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Working with brands in their formative stages

Naming is hard. We make it easy for you.

If you’ve tried to name your business or product, you know how difficult it can be to find an available name that’s distinctive, attention-getting, and memorable. We’re here to guide you from apprehension and frustration to a name that truly expresses what your brand is all about.

  • Min project size
    $10,000+
  • Hourly rate
    $150 - $199 / hr
  • Employees
    2 - 9
  • Year founded
    Founded 2007

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    Pricing Snapshot

    Min. project size $10,000+
    Avg. hourly rate $150 - $199 /hr
    Rating for cost 4.8 /5

    What Clients Have Said

    Pollywog's project costs range from $8,000 to $90,000, reflecting their expertise in branding and naming. Clients consistently praise their value for cost, noting thorough processes, effective communication, and timely delivery, marking them as a solid choice for diverse branding needs.

    This summary is based on verified Clutch reviews.

    Most Common Project Size

    $10,000 - $49,999 based on 29 reviews
    < $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000
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    Pollywog Review Insights

    Overall Review Rating

    5.0
    • Quality 4.9
    • Schedule 5.0
    • Cost 4.8
    • Willing to Refer 5.0

    Top Mentions

    Review Highlights

    • High Client Satisfaction

      Pollywog consistently receives high praise from clients for their ability to meet and exceed expectations. Their commitment to delivering quality results and maintaining strong client relationships is a recurring theme in feedback.

    • Effective Communication and Collaboration

      Clients appreciate Pollywog's collaborative approach and effective communication. They engage clients in the process, value their feedback, and ensure a collaborative environment that fosters successful partnerships.

    • Ability to Handle Tight Timelines

      Pollywog has demonstrated the ability to deliver high-quality work within tight timelines, often exceeding client expectations. Their efficiency and dedication in managing urgent projects are valued by clients.

    • Creative and Thoughtful Solutions

      Pollywog is recognized for their creative and thoughtful approach, providing innovative solutions tailored to client needs. Their ability to think outside the box and adapt to unique challenges has been highlighted as a key strength in delivering successful outcomes.

    • Minimal Areas for Improvement

      Most clients report no significant areas for improvement, expressing overall satisfaction with Pollywog's services. The few suggestions primarily focus on minor adjustments rather than substantial changes.

    Pollywog Reviews

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    Services
    Project cost

    Program Rebranding & Refining for Mktg & Branding Agency

    • Branding
    • $10,000 to $49,999
    • June - Sep. 2024
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0

    "Pollywog made every project easier because they always delivered on the brief."

    Founder, Cate Smith Abbot Consulting, LLC
    Cate Abbott
    Verified
    • Advertising & marketing
    • Minneapolis, Minnesota
    • 1-10 Employees
    • Phone Interview
    • Verified

    Pollywog provided rebranding services for a marketing and branding agency. The team worked with the client's brief and research to refine their program's messaging to tell a better story about its impact.

    Brand Naming Services for Destination Marketing Organization

    • Branding
    • $50,000 to $199,999
    • Sep. - Nov. 2023
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0
    "I was impressed with their desire to really get to know us."
    President & CEO, Discover St Louis Park
    Becky Bakken
    Verified
    • Advertising & marketing
    • Saint Louis Park, Minnesota
    • 1-10 Employees
    • Online Review
    • Verified

    A destination marketing organization hired Pollywog to come up with a better name for their brand. After establishing the brand essence, the team gave the client three name options with brand stories to choose from.

    Branding Services for Branding Agency

    • Branding
    • $10,000 to $49,999
    • Oct. - Nov. 2022
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0

    "Devon and John worked extremely efficiently."

    Founder, Good People Branding
    Betsy Treinen
    Verified
    • Advertising & marketing
    • Minneapolis, Minnesota
    • 1-10 Employees
    • Online Review
    • Verified

    A branding agency partnered with Pollywog for their customer's brand name. After identifying the brand promise, essence, and personality, the team worked accordingly and proceeded with the ideation phase.

    Rebranding for Financial Firm

    • Branding
    • $10,000 to $49,999
    • Apr. - June 2022
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0

    "I was very impressed with the pace of the project and timeliness of completion."

    Financial Advisor, Lifescape Wealth
    Brandon Meyer, CFP®, APMA®
    Verified
    • Financial services
    • Marshfield, Wisconsin
    • 11-50 Employees
    • Online Review
    • Verified

    Pollywog did a rebranding for the client, and after doing background research came up with a name that reflects the culture and mission of the firm.

    Market Research for Power & Energy

    • Branding
    • $10,000 to $49,999
    • Mar. - May 2022
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0

    "Their ability to listen and their creativity made a huge positive impact."

    President & CEO, Action Battery
    Dan Hatch
    Verified
    • Manufacturing
    • Somerset, Wisconsin
    • 11-50 Employees
    • Online Review
    • Verified

    Pollywog researched and presented several names for a power and energy company's new product, managing the entire process from start to finish.

    Branding & Design for SaaS Solutions Company

    • Branding Other Design
    • $50,000 to $199,999
    • Aug. - Oct. 2021
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0

    “Their name development process was outstanding — it should be trademarked.”

    Senior Product Marketing Manager, Agile Frameworks
    Laura Holte
    Verified
    • Software
    • Minneapolis, Minnesota
    • 11-50 Employees
    • Phone Interview
    • Verified

    Pollywog provided branding and design services for a SaaS solutions company. They followed a strict name development process until the client chose one, and then they moved on to the logo and visual identity.

    Branding for Insurance Firm

    • Branding
    • $10,000 to $49,999
    • Sep. 2020 - Apr. 2021
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    4.5
    Willing to Refer
    5.0

    "Pollywog diligently listened to our needs."

    Senior Marketing Manager, Insurance Firm
    Anonymous
    Verified
    • Financial services
    • Minneapolis, Minnesota
    • 11-50 Employees
    • Phone Interview
    • Verified

    Pollywog created an insurance firm's brand name, logo, and brand identity for their holding company. They interviewed stakeholders to come up with a brand name. Two teammates spearheaded the project.

    Brand Identity, Naming, & Logo Design for E-Commerce Shop

    • Branding Market Research Other Design
    • Confidential
    • Sep. 2020 - Ongoing
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0

    “I’m very impressed with their attention to detail and desire to understand our business.”

    President, Mission Ready
    Anonymous
    Verified
    • Other Industry
    • Massachusetts, United States
    • 1-10 Employees
    • Phone Interview
    • Verified

    Pollywog handles branding services for an e-commerce business. Implementing market research findings, their team helped ideate and establish the partner's name and brand identity. Now, they're creating a logo.

    Naming Services for Emerging Automotive Aftermarket Product

    • Branding
    • $50,000 to $199,999
    • June - Aug. 2020
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    4.0
    Willing to Refer
    5.0

    “Their combination of rigor, methodology, and receptiveness to feedback was really helpful.”

    Global Business Development Manager, 3M
    Said AlSalah
    Verified
    • Manufacturing
    • Saint Paul, Minnesota
    • 10,001+ Employees
    • Phone Interview
    • Verified

    Following an intensive creative and market brief, Pollywog developed 3–4 names for a global conglomerate’s new automotive aftermarket solution. They ensured the names would work well across several cultures.

    Content Development for Experience Design Agency

    • Advertising
    • $200,000 to $999,999
    • May 2017 - Ongoing
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0

    “Pollywog really understands the big picture.”

    Account Services Lead, Lorem Ipsum
    Beth Hanigan
    Verified
    • Design
    • Saint Paul, Minnesota
    • 51-200 Employees
    • Phone Interview
    • Verified

    Pollywog worked on brand strategy and content creation on behalf of a boutique marketing agency. Their team was responsible for case study content, social media post writing, and more.

    Showing 1-10 of 30 Reviews

    Services provided

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    • Web Development
    • Pay Per click
    • Web design

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