What was the scope of their involvement?
They wholly redesigned and customized our website’s front- and backend to be industry competitive while maintaining it on the OpenCart platform. They’ve also completely controlled our SEO and consult a lot on our social media platforms to improve advertising.
PNC taught us to utilize meta tags and adequately allocate wordage to achieve a top-ranked position in relevant Google searches. To further our SEO efforts, we work together to stay current or even ahead of the newest trends. They also developed a keyword list that we update quarterly. We produce our social media content, but they give us feedback and direction to be where we need to be.
What is the team composition?
We have a project manager that interacts with us daily. For more substantial meetings, we’ve worked with 4–5 people on their team.
How did you come to work with PNC Solutions?
We reached out to them because they’re local and working with them would be convenient. We also received prices from other companies, but they always thought of the engagement as one big project. PNC approached it as an ongoing effort, which is how web development should be looked at because once you finish a project, you’re already outdated.
How much have you invested with them?
We’ve spent $350,000 over the years.
What is the status of this engagement?
We started working together in April 2014 and the relationship is ongoing.