Driven by Performance…

We are Nova Solutions - an Internet marketing firm located in the Greater Toronto Area. We were founded in 2005, and have been serving our clients all over the Greater Toronto Area. We have continued to follow three simple principles that were established at the very beginning - principles that have allowed us to achieve success and continually grow as a company: Listen, Learn, and Do.

Our in house development team has completed well over 1200 web projects. With in house development we can guarantee responsive service and quality campaigns which meet the bottom line - More Business!

 
$100,000+
 
$50 - $99 / hr
 
10 - 49
 Founded
2005
Show all +
Concord, Canada
headquarters
other locations

Portfolio

Key clients: 

Dr. Cory Torgerson

Toronto Cosmetic Surgery Institute

Edelstein Cosmetic

Reviews

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Website Design for General Dentistry Practice

"Aside from the obviously top-quality results, dealing with Nova was hassle free." 

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Dec. 2017 - Jan. 2018
Project summary: 

Contributing layout elements and customer engagement strategies, Nova Solutions designed and developed a website. Regarding marketing, they developed a keyword scheme and inserted promotions on landing pages.

The Reviewer
 
1-10 Employees
 
Bolton, Canada
Lawrence Hung
Dentist, Smile on Queens Dentistry
 
Verified
The Review
Feedback summary: 

Internal stakeholders laud the website's pleasing aesthetics and are satisfied with the significant increase in traffic and inquiries it drives. Nova Solutions made themselves available for questions and constantly checked their alignment with project goals. They were communicative and responsive.

BACKGROUND

Please describe your company and your position there.

I’m the owner and a dentist at Smiles on Queen Dentistry, a new general dentistry practice offering comprehensive dental treatment in Bolton, Ontario.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Nova Solutions?

Our practice is a brand-new startup with zero previous online presence. Therefore, we were looking for an impressively designed website to promote our new business and gain traction and awareness in the community.

What were your goals for this project?

We wanted an informative, beautiful, easy-to-navigate website that would engage new patients with features like online appointment booking and inquiries. Increasing online traffic volume was also important to us because our demographic relies heavily on online searches to find new dentists. Finally, the website needed to reflect our vision regarding design and aesthetics.

SOLUTION

How did you select this vendor?

My partner and I searched through dental and healthcare websites and noted what we liked and disliked regarding design and layout. We narrowed down our favorite sites and contacted the companies responsible for them, ultimately deciding on Nova Solutions.

Describe the project in detail.

We had several initial meetings with Shamil (VP of Sales and Business Development, Nova Solutions) to outline what we were looking for, our vision, and expectations. He gave us a thorough outline of what he could offer, including samples of work he’d done before and different elements we could incorporate into our layout. This included keywords, potential website sections, contact forms, maps, images, and videos. The site works seamlessly across all platforms, and banners, promotions, and professional affiliation badges are highlighted on landing pages. 

What was the team composition?

Shamil was our key liaison with Nova and was responsible for all communications between his team and us. There were at least 2–3 other members responsible for various aspects of website design, content, and integration. Further, Nova provided contacts for videographers and photographers we needed for video/pictures for our website.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The project was a success, with Nova delivering a seamless and beautiful website. We immediately saw a spike in online inquiries and continued growth in online traffic and impressions.

How effective was the workflow between your team and theirs?

Communication was key, and Shamil was always available whenever we had questions/inputs. We scheduled meetings throughout the project to ensure we were aligned in our vision and that both sides were on track.

What did you find most impressive about this company?

Aside from the obviously top-quality results, dealing with Nova was hassle free. Their team was an email or call away and always responded quickly.

Are there any areas for improvement?

No. We’re very satisfied with Nova Solutions!

5.0
Overall Score They made the whole process easy, from start to finish.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    It was trouble-free and accommodating—absolute breeze. Nova Solutions found a way to work around our busy schedule.
  • 5.0 Cost
    Value / within estimates
    It’s consistent with what’s expected from a top-notch company that delivers quality.
  • 5.0 Quality
    Service & deliverables
    They delivered an excellent website that exactly as we planned it.
  • 5.0 NPS
    Willing to refer
    I’ll certainly recommend Nova Solutions to anyone looking for a company to exceed their expectations regarding web designs.

SEO and Web Development for a Restaurant

"No matter how large they grow, Nova Solutions makes the collaboration feel small and personable."

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Feb. 2016 - Ongoing
Project summary: 

Nova Solutions created a website and runs SEO campaigns for a restaurant. They made a logo; provide photography, graphics, and menus; and built the site with OpenTable integration. They now provide support.

The Reviewer
 
11-50 Employees
 
Ottawa, Canada
Majd El-Samrout
Owner, Sur-Lie
 
Verified
The Review
Feedback summary: 

The site gained more traffic and achieved first-page search ranking in under a year. Nova Solutions gives monthly analytics reports in accessible terms. They respond quickly to requests and make collaboration effortless. Their highly skilled team delivers high-quality products at excellent value.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of Sur-Lie, a French restaurant. I’m also an owner and partner in a restaurant group that owns several locations.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Nova Solutions?

We were opening a new restaurant in Ottawa, which meant we had a lot of competition in search engine results. We engaged Nova Solutions to develop and design a website as well as implement SEO to bring us first-page ranking.

SOLUTION

What was the scope of their involvement?

Nova Solutions first designed our website. The team created our logo and a map of how the site would look. Once we gave our approval, they built it from scratch, covering services from photography to graphics to menu designs. They then implemented SEO strategies and integrated OpenTable’s online reservation system into our site. Nova Solutions now provides support services such as fixing bugs and helping us update our menus.

What is the team composition?

Shamil (Vice President & Partner, Nova Solutions) is our main point of contact. He leads a larger team behind the scenes.

How did you come to work with Nova Solutions?

They came with a recommendation from a colleague who worked with them. We were considering a few vendors in Ottawa—Nova Solutions is based in Toronto—but ultimately decided to go with their team, which offered higher quality for a competitive price.

How much have you invested with them?

We’ve spent between $15,000–$20,000 so far.

What is the status of this engagement?

We started working together in February 2016, and the partnership is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

In under a year, our restaurant earned first-page rankings in search results. Our web traffic has increased across the board thanks to Nova Solutions’ SEO work and integration with OpenTable.

How did Nova Solutions perform from a project management standpoint?

The team is highly accessible and responsive. They get to our inquiries quickly and don’t charge us extra for small requests. Shamil meets with us every month in-person or over the phone to go over analytics reports. I especially appreciate his willingness to drive to Ottawa for face-to-face meetings.

What did you find most impressive about them?

No matter how large they grow, Nova Solutions makes the collaboration feel small and personable. I prefer having one point of contact, and the Nova Solutions team ensured that. They’re also excellent at explaining complex technical ideas in layperson terms.

Are there any areas they could improve?

No, I can’t think of anything.

Any advice for potential customers?

Make sure to ask questions and understand their plans and processes first. Then take a step back and let Nova Solutions do their work.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
    They charge higher rates than Ottawa vendors, but their quote is competitive in Toronto.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

SEO & Web Design for Moving Company

“They’re very personable. Every member of their team is friendly and easy to work with.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Aug. 2017 - Ongoing
Project summary: 

Nova Solutions handled SEO, web design, and branding for a moving business. They created a new logo and tagline, enhanced UI/UX, researched keywords, and helped in-house staff optimize web content.

The Reviewer
 
1-10 Employees
 
Ontario, Canada
Tiam Behdarvandan
Business Owner, Let's Get Moving
 
Verified
The Review
Feedback summary: 

Thanks to their work, lead generation has improved, as has page rank in organic searches. The team delivered solid customers service, took feedback well, and efficiently completed project goals.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of Let's Get Moving, which is a moving company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Nova Solutions?

I wanted to improve my online exposure via SEO. After speaking with their owner, I decided to have them redesign my website as well.

SOLUTION

What was the scope of their involvement?

They redesigned our website and provide ongoing updates and maintenance. I believe the backend is done in WordPress. We worked together to come up with the right look and feel for the new site, which included working on branding. After walking through the old site, they helped me create a new logo and tagline, choose fonts, and plan where to place our artwork. We also worked together to discuss ways to improve site functionality and user experience.

In terms of SEO, they spent six months working with us to evaluate and improve our online reach. They managed all of the keyword research and worked with our in-house writer to ensure that all of our content was properly optimized. In addition, they helped contribute a little bit of new content for us.

What is the team composition?

We worked with the owner, an account manager, a developer, and a couple of designers.

How did you come to work with Nova Solutions?

I’ve known their owner for four or five years but didn’t have the budget to work with them at that time. Once I was in a position to afford them, I reached out again and we began working together.

How much have you invested with them?

We’ve probably spent around $32,000–$33,000.

What is the status of this engagement?

We started working together in August 2017. The bulk of the work wrapped up within a few months but they still provide ongoing web maintenance.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

I recently attended a seminar for professionals in my industry and several representatives of other SEO companies commended Nova Solutions’ work on our site. Our ranking from organic searches has improved considerably and we’re seeing more leads coming in from our website.

How did Nova Solutions perform from a project management standpoint?

We kept in touch regularly by email and occasionally through phone calls. They did a great job of adhering to my specifications and turnaround was always very efficient.

What did you find most impressive about them?

They’re very personable. Every member of their team is friendly and easy to work with. I know I was very picky about the design elements but they were accommodating and incorporated all of my feedback.

Are there any areas they could improve?

No. They’ve handled even complex tasks without any issues.

Do you have any advice for potential customers?

Listen to their advice and then let them do the research and the work for you. They’ll definitely find the best results.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
    It’s reasonable.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Web Development & SEO for Housing Company

“Nova Solution’s SEO and PPC expertise stand out.”

Quality: 
4.5
Schedule: 
4.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
Confidential
 
2016 - Ongoing
Project summary: 

Nova Solutions developed a website and implemented SEO tools. Their team now manages PPC efforts and monthly SEO needs.

The Reviewer
 
Toronto, Canada
Clarence Chong
Director of Sales & Marketing, Campus Living Centers
 
Verified
The Review
Feedback summary: 

The website has garnered an impressive cost-per-lead and their services helped form a firmer understanding of users on the site. As a team, Nova Solutions delivers on their promises and uses their skill set to produce quality results. They’re knowledgeable and accessible throughout the project.

BACKGROUND

Introduce your business and what you do there.

I’m the director of marketing and sales for Campus Living Centers. We’re the largest student housing organization in Canada, and we help colleges manage their campus residences. We also work with private developers who build student housing developments.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Nova Solutions?

We’re working with a new private developer who had opened an entirely new residence. Their brand was unknown and they needed a website and digital marketing campaign.

SOLUTION

What was the scope of their involvement?

Nova Solutions built the website using WordPress. Once the site was completed, they implemented SEO strategies. Their team is currently managing our PPC campaign. They are on a monthly retainer package for us—they do SEO work and help us with our ad spend initiatives.

What is the team composition?

My main point of contact is Shamil (VP Sale & Business Development).

How did you come to work with Nova Solutions?

I searched for the top SEO companies in Toronto and picked the top three choices to interview. I figured if they could get themselves to rank in the top of search results, they could do the same for our client.

What is the status of this engagement?

We began working together in 2016 and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They’ve helped us achieve an incredibly low cost-per-lead ratio for our digital ads. Because of their help, I also have a better understanding of what our users do on the site, including how many live-chats are initiated, how many people start applications, etc.

How did Nova Solutions perform from a project management standpoint?

We speak primarily over email, but I can always call Shamil if there is a time-sensitive issue. We’ve met a few time in person, but it hasn’t been necessary. Overall, they’ve managed everything very well.

What did you find most impressive about them?

Nova Solution’s SEO and PPC expertise stand out. They have a strong ability to deliver quality leads.

Are there any areas they could improve?

Though they aren’t the most affordable option, we receive what we pay for, and we continue to see results.

Do you have any advice for potential customers?

Make sure having them on a monthly retainer is the right move for the scale of your business. If you’re willing to invest in Nova Solutions, they’ll deliver the results.

5.0
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Web Dev & SEO for Criminal Law Practice

"They’re always on top of their game, pushing me to move forward with what’s needed for the site."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Jan. 2018 - Ongoing
Project summary: 

Nova Solutions is developing a new website for a law firm, focusing on SEO keywords and backlinks. They will also handle Google AdWords once the site is live.

The Reviewer
 
1-10 Employees
 
Toronto, Canada
Ines Gavran
Criminal Defence Lawyer, Gavran Criminal Defence
 
Verified
The Review
Feedback summary: 

Still in development, the draft website has received positive feedback from key internal stakeholders. Despite delays not of their own making, Nova Solutions keeps the project moving (and on budget) through constant communication, providing critical status updates throughout the engagement.

BACKGROUND

Introduce your business and what you do there.

I’m a criminal lawyer. Gavran Criminal Defence is my firm.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Nova Solutions?

I wanted help getting my name out to clients, using Google in particular.

SOLUTION

What was the scope of their involvement?

Nova Solutions is currently building my website from scratch. They’re focusing their efforts on SEO in terms of keywords and links. Because the content is law-focused, I’m the one writing it. When I write blogs, they will link those to my website. Once the site is launched, they’ll help advertise my services via Google AdWords.

What is the team composition?

I work directly with Shamil (VP, Nova Solutions) and a website designer.

How did you come to work with Nova Solutions?

I've known Shamil for a few years. He's a successful businessman. I trust him, which is key. I talked to other companies that do SEO and I felt their pitches were a bit overboard. Shamil simply told me what he was going to deliver and how quickly he could deliver it. I really liked his professional approach.

How much have you invested with them?

We’ve spent around $10,000 to date.

What is the status of this engagement?

We started working together in January 2018 and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The website is still being built. The delay is my fault since I haven’t had a chance to write the content. However, I've seen the work they're doing behind the scenes. They’re definitely doing exactly what I asked for. They created an initial draft of the site. I only had to request a few tweaks because they nailed it.

How did Nova Solutions perform from a project management standpoint?

Their team is excellent. They’re always on top of their game, pushing me to move forward with what’s needed for the site. We had several in-person meetings when I initially hired them. We mostly communicate through email and phone. Shamil always makes himself available to me.

What did you find most impressive about them?

Unlike other SEO firms, Nova Solutions doesn't come off as desperate. Shamil is confident, with a strong but subtle approach. He's smart and ambitious. I trust working with him in a way that I don't other firms. He doesn’t over promise. I can’t afford to take a lot of time away from practicing law. Shamil suggested that we make a plan of what I want to accomplish. He understood that I'm targeting only a certain type of people, and showed me how he can tailor his services to them.

Are there any areas they could improve?

There's nothing I can say they need to improve. Everything that they’ve delivered is exactly what I need. If there’s ever any issue, I tell them and they make sure it gets fixed right away.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
    Their prices are very reasonable, and they offer cost-saving solutions.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    I recommend them to all my friends.

Web Development and Online Marketing for Medical Clinic

"Nova understands how to grow natural traffic and manage PPC campaigns to lower cost per acquisition."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Jan. 2009 - Ongoing
Project summary: 

Nova Solutions works on web development, SEO, PPC, and Facebook marketing to generate plastic surgery patients. The team works in an ongoing capacity in this long-term relationship of over 7 years. 

The Reviewer
 
1-10 Employees
 
Toronto, Canada
Owner and Doctor, Medical Clinic
 
Verified
The Review
Feedback summary: 

The team produces quality content and has helped increase qualified leads exponentially. Nova Solutions has done a particularly good job on website updates, maximizing marketing impact of landing pages. They are communicative and deliver what they promise. 

BACKGROUND

I am a doctor and plastic surgeon in Toronto, Canada. I have a clinic that offers plastic surgeries in downtown Toronto.

OPPORTUNITY / CHALLENGE

I work in a competitive field where generating clients is vital to growing your practice and reputation. I rely on my website and Google to generate a big chunk of my clients. I was struggling to grow in 2008 and asked my contact at another clinic about their success with a pay-per-click campaign.

SOLUTION

My contact told me that they were working with Anthony [Novikov], who was CEO of Nova Solutions. They highly recommended his firm to me, so I decided to work with them on a variety of digital marketing initiatives more than seven years ago.

They started by developing a new website, which is the best part of the engagement in my opinion. Their team did a great job and was much better than an offshore or other local option.

I also took advantage of their organic SEO [search engine optimization] service, PPC management, and Facebook advertising. 

RESULTS & FEEDBACK

They produce quality content and grow my business by bringing in qualified leads. Nova understands how to grow natural traffic and manage PPC campaigns to lower cost per acquisition.

They have created several great website updates for me and different landing pages to maximize my marketing impact. They are great with change requests and content updates. I can contact them easily on Skype or phone, and they will change something within the same business day.

They lowered my costs on PPC advertising, Facebook advertising, and my overall SEO budget. This is helping me make money. I have recommended them to other local clinics and one in Vancouver, Canada. They have been working with those folks for many years as well.

I highly recommend Nova Solutions. People have seen our success online and on Google, and they always ask me about Nova. Nova has grown because of our success as well.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Digital Marketing Initiatives for Healthcare Practice

"There's no question that we'll continue to work with [Nova Solutions]…. They've taken a weight off my shoulders."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
Project summary: 

Nova Solutions provides SEO and SEM to increase cosmetic surgery patients. The project’s main goals are to increase organic listings and conversions, run PPC campaigns, and create social media content. 

The Reviewer
 
11-50 Employees
 
Toronto, Canada
Office Manager, Medical Practice
 
Verified
The Review
Feedback summary: 

Nova Solutions took over SEO management after various other firms were unable to perform. The team has been able to fix backlinks and improve organic listings, which has saved advertising money. They have great SEO knowledge and communicate well.

BACKGROUND

Please describe your organization.

I represent Dr. Corey Torgerson's cosmetic surgery office.

What is your position?

I'm the office manager. I am in charge of all background work, including our SEO [search engine optimization].

OPPORTUNITY / CHALLENGE

What business challenge were you trying to address with Nova Solutions?

We wanted to get more onsite patients by having a better position in organic listings. We also use pay per click, but our main goal is to rank higher in organic listings and make sure that the visits to our website are converting to appointments and information requests.

SOLUTION

Please describe the scope of their involvement in detail.

Nova Solutions manage our pay-per-click campaign and most of our social media postings, which is an ongoing process. They also handle our YouTube channel and have ramped up our presence in video blogs. They film and upload our videos, then insert them into our website and social media.

Nova Solutions worked continuously throughout the year to remove questionable backlinks left by our previous SEO company. This was a critical situation that was hurting us badly.

How did you come to work with Nova Solutions?

We've gone through many SEO companies, which was a discouraging process. Most of those will promise that results take three months to become visible and, six months later, you would be left with many of those promises and nothing actually delivered. Although I don't have an SEO background, I know enough to figure out that certain strategies aren't working and what they'd tell me was wrong and inaccurate.

A colleague of Dr. Torgerson had been using Nova Solutions since he set up his practice. While, during the span of about eight years we'd been struggling and seeing floundering results, the doctor's colleague was doing great and popping up on every organic listing. We eventually asked him what company he was using, and we got in touch with Nova Solutions.

We were able to assess success easily, being in the same industry. Dr. Torgerson is a facial plastic surgeon while his colleague is specialized in body work. Generally speaking, we're on the same lists, although not direct competition. Whoever was doing his work was doing a successful job.

Could you provide a sense of the size of this initiative in financial terms?

Marketing is our biggest expense in general. We spend $500,000 per year on marketing and advertising. A huge portion of this, around $30,000 per month, was being spent on Google pay per click because we knew that organic SEO wasn't working.

We pay Nova Solutions $15,000 per month. Through that, they're bringing down our Google expenses because we're climbing organic rankings. Instead of having a double-up cost for their services, we're using them to lower our Google pay-per-click expenses.

What is the status of this engagement?

We transferred to Nova Solutions a year ago. There's no question that we'll continue to work with them. They've taken a weight off my shoulders, coming from the disastrous experience I've had with our previous SEO companies.

RESULTS & FEEDBACK

Could you share any statistics or metrics from this engagement?

We've been delighted to work with them. I haven't seen comparable results with any other SEO firm we've worked with. It's a journey that takes a lot of work and is intensive. No matter which company you hire, if you want to do it right, you have to make an effort.

How did Nova Solutions perform from a project management standpoint?

Nova has a good grasp of present-day SEO and the Internet in general. They're good at doing the things that need to be done in the background for you to advance in organic listings. They don't do anything underhanded like some of the other companies I've worked with. There were situations in the past when we'd gone from having no backlinks to having more than 8,000, which actually hurt us. The other companies did things that they had no understanding of or they simply didn't care and wanted to inflate results. Nova Solutions have only done what is proper.

What distinguishes Nova Solutions from other providers?

What I've appreciated about them is that they make an effort to stay in touch on a weekly basis and go through different things. We interact with five members of their team. Our past companies wouldn't follow up or tell us what was going on.

Is there anything Nova Solutions could have improved or done differently?

I have nothing major to criticize and our friends have worked with them for years because of their great performance.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer