Developing Great Experiences

We're a talented group of marketers, designers and developers the believe in developing great experiences - for the web, for our clients, and for one another.

 

We are ecommerce builders, architects, counselors and medics. Your business has growth potential that’s right below the surface, and we make the e-ray glasses that see it. In other words, we provide a measurable ROI to our clients.

We focus on your numbers. If you were a Redstage Magento client in 2013, your conversion rate would have increased 45.6%, on average.

Services at a glance

  • Custom Design & Development
  • Enterprise Integrations
  • Support & Maintenance
 
Undisclosed
 
$150 - $199 / hr
 
10 - 49
 Founded
2005
Show all +
Hoboken, NJ
headquaters
  • Redstage
    80 River St., Suite 2A
    Hoboken, NJ 07030
    United States
    888.335.2747
other locations
  • Redstage
    1007 20th St.
    Santa Monica, CA 90403
    United States
    888.335.2747

Reviews

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Salvaged Magento Implementation For Boutique Music Retailer

"[T]hey’re clearly able to manage their client expectations and deliver high-quality work on a consistent basis."

Quality: 
5.0
Schedule: 
4.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
Project summary: 

Redstage reworked a music shop's Magento website that performed badly and required frequent bug fixes. They provided design, back-end development, configuration, maintenance and testing, and support.

The Reviewer
 
11-50 Employees
 
New York City Metro Area
Paul Martin
Chief Operating Officer, GTR Store
 
Verified
The Review
Feedback summary: 

Sales and conversions have witnessed significant growth since the new site's launch. Redstage's efficient project management solved problems quickly, and their technical skill transformed client requests into usable features. They are always flexible, honest, and willing to work together.  

BACKGROUND

Could you provide a brief description of your company?

I work for a boutique music and guitar retailer.

What is your position?

I’m the chief operating officer.

OPPORTUNITY / CHALLENGE

Could you describe the business challenges you were attempting to address when you first approached Redstage?

We had a website that was designed previously by a different developer, which wasn’t working out very well at all. It wasn’t functioning properly, and we were receiving support requests far too often. We decided to terminate the relationship with our other developer and began searching for replacements. Redstage ended up being the vendor to replace the original developer. We wanted them to come in and fix and then redesign the site for us based on our specifications.

SOLUTION

Could you describe the scope of work in greater detail?

They provided Web design, development, configuration, testing, maintenance, and support. It was all done using the Magento platform.

How did you actually select Redstage as your solution partner?

I can’t answer that question because I wasn’t a part of the company at the time of the decision.

Could you provide a general cost estimate for this particular project?

We’ve worked with them over the last several years on various projects. Our initial investment was probably right around $40,000. 

Does this remain an ongoing relationship?

To some extent, but their involvement is mostly limited to maintenance, support and ad hoc customizations. We don’t have any large-scale projects with them at the moment.

RESULTS & FEEDBACK

In terms of results, could you share any statistics, metrics, or user feedback that would demonstrate the effectiveness of their work?

The biggest thing is that our sales conversions have greatly improved. I’d rather not give the statistics, but it’s safe to say that conversions have probably doubled, maybe even by two and a half times. They were very effective regarding their approach to project management. There are always obstacles and issues that come up with development of a site, but none that were deal breakers.

When working with Redstage, is there anything you’d consider unique about their approach or development methodology that distinguish them from other vendors?

I would have to say no. I wouldn’t say that there’s anything that stands out as particularly unique about them. I will say that they’re clearly able to manage their client expectations and deliver high-quality work on a consistent basis. Their process is both collaborative and extremely transparent. We’ve appreciated that a lot as their client.

In retrospect, are there areas in which Redstage could improve as a service provider?

I’m sure there are ways, but serving our needs, I would say no. Based on this particular project experience, I can’t offer any real critiques. We’re pleased with their work.

5.0
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Magento Integration and Web Development for Telescope Retailer

"We built a relationship and a bond with them, and the results speak for themselves."

Quality: 
4.5
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
Project summary: 

Redstage designed and developed a Magento web platform and migrated content and data from the legacy platform. One key challenge was negotiating a flaw on Magento’s end, which slowed development.

The Reviewer
 
New Jersey
President, Telescope Retailer
 
Verified
The Review
Feedback summary: 

Redstage designed and developed a Magento web platform and migrated content and data from the legacy platform. One key challenge was negotiating a flaw on Magento’s end, which slowed development.

BACKGROUND

Could you provide a brief description of your organization?

We’re an online retailer of telescopes, binoculars, and microscopes.

What is your position?

I’m the president of the company.

OPPORTUNITY / CHALLENGE

Could you describe the business challenges you were attempting to address when you first approached Redstage?

We were using a small e-commerce platform last year. They had a rogue owner that was making all kinds of changes to the platform, which created an unstable situation for us. Our growth had kind of peeked out at a certain level for the last 15 months or so on that platform, then toward the end, it became quite unstable. We knew we needed a new platform and a new company. After some internal research and discussion, we decided we wanted to transition to Magento. Then, we did an in-depth analysis and selected Redstage as our integrator.

SOLUTION

Could you describe the scope of work in greater detail?

They built our entire site from a design and development perspective. They also took our data from the back-end of our old site and migrated it to the new site, which took some considerable effort. They also customized some modules for us that we were used to having on the pervious platform. It should have been about a five-month project, but it ended up taking about nine months. This was due to Magento having a faulty version that we were launched on, but Redstage was great throughout that process, and helped us deal with the issue.

How did you select Redstage as your solution partner?

It had to do with a combination of price, location, and expertise. They came in with a very reasonable estimate that worked for us. They’re also geographically very close to us that, in the long term, didn’t matter as much, but that was in the initial decision-making process. They had done a multitude of different things for different e-commerce companies, and they had some compelling results.

Could you provide a general cost estimate for this project?

It was about a $60,000 project.

When was the project completed?

Our new website launched on February 12, 2014, and we signed an ongoing service contract with them thereafter for maintenance and support. They also perform ad hoc customizations.

RESULTS & FEEDBACK

In terms of results, could you share any statistics, metrics, or user feedback that would demonstrate the effectiveness of their work?

Since we’ve launched, sales have gone up by 40 percent, and conversion rates are up roughly 25 percent. It was the right move going with them, and the project paid for itself in the first three months. They’ve driven some serious value. We were initially pretty nervous to spend that kind of money, but the results started coming through a month after the launch, and we’ve been excelling and improving ever since.

When working with Redstage, is there anything you’d consider unique about their approach and development methodology that distinguish them from other vendors?

They’re great, and I’ll give you an example. We launched on February 12, and we decided instead of having Redstage handle our redirects from our old URLs to the new ones, that we would do it. We had somebody internally do that, and they screwed it up. When we launched all of our links within Google were broken. We messed it up on our side because we didn’t have Redstage do it. As soon as I found out there was an issue, which was within an hour, we contacted Redstage to let them know what the issue was.

The concern was that Google could recrawl our site at any time, and if they saw those broken links we were going to be significantly penalized with our organic search engine ranking. They were aware of this and were very concerned. They stayed on the phone and online with us until three o’clock in the morning the day we launched, to help us correct the issue so that we wouldn’t be penalized. It was an extremely hectic time fraught with anxiety. Redstage move us through the fix in a matter of hours.

That one instance alone solidified beyond a reasonable doubt that these guys were the right guys to pick, because they weren’t billing us for this time, and we’d chosen originally to take care of it internally rather than use them. They cared so much about the project success that they jumped in there, and they spent the time to help us make it right. Since that time, we’ve seen performance increases, their recommendations have been correct. We built a relationship and a bond with them, and the results speak for themselves. They did an exceptional job, and they really do care.

In retrospect, are there areas in which you think Redstage could improve as a service provider?

It has since been corrected, but originally there was some out of scope billing issues that we called into question. One of the gentlemen that had been working on the billing side of the project didn’t communicate very well, so we had some discrepancies on our end with what we thought we should or should not have been billed for. But, that was kind of easy to look beyond, with some of the experiences we’ve had with them.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    I’d be absolutely willing.

Magento Implementation For Specialty Retailer

"One thing that stood out was how personable they were."

Quality: 
5.0
Schedule: 
4.5
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
Project summary: 

Redstage initially transitioned an e-commerce system onto the Magento platform. They now provide conversion optimization, custom back-end development, A/B testing, and support and maintenance.

The Reviewer
 
11-50 Employees
 
New York City Metro Area
CEO, Bambi Baby Store
 
Verified
The Review
Feedback summary: 

The new shopping site's serviceable layout and intuitive design have boosted sales conversions by almost 40 percent. Redstage's capable development skills and fluid project management made the entire process enjoyable. Their friendly professionalism and attention to detail were valuable assets.

BACKGROUND

Could you please describe your organization?

We run a retail e-commerce website that sells baby gear, furniture, and car seats.

What is your position?

I’m the CEO.

OPPORTUNITY / CHALLENGE

Could you describe the business challenges you were attempting to address when you first approached Redstage?

The lack of functionality in our original shopping cart template was the primary driver. We wanted transition to Magento for our ecommerce platform, so we needed a qualified partner. Redstage happens to be local to us and have a lot of experience with Magento. We wanted them to come in and overhaul our site.

SOLUTION

Could you describe the scope of work in greater detail?

We do conversion optimization with them on a regular basis. They do some considerable custom development and handle our A/B testing. They also provide ongoing support and perform ad hoc modifications.

How did you select Redstage as your solution partner?

We originally conducted some online research. We were considering a big one, and then we decided to back out and stay with something a little more personal. We decided we wanted to establish a partnership. We wanted to ensure we’d be receiving the service and support we needed. Redstage was willing and capable of offering that to us, which is why we selected them.

Could you provide a general cost estimate for this project?

It cost more than $40,000 in total.

When was this project completed?

It remains ongoing.

RESULTS & FEEDBACK

In terms of results, could you share any statistics, metrics, or user feedback that would demonstrate the effectiveness of their work?

Absolutely. The deployment itself went very smoothly, both from a development and project management perspective. The new site is fantastic. It not only functions the way it should and bolsters a fluid design, it also drives sales. In fact, there was a considerable increase in our sales conversion rate post-launch: Almost 40 percent.

When working with Redstage, is there anything you’d consider unique about their approach or development methodology that distinguishes them from other vendors?

One thing that stood out was how personable they were. They’re very professional. We didn’t experience any issues with communication or workflow.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer