Branding & Digital Design Studio

Nugno is a creative studio based in Dublin.

Founded and run by strategic branding & digital design experts that shares a love of innovation, design and digital connection.

We create work that always stands out because it always stands for something.

 
$5,000+
 
$100 - $149 / hr
 
2 - 9
 
Undisclosed
Show all +
Dublin, Ireland
headquarters
  • The Liffey Trust Centre, 117-126 Sheriff Street Upper
    Dublin, DB D01 F8P8
    Ireland

Portfolio

New packaging design for Oolong Image

New packaging design for Oolong

Oolong contacted Nugno to create a new line of luxury soaps, the “Turkish Rose Collection”. 

Made with raw ingredients and essential oils to nourish the skin, these handcrafted products are dedicated to promoting the local economy and responsible consumption.

The new brand identity underlines the glamour and intrigue of Oolong. The mix of straight lines and curves brought a sense of calm to the brand. 

We

brought this sense of clarity to all the brand communications – including tone of voice and photography. Using nature-inspired colors, we worked to communicate the true essence of the natural ingredients. The colors of the packaging are derived from the content of the soap’s ingredients (yellow and pink rose petals).

 

Our Role

- Creative Direction

- Brand Identity Design

- New packaging design

- Packaging development

 

Read the full case study at: bynugno.com

Redesign of Outsider Magazine Image

Redesign of Outsider Magazine

Outsider Magazine is a global quarterly Adventure & Travel Hub’s magazine based in Ireland. The aim was to revitalise the magazine’s appearance and present the reader with innovative and engaging design ideas, whilst retaining its aesthetic identity. 

Our goal was to support a photo-driven editorial style while breathing new life into the magazine format. The result is a magazine that demands to be read – the clean,

engaging layouts make a great case for the paper-and-ink edition. Its vibrant and lasting visual impact really draws readers in deeper as they explore the magazine.

 

Our Role

- Creative Direction

- Magazines Design 

- Social Media Strategy

- Social Media Management

 

Results

+64%  Growth of Facebook fanbase

25%  Increase in subscribers to the print issue

53%  Audience Instagram

15%  Spike in web traffic driven by the redesign

 

Read the full case study at: bynugno.com

Catalogue design for 10 Strawberry Street Image

Catalogue design for 10 Strawberry Street

Nugno's aim was to create a new concept and design for the Hospitality catalogue, representing the company’s products in America. All plates are designed by Izabel Lam and sold by 10 Strawberry Street.

The project’s concept is based on the five senses and through these, we can fully indulge in the sensations of creative cuisine. Photography: Izabel Lam.

 

Our Role

- Creative

Direction

- Catalogue Design

- Graphic Design

- Print

 

Read the full case study at: bynugno.com

Lunar Image

Lunar

Nugno was engaged to develop a distinct brand to create stand out in a crowded market. This included creating a brand identity, owned imagery and building an online presence that presented the brand in a powerful and relevant way.

 

Defining the target audience

To build the brand strategy, we first needed to define client’s target audience,

objectives and areas of concern. Persona workshops helped identify clear target audiences and this guided development of accurate and appropriate messaging. We built the brand personality to express their particular point of view.

 

Our Role

- Creative Direction

- Brand Identity Design

- Website design

 

Read the full case study at: bynugno.com

New packaging design for Oolong Image

New packaging design for Oolong

Oolong contacted Nugno to create a new line of luxury soaps, the “Turkish Rose Collection”. 

Made with raw ingredients and essential oils to nourish the skin, these handcrafted products are dedicated to promoting the local economy and responsible consumption.

The new brand identity underlines the glamour and intrigue of Oolong. The mix of straight lines and curves brought a sense of calm to the brand. 

We

brought this sense of clarity to all the brand communications – including tone of voice and photography. Using nature-inspired colors, we worked to communicate the true essence of the natural ingredients. The colors of the packaging are derived from the content of the soap’s ingredients (yellow and pink rose petals).

 

Our Role

- Creative Direction

- Brand Identity Design

- New packaging design

- Packaging development

 

Read the full case study at: bynugno.com

Lunar Image

Lunar

Nugno was engaged to develop a distinct brand to create stand out in a crowded market. This included creating a brand identity, owned imagery and building an online presence that presented the brand in a powerful and relevant way.

 

Defining the target audience

To build the brand strategy, we first needed to define client’s target audience, objectives and areas of concern. Persona workshops

helped identify clear target audiences and this guided development of accurate and appropriate messaging. We built the brand personality to express their particular point of view.

 

Our Role

- Creative Direction

- Brand Identity Design

- Website design

 

Read the full case study at: bynugno.com

Redesign of Outsider Magazine Image

Redesign of Outsider Magazine

Outsider Magazine is a global quarterly Adventure & Travel Hub’s magazine based in Ireland. The aim was to revitalise the magazine’s appearance and present the reader with innovative and engaging design ideas, whilst retaining its aesthetic identity. 

Our goal was to support a photo-driven editorial style while breathing new life into the magazine format. The result is a magazine that demands to be read – the clean,

engaging layouts make a great case for the paper-and-ink edition. Its vibrant and lasting visual impact really draws readers in deeper as they explore the magazine.

 

Our Role

- Creative Direction

- Magazines Design 

- Social Media Strategy

- Social Media Management

 

Results

+64%  Growth of Facebook fanbase

25%  Increase in subscribers to the print issue

53%  Audience Instagram

15%  Spike in web traffic driven by the redesign

 

Read the full case study at: bynugno.com

New catalogue design for 10 Strawberry Street Image

New catalogue design for 10 Strawberry Street

Nugno's aim was to create a new concept and design for the Hospitality catalogue, representing the company’s products in America. All plates are designed by Izabel Lam and sold by 10 Strawberry Street.

The project’s concept is based on the five senses and through these, we can fully indulge in the sensations of creative cuisine. Photography: Izabel Lam.

 

Our Role

- Creative

Direction

- Catalogue Design

- Graphic Design

- Print

 

Read the full case study at: bynugno.com

Lunar Image

Lunar

Nugno was engaged to develop a distinct brand to create stand out in a crowded market. This included creating a brand identity, owned imagery and building an online presence that presented the brand in a powerful and relevant way.

 

Defining the target audience

To build the brand strategy, we first needed to define client’s target audience,

objectives and areas of concern. Persona workshops helped identify clear target audiences and this guided development of accurate and appropriate messaging. We built the brand personality to express their particular point of view.

 

Our Role

- Creative Direction

- Brand Identity Design

- Website design

 

Read the full case study at: bynugno.com

Reviews

Sort by

WordPress Web Design for Architecture Firm

“Nugno possesses the perfect balance between creativity and functionality.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Sep. - Nov. 2019
Project summary: 

Nugno handled the website design services for an architecture firm. In efforts to increase online visibility, they built the platform from scratch using WordPress. Their team also handled SEO and PPC efforts.

The Reviewer
 
1-10 Employees
 
London, England
Director, Architecture Firm
 
Verified
The Review
Feedback summary: 

The user-friendly platform has increased in traffic and the partner has seen an uptick in business. Overall, the feedback has been positive. Nugno was communicative and clear throughout the process. They delivered a high-quality product on time and within budget.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the director of an architecture firm.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Nugno?

We were looking to increase our online visibility.

SOLUTION

What was the scope of their involvement?

Nugno designed our website from scratch using WordPress. They also did SEO and PPC work.

What is the team composition?

Luca (Co-Founder and Director) was my main point of contact.

How did you come to work with Nugno?

They were referred to me by someone who had previously worked with them.

How much have you invested with them?

I invested less than $5,000.

What is the status of this engagement?

We worked on the project from September–November 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our platform’s traffic has increased since it launched. Feedback has been positive and our business has seen an uptick. We’re pleased with the website because it’s very user-friendly.

How did Nugno perform from a project management standpoint?

Nugno’s project management skills were good. We mostly communicated through email. I liked how they were clear and communicative throughout the whole process. Their team delivered on time and within budget estimates.

What did you find most impressive about them?

Nugno possesses the perfect balance between creativity and functionality. They delivered a good product.

Are there any areas they could improve?

No, there are none.

Do you have any advice for potential customers?

I advise you to give them your ideas and allow them to work.

5.0
Overall Score It was a positive experience.
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Magazine Redesign for Publishing Company

"They’re very open to feedback and collaboration."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Feb. - May 2018
Project summary: 

Nugno redesigned a print magazine by adding new design elements and altering the look and feel of the product. They also provided design support for an awards ceremony and the magazine’s social media.

The Reviewer
 
1-10 Employees
 
Ireland
Roisin Finley
Director, Outsider Magazine
 
Verified
The Review
Feedback summary: 

Advertising revenue has steadily risen since Nugno’s redesign was launched. Clients responded well to the professionalism and sleek design of the magazine. Their project management was excellent; they met all deadlines and were very flexible.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the director and editor-in-chief of Outsider Magazine, an Irish outdoor adventure publication. We also have an awards ceremony, a website, and social media platforms.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Nugno?

We were relaunching our magazine and needed to redesign the print publication. We also redid our website and changed parts of our awards ceremony simultaneously.  

SOLUTION

What was the scope of their involvement?

Nugno’s team played an instrumental role in our redesign. They embarked on a deep research process to seek new directions for the graphic design. We wanted it to have a Nordic design and a more organic feeling. They collaborated with us to find the most attractive product. After researching other magazine designs and natural features for inspiration, they created a final design for the print magazine.

They’re constantly evolving because they’re involved in so many different projects with a variety of clients, and they brought that adaptability to Outsider. For example, they also came up with some ideas for our trophies at the awards event. Even in our social media channels, they gave us some direction. They did not redesign the website, but they did offer some input and suggestions in that process.

What is the team composition?

We mostly worked with two people: Eleonora (Co-founder, Nugno) and Luca (Co-founder, Nugno).

How did you come to work with Nugno?

They worked on our graphic design 5–6 years ago, but we started working together again for this redesign. I met Eleonora while working at a former business, and I got her and Lucas to do the design for us because I trusted them.

How much have you invested with them?

We spend between $1,500–2,000 per issue.

What is the status of this engagement?

The redesign project began in February 2018 and lasted for three months. We only publish once a quarter, so it’s the perfect timeline for us.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Anecdotally, many clients gave great reviews for the relaunched magazine. They said it was “amazing” and “world-class,” which meant a lot given that we are a small Irish magazine. Advertising revenue has steadily grown since they’ve been involved, and the improved design definitely has an influence. They made sure the design was sustainable and developed interesting ideas, including finding a new type of paper.

How did Nugno perform from a project management standpoint?

They were very productive at leading while also collaborating and taking my opinions into account. If you need something turned around quickly, they’ll tell you the timeline and deliver it. They’re very flexible and good at pulling out the stops to get something finished. The team is consistently responsive to emails and phone calls.

When we had feedback, they were good at taking it and adjusting their work in a timely fashion. They’re a pleasure to work with and an enjoyable, good-spirited company.

What did you find most impressive about them?

Their team speaks excellent English and communicates very well. As a company, they go the extra mile, which is huge in print publishing when you have tight deadlines. I’ve recommended them to friends.

Are there any areas they could improve?

I don’t think so. They did a good job of managing expectations as to how long things would take, and while you always want it done faster, they correctly asserted that patience would be worth it in the end.

Do you have any advice for potential customers?

You should let them be creative. Letting them have a bit of fun and sprinkle their creative “fairy dust” on top is always helpful. They’re also very open to feedback and collaboration. The more you know you want, the more you can communicate.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
    I think they provide good value for the money.
  • 5.0 Quality
    Service & deliverables
    They’re on the ball. They do what they say they’re going to do on time.
  • 5.0 NPS
    Willing to refer

App Development for Fitness Company

"It was a very collaborative project and we all worked well together."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Jan. - July 2019
Project summary: 

Nugno developed a mobile app to track users' range of motion for a fitness platform. 

The Reviewer
 
1-10 Employees
 
Dublin, Ireland
COO, Flexibod
 
Verified
The Review
Feedback summary: 

The Nugno team created a highly intuitive app, taking a concept and turning it into a reality. Nugno is collaborative and energetic, leading to a smooth collaboration. 

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am the COO of Flexibod. We have developed a sports chair for athletes who work.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Nugno?

Nugno helped us design our mobile app that allows the user to track, measure and record their range of motion.

What were your goals for this project?

Create a highly intuitive, user centric app

SOLUTION

How did you select this vendor?

Nugno had done previous work for us that we were very happy with.

Describe the project in detail.

We provided hand sketches of the mobile app and Nugno were able to turn our concept into reality. It was a very collaborative project.

What was the team composition?

We worked directly with Nugno top 2 designers

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The app is now in developed

How effective was the workflow between your team and theirs?

Excellent. It was a very collaborative project and we all worked well together.

What did you find most impressive about this company?

Nugno's ability to take a concept and make it into reality.

Are there any areas for improvement?

Nugno is a relatively new company and is learning as they grow. The benefit of working with a new company is their energy and enthusiasm which outweighs these learnings.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer