Experiential Marketing for the Post-Covid World.
At RMNG, we launch pop-up experiential marketing campaigns that go anywhere, draw attention in a big way, and satisfy customers’ appetites for unique brand experiences
We are an independent full-service experiential marketing agency that’s created over 500 campaigns ranging from one-day pop-ups to multi-year engagements working directly with brands, while also becoming a trusted execution partner to numerous agencies.
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Portfolio
Impossible Foods, Target, Warner Brothers Music, Hello Kitty - Sanrio, State Farm, Uber, Under Armour, Motorola, Salesforce, HBO, Budweiser, Delta SkyMiles American Express Card, [yellow tail] wines, Shake Shack, Frito-Lay, Adobe, Franklin Templeton Investments, Gap, National Geographic, Bravo, Panda Express, NatureSweet, Nutanix, Chase Bank, Puma, Verizon, Zendesk, PF Chang's, PF Chang's, and the city of Macao, China
Walmart Experiential Tour 2021
RMNG set up a 4 month marketing tour for Walmart. We partnered with local food trucks and local chefs to create a custom menu to promote Walmart x McClaren Farms' new partnership. Each market had a fabricated footprint to create an immersive experience for guests that would be eye-catching from afar and magical up close. We also created a digital experience for consumers to virtually engage with the brand and locate each truck for an in-person visit!
Overall we travelled to Georgia, Florida, Alabama, and Mississippi and handed out over 11,600 samples to happy eaters.
Hello Kitty Pop-Up Tour
RMNG Agency executed a national marketing tour for Hello Kitty, transforming an ordinary commercial truck into the ultimate Hello Kitty store on wheels.
Through detailed design and custom fabrication, RMNG created a vibrant vehicle to engage with Hello Kitty fans and consumers. We then took this gift-packed mobile store coast-to-coast with stops in major cities like NY, LA, Atlanta, Dallas, and Phoenix, where we sold out of limited edition holiday merchandise boxes.
To maximize exposure, RMNG identified high-traffic and key locations along the tour, executing all routing and permits for all stops. This strategic planning allowed Hello Kitty’s mobile store to gain massive buzz whenever it arrived, garnering national press.
Hello Kitty fans from across the U.S. got the chance to interact with the brand and purchase one-of-a-kind merchandise & food. Hello Kitty sold tens of thousands of pieces of inventory equaling over $50K+ in sales.
NotCo National Tour
What started as a modest New York tour lasting two weeks turned into a four month national tour, hitting major cities along the way. To maximize the samples given out (over 11,600), we focused on core companion products by teaming up with Rise, the incredible coffee company.
We were able to take Rise coffee and use NotCo milk to provide lattes to the thirsty people of New York City, Miami, San Francisco, LA, and a few others.
We utilized our network to select the best trucks in each market, making the vehicles the star of each production. We kept things simple with menu A-frames and friendly brand ambassadors encouraging people to try the plant-based milk.
Portillo’s IPO Food Truck Activation
To celebrate Portillo’s launching their IPO, the cult-favorite restaurant decided to take their fare on the road. We teamed up with our network and brought the delectable dogs and badass burgers to New York and Boston. In an even more incredible feat, one of the activations was right in front of the Nasdaq at Times Square, attracting thousands of passer-bys. With an extended footprint for the ages, Portillo’s brought the party at 4:04pm with the Nasdaq bell.
We worked with their incredible team for the almost two week long activation to bring burgers, hot dogs, and shakes to the masses. It required the wrapping of three trucks and two chaser vans while the experience itself had custom wares that rounded out the experience.
Doritos X Flamin Hot Limon Experience
Mobile Nightclub Experience | Live Performances | 8k chip bags distributed
When UPROXX and RMNG teamed up, the result was the world’s first mobile chip bag. Our mission was to create a completely custom, immersive mobile experience to generate excitement for an all new Dorito flavor. The result was the Limóbil — a food truck crowned with an open chip bag topper (brimming with Flamin’ Hot Limón chips) that rolled around on lime-shaped wheels. A vinyl interior, orange specialty lighting, and a fully branded DJ booth meant the Limóbil created an underground nightclub experience wherever it went.
Over the course of three days, the Limóbil distributed over 8,000 chips as it hit up iconic LA hot spots like Canter’s on Fairfax, Grand Central Market, and Baby Blues BBQ. Our mobile experience featured exclusive performances from Smrtdeath and Adam Weiss and influencer visits from Mike Pak and Chloe Chaidez.
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Impossible Foods Product Launch
RMNG worked with Impossible Foods again to put together an experiential campaign we called the Victory Tour.
Adding to their already expansive, product-based food lineup, Impossible wanted a big bang to celebrate their new chicken nuggets. We put our heads together to develop a campaign focused on gamification and the victory that Impossible obtained over real chicken. We allowed people to interact with a fabricated custom voting mechanism to bring a sense of fun competition.
Roy Woods - Say Less Tour
Increased Tour Merch Sales by 100% | Live Performances | Meet & Greet | Giveaways
Pink Dolphin was looking to lift concert merchandise sales for Roy Woods’s “Say Less” tour, so they reached out to RMNG for help. Operating out of Pink Dolphin’s Los Angeles boutique on Fairfax Avenue, we hosted a meet-and-greet with Roy complete with complimentary Cuban food from a branded Say Less food truck. Warner Bros was so pleased with the uptick in sales, they decided to bring the truck on tour. We fabricated a custom, adaptable mobile unit that accommodated DJ performances, meet-and-greets, and giveaways in addition to housing merchandise for sale.
The Say Less truck traveled with Roy Woods, stopping in West Coast hot spots like San Diego and Seattle along the way. Our clients said this initiative created an opportunity for concert attendees to get face-to-face time with the artist while waiting for the venues to open. Plus, the mobile popup increased tour merchandise sales by 100%.
Click here to view full case study
Billy and Margot NYC
RMNG teamed up with Billy and Margot to bring their famous ice cream for dogs to the streets of New York City.
Bud & Burgers
ABC Liqour Permitting | Exclusive Events | Bud & Burger Experience
When Budweiser wanted to develop a unique experience to augment its Bud & Burgers campaign, RMNG stepped in to help. The goal was to create a fully-functional gastropub on wheels. We achieved just that with an experiential Budweiser truck complete with an attached airstream lounge trailer. The branded beer tap made this the nation’s first food truck with an on-board draft beer system.
The Budweiser truck served hundreds of people ice cold beer and gourmet sliders, appearing everywhere from movie lots to private events across Los Angeles.
Click here to view full case study
Experience Macao - Los Angeles
RMNG and Myriad Marketing partnered for the 3rd year in a row to bring Macanese culture to a major market in the US.
The #WowMacao activation focused on the traditional Macanese Light Festival, employing custom LED wrap embellishments on the food truck and lion dancer costumes as well as a buildout of Chinese lanterns and a backdrop of Macao’s skyline. To hype up the public before launching, we arranged an influencer cooking class and a press event. Brand ambassadors encouraged guests to visit the tour’s website to enter swag bag giveaways—branded totes stuffed with chopsticks, luggage tags, and travel brochures.
Consumers were thrilled to sample Macanese fare including egg tarts, pork chop buns, serradura, and salt cod bacalao cakes while snapping pictures with the city’s mascot Mak Mak, lion dancers, and drummers. Samples totaled over 5,000+ not including the press or influencer events pre-launch.
Lipton Tea - COVID-19 United for America Program
7 Day Tri-State Hospital Tour | 7k Teas Distributed
In May of 2020, advertising agency DDB reached out to RMNG to create a give back program for first responders across New York and New Jersey. Working with Lipton Tea, RMNG treated workers heading to and from their hospital shifts to hot, fresh tea and pastries.
RMNG and Lipton worked two shifts per day, one from 6 AM to 9 AM and another from 6 PM to 9 PM. From May 16th to May 22nd, we went to two locations per day throughout the New York and New Jersey area. We offered essential workers their choice of black, green, or decaf tea plus an assortment of pastries. We sold out our allotted 500 servings of tea and 500 servings of pastries at nearly every location, brightening first responders’ days in the process.
Olivio Food Truck + Commercial
By tapping into RMNG’s locational intelligence and procurement resources, Olivio obtained site permits for 2 days worth of filming in Malibu after holding auditions for 50+ people. The result was a commercial starring the RMNG mobile experience complete with branded trucks.
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Caulipower Tour 2019
National Tour | 128 Activations | 187k pizzas sampled
Caulipower was ready to embark on their second annual summer tour to give free pizza to citizens across America. RMNG created a national marketing tour that hit the West Coast and the East Coast simultaneously, creating an experience that the entire country shared.
Caulipower and RMNG launched three experiential vehicles outfitted with branded vinyl and fabricated marquee letters spelling out “Free Pizza”. The trucks traveled the country and served Caulipower’s Margherita Pizza, Three Cheese Pizza, and Veggie Pizza at 128 activations nationwide, distributing over 187,000 pizza samples in total.
Caulipower appeared at both high impact and hyperlocal activations, popping up everywhere from Chicago’s Pokemon Go Fest to local farmer’s markets. Who was our target audience? The people of America, and we successfully reached all demographics by broadening our location strategy and securing events on a rolling basis.
Click here to view full case study
Nissin Holy Chow Pop Up & National Tour
Pop Up Experience | 120 Day National Tour | 58 Activations | 100k meals served
RMNG X Nissin tour kicked off in Santa Monica at Bodega Wine Bar where waiters served a menu that offered only Nissin Chow Mein. At the end of the meal, the diners were invited to meet the chef in the kitchen, but instead were surprised to learn the humble origins of their gourmet lunches and dinners -- rows and rows of microwaves and Nissin Chow Mein bowls.
This kicked off a 4 month long nationwide food truck tour. Over the course of 120 days, RMNG served over 100,000 meals at 58 separate events to a predominantly millennial audience.
Click here to view full case study
Bumble College Marketing
RMNG teamed up with Bumble to bring complimentary food and fun to the UCLA campus while promoting their app to students on and off campus.
We handed out hundreds of macarons custom-printed with sorority letters for a surprise delivery on Greek Row with influencers, David Dobrick and Jeff Wittek. A branded Bumble Bee-wagon was on-site and challenged students to get the highest number of matches in a single ride, downloading the app upon entering the vehicle.
Reviews
the project
Food Truck Coordination for Media Company's Marketing Event
“They were pleasant and refreshing to deal with.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the creative director of a mass publisher in the content and editorial space.
What challenge were you trying to address with RMNG?
We were building an expansive food truck experience for sampling products for a large corporation.
What was the scope of their involvement?
They were responsible for the planning and execution of a food truck event. This included licensing, paperwork, and coordination in the planning stage. We served as the creative leads while they were the execution leads.
What is the team composition?
Alyssa (Senior Manager of Accounts) was the main point of contact.
How did you come to work with RMNG?
Our experiential producer hired another experiential producer who then hired their team. That process was a bit cumbersome, but things became less stressful when we met them and fully brought them onto the team. Our company had been working with them for a long time, so I was happy to see that we would be working together again. I knew their stuff.
What is the status of this engagement?
The partnership took place in January 2020.
What evidence can you share that demonstrates the impact of the engagement?
Once we were dealing with them, they added a breath of fresh air to the engagement. Up until their start on the work, everything was complicated. They were able to smooth out the process. That changed the cadence and overall tone of the partnership. The competency they introduced made trusting them easy..
How did RMNG perform from a project management standpoint?
Through their demeanor and professionalism, we knew we could trust them. We communicated through emails, phone calls, and in-person meetings. When we met them to do a tour of the vehicle, it was clear that they understood what they were doing and were open to questions.
What did you find most impressive about them?
They were pleasant and refreshing to deal with. From the beginning, it was a collaborative process, which is what we needed.
Are there any areas they could improve?
As soon as we started working with them, our engagement felt flawless.
Do you have any advice for potential customers?
Working directly with them is the recipe for success. Our face-to-face interactions helped to move us forward.
the project
Photo Booth & Ice Cream Cart for Advertising Agency
"They had good communication and a can-do attitude."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the Executive Producer at an advertising agency. We produce commercials, content, activation, and events for our clients.
For what projects/services did your company hire RMNG, and what were your goals?
A Baskin Robbins new flavor of the month activation. Our goal was to introduce people this new flavor by giving out free scoops of ice cream, and then having people record themselves tasting it inside a video/photobooth. Participants received a video of their reaction and were asked to post it on their social channels with the Baskin hashtag to spread brand and flavor awareness on social media. The first 31 participants received gift cards.
How did you select this vendor?
Word of mouth from colleagues and previous projects that we have discussed, but that never came to life.
Describe the scope of their work in detail, including any steps and the final deliverables.
They built a Photo Booth and ice cream cart wrapped with our branded images and messaging. They provided technical support and camera for filming behind the scenes footage. They managed the event and all of the prep leading up to it.
How many people from the vendor's team worked with you, and what were their positions?
During prep, we worked with 2 people from the RMNG team. During the event, there were 4-10 people there at various times during the day.
Can you share any outcomes from the project that demonstrate progress or success?
Metrics will be measured as impressions on social, and that will come over the next month. The event was considered successful by both agency and client. It was fun, the booth and cart and signs looked great. People had a good time, enjoyed their ice cream, and there was no drama.
Describe their project management style, including communication tools and timeliness.
Project management style was solid. They were responsive and attentive. The project was budget and time challenged, which left everyone feeling stretched to capacity without much flexibility to pivot and make changes.
What did you find most impressive or unique about this company?
They had good communication and a can-do attitude.
Are there any areas for improvement or something they could have done differently?
I would have liked the details to be a bit more buttoned up, for my taste. There is a process for activations that is different from the world of production (where I spend more time), and the process is more freeform, less systemic, and predictable.
the project
Activation Campaign Support for Design & Production Company
"They provided a range of support and additional services that made them more of a 1-stop shop for us."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I'm a producer at a design and production agency
For what projects/services did your company hire RMNG?
Recently for a brand's pop up activation at a small conference. We used a custom wrapped truck + some additional print & related assets for the activation
How did you select this vendor?
Through previous work done with the RMHG team
Describe the scope of their work in detail.
Custom truck wrap for a popsicle giveaway Management and support staff to organize and distribute 7 different custom popsicles Brand Ambassador staff to support engage guests and encourage their participation in the activation The team also provided some a-frame signage, branded napkins, and a TV that was used to stream some looping content
What was the team composition?
I worked primarily with the Agency Coordinator Alyssa for pre-pro, and with the Truck Lead Michael onsite as my main contact.
Can you share any outcomes from the project that demonstrate progress or success?
The clients were very happy with the turnout of the truck and elements provided through the truck team. They were able to engage with a good amount of creators, and also gather plenty of content to use for upcoming marketing efforts/activations. One of the creators even explored keeping the truck wrapped so they could do a 2nd content shoot with it later on.
How effective was the workflow between your team and theirs?
I was regularly emailing with the team beforehand, and had direct contact with the team onsite at all times. I also had a few calls with Alyssa during pre-pro whenever a big update/change came in, just so we could clarify via phone in addition to recap of everything on email.
What did you find most impressive about this company?
Their ability to have such a quick turnaround on last minute changes, and being able to go with the flow as details firm up, which made it easier to talk with them consistently. They provided a range of support and additional services that made them more of a 1-stop shop for us, which is really nice.
Is there any area for improvement or anything that could have been done differently?
Because I ended up with so many emails with the team since that was the main form of communication on the pre-pro side, maybe next time it'll be nice to have a running notes doc with all updates/info so it's all in one place vs having to scroll through email threads for details
the project
Event Management for Marketing Agency
"I was impressed with their responsiveness and their willingness to help!"
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am an Account Supervisor at a Marketing Agency. I handle the day-to-day needs of my clients.
For what projects/services did your company hire RMNG?
We were looking to reach OEMs & Distributors of JDPS in a new way, other than just your standard tradeshow. Wanted the opportunity to thank them for their business and provide that networking opportunity at a food truck event.
How did you select this vendor?
Honestly it was a random Google search. We had been looking at food trucks in the area we were targeting and running into a lot of issues with finding one that could do what we needed. We then learned they would assist in coordinating it all it was like a dream come true.
Describe the scope of their work in detail.
We started with a discovery call to align on the program we wanted for our clients. Staying in communication along the way - we aligned on the route and then determined food preference - which allowed them to select the vendor to work with. We then worked through further details of the entire event.
What was the team composition?
I worked very closely with Christine on all the tours we have completed thus far but different members of the team have also jumped in to help.
Can you share any outcomes from the project that demonstrate progress or success?
The event was really set up as a thank you event for their customers - however, with the networking aspect as a value add - they were actually able to secure multiple orders and start new conversations for future orders.
How effective was the workflow between your team and theirs?
Very effective. We had weekly meetings to align on any upcoming deliverables, which allowed me to keep my client in the loop throughout the entire process. Also the working excel document was awesome for coordination and knowing where things were at, while keeping them all in one place.
What did you find most impressive about this company?
I was impressed with their responsiveness and their willingness to help! I was so amazed with how everything seemed to come together so smoothly!
Is there any area for improvement or anything that could have been done differently?
I think we worked out kinks throughout the multiple tours we've done together. Every one of them got better and better!
the project
Staffing & Logistics for Spice Company
"Roaming Hunger's ability to be nimble and to work week by week was impressive."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I'm the Sr. Director of Innovation and Partnerships at Spiceology, Inc. Spiceology is the fastest growing spice company in the country and carries over 400 plus products to create a one stop shop for all dried spices and blends. Whether you're a professional chef, foodie, novice at home cook, Spiceology will empower you to experiment with flavor.
For what projects/services did your company hire RMNG?
Roaming Hunger was able to locate food trucks at each city (6) Spiceology/NFL's activation was located with ease. The food truck owners supplied us with not only their truck but a team of culinarians to execute each activation. Each team made the activations painless!
How did you select this vendor and what were the deciding factors?
We picked Roaming Hungry for a few different reasons:
- They were nimble enough to take on the activations with a short lead time.
- Cost was reasonable for the short term around
Describe the project in detail and walk through the stages of the project.
Spiceology and the NFL created foodtruck activations for 6 different clubs throughout the 2021 NFL season. Roaming Hunger was able to acquire a truck for each city and the kitchen staff for each game. The game activations were 2-4hrs long pregame and we sold food until kickoff. Staff cooked between 1-3 dishes and handed food out until we sold out or until kickoff takes place.
How many resources from the vendor's team worked with you, and what were their positions?
There was a cook staff of at least 3-4 people and 2 individuals running the POS.
Can you share any outcomes from the project that demonstrate progress or success?
Spiceology has already had conversations about doing more activations with NFL in 2022. We credit Roaming Hunger for a lot of the success to allow the activations to run successfully.
How effective was the workflow between your team and theirs?
Spiceology and Roaming Hunger would meet every Monday to discuss needs and/or feedback for each activation. If a meeting had to be adjusted they still followed through and stayed professional
What did you find most impressive or unique about this company?
Roaming Hunger's ability to be nimble and to work week by week was impressive. Did a great job maximizing needs with little lead to time from activation to activation.
Are there any areas for improvement or something they could have done differently?
There's not much Roaming Hunger could improve upon. It was all in all a wonderful experience!
the project
Merch Cart Activation for Activewear Apparel Company
"They were able to turn things around in a quick timeline!"
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
We are an apparel brand that began in activewear and expanding into other categories to build upon matching sets for the girl on-the-go
For what projects/services did your company hire RMNG, and what were your goals?
We were seeking to host a community merch cart activation outside of our LA home base and in NYC
How did you select this vendor?
We were in touch with an event production company through our PR agency and they kindly connected us with Alyssa from the Roaming Hunger team. They were quick to say yes to our project and managed to make it all come to life in two, short weeks.
Describe the scope of their work in detail, including any steps and the final deliverables.
Within the two weeks, our teams were able to collaborate on the overall design of the cart, branded elements, and provided us with accommodations on getting our merch items across the country. They were responsive, listened to our team's needs, and overall rockstars when it came time for the ROS.
How many people from the vendor's team worked with you, and what were their positions?
We worked directly with Alyssa, Paige, and Joshua
Can you share any outcomes from the project that demonstrate progress or success?
This was our very first event/activation outside of Los Angeles and it was a success for our brand to see this project come together in a short amount of time.
Describe their project management style, including communication tools and timeliness.
We received quick answers via text and phone call and all other matters were taken care of through email with visual attachments that helped our team make sense of designs, scouted locations, and itineraries.
What did you find most impressive or unique about this company?
They were able to turn things around in a quick timeline! This helped our team seamlessly execute the activation day of plus they assisted with post-activation tasks, which was a massive help
Are there any areas for improvement or something they could have done differently?
None.
the project
Branding for Art Activation Company
"Their input was always smart, relevant, and value-adding without being pushy or distracting."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Muros is an Art Activation Agency that partners national brands with local artists all over the country to bring art-forward campaigns to life. I am the Producer at Muros executing all types of projects from start to finish.
For what projects/services did your company hire RMNG?
Custom-wrapped food truck, artwork design, creative direction, menu curation, multi-day influencer tour management.
How did you select this vendor?
Sourced 3 companies and after interviewing and comparing costs/benefits of all we landed on RMNG as the best value for the services rendered.
Describe the scope of their work in detail.
We gave a general tour scope and creative brief and RMNG immediately jumped into action providing logistical management and activation enhancements from the start. They guided us down the creative process, made everything as straightforward as possible, and saw everything through to execution.
What was the team composition?
I worked closely with one account manager throughout who was communicative, attentive, and transparent.
Can you share any outcomes from the project that demonstrate progress or success?
TBC; too early to review metrics
How effective was the workflow between your team and theirs?
Extremely smooth and efficient; emails were clear and concise, calls were rarely needed but useful when held, account management was always available to problem solve and provide guidance/answers when needed.
What did you find most impressive about this company?
The creative input they provided without ever forcing something onto us that we didn't want. Their input was always smart, relevant, and value-adding without being pushy or distracting.
Is there any area for improvement or anything that could have been done differently?
Overall highly pleased with the entire process and look forward to working with them again!
the project
Event Planning for CPG Cannabis Company
"They actively worked with local vendors, allowing the activation to be supported by our community."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Select is a CPG cannabis company that offers a wide range of products. I am currently a Marketing Manager for Select.
For what projects/services did your company hire RMNG, and what were your goals?
For an experiential cannabis holiday activation, Select wanted to give back to our top tier dispensary partners and offer their customers snow cones and toured various locations.
How did you select this vendor?
WOM - Kim McNab
Describe the scope of their work in detail, including any steps and the final deliverables.
RMNG was very thorough and detailed with any requests or needs. They exceeded my expectations with the truck wrap and overall event execution.
How many people from the vendor's team worked with you, and what were their positions?
1 event manager, third party.
Can you share any outcomes from the project that demonstrate progress or success?
Select hosted the branded snow cone truck across various top tier accounts and this allowed us to finally flex our marketing muscles. The dispensary owners all came out to see the truck and customers posted photos of the truck on their social accounts.
Describe their project management style, including communication tools and timeliness.
Quick to respond to any questions I had, held meetings when needed, followed up on any items needed.
What did you find most impressive or unique about this company?
They actively worked with local vendors, allowing the activation to be supported by our community. All design matters were very impressive as well.
Are there any areas for improvement or something they could have done differently?
Charges. We didn't come close to the amount of snow cones paid for and wish that snow cones could've been charge by how many were made etc.
the project
Advertising & Marketing for Food Tech Brand Company
"The team is on top of every detail, which has enabled us to have a best-in-class execution."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the marketing director of a food tech brand.
For what projects/services did your company hire RMNG?
We were working to drive trial on our new product launches so hired RMNG for a national 6 city tour to give out product samples (alongside swag and coupons) to customers in high-traffic foot locations.
How did you select RMNG?
We evaluated 3 vendors - the decision ultimately came down to speaking with other companies who worked with them in the past and could not have more great things to say about RMNG.
Describe the scope of their work in detail.
Given the lean nature of our marketing team, RMNG was responsible for the full planning and execution of the project including truck design, swag ordering, team training, sourcing product, executing the campaign and reporting.
What was the team composition?
We worked with the leadership team, and had a great project manager on our account.
Can you share any outcomes from the project that demonstrate progress or success?
We saw in-store velocities increase between 10-25% versus non-executed cities; we also overdelivered our sampling goal for the year with effective $/sample metrics.
How effective was the workflow between your team and theirs?
It was great - The team is on top of every detail, which has enabled us to have a best-in-class execution.
What did you find most impressive about this company?
The team's organization and communication and investment in ensuring that the brand came to life (all remotely executed).
Is there any area for improvement or anything that could have been done differently?
No, they were fantastic partners and we are lucky to work with them again in 2022.
The team brought a refreshing enthusiasm and organizational skills to the engagement, easing coordination difficulties with other involved parties. Due to their overall reliability and skill in their field, they could be counted on by the partner without any anxiety regarding competencies.