What was the scope of their involvement?
They produced three videos for us: an all-encompassing video and two divisional videos. Producers created each from scratch, handling the photoshoots, voiceovers, etc. Essentially, the videos convey what a day in the life at Potomac School is like, focusing on the classroom, extracurriculars, athletics, theater, and others. We use these videos on our site, social media, and send them out with to potential applicants.
What is the team composition?
Overall, I worked with 7–8 people from Producers, but Rip (Director & President, Producers) and Morgan (Producer & Marketing Manager, Producers) were my main contacts.
How did you come to work with Producers?
We vetted 3–4 companies, but we were impressed with Producers’ past work, especially the projects they did with other schools. We met with their team, liked their vibe, and they seemed very open to new ideas and like they’d think outside the box, so we hired them.
How much have you invested with them?
We spent in the ballpark of $10,000–$50,000 on the project.
What is the status of this engagement?
We worked together from July 2017–January 2018.