Post Modern Marketing

Please describe your company and your position there.

The Stahl Companies provides healthcare construction project management within the State of California. My role is that of a consulting administrative assistant and marketing assistant to our marketing director.

For what projects/services did your company hire Post Modern Marketing?

The Stahl Companies engaged Post Modern Marketing in early 2019 to help us to rebrand our company, to enhance our marketing presence online by creating a new website, and to develop marketing templates to best tell the Stahl story when seeking out new prospects.

What were your goals for this project?

Their guidance in tactics to improve SEO has moved us from being 40 pages back to being on page 1 on Google searches. PMM’s website team worked collaboratively with us to create a completely new website, which we launched in late 2019.

Our website views have increased over 100% and we have received many compliments on the professional appearance and content of our website, newsletters and other materials.

How did you select Post Modern Marketing?

We eventually met with three local companies, referred to us both internally and externally, after reviewing online and by phone several companies with experience in the areas needed. The three gave presentations both in our office and their offices. We had several of our team discuss our perceived belief of who could best meet our needs before making our final selection.

Describe the scope of their work in detail.

Our collaboration with PMM is ongoing. The Stahl Companies engaged Post Modern Marketing in early 2019 to help us to rebrand our company, to enhance our marketing presence online by creating a new website, and to develop marketing templates to best tell the Stahl story when seeking out new prospects.

What was the team composition?

We have worked with many members of their team, each representing their area of specific expertise dependent on our specific project and its requirements.

Can you share any outcomes from the project that demonstrate progress or success?

Their guidance in tactics to improve SEO has moved us from being 40 pages back to being on page 1 on Google searches. PMM’s website team worked collaboratively with us to create a completely new website, which we launched in late 2019.

Our website views have increased over 100% and we have received many compliments on the professional appearance and content of our website, newsletters and other materials.

How effective was the workflow between your team and theirs?

The PMM team is extremely creative and has done an outstanding job delivering high quality, professional services and products on time and on budget. When it comes to advising on marketing methods, they have been a tremendous help to us and are always friendly in their communications.

What did you find most impressive about this company?

We highly recommend PMM. They deliver a great product at a reasonable cost and they have brought solid value as our marketing partner.

Are there any areas for improvement?

Perhaps a little better documentation of project history to allow for changes in personnel not to cause interruption to workflow.

Please describe your company and your position there.

I’m a project manager for the marketing & sales department for GHS Interactive Security, LLC. We’re a California-based smart home security and automation service provider for residential and commercial customers nationwide. I’m responsible for social media content, website management, and other various sales and marketing projects.

For what projects/services did your company hire Post Modern Marketing?

Our website recently went down and all content was lost due to a transition in our internal leadership. We needed help to successfully restore the site from a local backup. 

What were your goals for this project?

We wanted a partner with knowledge of WordPress and reputable hosting service providers who could successfully implement a website restoration. Not having a working website would be drastically detrimental to our current and potential customers.

How did you select this vendor?

I searched on Google for "how to fix your website when it is down." That led me to a useful blog by Post Modern Marketing on how to restore a site, as well as an option for a free consultation. They called me within minutes of my submission on their online contact form. I chose them for their professional response, vast knowledge of the problem, and the ability to implement a quick solution.

Describe the project and the services they provided in detail.

Post Modern Marketing completely restored our website from the local backup. I provided access to the files via Dropbox. Our hosting provider, GoDaddy, had been absolutely no help to me or our internal IT department. They interfaced with them on our behalf and got access to the DNS records. They rebuilt the site in WordPress, including multiple plugins.

What was the team composition?

I worked directly with Josh (Owner & CEO, Post Modern Marketing).

Can you share any information that demonstrates the impact that this project has had on your business?

Our website has been completely restored and is now being hosted by a new provider. We’re seeing faster page load times and increased efficiency on both the back- and frontend. Post Modern Marketing massively exceeded expectations; we couldn't have asked for a more professional solution.

How was project management arranged and how effective was it?

We obviously needed our website restored as soon as possible. Post Modern Marketing worked quickly to get our site back online. Josh was so knowledgeable, and his every response was immediate and effective. We communicated through email, phone calls, and text. 

What did you find most impressive about this company?

It was an absolute pleasure to work with Post Modern Marketing. Their knowledge of the situation was impressive, as was their ability to quickly solve the problem. I really appreciated their willingness to work on such short notice, and the courteous professionalism portrayed in all communication. 

Are there any areas for improvement?

There were no areas for improvement in our project. They did a fantastic job, and we couldn't have asked for a better partner.

Introduce your business and what you do there.

I’m the general manager of a garage door manufacturer.

What challenge were you trying to address with Post Modern Marketing?

Our website was outdated and hadn’t been revamped in almost 10 years. We hired Post Modern Marketing to update our site to match the style of the new brochure we launched.

What was the scope of their involvement?

We showed Post Modern Marketing our new brochure and existing pictures of our products. After deciding we needed new photographs for the site, we had a photoshoot and their team began building and arranging the new site. They developed the site to match the style and tone of our new brochures and product photos.

What is the team composition?

There were between 3–4 people assigned to our project. Katya (COO, Post Modern Marketing) and Isabel (Project Manager, Post Modern Marketing) were very involved in the process.

How did you come to work with Post Modern Marketing?

We interviewed several teams but thought Post Modern Marketing’s approach and personalities were the right fit. They presented a set process that made us confident in their abilities to carry out the project.

How much have you invested with them?

We spent around $20,000 on their services.

What is the status of this engagement?

We worked together between July–October 2018.

What evidence can you share that demonstrates the impact of the engagement?

Our dealers and internal team have given glowing feedback on the new site. The platform looks high-end, professional, and matches the brochure. We’re confident that our business stands out from others in our industry because of the new site.

How did Post Modern Marketing perform from a project management standpoint?

Their team was highly professional and efficient. If there was a task they needed us to complete, we’d be aware of it with plenty of time to accomplish it. We had no issues with communication and they’d send us links to review their work in a timely manner. We primarily spoke through email and they were good at keeping us informed.

What did you find most impressive about them?

The task-oriented mindset of Post Modern Marketing made them an effective partner. They maintained a flow that was easy to follow throughout the project. We could tell they were capable and had done this type of work before.

Are there any areas they could improve?

There’s nothing I can think of for them to improve–we’re pleased with our experience and the results.

Do you have any advice for potential customers?

Bringing a clear vision to the project will make the process easier. You’ll save time by giving their team a general direction for your goal.

Introduce your business and what you do there.

I’m the owner of a hair studio franchise.

What challenge were you trying to address with Post Modern Marketing?

We needed help with digital marketing and recruitment.

What was the scope of their involvement?

We initially asked Post Modern Marketing for help with Facebook marketing, and that has since expanded to helping us recruit through Facebook. Their team runs paid ads through the platform, and post on our website.

Our salons are more of a convenience type business versus a social media-driven business. It’s a work in progress determining the best ways to go when it comes to marketing.

They are currently working with three of the salons, but it’s possible we’ll expand their services depending on the success of these

What is the team composition?

Our primary contact is Katya (Marketing Manager, Post Modern Marketing). Post Modern Marketing has a two-person team and assigns others on specific projects.

How did you come to work with Post Modern Marketing?

We used Post Modern Marketing for social media marketing for another franchise of ours. Since they did such a fantastic job, we wanted them to try with the hair salons as well.

How much have you invested with them?

We pay Post Modern Marketing between $400-$500 each month per location.

What is the status of this engagement?

We started working together in August 2017, and the work is ongoing.

What evidence can you share that demonstrates the impact of the engagement?

The work Post Modern Marketing has been successful for recruitment. We’ve had several popular discount coupons through Facebook.

How did Post Modern Marketing perform from a project management standpoint?

Katya is super-efficient and easy to work with. She makes immediate changes when we need them and meets with us on a global level to make sure everything is moving smoothly. She is also extremely open-minded. I speak to her once a month, and we go over the results. Post Modern Marketing provides me with answers right away. I receive a weekly update and extensive monthly reports.

What did you find most impressive about them?

We’ve worked with a lot of vendors and know I don’t work well with companies that aren’t responsive. Post Modern Marketing delivers a personal touch. They’re readily available for phone calls and emails. Their team accommodates to the communication model that works best for their client.

Are there any areas they could improve?

No, everything has been delivered as expected or exceeded expectations. We’re not using them company-wide, but their team continually suggests different options, and I enjoy that they do a lot of the thinking for our team.

Do you have any advice for potential customers?

Don’t stay with a process if it isn’t working. Make sure to keep in close contact with their team and change directions if you aren’t pleased.

Please describe your company and your position there.

I’m the vice president of TruEdge Builds. We’re a design-build firm that specializes in commercial construction for niche markets.

For what projects/services did your company hire Post Modern Marketing?

We engaged Post Modern Marketing to perform digital marketing for us. Services include social media marketing, email blasts, blogs, web design, logo design, and our overall branding strategy.

What were your goals for this project?

We wanted to increase user engagement and gain momentum in social media. We also wanted our various advertising components—such as our postcard mailers, email blasts, tradeshow booth, and website—to stand out.

How did you select this vendor?

We found their team through Google and Yelp.

Describe the scope of their work in detail.

In our first meeting, I mapped out our company goals, culture, and other branding elements. Together, we peeled backed the layers to find our brand’s core, our goals, and the roadmap we would take to get there. Post Modern Marketing then took over all our marketing efforts. They increased our frequency in social media posts, emails, and mailers. They also perform ongoing research to understand our industry, clients, and trends and to write more nuanced content.

What was the team composition?

We work with two content writers, two designers, two digital marketers, and a manager.

Can you share any outcomes from the project that demonstrate progress or success?

Our revamped online presence and engagement have brought more inquiries into our service.

How effective was the workflow between your team and theirs?

We structured a plan to streamline all communication from the get-go. Since then, the project has run smoothly.

What did you find most impressive about this company?

The team is full of highly skilled and professional people who make our collaboration seamless and enjoyable.

Are there any areas for improvement?

No, I genuinely enjoy partnering with this firm.

Please describe your company and your position there.

I am an attorney and the owner of the Law Office of Michael O'Brien. We specialize in patents and intellectual property matters. Our flagship service is O’Brien Patent Solutions, which helps investors obtain exclusive rights to their new products.

For what projects/services did your company hire Post Modern Marketing?

I first engaged Post Modern Marketing to develop a website and design a logo for O’Brien Patent Solutions. However, the site was falling short of the traffic I wanted, so we expanded their services to include content marketing.

What were your goals for this project?

I wanted to increase traffic and generate bottom-line growth.

How did you select this vendor?

I initially searched for a local vendor in the Sacramento area. Post Modern Marketing had great reviews on Yelp, so we set up a meeting. We talked about my goals and the project budget, and Post Modern Marketing met every requirement. We started working together a few days later.

Can you go into detail about the services they provided and the scope of the project?

I wanted to filter my web visitors into two categories. People who had simple questions needed to find answers easily without involving me directly. People who wanted my legal services had to reach me quickly. Post Modern Marketing started writing articles with those two potential audiences in mind: those who needed answers and those who needed a call-to-action to purchase my services. Over time, the content has become more nuanced, detailed, and engaging. We typically release one article a week.

What was the team composition?

I work with John (Copywriter, Post Modern Marketing) who serves as my primary content creator. Emily (Developer, Post Modern Marketing) helps me implement cosmetic changes to the site, and Josh (Owner and CEO) runs the show.

Can you share any information that demonstrates the impact that this project has had on your business?

To measure their impact, I created a separate payment portal for clients who found me through my site as opposed to those who found me through other sources. I compared the net revenue to the total cost of Post Modern Marketing’s advertising services. I looked for an ROI multiplier of at least two; for every dollar spent on advertising, I wanted to earn at least two dollars back in net income. In 2018, the site achieved a multiplier of 2.8. Post Modern Marketing’s articles consistently reach high SEO rankings for searches asking questions about patents or selling on Amazon. As a bonus, the time that people spend on the site has lengthened remarkably as well.

How was project management arranged and how effective was it?

John and I set up a timeline for releasing articles and other content. Post Modern Marketing manages their team well, and I don’t feel the need to micromanage their work.

What did you find most impressive about this company?

Their team is highly responsive. John frequently sends me ideas and responds professionally to my suggestions—even if he disagrees with me. They’ve never missed a deadline and sometimes exceed the production quota, which is fantastic.

Are there any areas where they can improve?

No, I can’t think of anything.

Introduce your business and what you do there.

I’m the executive director for the Association of Commercial Real Estate (ACRE) in the Sacramento region. We’re a nonprofit with a board of directors, consisting of the top-level professionals in the commercial real estate field. We bring together industry brokers, owners, and developers for business and educational events.

What challenge were you trying to address with Post Modern Marketing?

Our website was outdated and needed to be rebuilt. It wasn’t functional and we wanted it to be more current and easy to use.

What was the scope of their involvement?

The Post Modern Marketing team rebuilt an existing website from scratch. To begin the process, I'd give them detailed directions for each step of the project, and their team would report back to me with their progress. After I approved each action, they’d implement it into the site. This continued until the site was fully developed, and they continued to host and occasionally revamp the platform to keep it current.

What is the team composition?

We had a single point of contact on their team, which made communication seamless. We spoke to their project manager, and that individual then directed it to their team.

How did you come to work with Post Modern Marketing?

The board of directors our company is a part of is highly experienced, so they have a plethora of companies to recommend. We pulled those who had website development expertise and narrowed our list down to three. From there, the board gave me the responsibility of further investigating the teams, and I met with each of them. The pricing and overall feeling of trust and compatibility were the final factors because fostering a strong working relationship was a priority. We chose Post Modern Marketing because they met all of my criteria for a team.

How much have you invested with them?

From the beginning, they understood our organization was a charitable non-profit, and they were more than willing to work within our budget. We appreciated that they offered us amazing value for a fair price.

What is the status of this engagement?

We started the project in 2013 and wrapped up development within three months; it was a quick turnaround.

What evidence can you share that demonstrates the impact of the engagement?

The new website has refreshed the look of our organization, giving us an updated, professional appearance. Users can more easily navigate the site because it’s now organized and clean. We’re able to grow our number of memberships and attract higher-quality companies to improve our organization’s profile. We’re more visible and attractive to potential members because of the revamped site.

How did Post Modern Marketing perform from a project management standpoint?

Post Modern Marketing was an excellent team regarding communication and patience. They understood my need to review each step of their process, and never rushed ahead without my approval. If they couldn’t get something exactly the way I asked, they’d come back to me with comparable options and we'd work together toward a solution. We spoke to our one contact primarily over the phone and email, making communication clear and smooth.

What did you find most impressive about them?

Their team was full of smart individuals who were dedicated to the project. They maintained a professional, personal relationship—they had a big-city feel with a small-town heart.

Are there any areas they could improve?

Even though there were times they delivered something not quite on par with what I expected, they were eager to solve the issue quickly and professionally. Their team was solution-oriented, so they listened to my problem and found alternatives immediately.

Introduce your business and what you do there.

I am the marketing coordinator at Fusion 360, Inc. We are an agricultural company that produces nutrients for farm use. I am also the assistant manager of the factory.

What challenge were you trying to address with Post Modern Marketing?

We needed to update our branding because we were behind the times in website design, content, and utilization. We also needed a complete redesign of materials including brochures and printed handouts.

What was the scope of their involvement?

The first step was the website design. We have two companies, and I was handling the design for both. We ended up doing a complete redesign of the two websites and got those up and running. We also worked on a blog feature for our website to make it a resource guide for our farmers and growers who had questions.

We currently work with them on a monthly basis. They proofread, edit, and copyright any blog posts that we put up twice per month. The copywriter reads content to ensure the team has written everything professionally and without repetition. He has also reformatted our in-house data to make accessible to the average reader. We have worked together to create updated product brochures, flyers, handouts with all the new branding we have created for the website and logo.

We have also worked with them on the website redesign for the lab side of our company. Emily (Operations & Project Manager, Post Modern Marketing) created an online submittal form, which we didn’t have before. She designed the layout to work with our lab diagnostic needs so we could do online submittals and receive notifications that these samples were coming.

What is the team composition?

The team includes the copywriter and the assistant manager.

How did you come to work with Post Modern Marketing?

I did a Google search for local agencies in the Valley, as opposed to the Bay area. I met with about four companies, and Post Modern Marketing had the most well-laid out plan. They also took the time to understand our company and website. The team paid attention to what I had to say and tailored their approach to our needs.

How much have you invested in them?

We have invested between $50,000–$200,000.

What is the status of this engagement?

We started working with them in 2016 and the relationship is still ongoing. We now have a retainer for the following services: web editing, content editing, product design, email marketing, and blog content and creation.

What evidence can you share that demonstrates the impact of the engagement?

New blog content and email marketing resulted in increased web traffic. We’ve also gotten great feedback on the site’s modern-looking revamp. The online submittal form has streamlined our operations as we continue to reach out to an ever-growing audience.

How did Post Modern Marketing perform from a project management standpoint?

I check in with Josh (Owner, Post Modern Marketing) every six months if not more often. He will ask if the services they are providing are still beneficial or if things need to be renegotiated. He cares about how things are going prioritizes our needs ahead of his own. Only rarely does something slip through.

The assistant manager is great with communication. She always assigns the right person for the bob and provides accurate time frames. The assistant manager ensures everything is proofread and high quality.

What did you find most impressive about them?

We had worked with two other companies prior just for web services, but Post’s timeliness and their response is usually the same day, and maybe within four hours. They honestly care about our success. I don’t feel like it is another retainer that is coming in and keeping them going. If they don’t see projects coming in from us and aren’t seeing us reaching out for anything, they check in to see what they can help us with or if there is anything in the pipeline that they can start prepping for. They care that their customer gets what they pay for.

Are there any areas they could improve?

Over a year ago, we had a slight issue with editing. But they’ve since streamlined the process. Now, I can’t think of anything.

Do you have any advice for potential customers?

Get to know the main players on the team and pick their brains; they are very open to sharing knowledge. In turn, the team will ask clients questions about their business or processes.

Please describe your company and your position there.

I’m a teacher at a mid-sized K-12 charter school in Sacramento, CA.

For what projects/services did your company hire Post Modern Marketing?

Our school's website was stuck in the 20th century. It was hosted on a platform that was difficult to maintain and was not at all user-friendly.  The layout made it difficult to locate essential information users needed to find. Furthermore, we had virtually no web presence. We hired Post Modern Marketing to update our website and use SEO best practice to increase our visibility.

What were your goals for this project?

Our primary objective was to rebuild our site from the ground up, optimizing the content for SEO.

How did you select this vendor?

We found Post Modern Marketing via a recommendation from their previous client. Upon looking at their work, we were impressed with the quality and results they’d procured. In addition, they offered competitive pricing. 

Can you go into detail about the services they provided and the scope of the project?

Post Modern Marketing completely reorganized our site. As they arranged different elements, they showcased the most important information up front to make it easily accessible. As they worked through the redesign, they implemented techniques to boost our Google search rankings. 

What was the team composition?

Our initial meetings were with Josh (Owner, Post Modern Marketing). Since he finished building our site and tweaking our SEO, Emily (Operations and Project Manager, Post Modern Marketing) has been our primary point of contact for ongoing maintenance.

Can you share any information that demonstrates the impact that this project has had on your business?

An impactful SEO campaign helped us increase our web presence and reach our target client base. Our organized, modern new website gives our organization a professional-looking new face online. Post Modern Marketing brought us out of the 20th century. We have enjoyed working with them for several years now.

How was project management arranged and how effective was it?

Both Josh and Emily were very responsive to our needs and managed the work effectively. Post Modern Marketing is always easily accessible when we request any changes. They promptly return our emails and phone calls. 

What did you find most impressive about this company?

I most admired the quality of services Post Modern Marketing rendered. They worked with ease, offering attentive and rapid communication.

Introduce your business and what you do there.

I’m a senior project manager for a marketing company.

What challenge were you trying to address with Post Modern Marketing?

We no longer had an in-house web developer, so we been needed an outside firm to build and manage our WordPress websites.

What was the scope of their involvement?

Post Modern Marketing acts as the web development department of our company. After designing each client website, we talk to them regarding the necessary functionalities. They use WordPress to build each platform per our requirements. Then, they launch each site and manage the web hosting. They’ve utilized this process to create and support every site we’ve designed in the past nine months.

Specific deliverables include brochure sites for small companies. Recently, they built a website for a chemical company that’s features product searching functionality. They’re currently working on a new iteration of that project to include additional login features.

What is the team composition?

I’m not sure how many people are assigned to our account. I know we work with a project manager and 1–2 developers, but it often feels like a large team supports us.

How did you come to work with Post Modern Marketing?

At the time, they were engaged with one of our clients. We had them do some design work for us and liked what they delivered. As a result, we approached them with the possibility of working together as long-term partners. The relationship evolved from there.

How much have you invested with them?

We regularly spend $2,000–$2,500 for their support services each month. However, the cost goes up if we have them build a new site that month.

What is the status of this engagement?

We started working with them exclusively in January 2018 and the engagement is ongoing.

What evidence can you share that demonstrates the impact of the engagement?

Our clients are extremely satisfied with Post Modern Marketing’s work.

How did Post Modern Marketing perform from a project management standpoint?

We frequently communicate via email and Google Talk. If something requires immediate attention, they’re great about picking up the phone and talking it through. They’ve also never missed a deadline. We’re often the ones guilty of that discrepancy. Overall, they’re communicative and open to answering questions regarding their services and expectations.

What did you find most impressive about them?

We’ve been in business for 14 years, so our co-owners have seen many developers come and go. We’ve worked with people who drop off the face of the earth when they can’t solve our problems our answer a question. That isn’t our experience with Post Modern Marketing. They’re responsive and we can count on them to deliver projects within the agreed upon deadline. Their ability to consistently complete difficult tasks makes them a valuable partner. I’m not sure what everyone’s technical titles are because their whole team shares the workload. They’re all willing to do what is needed to be done.

Are there any areas they could improve?

We experienced a learning curve when initially utilizing Google Talk. As the senior project manager, I found it difficult to immediately respond to their questions if, for example, the issue revolved around design and not project management. Therefore, I’d recommend that they grant future clients more flexibility in communication as they may have multiple projects going on simultaneously.

Do you have any advice for potential customers?

Establish clear expectations regarding scope, deliverables, and deadlines from the beginning. This way, everyone is on the same page about what is required for a successful project.