Refresh Advertising

BACKGROUND

Please describe your company and position.

I am the VP of Marketing of SEBPO

Describe what your company does in a single sentence.

SEBPO delivers premium outsourcing to support to help companies scale, save, and succeed. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Refresh Advertising to accomplish?

• Awareness, Lead Generation
• Brand strategy & development
• Digital presence
• ABM Campaigns
• Corporate Communications

SOLUTION

How did you find Refresh Advertising?

vendor outreach

Why did you select Refresh Advertising over others?

• Great culture fit
• Company values aligned
• Strategy and Quality

How many teammates from Refresh Advertising were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Refresh was hired to develop, implement, and maintain all aspects of SEBPO's global brand.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Significant increase in website traffic that generated quality sales leads. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Refresh does a great job managing SEBPO's projects.  We task them with a heavy project load and we frequently juggle priorities.  Refresh delivers every time. 

What was your primary form of communication with Refresh Advertising?

Virtual Meeting

What did you find most impressive or unique about this company?

Refresh is more than a vendor; they are a true partner.  The team is passionate about our success.  They continually monitor metrics and evolve our projects for continued growth. They produce creative, forward-thinking designs that help SEBPO continuously and consistently evolve our global brand.  This is the best agency I have ever worked with, and I am constantly impressed with their commitment to SEBPO. 

Are there any areas for improvement or something Refresh Advertising could have done differently?

Refresh is continually growing and evolving.  They are on top of continuous improvement, so the vendor does not need to address this issue.

BACKGROUND

Introduce your business and what you do there.

I’m the director of enrollment marketing and campus communications at a four-year liberal arts college.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Refresh Advertising?

We hired them to produce a virtual tour of campus that we could share on our website. 

SOLUTION

What was the scope of their involvement?

They took photographs of every single corner of the college. They took one full-day to shoot everything. Then, they stitched all the photos together. This provides users a 360-degree view of every room on the tour. 

How did you come to work with Refresh Advertising?

I was introduced to Kevin (Owner & CCO) through my boss, the VP of Enrollment. 

How much have you invested with them?

We spent around $15,000. 

What is the status of this engagement?

We started working with them in April 2019, and they completed their work around August of the same year.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Everybody is blown away by the work they did. We’ve received positive feedback. They were thorough and efficient, even though the project was a bit laborious. 

How did Refresh Advertising perform from a project management standpoint?

They were reliable and always delivered on time. We were able to quickly implement revisions with them as well. 

What did you find most impressive about them?

I’ve seen tours of other campuses that aren’t as high-quality as the one they produced for us. They provided us with an excellent end-product and were so easy to work with. 

They also managed to do all their work on campus without disrupting our students or faculty. I couldn’t have asked for a better organization to work with. 

Are there any areas they could improve?  

There’s nothing they need to improve. 

Do you have any advice for potential customers? 

It’s important to have some idea of what you do and don’t want.