations. I just like the fact that you feel like they work with you as part of your company. They’re not some outside place who has a cold relationship with you. It’s very cordial, and they do a fantastic job. Rocket Clicks communicates effectively both in what they are doing and the changes they have done to the campaigns.

Are there any areas Rocket Clicks could improve?

I don’t have any negative or constructive critique for Rocket Clicks.

I honestly believe these guys are probably in the top 10 in the whole country.  I researched a lot before picking them because there are so many different companies you can choose from, and everyone claims to be the best. I think it boils down to the personalities of the people running it and the dedication that they offer. They are all dedicated to the business that they’re involved in, and it trickles down to where you’re paying for the service. They’re definitely delivering because the results are there. I’ve been with Rocket Clicks over a year and a few more months, and I wouldn’t continue to pay that money per month if I wasn’t getting results.

What tips or recommendations could you share that might increase the likelihood of success with Rocket Clicks?

Just work with them. They give you things to work on each month through reports, whether it’s helping them with graphics or things for ads they want to run or making modifications to the website. They show you the progress from month to month, here’s where we're at and what we have done. I would recommend working with them because you get a lot farther when you do that.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    Rocket Clicks is always on time with every call and reports.
  • 5.0 Cost
    Value / within estimates
    I think Rocket Clicks is great. Everything has been like what we discussed when we got started. There were no surprises, and I feel that I’m getting my value for their services.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    Rocket Clicks is really great.