What evidence can you share that demonstrates the impact of the engagement?
The collaboration has ended because my boss didn’t see the return on investment. I told her that this is a six-to-eight-month process, and that since our prices were high, we couldn’t compete with other companies. One or two weeks after they started working for us, we started seeing more visits, and they fixed some issues on our site while optimizing it for SEO. I would recommend them if someone were looking for SEO services.
The engagement was successful in some respects. I learned about many of the efforts needed for online marketing. Since I’m only a manager, and the owner doesn’t want to lower the price of our products, resulting sales weren’t very substantial. However, our investment in PPC Position’s work resulted in an improved site, and we now have a higher ranking in South America. The end of the engagement was not a result of PPC Position or their work. In the coming months, I’m sure that my boss will ask me to hire them again.
How did PPC Position perform from a project management standpoint?
We were given new and better options for keywords in the form of an Excel sheet, out of which we incorporated 10-15. We also received very clear monthly reports. The team was organized and did a great job for the month we spent working together. The only issue we had was our products’ pricing, which they recommended we lower.
I am usually available 24/7 on Skype, both at the office and on my phone. The communication was very reliable. Some of the work took a lot of time, and, from my point of view, there were tasks that could have been done faster. The overall results were very good considering the duration of the engagement, so I have no major complaints.
What did you find most impressive about them?
They’re the first company I’ve hired for SEO work, so I can’t really compare them to others. PPC Position stood out through their reviews on a list of top digital marketing agencies. After asking several companies for quotes, they were the first to answer, and showed a genuine interest in taking us on as a client.
Are there any areas they could improve?
I found their work to be of high quality, but some of the changes we asked for took longer than expected. From my point of view, they could have worked faster, but I haven’t worked in the IT field, so I can’t say for sure. They offer great value in the services that they provide, and I would rate them 5/5 stars.
Do you have any advice for future clients of theirs?
I’ve had a good experience with PPC Position. Our account manager was very friendly and made the effort to get to know us as a client. This was crucial when it came to establishing trust. They should continue working this way.