Para Agency

BACKGROUND

Please describe your company and position.

I am the CEO of DOF Reality

Describe what your company does in a single sentence.

Manufacturer of Motion Simulators

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Para Agency to accomplish?

• Analitucs Setup
• Statistics and report
• PPC with GGL nad FB

SOLUTION

How did you find Para Agency?

Online Search

Why did you select Para Agency over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Para Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The agency assists me with PPC advertising. To kick things off, the team studied our business and established a project roadmap. This helped us in tasks prioritization and monitoring of the progress. Following that, to make a strong fundation they configured and fine-tuned services for gathering statistics on advertising campaigns. 

We had previously used very expensive third-party services like Hyros, that became obsolete with the setup Para did. But the real magic got visible only after they set up all PPC ads properly and we start getting real attribution figures and notice increase in revenue keeping our target profitability.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our primary objective was to have clear attribution from the ad to the sale in the our campaigns setup. We found out that about 40% of the advertisement budget was allocated to the ads that didnt perform. Finally we were able to to differentiate between successful and unsuccessful advertising campaigns and stop the underperforming ones. 

The agency organized our new campaigns, established effective goals and conversion tracking, with the implemented an enhanced ecommerce module. They customized reports and centralized everything on one simple dashboard.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Communication and delivery was top notch

What was your primary form of communication with Para Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The main advantage of working with Para is their dedication and personalisation. The team did an excellent job with the Google and Facebook setup and optimization. They were deeply engaged in our business and provided valuable recommendations. We had real time communication where all questions were solved instantly. I appreciate their customer-centric approach and professionalism.

Are there any areas for improvement or something Para Agency could have done differently?

However contacting this agency was undoubtedly the right decision we understand the need to have a dedicated marketing specialist on our side to work closer with the agency in order to guarantee the information flow securing deliverables to be tailored to the always changing market situation for our company. 

After six months of collaboration, we see a lot of tangible results. We wish Para to become one stop shop providign full spectrum of marketing services from the analytics and PPC setups to the ads copywriting and banners graphical design and video ads creation.

BACKGROUND

Please describe your company and position.

I am the director of Study Guru

Describe what your company does in a single sentence.

I am the founder of Study Guru, a company that assists individuals in finding universities or schools for studying English in Malaysia.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Para Agency to accomplish?

I needed professional help in developing a social media action plan. The para.agency offered me the design and implementation of a strategy to promote my social media, and I decided to give it a try.

SOLUTION

How did you find Para Agency?

Online Search

Why did you select Para Agency over others?

• Great culture fit
• Good value for cost

How many teammates from Para Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The agency helped me develop an SMM strategy and started implementing it. The accomplished tasks include: 

• competitor market research
• in-depth research into the target audience
• providing recommendations for visual elements
• defining the Tone of Voice
• creating a content framework
• establishing posting frequency
• offering insights for effective paid promotion 

The team prepared a content plan based on my previous photos. And they quickly prepared references for new photo shoots.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Primary goal was to establish a regular social media presence and brand awareness. I've received steady growth in my subscribers. The volume of requests has increased since the start of our partnership. We're consistently exploring new strategies.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

A dedicated account manager and an SMM specialist are the people who are always in touch. The founder and the head of the SMM department are also regularly available to address any inquiries.

What was your primary form of communication with Para Agency?

Virtual Meeting

What did you find most impressive or unique about this company?

The team has assisted me in grasping the effective tools within my niche. 

Are there any areas for improvement or something  Para Agency could have done differently?

No, I'm happy with everything

BACKGROUND

Please describe your company and position.

I am the Chief marketing officer of HotelFriend

Describe what your company does in a single sentence.

HotelFriend is a certified software development company that delivers cutting-edge hotel technologies.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Para Agency to accomplish?

We recently had experience with para.agency to set up my online advertising campaigns across various platforms.

SOLUTION

How did you find Para Agency?

• Online Search
• Other

Why did you select Para Agency over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Para Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The agency's scope of work included setting up Google Analytics for accurate data tracking and creating targeted campaigns on Google Ads, LinkedIn Ads, Twitter Ads, and Facebook Ads. 

The project steps involved initial consultations in defining objectives and target audience, followed by comprehensive keyword research, ad creation, and audience segmentation. Also, we had regular weekly reports and insights on campaign performance and optimization recommendations.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Thanks to the expertise and efforts of the agency, I experienced significant improvements in various metrics. The campaigns generated a substantial increase in website traffic, resulting in a notable boost in conversions. The agency's data-driven approach and continuous optimization strategies proved highly effective, providing measurable outcomes that aligned with my business goals.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We worked with a dedicated team from the agency, consisting of an Account Manager, a PPC Specialist, and a team lead of PPC. Victoria acted as the main point of contact and provided updates on the project's progress. The agency maintained open lines of communication, promptly addressed any concerns, and provided regular progress updates. Everything is great, we are satisfied with the results

What was your primary form of communication with Para Agency?

Virtual Meeting

What did you find most impressive or unique about this company?

What impressed us the most about this digital agency was their deep understanding of the advertising platforms and their ability to tailor campaigns to specific target audiences. Their attention to detail, strategic planning, and continuous optimization efforts were truly exceptional.

Are there any areas for improvement or something Para Agency could have done differently?

Everything was good!

BACKGROUND

Please describe your company and position.

I am the Author and owner of Artist Yuriy Tsybenko

Describe what your company does in a single sentence.

Artist Yuriy Tsybenko, I paint pictures

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Para Agency to accomplish?

Marketing and advertising

SOLUTION

How did you find Para Agency?

Referral

Why did you select Para Agency over others?

Great culture fit, Good value for cost, Referred to me

What was the size of Para Agency’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The first step was to talk about our wishes and possibilities with Victoria. Andrii developed a commercial proposal, and we met again. I was satisfied with the commercial offer, I understood what our next steps were, and the media plan satisfied me.

The second step began with setting up analytics and advertising campaigns and setting up advertising cabinets. But in the future, the launch of advertising. The third step is weekly reports and analysis of advertising campaigns.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The team helped test the hypotheses I wanted.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

From the first call, I felt interested and motivated to work with our project. Project team: Victoria - head of account manager, Vitaliy - head of PPC, Volodymyr - co-founder and CMO of marketing Para.agency, Andrii - account manager. Cooperation was fine, I tested the hypothesis about my product and understood how best to move in digital marketing. The team provided ideas and guidance. Everything was in time.

What was your primary form of communication with Para Agency?

Virtual Meeting

What did you find most impressive or unique about this company?

I would like to note a qualitative approach to setting up analytics on the website and in setting up advertising cabinets. Account manager Andrii was always answered questions efficiently.

Are there any areas for improvement or something Para Agency could have done differently?

I didn't find anything like that.

BACKGROUND

Please describe your company and position.

I am an executive at Earthbreath

Describe what your company does in a single sentence.

We sell bee products online.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Para Agency to accomplish?

• Google ads

SOLUTION

How did you find Para Agency?

Online Search, Other

Why did you select Para Agency over others?

• Close to my geographic location
• Good value for cost
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

One of the things that impresses me most about para.agency is their ability to understand our brand and tailor their approach to our unique needs. They took the time to understand our target audience, our industry, and our goals and used this information to create a comprehensive marketing strategy that exceeded our expectations.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• From the moment we interacted with them, we could feel their dedication and passion for their work. Their team of experts is knowledgeable, creative and always willing to go the extra mile to ensure my business is a success.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The communication with para.agency is also great. They are always available to answer questions, provide updates and offer advice. Their transparency and honesty was refreshing and made us feel like we were well taken care of. We have monthly meetings, weekly reports and daily communication on Telegram or WhatsApp.

What was your primary form of communication with Para Agency?

• Virtual Meeting

What did you find most impressive or unique about this company?

Their team is well versed in all aspects of digital marketing and PPC advertising. They use the latest technologies and tools to stay ahead and continuously improve their methods. Their campaigns are data-driven, which means they are constantly monitoring and analyzing results to optimize performance and ensure your marketing dollars are spent wisely.

Are there any areas for improvement or something Para Agency could have done differently?

We are completely satisfied with Para Agency's work.

BACKGROUND

Please describe your company and your position there.

ESTATE-SERVICE24 – real estate broker license for Germany

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Para Agency, and what were your goals?

We hired para.agency for consultation in website optimization and to increase visibility.

SOLUTION

How did you select this vendor and what were the deciding factors?

They confirmed their expertise on their projects - tripmydream.com and other businesses.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The guys started with an SEO audit website. They checked all high-risk areas and provided us with detailed and clear instructions to fix detected errors. At that time, they created a keyword strategy and optimized our website to improve rankings — followed by a Google My Business listing to get our business established on top of the local market.

How many people from the vendor's team worked with you, and what were their positions?

We work with a project manager and specialist for SEO. Specifically Maxim and Victoria.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The tangible outcomes came in the form of visibility gains in Google. We regularly discussed monthly reports on our traffic and site data to see what topics resonated most with our audience, detected issues, and set goals for traffic growth.

Describe their project management style, including communication tools and timeliness.

We had regular calls and meetings with the project's team.

What did you find most impressive or unique about this company?

The team understood what needed to be done to increase the organic visibility of our website.

Are there any areas for improvement or something they could have done differently?

we are constantly discussing what else can be improved in the work of our site

BACKGROUND

Please describe your company and your position there.

I'm the CEO of the company. We provide multichannel eCommerce managed services and account management with a focus on marketplaces: eBay, Amazon, OnBuy, Cdiscount, Etsy, etc.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Para Agency, and what were your goals?

We started cooperating with Para for more effective work on a website and to optimize it.

SOLUTION

How did you select this vendor and what were the deciding factors?

The guys have been in this market for a long time and launched their own projects as tripmydream.com and para.school. We chose them because of their expertise and great experience.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The team researched, requested all the necessary information (about products, services, and inventory), and analyzed the information from an old website. They created a clear and detailed technical requirement document that includes all necessary search engine requirements for website optimization. We continue to realize a promotion strategy that includes other marketing tools.

How many people from the vendor's team worked with you, and what were their positions?

We work with an account manager who, for his part, communicates with a team of PPC, SEO specialists and copywriter.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After the start of cooperation and implementing all recommendations, we saw positive results. We attract organic traffic from our blog and also cooperate in the area of PPC and starting to launch campaigns.

Describe their project management style, including communication tools and timeliness.

We have regular meetings, and all work is very transparent. Moreover, we track all tasks in Trello.

What did you find most impressive or unique about this company?

They are proactive in thinking of new ways to increase the metrics, which is the most valuable aspect for us.

Are there any areas for improvement or something they could have done differently?

We are completely satisfied with the work of the agency.

BACKGROUND

Please describe your company and position.

I am the Full Stack Developer of Siccas Guitars GmbH

Describe what your company does in a single sentence.

Classical guitar dealer. The world's finest guitars in one place.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Para Agency to accomplish?

• Setting up and supporting advertising campaigns to improve conversions and optimize budgets

SOLUTION

How did you find Para Agency?

youtube

Why did you select Para Agency over others?

• Close to my geographic location
• Great culture fit
• Good value for cost

How many teammates from Para Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We actively cooperate with the team on setting up and optimizing advertising campaigns in Google Ads for several markets:

• We launched and adjusted Performance Max and Search campaigns
• We regularly received analytical reports with key metrics conclusions and plans
• We worked on advertising creatives made corrections adapted the design and approved final versions
• We conducted AB testing of interface elements for example the Buy with Support button
• We ensured flexible budget planning taking into account market results
  As a result the campaigns started generating conversions and direct sales including high value orders

We maintain constant contact discuss priorities and technical nuances CRM Shopify attribution which ensures an effective digital presence for the brand

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

NDA

Describe their project management. Did they deliver items on time? How did they respond to your needs?

All good.

What was your primary form of communication with Para Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I'm impressed by their service and performance.

Are there any areas for improvement or something Para Agency could have done differently?

I want more sales

BACKGROUND

Please describe your company and position.

I am the CEO and founder of Wave Fitness

Describe what your company does in a single sentence.

Electric muscle stimulation (EMS) fitness

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Para Agency to accomplish?

increase in the number of leads

SOLUTION

How did you find Para Agency?

Online Search

Why did you select Para Agency over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Referred to me

Describe the scope of work in detail. Please include a summary of key deliverables.

I’m the CEO and founder of the biggest EMS studio in Abu Dhabi. I selected Vladimir based on an online webinar about Pay-Per-Click advertising. I liked his approach with a focus on details. So I chose him as a new contractor and didn’t regret it. 

Vladimir's team assisted me in setting up Google Analytics and Facebook Pixel to ensure accurate data tracking. They also customized my Facebook campaigns. Our process began with initial consultations to outline goals and the target audience. They conducted comprehensive keyword research, designed ads, and segmented the audience.

They worked determinedly to achieve my objectives despite starting with a modest budget. The ads now generate 17-22 new leads weekly, and these leads more often become clients. Everything is great! Ongoing project

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The ads now generate 17-22 new leads weekly, and these leads more often become clients. Everything is great!

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They've worked determinedly to achieve my objectives despite starting with a modest budget.

What was your primary form of communication with Para Agency?

In-Person Meeting

What did you find most impressive or unique about this company?

prompt and precise approach to completing tasks

Are there any areas for improvement or something Para Agency could have done differently?

All good

BACKGROUND

Please describe your company and position.

I am the manager of a reputation management company.

Describe what your company does in a single sentence.

I’m a business manager of a company that provides reputation management services. Our team offers tailored solutions that help companies improve brand image, repair online reputation, and build customer relations.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Para Agency to accomplish?

• Google PPC audit
• Brand awareness
• Attract relevant audiences

SOLUTION

How did you find Para Agency?

Online Search

Why did you select Para Agency over others?

• High ratings
• Good value for cost
• Company values aligned

How many teammates from Para Agency were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The agency supported us in PPC audit and advertising , efficiently handled task prioritization and progress monitoring. To establish a solid foundation, they configured and customized collecting statistics on advertising campaigns. The true transformation became apparent only after they expertly set up all PPC ads. After this a surge in requests from our target audience became noticeable.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The agency efficiently organized new campaigns, established effective goals, and implemented conversion tracking. Additionally, they tailored reports and centralized all data on a user-friendly dashboard.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The workflow with Para Agency proceeds smoothly and professionally. They provide weekly/monthly reports that clearly outline the scope of work and its performance.

What was your primary form of communication with Para Agency?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

One of the most significant advantages of working with Para Agency was their dedication and personalized approach. They deeply engaged with our business, ensuring real-time communication for immediate issue resolution.

Are there any areas for improvement or something Para Agency could have done differently?

We are completely satisfied with the results of their work, so I don't know of anything that could be improved.