Republic Marketing

BACKGROUND

Please describe your company and position.

I am the Director of MP Cleaning Services Ltd

Describe what your company does in a single sentence.

We’re an independent cleaning company based in London, offering both commercial and residential cleaning. Our team handles everything from window cleaning to facade care and high level maintenance, using up-to-date equipment and a skilled crew

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Republic Marketing to accomplish?

• We wanted a website that reflected who we are and helped us stand out. Most sites in our industry look dated and lack visual appeal, so our old site did not do us any favours. We needed something modern and polished that would set us apart and clearly showcase our products and services.

SOLUTION

How did you find Republic Marketing?

Referral

Why did you select Republic Marketing over others?

• High ratings
• Referred to me
• Company values aligned

How many teammates from Republic Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Republic Marketing designed and developed a website that reflects our company’s professionalism and showcases the quality of our work. They structured the site around our core solutions, including window cleaning, jet washing, facade cleaning and gutter cleaning, as well as our key sectors, covering commercial properties, residential homes and luxury estates. They improved navigation and refreshed the content and imagery so visitors can understand our services quickly and clearly. They also ensured that important actions like Request a Quote are easy to access, which encourages more direct enquiries.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our new site is easier to use, presents our services more clearly, and has already led to more direct enquiries from potential clients. We also feel it is one of the most modern in our industry.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

It was great. Everything was delivered on time, and they responded quickly whenever we needed anything or had questions.

What was your primary form of communication with Republic Marketing?

Email or Messaging App

What did you find most impressive or unique about this company?

I’d say what impressed us most is how passionate they are about what they do. They put real care into every part of the project, and it showed in the final result.

Are there any areas for improvement or something Republic Marketing could have done differently?

Nothing major really - very happy with the outcome.

BACKGROUND

Please describe your company and position.

I am the Interior Design Advisor of Aquarius Interiors

Describe what your company does in a single sentence.

Supply of curtains, blinds, soft furnishings and wall treatments, catering to both domestic and commercial environments. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Republic Marketing to accomplish?

• We wanted to update our website to better reflect who we are as a business.

SOLUTION

How did you find Republic Marketing?

Referral

Why did you select Republic Marketing over others?

• Referred to me
• Customer focussed

How many teammates from Republic Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The old site didn’t communicate the family-run nature of our company and was starting to feel outdated. We needed something modern, personal and aligned with the service we offer.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We received very positive feedback from both new and existing clients. Many commented on how clean and professional the site looks. It’s become a tool we’re proud to share, and it positions our business exactly how we want to be seen.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Communication was smooth throughout. They delivered on the milestones on time, responded quickly to feedback, and made the process easy to follow from start to finish.

What was your primary form of communication with Republic Marketing?

Email or Messaging App

What did you find most impressive or unique about this company?

They took the time to understand who we are and what we wanted. The design reflects our personality as a business and the service we offer. The result feels like it was created for us, not just a template or generic design.

Are there any areas for improvement or something Republic Marketing could have done differently?

We were very satisfied with their work. Took a bit longer than we thought but in the end, it was worth the end result.

BACKGROUND

Please describe your company and position.

I am the Sale & Marketing of Valor Solutions Ltd

Describe what your company does in a single sentence.

Health supplements for wellbeing 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Republic Marketing to accomplish?

• Bringing brand awareness to the forefront

SOLUTION

How did you find Republic Marketing?

• Online Search
• Clutch Site

Why did you select Republic Marketing over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Company values aligned

How many teammates from Republic Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Republic Marketing for ONYX Nutra

Republic Marketing was engaged by ONYX Nutra to enhance our digital presence through website optimisation, high-quality visual content, and performance marketing. Their efforts were aimed at increasing customer engagement, improving brand perception, and driving conversions across our product pages and advertising platforms.

1. Website Product Page Optimisation (Shopify)

Objective:
To increase conversion rates and improve user experience by enhancing the visual appeal, layout, and messaging of the product detail pages.

Scope of Activities:

Audit of existing product pages on Shopify.
User experience (UX) improvements including layout restructuring and mobile responsiveness.
Copywriting and messaging enhancement to align with brand tone and supplement benefits.
Integration of new visual assets and trust signals (e.g. reviews, certifications).
Product-specific SEO optimisation to improve organic discoverability.
Key Deliverables:

Fully redesigned and optimised product pages for core supplements.
Before-and-after performance metrics reporting (if included).
Mobile-optimised visuals and copy.

2. Professional Product Photography

Objective:
To elevate the visual quality of ONYX Nutra’s product catalogue and support both on-site and off-site marketing efforts.

Scope of Activities:

Pre-production planning including product briefing and shot list.
Studio photography of core supplement range with focus on brand consistency.
Image retouching, editing, and formatting for digital platforms.
Delivery of high-resolution files for web, social media, and print usage.

3. Meta Account & UGC-Focused Advertising Campaigns (Ongoing)

Objective:
To drive targeted traffic and conversions through Meta (Facebook/Instagram) by leveraging user-generated content (UGC) and influencer-style adverts.

Scope of Activities:

Set-up and optimisation of ONYX Nutra’s Meta Business Suite.
Strategy development for UGC ad creatives.
Sourcing and/or coordinating UGC-style content.
Campaign set-up, audience targeting, and performance testing.
Ongoing performance monitoring and ad optimisation.
Key Deliverables:

Launch of Meta ad campaigns featuring UGC-style creative.
Custom targeting and audience segmentation.
Regular reporting on campaign performance (CPC, ROAS, CTR).
Content library of approved UGC creatives (as they are developed).

Summary of Key Deliverables

Fully optimised Shopify product pages with new copy and layout.
High-resolution professional product photographs for the entire supplement range.
Active Meta ad campaigns using UGC-focused strategies.
Ongoing support and reporting on paid media performance.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Measurable Outcomes from the Project

The collaboration with Republic Marketing has already delivered tangible improvements across multiple touchpoints, with several key performance indicators (KPIs) showing positive trends:

1. Product Page Optimisation

Increase in Conversion Rate: Our optimised Shopify product pages have shown an early uplift in conversion rate by 8%, attributed to improved design, clearer messaging, and professional visuals.

2. Professional Product Photography

Visual Consistency: All supplement listings now maintain a consistent, professional aesthetic, aligning with industry best practice and improving brand trust.

Higher Engagement on Visual Channels: Image-driven platforms such as Instagram and Facebook have seen a noticeable increase in engagement rates (likes, shares, saves), especially where new product photography is used.

Improved CTR on Ads and Email Campaigns: Visual assets featuring the new product photos are achieving higher click-through rates, particularly in retargeting campaigns and email headers.

3. Meta Advertising (Ongoing)

Initial Ad Performance: Early results from UGC-led Meta campaigns show a promising click-through rate (CTR) uplift and reduced cost-per-click (CPC) compared to previous static ad formats.

Audience Insights: The campaign has helped refine audience targeting through real-time performance data, contributing to more efficient ad spend.

Content Effectiveness: UGC-style content is outperforming branded creative in engagement and watch time, confirming the strategy's relevance to our demographic.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project Management and Responsiveness

Republic Marketing demonstrated a high standard of project management throughout the engagement. Their communication was clear, proactive, and well-structured, which made the process efficient and collaborative.

Timeliness and Delivery

On-Time Delivery: All major deliverables—including the website product page updates and professional photography—were delivered within the agreed timelines.

Milestone Tracking: They followed a milestone-based approach, which helped us monitor progress and align internal resources accordingly.

Flexible Turnaround: They accommodated minor adjustments along the way without delay, showing flexibility and professionalism.

Responsiveness to Our Needs

Open Communication: The team maintained consistent communication via email and scheduled check-ins, which ensured we were kept up to date at every stage.

Receptive to Feedback: They responded quickly and thoughtfully to feedback, making revisions where needed and providing rationale for strategic choices.

Strategic Input: Beyond execution, they also offered valuable suggestions—particularly for content positioning and ad creative—which enhanced the overall outcome.

Overall, Republic Marketing handled the project with professionalism and attention to detail, meeting deadlines and adapting to our evolving needs effectively.

What was your primary form of communication with Republic Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What Stood Out About Republic Marketing

Republic Marketing's ability to combine creative excellence with strategic thinking is most impressive. They weren’t just executing tasks, they took the time to understand our brand, our audience, and our goals, which meant every deliverable felt purposeful and aligned.

Key Highlights:

High-Calibre Visuals: Their product photography exceeded expectations, not only in technical quality but also in how well it reflected the premium positioning of ONYX Nutra.

Customer-Centric Approach: They approached everything from the end user's perspective, helping us improve both functionality and appeal across our digital channels.

Agile and Insight-Driven: Their recommendations around UGC and ad content strategy showed they’re not just following trends, but actively applying performance data to inform creative decisions.

Genuine Partnership Mentality: It never felt like a vendor relationship, they acted as an extension of our team, with a sincere interest in helping us grow.

This mix of creativity, responsiveness, and strategic input is what truly sets them apart for any brand looking to elevate its digital presence and performance.

Are there any areas for improvement or something Republic Marketing could have done differently?

Overall, our experience with Republic Marketing has been very positive.

BACKGROUND

Please describe your company and position.

I am the Founder of PureBurn Fit

Describe what your company does in a single sentence.

We create high-quality supplements designed to help people hit their health and fitness goals.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Republic Marketing to accomplish?

• Full Brand Refresh
• New Website
• PPC Ads

SOLUTION

How did you find Republic Marketing?

Online Search

Why did you select Republic Marketing over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Republic Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Republic Marketing redesigned and developed our website from the ground up, making sure it was optimised for conversions. They also handled our product photography to give our brand a more polished, high-end look. On the advertising side, they restructured our paid campaigns to improve ROAS.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Ad ROAS improved from 1:1 to 1:4
• The new website helped increase conversions, with more direct sales coming through.
• Customers consistently compliment the site’s design and ease of use.
• Ad targeting became more effective, reducing wasted spend.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They kept everything on track and were easy to work with. Communication was clear, deadlines were met, and they were always quick to adjust things based on performance data.

What was your primary form of communication with Republic Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The way they combined branding, web development, and marketing into one solid strategy is impressive. The site wasn’t just built to look good—it was designed to convert. Their ad strategy wasn’t just about spending more but actually making the budget work harder.

Are there any areas for improvement or something Republic Marketing could have done differently?

Nothing major. It took a little time to get everything fine-tuned, but that’s expected when you’re building something properly. Unlike other agencies that rush through projects, they took the time to really understand our brand, which made a huge difference in the results.

BACKGROUND

Please describe your company and position.

I am the Design Director of Rossi Studio Ltd

Describe what your company does in a single sentence.

Interior architecture and design

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Republic Marketing to accomplish?

• We have been experiencing significant growth over the past year, and our old branding and website no longer reflected who we had become as a business. We wanted a modern website that aligned with our growth ambitions and supported our long-term vision.

SOLUTION

How did you find Republic Marketing?

Online Search

Why did you select Republic Marketing over others?

Company values aligned

How many teammates from Republic Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Republic Marketing handled a complete overhaul of our website and branding. They redesigned and redeveloped the website to align with our vision and incorporated modern design elements that reflect the quality of our work. Their team also worked on refreshing our branding to ensure consistency across all platforms.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The new website and branding are perfectly aligned with our studio’s growth and the quality of work we deliver. It’s stylish, functional, and built to grow with us. I’m very happy with the end result.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was excellent. They were proactive in keeping the project on track and always available when we needed to discuss progress or address questions. 

What was your primary form of communication with Republic Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The team’s ability to fully understand our vision and deliver a great draft design with minimal back-and-forth was impressive. They genuinely cared about the outcome and approached the project with a level of detail and quality that exceeded our expectations.

Are there any areas for improvement or something Republic Marketing could have done differently?

I’ve been really happy with their work so far.

BACKGROUND

Please describe your company and position.

I am the Landscape Architect of Nilufer Danis

Describe what your company does in a single sentence.

Our firm excels in creating unique, eco-friendly landscapes, transforming outdoor spaces into functional and aesthetically pleasing environments.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Republic Marketing to accomplish?

• Social Media Content Creation
• Social Media Management
• Content Writing
• Newsletter

SOLUTION

How did you find Republic Marketing?

Online Search

Why did you select Republic Marketing over others?

• Pricing fit our budget
• Good value for cost

How many teammates from Republic Marketing were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Republic Marketing provided a comprehensive social media management service, which included the creation and curation of content tailored to our industry. They focused on enhancing our visual content and copywriting for Instagram and LinkedIn, and also developed engaging monthly newsletters and blog posts that highlighted industry insights and creative topics.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since working with Republic Marketing, our Instagram audience has more than tripled. Their strategic content creation led to increased engagement and a stronger digital presence, reinforcing our brand identity in the landscaping industry.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Republic Marketing’s project management was great. They maintained excellent communication throughout, ensuring I was informed at every stage. Their timely delivery and responsiveness to our needs were commendable.

What was your primary form of communication with Republic Marketing?

Email or Messaging App

What did you find most impressive or unique about this company?

The most impressive aspect was their understanding of our industry and their ability to translate our vision into good social media content. Their expertise in combining visuals with impactful copywriting significantly elevated our online presence.

Are there any areas for improvement or something Republic Marketing could have done differently?

There’s little to suggest in terms of improvement; their tailored approach to our industry-specific needs was highly effective. Their thorough and gradual understanding of our brand identity was key to our successful collaboration.

BACKGROUND

Please describe your company and position.

I am the Co-founder and CEO of Offerland

Describe what your company does in a single sentence.

Offerland is focused on developing advanced automated valuation products for real estate industry powered by proprietary ML technology

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Republic Marketing to accomplish?

• Improve our SEO campaigns
• Gain visibility over our PPC spend and optimize the spend based on closed deals instead of conversions

SOLUTION

How did you find Republic Marketing?

Referral

Why did you select Republic Marketing over others?

• High ratings
• Referred to me

How many teammates from Republic Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Firstly, we aimed to gain a deeper understanding of our lead funnel and its attribution to improve our PPC campaigns. Secondly, we were looking for strategies to enhance our underperforming SEO campaigns. The initial scoping workshop with Republic Marketing was comprehensive and helped us identify areas that were previously overlooked. Satisfied with their approach, we signed a six-month contract.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

In terms of SEO, our DR has definitely improved, and with it, our traffic. Also, we are very pleased with the level of clarity in our data. Previously, we had no idea which keyword contributed to which CRM deal as the data is anonymised in GA. Republic Marketing’s cookie allows us to understand and link deals with keywords and campaigns and optimise our ad spend to achieve better ROI by focusing on keywords and campaigns that bring the highest value deals.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We began with weekly meetings, which eventually shifted to every three weeks. Access to a live task-tracking dashboard on ClickUp made project management transparent and smooth. We could add comments to tasks, request amendments easily and review the final results all in one place.

What was your primary form of communication with Republic Marketing?

Virtual Meeting

What did you find most impressive or unique about this company?

We were thoroughly impressed by the depth of their knowledge and experience, especially considering Republic Marketing is a boutique agency. They offer innovative solutions that one might expect from larger agencies. As our partnership progressed, our confidence in their ability to deliver grew substantially. We are a tech startup and it’s not often we get excited about some new fancy solution, but these guys really managed to impress us.

Are there any areas for improvement or something Republic Marketing could have done differently?

From our experience, there's really nothing to complain about other than the time difference between Vancouver and Birmingham. For that, we resorted to asynchronous meetings on loom sometimes, which worked pretty well. The overall quality of their work was impressive.

BACKGROUND

Please describe your company and position.

I am the Brand Activation Manager

Describe what your company does in a single sentence.

As a Brand Activation Manager for a manufacturing firm, I am responsible for creating and executing marketing strategies for our company's brands across different markets and channels.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Republic Marketing to accomplish?

We needed support in creating and implementing an effective SEO strategy to increase traffic to one of our niche brands through organic search. Our main goal was to drive more relevant traffic to the website.

SOLUTION

How did you find Republic Marketing?

Referral

Why did you select Republic Marketing over others?

High ratings, Referred to me

What was the size of Republic Marketing’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

They conducted a thorough analysis of the website's technical and content aspects, and provided a report based on their findings. We then agreed on a set of objectives and goals, and they created a monthly plan for content creation. They used a variety of SEO software tools to optimise content and achieve better results.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• They were able to get us on the first page of search results for most of our target keywords. Our DR also improved by 10 points in just four months, which was a significant achievement. Even after the project ended, some keywords with greater difficulty continued to improve. We were very pleased with the results.
• Improve our DR by 10 points

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management was well-organized, and communication was clear. They used various SEO software tools to optimise content from different angles and ensure maximum ROI.

What was your primary form of communication with Republic Marketing?

In-Person Meeting, Virtual Meeting, Email or Messaging App

What did you find most impressive or unique about this company?

Their approach to merging the AIDA model with content creation was impressive, as it opened our eyes to the depth of work required to achieve results in our project. They also helped us identify better topics and queries that were easier to rank and had higher relevant traffic.

Are there any areas for improvement or something Republic Marketing could have done differently?

No, we were satisfied with their work and appreciated their honesty about what could and could not be achieved within the time frame. Their frank approach was a strength, and we did not feel that they over-promised.

BACKGROUND

Please describe your company and position.

I am the Finance Manager of (a/an) Financial services

Describe what your company does in a single sentence.

Third Sector Credit Finance

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Republic Marketing to accomplish?

• Increase Lead Generation
• Expand Customer Base
• Increase Conversion Rates

SOLUTION

How did you find Republic Marketing?

Referral

Why did you select Republic Marketing over others?

• Great culture fit
• Good value for cost
• Company values aligned

What was the size of Republic Marketing’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

RM created a comprehensive marketing strategy that included a mix of organic and paid marketing channels. They used our customer data to create an ideal customer profile and tailored campaigns to reach these specific personas.

They utilised a range of channels, including Facebook, Google ads and SEO, to increase brand awareness and generate leads. They also helped us optimise our website for lead generation and streamline our application process. Technologies used included Google Ads, Facebook Ads, and SEO tools like SEMrush and Ahrefs.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Improvement to organic search enquiries
• We saw a significant increase in website traffic leads and conversions
• Our cost per acquisition decreased, and we were able to generate more leads at a lower cost.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team was highly organized and efficient in their project management. Throughout meetings and emails, they kept us informed of the progress and to answered any questions we had, not to mention being very responsive to our feedback. We appreciated their transparency and timeliness in delivering work.

What was your primary form of communication with Republic Marketing?

In-Person Meeting

What did you find most impressive or unique about this company?

We were impressed with Republic Marketing's data-driven approach to marketing. They used a financial segmentation software to improve targeting and were constantly monitoring and optimising our campaigns based on the KPIs.

Are there any areas for improvement or something Republic Marketing could have done differently?

Overall it was all good, nothing out of the ordinary. Some work took longer than other, but we mostly increased the scope halfway through, so that’s understandable.