How did you select this vendor?
We had a design team we’d used previously on a select few projects. Raxo recently bought this team, and, conveniently, they work right in our office. We decided to go forward with using all their services in our marketing efforts.
Describe the project in detail.
The original brand refresh included developing a new mission, vision, and positioning statements. They also redesigned our website and implemented a new tone, voice, and collateral plan. Finally, we launched several email campaigns and social strategies, which included video marketing. Now, we work together every day on both new and pre-existing marketing initiatives.
What was the team composition?
I work closely with Raxo’s team of designers and developers.