Podmarketing

PodMarketing is a high-performance podcast marketing agency delivering exceptional results for brands seeking to connect with deeply engaged audiences through the power of audio. We specialize in the creation, planning, and execution of high-impact podcast advertising campaigns.

Why PodMarketing?

• Niche expertise: We are not a generalist agency. We live and breathe podcasting, and we know how to craft campaigns that convert.

• Full-funnel strategy: From awareness to conversion, we build podcast campaigns that cover the entire customer journey.

• Strategic alliances: We work with Acast, Spotify Ads Studio, and leading podcast creators in Spain. This gives us premium access and preferential media rates for our clients.

• Audience-first planning: We help brands find the perfect match between their target audience and the right podcast. We combine demographic, content niche, and behavioral data to build smart media plans.

Our services

• Sponsorships & host-read Ads management

- Strategic selection of podcasts aligned with your audience and values

- Native mentions delivered by trusted hosts 

- End-to-end management and measurement

• Podcast interviews

- We position your brand spokesperson as an expert

- We identify and pitch high-relevance shows

- We prep the guest to shine with message coaching and technical support

• Programmatic advertising

- Campaigns on Spotify and Acast

- Advanced targeting by interest, behavior, location, and platform

- Real-time tracking, reporting, and optimization

• Podcast marketing consulting

- We train your team to run internal podcast campaigns

- Learn how to find and negotiate with podcasters

- Build in-house knowledge to scale podcast marketing long term

Our differentiators

• Boutique service, premium results: We’re hands-on, agile, and obsessed with quality.

• Data-driven creativity: We blend strategic insights with storytelling excellence.

• Podcast-first culture: For us, podcasts aren't 'just another channel' but the future of media.