Oxedent

BACKGROUND

Please describe your company and position.

I am the Director of Account Management of Adthena

Describe what your company does in a single sentence.

Computer Software

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Oxedent to accomplish?

• Wanted more clicks on my site,
• we hoped for lots of people to visit.

SOLUTION

How did you find Oxedent?

Other

Why did you select Oxedent over others?

Company values aligned

How many teammates from Oxedent were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The PPC company did ads on Google for my shop. Showed pics, wrote words. More folks came to shop, but costs went up bit. Got report each month saying clicks and views. Happy with customers, but wish cost less.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

This PPC company really boosted our online ads, more clicks & sales. Our website traffic doubled in 3 months.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The PPC company's project management was decent, ensuring tasks flowed but lacked finesse. Timely delivery was mostly met, with occasional delays. Their response to needs was satisfactory, addressing concerns but occasionally lacking proactive solutions.

What was your primary form of communication with Oxedent?

Email or Messaging App

What did you find most impressive or unique about this company?

I was really impressed by this PPC company's ability to make my ads pop. They got my target audience just right and boosted my clicks. It's like they knew the online landscape inside out. I'm no expert, but their work made a real difference for my business.

Are there any areas for improvement or something Oxedent could have done differently?

Oxedent's PPC services were decent, but improvements are needed. Campaign setup was good, yet ad targeting lacked precision. Better keyword research and ad copy refinement are essential. Clearer reporting would help too. Overall, a solid effort, but room to enhance results.

BACKGROUND

Please describe your company and your position there.

I have been associated with EKAM as a lead marketing manager for the last few years to manage 360 marketing activities of the EKAM online store. Essentially, at Ekam, an online store, we offer a wide range of premium home fragrances to suit all occasions and to mask strong odours at home. Additionally, we also sell high-quality scented candles, personal fragrances, fresheners, and vaporizers both for your car & home, followed by fragrance oils and reed diffusers.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Oxedent, and what were your goals?

We hired Oxedent to manage ads on various media platforms like Snapchat, Quora, LinkedIn, Facebook & Google Ads for our online store EKAM with a few primary objectives in mind to increase the number of orders and to scale up the monthly revenue from our e-commerce. As I was managing the digital promotions of EKAM for a long time, we were constantly facing challenges to scaling up the online store revenue and the number of orders.

Therefore, our primary goal was to increase the numbers for our online store revenue and the number of orders. Furthermore, they also advertised for brand awareness campaigns which have turned the numbers and achieved our goals in stipulated time.

SOLUTION

How did you select this vendor and what were the deciding factors?

As I was unsure about the best agency to outsource the performance marketing of EKAM, I started researching through the Internet about the agencies which provide similar services. I narrowed down my search to the best five agencies as per their case studies and the number of clients they have worked with previously. No sooner after narrowing down my search I zeroed in at Oxedent as I was pretty convinced with their services offering and pricing. After having worked with Oxedent, I can certainly say that they are worth the price.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Starting with them was super easy as the client onboarding process was smooth. After the onboarding process, we briefed them about our requirements to advertise through Smart shopping, Brand Search, Display, RLSA and other conversion-based campaigns for Facebook Ads. They also identified a few more advertising channels to boost sales and brand awareness amongst our target audience.

How many resources from the vendor's team worked with you, and what were their positions?

The pool of individuals with which I was in constant communication comprised of three mates in their team. One was addressed as an account manager whose role was to create, optimize and manage campaigns across all the digital media channels. He will also be acting as my 1st point of contact in case I have any requirements in the front of digital ads or performance marketing.

Furthermore, this one team lead was also present to oversee the whole process right from the start of campaign initiation to the monthly meetings and brainstorm with the team to explore new avenues to further increase monthly ROAS. Moreover, I also had easy access to the head of operations and client success, who gave ears to my kind feedback

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Initially, when we signed up with Oxedent, we had an overall ROAS ranging from 1x to 2.5x, which we wanted to boost. After the initiation of the ads and campaign, for the first few months, we were seeing a steady growth in the numbers, but the challenge again was the numbers were not constant. Apparently, in just a few months, the numbers significantly improved and started scaling. They delivered an overall ROAS close to 4x in a span of 8 months. They continue to provide their best service with constant results and optimization techniques.

How effective was the workflow between your team and theirs?

After signing up with them and working for the last 8 to 9 months, we can confidently say that they adhere to what they say. They are punctual on time. Communication is never a problem with them as they are readily available on email and loudly reply back to any of my emails promptly. The team has a very solid structure to take work and get it done. They adhere to the timelines they promised. Furthermore, they never under-deliver or over-promise

What did you find most impressive or unique about this company?

The most impressive thing about Oxedent is their quality of work and commitment. They are complete professionals when it comes to working. Moreover, they leave no stone unturned to deliver their work even during tight deadlines. Lastly, I like the way they present their thoughts and idea with data-backed models.

Are there any areas for improvement or something they could have done differently?

Yes, I would like to point out that the only area of improvement I can see is setting up their footprints in more cities in India since I believe that a major part of businesses is driving toward online stores or e-commerce; therefore, there is a parallel rise in demand of such credible performance marketing agency in every city or state in India

BACKGROUND

Please describe your company and your position there.

Marketing consultancy working with an extensive client base across the UK and US. Digital marketing director working on all facets of the sales and marketing pipeline for clients.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Oxedent, and what were your goals?

Delivering value for money from the consultancy services being provided. With 2 primary objectives:

1. To help clients understand how 'digital' plays a pivotal part in what they do
2. Generating business growth through coordinated sales and marketing ROI.

SOLUTION

How did you select this vendor and what were the deciding factors?

Having tried many such services and outsourcing to agencies in the past, I am most interested in those that can deliver results, not just talk. Oxedent were able to do that and leave no stone unturned in trying to achieve positive results.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Online advertising budgets, account setup and monthly management. With consultancy on all coordinated aspects of paid advertising strategy. eCommerce ad campaigns to cover shopping, search, brand awareness and remarketing.

How many people from the vendor's team worked with you, and what were their positions?

4

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Delivered an ROI x10 over a period of 18 months with consistent feedback and consultancy driving ongoing oiptimisation.

Describe their project management style, including communication tools and timeliness.

Approachable, always attentive and will stop at nothing to ensure client is happy with what we are trying to achieve. Excellent communicator and strategist.

What did you find most impressive or unique about this company?

They can work with tight deadlines and focus on results while sharing insights and feedback in a digestible manner.

Are there any areas for improvement or something they could have done differently?

Always need to deliver ROI that is improving. Some clients do not have the patience to wait 3 months

BACKGROUND

Please describe your company and your position there.

I am Kumkum, Associate Director of iZenbridge. We are a leading training providers in the industry. Founded in the year of 2012 and ever-since we have been helping professionals get the desired Knowledge & certification. We take the role of educating professionals & corporate in order to bridge the gap and to effectively apply their knowledge in projects. We serve a broad mix of private, public, social-sector organizations and individuals. We provide online/virtual classroom training in the disciplines of Certified Scrum Master.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Oxedent?

We hired Oxedent to generate leads and increase our visibility on Google search. We needed a well established market for Online Virtual Training in India and were looking to reach out to maximum people through our online website.

SOLUTION

How did you select this vendor and what were the deciding factors?

We initially did not hire any marketing agency for our company and our in house team was handling our advertising sector. But they were unable to fix tracking problems and many other issues and hence we were facing a lot of difficulties and couldn’t know the actual performance pr results. Finally, we found Oxedent and chose them based on their approach of the best understanding of our business and our products with their PPC knowledge and they were flexible to work within our budget.

Describe the project in detail and walk through the stages of the project.

We hired Oxedent and discussed our plans of action in 2-3 meetings regarding Google search ads set up. Only after a few meetings, they knew what we wanted for our company and came with super effective and goal focused plans for an efficient budget for running search ads. We had very aggressive goals and tasked Oxedent and they provided a plan to get us there. Now the toughest part, the actual execution. They started towards our goals, made our business grow and they came up with plans to hit new milestones.

How many resources from the vendor's team worked with you, and what were their positions?

3 people are working for us.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The first and foremost outcome we got was we successfully outdid all our competitors and our ads stood strong on #1 from the day Oxedent started delivering results till today. Our in-house team failed but Oxedent fixed all odds within a week’s time and we saw outstanding results. All our batches were full and we had overwhelming response and overflow of batches. All our seats became full within a couple of months. We have been continuously seeing a lot of positive results and hit new milestones since Oxedent came to us!

How effective was the workflow between your team and theirs?

We have bi-monthly scheduled meetings and we keep hopping over Google Meet or Skype whenever we need any suggestion or land up with a query. The team is always happy to help whenever we need any immediate call to be taken regarding our ads or Google Ads account or anything. . The team’s prompt responses have given us the total trust of their dedication and punctuality.

What did you find most impressive or unique about this company?

Oxedent has provided immense knowledge in terms of Google search ads and efficient use of budget for running ads for a lead generation business like us. The team is really friendly, professional and passionate about whatever they do and the always come up with plunging ideas for lead generation and increase our conversions. I am overwhelmed with their hard work and flexibility to go out of the box and come out with newer strategies and successfully be the ice breakers. Also, previously we were bound to India particularly Bangalore but Oxedent helped us grow internationally.

Are there any areas for improvement or something they could have done differently?

I have been working with them for quite a long time now and I didn't come across any such issues, rather I came across a fleet of successes with their help. We have been very pleased with the team and we are 100% satisfied with their way of working.

BACKGROUND

Please describe your company and your position there.

I am the Founder and President of an agency that creates exceptional digital marketing campaigns that drive leads, sales and makes your business an authority. My team and I work well versed in all digital marketing strategies with a main emphasis in search (organic & paid). We have the proven blueprint for online growth to generate more leads and sales.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Oxedent, and what were your goals?

We hired Oxedent to work on some of our projects and provide consultancy on our marketing projects. We worked together to generate leads and increase visibility on Google search ads and Facebook ads for our clients. We make their ads positioned 24/7 and stay on number 1 on the Google Search and make their ads most visible. We also get them more clicks getting converted to calls or website inquiry and wanted to create strategies to drive leads and sales to businesses.

SOLUTION

How did you select this vendor and what were the deciding factors?

We were in search of the best agency and shortlisted a few companies and discussed our requirements and project details. Oxedent was the one who got us immediately and knew what we actually expected from them. We knew we could count on them to help our business.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

We discussed our plans of action in the initial meetings regarding our clients Google search ads set up, PPC Strategy and execution and they came with some unique plans within our clients’ budget.Ad creation, optimization and reporting were some of the prior ideas to help us improve their PPC campaigns regarding attracting quality traffic and budget optimization for their online business. We both worked together on mobile ads optimization and call to action buttons for clients’ websites for effective capturing of potential audience

How many people from the vendor's team worked with you, and what were their positions?

We are assigned with performance marketing managers and content strategists from Oxedent who are great, proactive and fast with their executions. Oxedent knows what they do and what we want. I I and my few team members are also involved throughout the process.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The first and foremost outcome we got was we got our clients’ results improved a lot and the number of leads and sales continued to rise and they could successfully outdid all their competitors and their ads stood strong on the top. All because of Oxedent and all of their PPC efforts which started delivering high-quality leads, sales, impressions, clicks and conversions improved and we could see incredible results in our clients’ performances and they could hit new milestones in their sales figures since Oxedent entered the scene.

Describe their project management style, including communication tools and timeliness.

Phone calls, Google Hangouts, Emails, Skype calls- they are flexible wherever we want and are extremely flexible with the timings. We schedule meetings every two weeks; we hop over a Skype call whenever we need any recommendation or come up with a query. The team always maintains reasonable deadlines and delivers before time all the time, always happy to help with prompt responses, total dedication and punctuality.

What did you find most impressive or unique about this company?

We are very impressed with Oxedent and their proactive team coming up with new strategies every time. They have unique approaches. They do research to implement those plans that have been really helpful. Hiring Oxedent has been a great benefit to us.

Are there any areas for improvement or something they could have done differently?

I have been working with them for quite a long time now and I didn't come across any such issues, rather I came across a fleet of successes with their help. We have been very pleased with the team and we are 100% satisfied with their way of working.

BACKGROUND

Please describe your company and your position there.

I'm the Director of Strategy and Operations. We're a growth solution provider for the B2B and the Education industry.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Oxedent, and what were your goals?

We hired Oxedent for a ton of PPC campaigns across multiple platforms including the Big 4. The overall primary goal across varying clients was to scale revenue/ growth by solidifying the leads driven to the sales teams, working very closely with marketing teams.

SOLUTION

How did you select this vendor and what were the deciding factors?

Of course, we did a lot of research. What was most important was the values and the culture that Oxedent brought to the table along with being ethical and that was the core reason why we worked with them.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

The scope included execution and optimization of PPC campaigns across multiple platforms and drive leads for our clients. Each client is different i.e. needs and demands across each client's industry. Understanding and implement the same at scale proves that Oxedent is a solid player in the market when it comes to digital marketing.

How many resources from the vendor's team worked with you, and what were their positions?

We worked directly with the owner, Biplab and with also various stakeholders of the projects i.e. Account Managers and PPC Specialists.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Each client with their PPC campaigns was successful, we had about 15 of them and Oxedent were able to drive the KPIs for each of the clients.

How effective was the workflow between your team and theirs?

We had discussions on a regular basis, mostly Zoom infact on a bi-weekly basis. Oxedent was super accommodating in terms of emergency sessions as and when required as well.

What did you find most impressive or unique about this company?

Their ability to deliver was impressive. They were extremely humble and honest as well.

Are there any areas for improvement or something they could have done differently?

Oxedent is growing and in the process, it's very important that they niche out and build strategical capabilities as well.

BACKGROUND

Please describe your company and your position there.

I am the co-founder and CMO of a digital agency. We are digital experts based in the heart of Huddersfield, growing businesses throughout the UK. Our services range from web design, ecommerce, video and social media and our aim is to help businesses raise their profile and get results.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Oxedent, and what were your goals?

We hired Oxedent to work on some of our projects and provide consultancy on our marketing projects. We worked together to generate leads and increase visibility on Google search ads our clients. We help the Google friendly websites and social media marketing for our clients and Oxedent helps to make their ads positioned 24/7 and stay on number 1 on the Google Search and make their ads most visible.

We also get them more clicks getting converted to calls or website enquiry and wanted to create strategies to drive leads and sales to businesses. We are an experienced Web design agency in Huddersfield and we needed another expert agency like us that will be able to manage ad campaigns on Google and social platforms through which businesses will be able to expand their business online.

SOLUTION

How did you select this vendor and what were the deciding factors?

We were in search of the best agency and shortlisted a few companies and discussed our requirements and project details. Oxedent was the one who got us immediately and knew what we actually expected from them. We knew we could count on them to help our business.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

We discussed our plans of action in the initial meetings regarding our clients Google search ads set up, PPC Strategy and execution and they came with some unique plans within our clients’ budget. Ad creation, optimization and reporting were some of the prior ideas to help us improve their PPC campaigns regarding attracting quality traffic and budget optimization for their online business.

We both worked together on mobile ads optimization and call to action buttons for clients’ websites for effective capturing of potential audience. And the rest of the website- well, we are expert Google friendly website deisgners for our clients.

How many people from the vendor's team worked with you, and what were their positions?

We are assigned with performance marketing managers and content strategists from Oxedent who are great, proactive and fast with their executions. Oxedent knows what they do and what we want. I I and my few team members are also involved throughout the process.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We helped our clients with potential websites and landing pages. We got our clients’ results improved a lot and the number of leads and sales continued to rise and they could successfully outdid all their competitors and their ads stood strong on the top.

All because of Oxedent and all of their PPC efforts which started delivering high quality leads, sales, impressions, clicks and conversions improved and we could see incredible results in our clients’ performances and they could hit new milestones in their sales figures since Oxedent entered the scene.

Describe their project management style, including communication tools and timeliness.

Google Hangouts, Emails, Skype calls- they are flexible wherever we want and are extremely flexible with the timings. We schedule meetings every two weeks; we hop over a Skype call whenever we need any recommendation or come up with a query. The team always maintains reasonable deadlines and delivers before time all the time, always happy to help with prompt responses, total dedication and punctuality.

What did you find most impressive or unique about this company?

I am very impressed with Oxedent and their proactive team coming up with new strategies every time and their unique approaches. They do research to implement those plans that have been really helpful. Hiring Oxedent has been a great benefit to us.

Are there any areas for improvement or something they could have done differently?

We have been very pleased with their team and company.

BACKGROUND

Please describe your company and your position there.

Hey, Simon Here, the founder of FBRH Consultants. FBRH Consultants Ltd specializes in GRI Certified, IEMA and CIM Recognized CSR/ ESG/ Sustainability Training, Sustainability (GRI) report Assurance and Sustainability Reporting Services, with major clients in the UK and Europe and the Middle East. We help businesses gain value by operating in much cleverer, sustainable ways since 2001.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Oxedent?

We hired Oxedent to expand our brand awareness and increase our visibility on Google search. We needed a well-established market for targeting firms and brands for sustainability consultation solutions in the UK and were looking to reach out to maximum companies through our online website.

What were your goals for this project?

We wanted to make our ads positioned 24/7 and stay on number 1 on the Google Search and make our ads maximally visible to our target audience. We also wanted to increase our brand awareness and expansion of our consultation services in terms of form fill ups and calls or email enquiries.

We needed strategies to drive in leads to our services through a better online presence as it is difficult in such a niche like us.

SOLUTION

How did you select Oxedent?

We have worked with lots of agencies down the line of two decades but not any of them could do justice to us. We were in search of the best agency and finally found Oxedent who got us immediately and knew what we actually expected from them.

We knew we could count on them to help our business based on our requirements and project details.

Describe the scope of their work in detail.

We hired Oxedent and discussed our plans of action in the initial 2-3 meetings regarding Google search ads. They exactly knew what we wanted from them and landed with super effective plans for our business.

All our aggressive goals helped both Oxedent and us to make focused plans of action, executing those and progressing towards hitting new milestones.

What was the team composition?

We were assigned with two performance marketing managers from the team of Oxedent who were great, very much proactive and fast with their executions. Oxedent knows what they do and what we want. I and my few team members are also involved throughout the process.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We teamed up with Oxedent since the last two years. The first and foremost outcome we got was we successfully outdid all our competitors and our ads stood strong on #1 from the day Oxedent started delivering results till today.

We have been continuously seeing a lot of positive results and hit new milestones in our annual results since Oxedent came to us!

The most important part, they helped us go global! Initially, we only focused on London, our base location but Oxedent helped us to target globally and expand our business to Middle East Countries and the rest Europe for effective capturing of potential audience.

How effective was the workflow between your team and theirs?

We have bi-monthly scheduled meetings and we keep hopping over Skype whenever we need any suggestion or land up with a query. The team is always happy to help whenever we need any immediate call to be taken regarding our ads or Google Ads account or anything.

The team’s prompt responses have given us the total trust of their dedication and punctuality.

What did you find most impressive about this company?

Oxedent has provided immense knowledge in terms of Google search ads and efficient use of budget for running ads for a lead generation business like us. The team is really friendly, professional and passionate about whatever they do and the always come up with plunging ideas for lead generation and increase our conversions.

I am very much impressed with their hard work and flexibility to go out of the box and come out with newer strategies and made us expand all over the world.

Are there any areas for improvement?

I have been working with them for two years for now and I didn't come across any such issues, rather I came across a fleet of successes with their help. We have been very pleased with the team and we are 100% satisfied with their way of working.

BACKGROUND

Please describe your company and your position there.

I am the founder of a digital marketing agency.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Oxedent, and what were your goals?

I've been working with them closely on various e-commerce projects.

SOLUTION

How did you select Oxedent and what were the deciding factors?

I'm in PPC myself and have talked with many others in the industry. Many of them are incapable. When I talked to Biplab, I asked him technical PPC-related questions, which he all answered well. Therefore, I knew he has good knowledge about the industry and what current trends are.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Google- and Facebook PPC.

How many people from the vendor's team worked with you, and what were their positions?

I work with the founder of Oxedent, Biplab closely. Then he delegates the work to his company staff or works on the tasks himself.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

As mentioned, I'm in PPC myself. I closely work with Biplab and brainstorm about various projects. We then decide which course we set to improve ROAS, profit, or revenue.

Describe their project management style, including communication tools and timelines.

We meet via Google Meets. Tasks are tracked in Asana.

What did you find most impressive or unique about this company?

As said, many companies in the industry have below-standard knowledge. When I got into technical details with Biplab, I knew he's well knowledged about PPC, and he has been ever since the first time we talked.

Are there any areas for improvement or something they could have done differently?

Their technical knowledge about PPC is spot on.

BACKGROUND

Please describe your company and your position there.

I am the owner & founder of Mahmayi. We are one of the premier wholesale distributors of office furniture and commercial safes & vaults in the UAE.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Oxedent?

We hired Oxedent to boost our online sales. We had a really established offline market but were looking to reach more customers through our online store.

What were your goals for this project?

We wanted to increase sales and awareness of our online store particularly by building a better presence in a challenging and competitive retail sector

SOLUTION

How did you select Oxedent?

We started looking for the best eCommerce paid ads agency. We selected the top 4 we wanted to reach out to and to discuss our project and requirements, Oxedent was one of them. They clearly stood out as best among them because of their expertise in eCommerce PPC.

Describe the scope of their work in detail.

After a few initial meetings and discussions on paid ads goals, they put together a comprehensive and focused plan to use our budget efficiently. The primary focus was to work on shopping campaigns and remarketing/retargeting campaigns. Also, social ads for brand awareness and engagement.

What was the team composition?

We got two PPC experts actively working on our account from Oxedent. I myself with my marketing team was involved in the complete process.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Since working with Oxedent our online sales have increased. We are seeing more people on the site and they are converting as well. We are seeing continuous improvement in our ROAS, revenue. We've also hit new revenue milestones in our annual sales.

How effective was the workflow between your team and theirs?

We have monthly scheduled meetings, and if anything needs immediate attention they are always up for the discussion. The prompt response has given us the total trust of their punctuality. We hop on a skype call whenever I have a question or suggestion.

What did you find most impressive about this company?

We have found great knowledge and subject expertise from Oxedent. They are very passionate about the work they do and that helps them to come up with some really ice-breaking ideas for sales. I've also found it very impressive; they are very flexible to try new ideas without putting all our budget toward one goal.

Are there any areas for improvement?

I have been working with them for quite a long time and I didn't come across any issues. We have been very pleased with their team and company.