PHENYX

BACKGROUND

Please describe your company and position.

I am the Director of Marketing of Denver Dream Center

Describe what your company does in a single sentence.

The Denver Dream Center is a nonprofit that inspires change and restores dreams.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire PHENYX to accomplish?

• Web Development
• Marketing
• Video Content

SOLUTION

How did you find PHENYX?

• Online Search
• Referral

Why did you select PHENYX over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from PHENYX were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Phenyx proactively extended their support by offering a substantial contribution in web development, marketing, and video content services, with an estimated value of $30,000.00. Their engagement with our organization was rooted in a profound belief in our mission. Subsequently, they played a pivotal role in elevating our organization to a higher echelon and have consistently remained engaged, providing ongoing updates and valuable feedback to facilitate our sustained growth.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We have observed a notable surge in website traffic, with an increase of up to 30%. Moreover, our social media content engagement has exhibited a remarkable upswing, with a 50% or higher enhancement. Consequently, this substantial growth has translated into a 25% increment in volunteer participation and a 30% rise in donor contributions to our organization.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

All committed content was delivered punctually, often surpassing both expectations and initial promises in terms of quality and quantity.

What was your primary form of communication with PHENYX?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The meticulous attention to detail and exceptional communication exhibited during all updates and new projects were truly remarkable. Additionally, the cultural influence they've introduced is captivating, leaving us eagerly anticipating further engagement.

Are there any areas for improvement or something PHENYX could have done differently?

I can unequivocally affirm that Phenyx has established a new benchmark that will prove challenging to emulate, let alone surpass.

BACKGROUND

Introduce your business and what you do there.

I’m the business development manager for Spectra Gutter Systems. We manufacture gutters and all the associated components and accessories. We start with raw metal, then split, paint, stamp, form, and shape it. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with PHENYX?

We needed their team’s marketing and development expertise. Our old website was outdated.

SOLUTION

What was the scope of their involvement?

PHENYX provides marketing services for us. They’ve developed a marketing strategy and created flyers, email advertisements, Google Ads, and Facebook ads. They provide social media marketing services on Facebook, Instagram, and LinkedIn.

They’ve also rebuilt our main website and are building three additional websites for us.

What is the team composition?

We work with 6–7 teammates from PHENYX.

How much have you invested with them?

We’ve spent around $170,000. We have a year-long contract which includes monthly payments.

What is the status of this engagement?

We started working together around December 2021, and our engagement is ongoing.

How did you come to work with PHENYX?

They were recommended to us. PHENYX had been doing one-off projects for us; I replaced our main marketing company with them when I came into this position.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

PHENYX’s work has increased our website and social media traffic. We’ve also seen a huge improvement in our direct mailing campaigns. PHENYX has met our expectations.

How did the company perform from a project management standpoint?

All the requested work was delivered on time and within budget. PHENYX is very responsive.

What did you find most impressive about them?

PHENYX has a very hands-on approach, and their response time is great. They’ve been able to bring our outdated website into the current century.

Are there any areas they could improve?

No, they’re up to date with current marketing practices.

Do you have any advice for future clients of theirs?

Be honest about what you’re looking for, and be open-minded in allowing PHENYX to bring in new-age practices.

BACKGROUND

Please describe your company and position.

I am the Sales & Marketing Consultant of Dash-Board Portable Workshop®

Describe what your company does in a single sentence.

Dash-Board Portable Workshop® manufactures and sells mobile workbenches and accessories designed for pros and passionate woodworkers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire PHENYX to accomplish?

• Create an engaging website that would clearly communicate our story and value to our target audience.
• Improve our online shopping experience.
• Manage PPC/SEO/Email Campaigns to increase website traffic and ROAS.
• Improve ROI from ad spend

SOLUTION

How did you find PHENYX?

• Online Search
• Clutch Site

Why did you select PHENYX over others?

• High ratings
• Close to my geographic location
• Good value for cost
• Created trust during the initial consultation

How many teammates from PHENYX were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

PHENYX has invested more time and energy than any marketing company we have worked with in the past. They began with a series of discovery meetings to fully understand our brand, products, target audience, and our goals. They came to our office to strengthen the new relationship and returned to capture photo/video content.

 They also coordinated off-site photo shoots for our products. They then created our new website and found solutions for all of our pain points. They took over managing our email marketing, paid ads, SEO, and graphic design. In our first month with them we saw a 30% increase in our website's traffic. Each specialist on the team has been very responsive and has exceeded expectations for deliverables.

 The team at PHENYX continues to help us improve our website, social media content, paid ads, SEO, and marketing materials through their marketing on demand subscription (MODS). They fully invest in our company's success and are always available to collaborate. They have even gone the extra mile by researching and making introductions for new strategic relationships.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• PHENYX launched our new website, captured new photos and videos for our products, produced a high quality video capturing our story, created powerful marketing videos, re-designed our email campaigns which are generating 2-3x more revenue, and increased our website traffic by 30-60% monthly from paid ads.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team at PHENYX is very organized and proactive. We always have clear action steps outlined at the end of every meeting. When we encounter a hurdle PHENYX finds multiple solutions to meet our needs and keep us moving towards the goal line. When working on a given project their team is readily available to take a call or jump on a zoom and never leaves us in the dark. They really make you feel like you're their number one priority.

What was your primary form of communication with PHENYX?

Virtual Meeting

What did you find most impressive or unique about this company?

This is the first marketing company we have found that actually delivers on all it's promises. That combined with their MODS (marketing on demand subscription) has provided us with a team of passionate and energetic people who feel like part of our business, rather than a third-party.

Are there any areas for improvement or something PHENYX could have done differently?

No

BACKGROUND

Please describe your company and position.

I am the General Manager, Marketing & Business Development at a Safety Equipment Company

Describe what your company does in a single sentence.

We are a nationwide supplier and upfitter of public safety equipment.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire PHENYX to accomplish?

• Redesign Website
• Provide marketing materials and support (print, digital, video, photography).
• Manage PPC/SEO campaigns to increase traffic.

SOLUTION

How did you find PHENYX?

Online Search

Why did you select PHENYX over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from PHENYX were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Design and develop an updated web presence for our company which more fully tells the story of who we are, what we do, and why. Improve our current advertising strategy by using current Google advertising best practices. Increase organic web traffic through SEO and blog writing. 

Produce high quality marketing materials including digital email campaigns, print flyers for customer collateral, photography for print/digital media, videography and production of creative and unique company and product videos. Complete re-design of e-commerce platform, moving away from BigCommerce and creating a full stack custom ecommerce platform which integrates with our current CRM software.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• To-date, Phenyx has successfully launched our updated website, produced and delivered five videos, produced and delivered a multitude of flyers for digital and print marketing materials, and have been crucial in developing a salient branding campaign for us to follow nationwide.

What was your primary form of communication with PHENYX?

Virtual Meeting

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Without exception, Phenyx has either delivered on-time, or early for every project. There has never been a time I couldn’t reach the team members I was working with for any of our various projects. Their responsiveness and personal service levels are stellar.

What did you find most impressive or unique about this company?

I have built personal relationships with all team members I work with. Our MODS program membership truly makes it feel like we’re all on the same team, and I feel ultimately confident in the integrity of our data and proprietary marketing strategies.

Are there any areas for improvement or something PHENYX could have done differently?

Nothing so far.

BACKGROUND

Please describe your company and your position there.

I'm the marketing director for a tax-only accounting firm.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire PHENYX, and what were your goals?

Our goal was to document employee and client experience stories and showcase the unique culture at TPC.

SOLUTION

How did you select this vendor and what were the deciding factors?

I found them on clutch. I was given a couple recommendations for videographers from various colleagues, but I wasn't impressed by their responsiveness or example videos. Jeff called me the same day I submitted an inquiry and he directed me to similar work he had done for other companies.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

The employee and client testimonial videos turned out great. I created the list of questions and ran them by Jeff and his team. They provided feedback and lessons learned from previous shoots, helped coach and encourage our subjects and made the shoot fun and relaxed.

Who did you work with and what was the feedback process like?

I worked with three gentlemen - Jeff, CJ and Chase. They were all great. You could tell they could have done my project in their sleep, but still made it feel important.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Getting the content created, edited and up on the website is huge heavy lifting. Being able to showcase our awesome people is crucial to communicating the unique culture at TPC and PHENYX helped us do that.

Describe their project management style, including communication tools and timeliness.

I loved that the project team used Asana. It helped keep me organized.

What did you find most impressive or unique about this company?

The founding team at PHENYX have been friends for a long time. It felt great to step into that friendship for a couple days. They are passionate, energetic, and easy to work with.

Are there any areas for improvement or something they could have done differently?

No.

BACKGROUND

Introduce your business and what you do there.

I’m the director of customer experience for a snack and beverage company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with PHENYX?

We were looking to elevate the experience of our annual Christmas meeting attendees and develop materials we can use for customers and suppliers.

SOLUTION

What was the scope of their involvement?

PHENYX provided video production services that started with an ideation and storyboarding phase. We discussed our plans, goals, and vision to create a theme for all our events to make our branding more cohesive.

Once our theme was finalized, they filmed the entire event on-site and developed an overview of what the experience was like from the perspective of being an attendee. They produced motivational videos, timeline videos, video commentaries, and highlight reels.

What is the team composition?

We mainly interfaced with Jeff (CMO), CJ (Creative Director), Erik (Videographer), and Charity (President).

How did you come to work with PHENYX?

We came across PHENYX through Google research.

How much have you invested with them?

We’ve invested about $150,000.

What is the status of this engagement?

We worked together from January–February 2022.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We garnered a lot of positive feedback and reviews from the members of our organization.

How did PHENYX perform from a project management standpoint?

There were some initial issues in the communication, but the process became more seamless when they understood our needs. Their approach enabled them to go above and beyond and deliver excellent outcomes.

What did you find most impressive about them?

We were impressed with their process of working with the attendees to get good footage.

Are there any areas they could improve?

They could be more efficient when it comes to storyboarding and conception.

Do you have any advice for potential customers?

I’d just advise you to hire them for your video production needs.

BACKGROUND

Introduce your business and what you do there.

I’m the sales specialist at a luxury coach dealership. We deal in used, high-end Prevost vehicles, and we also represent multiple converters in the used market which can range anywhere from $200,000–$1.8 million in price. Our company provides parts and services as well.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with PHENYX?

We wanted to revitalize, modernize, and make our website more user-friendly. On the media side, we wanted to be able to tell a story of what it’s like to own a Prevost bus from start to finish. We also wanted to highlight the typical things a user will do and the places they’ll go.

SOLUTION

What was the scope of their involvement?

PHENYX put together various media around each piece in our inventory. We began this process by brainstorming what story we wanted to tell. They would then assign 2–3 people to the project and photograph or film our buses in movement. They took about 150–200 pictures of each vehicle. 

Their team flew to different locations to cover everything we were selling or capture our buses in different settings such as the beach or the mountains. They flew from Denver to Nashville, met with us in Florida, and spent some time filming at Knoxville and at the Pigeon Forge area.

Once all of the needed media was completed, PHENYX went on to upload that to our website, which they also redesigned for us. We made an arrangement for them to host and maintain our site and set it up so that we could make changes to our inventory without going through them. 

A few other things that PHENYX did for us were setting up our email marketing and conducting social media marketing. They covered Facebook, Instagram, and LinkedIn. They created job postings to help us acquire new employees and created a schedule for our posts. Their team also developed holiday-specific posts such as those for Mother’s Day, Father’s Day, or Independence Day.

What is the team composition?

A lot of different people came in for each portion of the project. Two to three members did the photography and video production, one person was responsible for the website design, and another person assigned to manage our social media accounts and posts. Jeff (Business Development Specialist) and CJ (Video Editor) were our main points of contact. 

How did you come to work with PHENYX?

They had done work for some people that we knew. That’s how we heard about them. One of their representatives came by and talked to us when they were coming through town. We took a couple more weeks to talk to them over the phone and finally decided that we would give them a shot. They felt like a good fit.

How much have you invested with them?

For all of the provided services, we paid around $50,000.

What is the status of this engagement?

The project ran from August 2020–September 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve had random customers comment on how well-done our website is. The media tells a really good story of our products, perfectly captures our vision, and allows our customers to see the buses in use. PHENYX delivered exactly what we wanted to accomplish, and the videos have been uploaded to our YouTube page as well.

How did PHENYX perform from a project management standpoint?

Our overall experience with PHENYX was great. They were always prompt and showed up where they promised they would be for the filming. They even went above and beyond and educated themselves in our industry to be able to ask the right questions and gain the right knowledge. It helped them think outside of the box, which was what we really needed. 

We communicated in person, over the phone or email, and in Zoom. 

What did you find most impressive about them?

PHENYX has the ability to immerse themselves in a subject or industry and tell a really good story based on the knowledge they gathered.

Are there any areas they could improve?

No, we were extremely satisfied. 

Do you have any advice for potential customers?

Give PHENYX the opportunity to help your business grow, and get ready to think outside of the box and try new things.  

BACKGROUND

Introduce your business and what you do there.

I’m the co-founder of Carbon Valley Eye Care, an eyecare company. We provide non-surgical treatment to certain eye conditions and sell eyeglasses and contact lenses.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with PHENYX?

We needed their team’s marketing expertise.

SOLUTION

What was the scope of their involvement?

We’ve long wanted to elevate our branding to attract more customers who don’t just see us as a health care provider that accommodates insurance plans, so we’ve realized that it’s high time to amplify our marketing efforts. We’ve relayed our needs and target goals to PHENYX’s team, and they’ve come up with the idea of performing a brand overhaul for us.

They’ve then taken over our marketing pipeline by generating site content and running our social media channels to improve our online presence. Apart from managing our Instagram and Facebook accounts, they’ve created our Youtube channel to further get the word out about our business, and they track our ad spend and engagement on Google Ads.

What is the team composition?

We work with a large team comprised of PHENYX’s owner and various resources.

How did you come to work with PHENYX?

We had a vetting process, and PHENYX impressed us with their responsiveness and creative content. More importantly, they were a local agency, so we felt it would be easy to come to them whenever we needed something done.

How much have you invested with them?

We’ve spent about $39,000 so far.

What is the status of this engagement?

Our ongoing engagement with PHENYX kicked off in October 2020.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

PHENYX has evidently improved our online presence and stepped up our advertising game. Our website now looks more professional and sophisticated than ever, and I’ve received affirmative messages from friends who’ve seen our Instagram ads — people acknowledge the core of our services and not just our insurance offerings, and that makes PHENYX’s efforts worth it.

How did PHENYX perform from a project management standpoint?

PHENYX is on top of their project management game — we don’t conclude a meeting without tangible plans for our next actions, and that’s something that we highly appreciate about their proactive team. I’ve worked with previous companies that simply show up, but we never feel that we’re wasting our time with PHENYX because they’re constantly helping us move forward.

What did you find most impressive about them?

They make sure to create tailored results that particularly engage our clients and help our business grow. At the start of our partnership, PHENYX made the promise that they won’t work with clients in the same industry as ours, and they’ve kept that promise and rewarded us with a custom approach to address our exact needs.

Are there any areas they could improve?

I don’t have any constructive feedback about their work. We’re aware that they’re not eye care professionals, so we have to exert more effort in educating them about the ins and outs of our industry.

Do you have any advice for potential customers?

Set clear expectations to make sure that each deliverable they produce is in line with those. PHENYX is a promising team that strives to meet their client’s expectations, so you only have to maintain a working environment that’s free from any misunderstandings.

BACKGROUND

Please describe your company and your position there.

I am a new Mortgage Loan Officer trying to quickly build my business.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire PHENYX?

Branding, Marketing, Advertising, Leads, etc.

SOLUTION

How did you select this vendor?

I do much of my business through referrals, and therefore like to find my vendors that way as well. After PHENYX was referred to me multiple times, we set up a meeting, and after seeing their comprehensive proposal and meeting their team, it was clear we were a perfect fit.

Describe the scope of their work in detail.

PHENYX started with a series of discovery meetings, and then they focused on my key challenges as well as the major drivers for our business. They came up with an extensive marketing plan that included social, print, digital and video. They helped hone in my brand and became experts in my industry.

What was the team composition?

I have worked with everyone from their President and CEO to their digital manager. They have a very cohesive team and their company culture has been impressive.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

I have had several clients come to me as a direct result of the work PHENYX has done for me.

How effective was the workflow between your team and theirs?

Due to PHENYX's extensive processes and procedures, our workflow has been very smooth. I always know what to expect and haven't encountered any surprises from them.

What did you find most impressive about this company?

Their Company’s commitment to really becoming an expert in my industry and the research needed to do so was very impressive. There are weeks I have so much for them to do that it astonishes me that they treat me like I am their one and only client.

Is there any area for improvement or anything that could have been done differently?

Not at this time!

BACKGROUND

Introduce your business and what you do there.

I’m an account executive at 360 Credit Health, a company in the financial and credit realm. We help people in the pursuit of home, RV, or boat purchases, as well as in meeting their financial goals.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with PHENYX?

We engaged with PHENYX to help us with our marketing.

SOLUTION

What was the scope of their involvement?

PHENYX handles many aspects of our marketing for us. Among other things, they help us with video production, website development and UX design, drip email campaigns, and branding services.

The videos that they’ve helped us create are mostly informative, but they’ve done them in various styles. One of them was a Q&A interview video where our COO was asked basic finance and credit questions, and he was guiding the interview through certain answers and features of our platform.

Aside from the informational videos, PHENYX has crafted some humorous videos to be used for marketing purposes. Currently, they’re in the process of generating a whiteboard animation video as well.

PHENYX also developed our website completely from scratch. Not only they developed the backend and the admin side of it, but they also worked on a lot of the creative aspects, including the visuals and graphics. They made our site flow well and look amazing.

What is the team composition?

Jeff (Co-Founder) is my main point of contact.

How did you come to work with PHENYX?

PHENYX had already engaged with our COO prior to when I came into this project.

How much have you invested with them?

They’re on a retainer contract for around $4,100 per month. However, the website development was a separate project that cost an additional amount.

What is the status of this engagement?

We started working together around February 2021, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Our COO has been very pleased with PHENYX’s level of expertise. Their brainstorming and creative process make us feel like they really care about what our business does. They’re intentional and passionate about how they can help us achieve our goals.

We haven’t been tracking specific metrics ourselves. However, they’ve been tracking web traffic, video views, and other aspects like those on their end.

How did PHENYX perform from a project management standpoint?

We haven’t used project management tools so far, but PHENYX is available via phone calls. We’ve also shared text messages and emails.

What did you find most impressive about them?

Not only does PHENYX have the skill sets in multiple areas, but they also provide this marketing umbrella, and there is so much included underneath that umbrella. They have expertise in each of those verticals like video production, web development, and branding.

The verbiage and creativity that they bring into their work are awesome. Their passion is also impressive; they take in what our business is trying to do. They’re not interested in giving a half-hearted effort, but they’re driven by finding out what we do and drill down to bring value to our clients.

Are there any areas they could improve?

There’s nothing PHENYX could improve on. They’re more accessible than what I can make me accessible, and they’re willing to bend over backward to help.

Do you have any advice for potential customers?

PHENYX has been so exceptionally responsive that I don’t have any tips on how to engage with them — I just highly recommend it.