What evidence can you share that demonstrates the impact of the engagement?
They’ve added a whole new line of business to our company, helping us acquire clients that are looking for some of these programmatic options. That, in turn, leads to other services, including social media management, reputation management, and SEO. In some instances, they’ve helped us launch good trustworthy, productive, progressive, and successful campaigns for new clients.
We trust them with some of our long-time clients, as well as our more newly-acquired clients; huge brands and names. They’ve been outstanding in execution.
How did Propellant Media perform from a project management standpoint?
They make sure that we track and tag everything properly. Brent is very quick to respond, and they’ve all been fantastic; much faster than anyone at any other agency I’ve dealt with. They also give recommendations on creative, targets, timelines, and technical elements. It works in the best interest of our agency, our clients, and is good business. We love to lean on them when it comes to these kinds of campaigns, as they’re outstanding.
What did you find most impressive about them?
Their knowledge of the digital marketing space is so crucial, which leads back into their speed and ability to meet deadlines. On the execution side, they are nimble and able to change things on the fly, while adding value to our campaigns.
Are there any areas they could improve?
I would like to provide some constructive feedback, but they really know what they’re doing.
Do you have any advice for potential customers?
Allow the agency to be nimble—we work in a fast-paced environment, looking at real-time analytics and data. If the digital marketing agency can make decisions on their client’s behalf, they will succeed at far greater distances.