What evidence can you share that demonstrates the impact of the engagement?
We were a new company when we started working with Orangubrand. We’ve since moved all of our processes back in-house, but their team set up a foundation that allowed us to do that. They built relationships with some of our key clients, one of them being a top-five revenue-producing media source for our company.
How did Orangubrand perform from a project management standpoint?
There were a lot of questions at the beginning of the collaboration because we didn’t have any structure within our organization. We were still in the process of building all of our foundational infrastructures.
Despite our lack of guidance, Orangubrand was very organized. With every relationship they managed, they were careful to look at it holistically to figure out the best approach. They followed up on important details with summaries outlining their work and their plans. We received a weekly status call in addition to the documentation. If we provided feedback, they were quick to adjust their workflow.
For one project, we provided them with unclear directions. It worked out fine, but they used it as a learning experience. From then on, they’d be sure to ask questions to clarify their assignment. They were very proactive in forming a comprehensive understanding of our expectations before starting a project.
What did you find most impressive about them?
They were instrumental in helping us set up a foundation of internal processes—some of which we still use today. They suggested specialized tools that helped us better control our workflow for our employees. For example, we were using a newsletter system, but it had a lot of bugs. Orangubrand suggested we outsource the process to a third-party vendor, who could do the same job but better.
Are there any areas they could improve?
It would’ve been nice to know a bit more details about their service at the beginning of the partnership. They need to better present themselves and their capabilities to potential clients. For example, it wasn’t until we already started working together that we found out they provide social media assistance.