Outforz platform is a service for labeling photos of any complexity. It combines trained operators and a neural network to automate the process of marking up any type of object in photographs. Today we provide the opportunity to cooperate on demand or enterprise solution. On demand model is offered for companies that need to mark objects in the photo not constantly, as well as for companies with a large number of unique objects in the photo. To label images we use only the work of operators and supervisors. As a result, clients receive the first datasets for training a neural network and automating labeling. Enterprise collaboration model is offered to customers with a large array of photos (from 1 000 000 photos per month) that need to be marked up regularly to monitor the dynamics of change.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there
I’m a marketing manager at a food production company.
OPPORTUNITY / CHALLENGE
What challenges were you trying to address with Outforz?
We needed support around our merchandise and data processes because we want to visualize our shelves. As a result, we hired Outforz to create the tool for us.
SOLUTION
What was the scope of their involvement?
Outforz is working with our trade marketing department to build our merchandise and data tool. That way, we can gain a deeper understanding of how our merchandise works and how we can improve our work with our shelves. The team’s main goal is to enable us to have better control over our sales.
What was the team composition?
We’re working directly with two project managers.
How did you come to work with Outforz?
They were referred by a business partner.
What is the status of this engagement?
We started working with them in June 2020, and it’s an ongoing collaboration.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
When Outforz started working with us, we’ve been able to save 20% of our budget on merchandising. We've also been able to gather better data with our shelves visualization tool. As a result, our sales have increased by 10%.
How did Outforz perform from a project management standpoint?
Their project management has been very good, and they work fast. Whenever we have questions, they immediately communicate with us. They also solve every issue that comes up.
We mainly communicate via email and telephone. Outforz also has a call center and they’re always available online.
What did you find most impressive about them?
We’ve been impressed that they’ve been able to understand our business and our processes.
Are there any areas they could improve?
They can expand their services and offer different tools for various business processes and management. For example, they can provide tools for marketing such as optimization, automation, and more.
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