What was the scope of their involvement?
I had two goals — I wanted our website to be visually appealing and easy to navigate. I took on the task of filling out the paperwork, answering questions, and keeping track of deadlines. Their art director came back to us with visuals because that was our main priority. It was really an “oh my goodness” moment because we fell in love with the visuals that they provided us right away.
From there we started on content because, with a law firm, content is the most difficult thing to get attorneys to approve. We incorporated content that we already had from the existing website and then used a content manager at PaperStreet Web Design to write some of the content directly with the attorneys responsible for those areas of practice.
Their IT people were fantastic about actually getting it up and running. Once we gave them the content and designs, they got it done extremely quickly. At the end of the four months, Robin (Director of Sales, PaperStreet Web Design) flew in and launched the website in front of the team at a retreat for all the attorneys.
What is the team composition?
I worked with their director of web development, and art director, and a couple of content people, as well as my managing partner and COO.
How did you come to work with PaperStreet Web Design?
I follow a blog in New York who I asked about the launch process they had gone through, and he recommended PaperStreet in Florida for some of the things they were doing with law firms. I contacted them in 2015 explained the project and the timeline goals, and they said they were interested.
How much have you invested with them?
We agreed to a fee of $25,000 inclusive of almost all of the work and went up about $5,000 because of various changes we wanted to make, so in total, we’ve spent about $30,000.
What is the status of this engagement?
They signed onto the project in January 2017 and launched the site in April, but we are continuing to work together on improving it.