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Rise Interactive was founded in 2004 by CEO Jon Morris, following a second-place finish in the University of Chicago’s prestigious New Venture Challenge business plan competition. While his initial idea was to teach traditional marketers about digital, the overwhelming interest for Morris to lead these efforts resulted in the agency’s launch.

We’ve since grown from a simple business plan to an award-winning digital marketing agency, fortunate enough to serve some of the world’s leading brands.

 
$5,000+
 
$50 - $99 / hr
 
250 - 999
 Founded
2004
? These data points are estimates provided by the Clutch team. Each data point can change at any time and is subject to the company’s discretion once they claim ownership over their Clutch profile.
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Chicago, IL
headquarters
  • Rise Interactive
    One South Wacker Drive, Third Floor
    Chicago, IL 60606
    United States
    312.281.9933

Focus

? These focus breakdowns are estimates provided by the Clutch team. Service line and focus breakdowns can change at any time and are subject to the company’s discretion once they claim ownership over their Clutch profile.
Service lines
  • Search Engine Optimization
  • Pay Per Click
  • Social Media Marketing
Industry focus
  • Consumer products & services
  • Health Care & Medical
  • Financial services

Reviews

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Paid Search Campaign for Financial Services Company

"They have a strong acumen and skill set for search, analytics, and measurement."

Quality: 
4.5
Schedule: 
4.0
Cost: 
4.5
Willing to refer: 
4.5
The Project
 
Confidential
 
2013 - Ongoing
Project summary: 

Rise Interactive manages paid search campaigns, with the primary focus on driving conversions through Google. They support analytics, bid algorithms, and testing.

The Reviewer
Integrated Media Manager, Financial Services Company
 
Verified
The Review
Feedback summary: 

Search volume has grown dramatically since the engagement began, without a negative impact to ROI. Rise accepts constructive input well, but also brings creative ideas of their own to the table at a reasonable value. They respond quickly to any inquiries or technical concerns that arise.

BACKGROUND

Introduce your business and what you do there.

I'm the manager of the integrated media team for an insurance and financial services company. We have a regional footprint where we sell both insurance products and financial services and planning.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Rise Interactive?

We needed help driving direct response outcomes for our campaigns. We're often looking to acquire new prospects, and we want to find them online and in an efficient manner.

SOLUTION

What was the scope of their involvement?

We previously worked with a traditional agency but their focus was more on general media buys. Rise was able to provide a greater level of expertise while helping us establish our first set of search marketing campaigns. Much of our work with Rise focuses on paid search channels. Our goal is to find efficient ways to advertise on Google, with the end objective of dring conversions, leads, and eventually sales. They work to capture people's information or get them to contact us in an efficient manner.

Rise collaborates with us on analytics, and is aligned with us on the importance of measuring not just frontend performance, but closed loop measurement. They help us allocate our budgets in a way that focuses on performance. They've also helped us launch some targeted local campaigns where we need to drive volume within a specific area. They've set up campaign structures that allow us to make sure we're not double bidding, and that our campaigns are working in concert. They've done a lot with bid algorithms in terms of testing how to leverage Google's bidding tools. They help us align our priorities internally by supporting our point of view with internal stakeholders. They've also helped us with developing an effective advertising technology roadmap.

What is the team composition?

We primarily work through an account manager, but we also communicate directly with some of their search and analytics experts.

How did you come to work with Rise Interactive?

The engagement with Rise started before I joined the company.

What is the status of this engagement?

The engagement started around 2013 and work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We've been able to continually grow the scale of our campaigns over the past three years. The month-by-month performance reports show that we're increasing our budget and still performing well over time.

How did Rise Interactive perform from a project management standpoint?

The team has changed over the years but the group we work with now is really great. We consistently have a weekly call with our account lead. The lead makes sure that we're staying focused on the big picture and working through any challenges. They also recognize that our team has a lot of experience in this space, and they support our interacting directly with the Rise search leads. They’re very accountable. They respond quickly to emails and any urgent requests. It's been a good experience overall.

What did you find most impressive about them?

We have a good rapport with the team. By being candid and transparent about our challenges and goals, they've done a good job helping us work through those issues. Communication is very open, which benefits all sides. There’s a lot of trust in the relationship. They have a strong acumen and skill set for search, analytics, and measurement.

Are there any areas they could improve?

Over the course of the relationship, they’ve proposed a lot of ideas. We've always asked them not take no as a final answer but to come back to us with it 3–6 months later. We want them to push us to not settle for the status quo. They should make the case for how it will make things better on our end. Just because an idea was shut down last year doesn’t mean it's not worthy to bring up—and campaign for—again.

Any advice for potential customers?

With any new relationship, you need to understand the full scope of what they can do for you. Be open and inclusive of everything Rise offers to see what makes sense for you.

4.5
Overall Score A good overall relationship.
  • 4.0 Scheduling
    ON TIME / DEADLINES
    They generally hit most promised deadlines but not all.
  • 4.5 Cost
    Value / within estimates
    It's a very good value. We've been able to grow without a proportionate growth in fees.
  • 4.5 Quality
    Service & deliverables
    They've done a nice job producing the deliverables and reports we need.
  • 4.5 NPS
    Willing to refer
    They rank up there with other digital advertising agencies.
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