Helping organizations achieve inspiring results.

Noble Studios is a creative digital performance marketing agency. Our mission is to work with purpose and make a positive impact. 

 

At Noble we live by the rallying cry of “Let’s be better every day!” We have a passion for continual growth and engage in the passionate pursuit of inspiring results. Everything we create, from brands to websites and marketing programs are designed for performance and impact. And we ensure this through custom-crafted solutions and iterative creative problem solving.

 

Since 2003, Noble Studios has developed an integrated approach to strategy, design and technology that has helped translate and transform some of the world’s most respected brands and digital-forward businesses. Presently, we are a team of about 60 Noblebots consisting of strategic planners, digital strategists, user experience graphic designers, copywriters, developers, project managers, account managers and seasoned executives.

We’re proud to say our agency is one of around 400 Google Analytics, Adwords, Tag Manager Certified Agency Partners in the world, and one of only 50 Google Premier Partners. Noble Studios has been named one of the fastest growing private companies in America by Inc. 500|5000 five years in a row, and has won well over 250 industry awards for our achievements in web design, marketing and advertising.

We work hard and smart at the same time. Are we data nerds? Maybe. Are we tireless, value-forging, relationship-driving, game-changers for any client seeking greater relevance, more robust ROI, and a leg up on the competition? Most definitely. We are Noble Studios.

 
$10,000+
 
$150 - $199 / hr
 
50 - 249
 Founded
2003
Show all +
Reno, NV
headquarters
  • 50 West Liberty St. Suite 800
    Reno, NV 89501
    United States
other locations
  • 1 Market St. Spear Tower, 36th Floor
    San Francisco, CA 94105
    United States
  • 6795 Edmond St, Suite 300
    Las Vegas, NV 89118
    United States
  • 3 Temple Quay Temple Back East
    Bristol BS1 6DZ
    United Kingdom

Portfolio

Key clients: 

Autodesk, Google, Adobe, Bentley Systems, FICO, Jive Software, The Islands of Tahiti, Yosemite, Travel Nevada, Lake Tahoe Visitors Authority, Visit Newport Beach, Santa Monica Travel and Tourism, Visit Reno-Tahoe, Visit Dana Point, Grand Sierra Resort, Renown Health, Genome Medical, Grail, Dr. Weil - Healthy Lifestyle Brands, The Braille Institute, Ashford University, Sierra Nevada College, Mitchell Stores, Envestnet Yodlee, Credo Mobile

Dr. Weil | Healthy Lifestyle Brands Image

Dr. Weil | Healthy Lifestyle Brands

Problem

Over the past 20 years, Dr. Weil has attracted a loyal fan base by being a trusted source of health information however, the website had become outdated and consequently was not ranking well compared to other brands in the industry. They wanted to keep their loyal followers while setting the stage for greater success by expanding their user base.

Solution

The comprehensive site includes healthy

lifestyle information, consulting services, and products that generate millions of pageviews each month. Responsive across all device types, the sites’ content seamlessly adapts to meet the needs of mobile users, while high-quality imagery and easier-to-scan pages make exploring the site a more engaging experience. The improved user experience and interface is now on par with the needs of their rapidly expanding younger audience, while retaining a familiar and positive experience for long-time users. The result is a site that is functional while remaining focused on increasing the page views needed for further monetization.

Results

  • 31% Increase in Ad Revenue
  • 27% Increase in Neweletter Signups
  • Communicator Award of Excellence | Health Website
Mitchells Stores Image

Mitchells Stores

Problem

Mitchell Stores is an independent luxury retailer operated by a second and third generation of Mitchell’s family members. Founded in 1958, the business has grown to offer eight locations across four brands on both the east and west coasts. When Noble started working with Mitchell’s, the client was suffering through a number of challenges with their ecommerce site as well as struggling acquiring net new

customers.

Solution

Noble worked together with the Mitchell’s team to develop an integrated search strategy to acquire net new customers. To remain competitive, we understood that we needed to be as efficient as possible to maximize the paid media budget we did have against the larger corporations bidding alongside. We adopted complex bid adjustments to demographics based on data, device, and geography and layered in RLSA audience lists to capture that multi-touch user. In addition, we used day parting to ensure we were bidding at the most valuable times of the day. Finally, we launched a Google shopping campaign increasing their digital footprint to a national scale, drawing in the new customers not knowledgeable of their local store’s brands.

Results

  • 54% Increase in Organic Traffic
  • 76% Increase in Organic Revenue
  • 17% Increase in Paid Search Revenue
Ashford University Image

Ashford University

Problem

The online learning space is full of competition therefore even with a track record of proven student success and a notable brand reputation, Ashford University needed to update its digital marketing arsenal. Most notably, Ashford needed a website that worked as an engine in converting visitors to the website into online students.

 

Solution

Noble designed and developed a responsive,

scalable, mobile-first website with the needs of Ashford’s diverse segments of students in mind. Built on Drupal 8 and hosted with Acquia, Ashford’s new website embodies the ultimate in online-friendly higher education experiences. It is strategically designed to resonate Ashford’s commitment to its students and their futures, featuring an appealing brand refresh as well as a more modern theme and color scheme. In addition, intuitive navigation not only makes the site easier to search, but its content more digestible. With a modern color palette and a bold, new look, Ashford’s site is setup for success for years to come.

Results

  • 24% Increase in Organic Overall Traffic
  • 111% Increase in Site Conversion Rate
  • 2x Increase of Keywords Ranked on Page 1
Visit Reno-Tahoe Image

Visit Reno-Tahoe

Problem: Reno Tahoe is a destination on the rise, however, marketing assets and brand perception lagged far behind the actual destination product. The Reno Sparks Convention and Visitors Authority sought to rebrand itself to better attract young Millennials.

Solution: Noble was selected to lead the digital branding and website rebuild as part of an integrated team.The new website needed to capture the great contrast

of the region. It’s evident in the name, this is where the country’s largest alpine lake meets the Biggest Little City in the World. The website included vibrant imagery and storytelling that showcases that duality. The design evokes a more editorial style immersive storytelling approach. The sprawling layouts focus on the unique aspects of the region and allow potential visitors to visualize themselves living the brand; seizing life, acting on instinct, and exploring possibility. The digital plan is a hub to all marketing efforts. A personalization strategy was adopted with the destination targeting multiple destinations at once by utilizing geographic information and tags embedded in advertising messages a personalized experience is offered on key pages. These unique and highly relevant CTAs have driven higher conversion rates and increased engagement metrics across the board.

Results

  • 194% increase in referral to partner websites
  • Millennials spend +13% more time on the site during their visits
  • 18% improvement in site engagement due to personalization
AutoDesk Image

AutoDesk

Problem

Excelling in innovative thought leadership, Autodesk Research needed a site that was not only reflective of the world-changing work its team was producing, but one that was also easier to manage. With this in mind, Noble Studios set out to create a new, responsive site that spoke to the brand’s strengths of research and technology.

Solution

Noble undertook a detailed discovery, which allowed us

to fully understand the content ecosystem that the new site needed to be able to support, while at the same time identifying future technical improvements, such as back-end configuration and CMS. With the goal of creating an approachable database of information, Noble focused on a simple yet practical design that would speak to the confidence behind the Autodesk brand. With all the pieces in place, the result is a functionally beautiful solution that effectively houses content while still engaging users. Autodesk Research’s new site, while remaining intuitive, represents the brand as something it always was: A leader in design.

Results

  • 28% Increase in Organic Traffic
  • 23% Increase in Session Duration
  • 3 Industry Awards; Communicator Award, Davey Award, Summit Creative Award
Yosemite Mariposa Convention Visitors Bureau Image

Yosemite Mariposa Convention Visitors Bureau

Problem

Noble Studios began its engagement with the Yosemite/Mariposa County Tourism Bureau in 2016 as the Destination Marketing Organization was merging its two sites: Yosemiteexperience.com and Yosemite.com. The goal was to consolidate traffic under a single domain while driving more traffic to the region. With a strong desire to increase visits to their business stakeholders, particularly during shoulder seasons,

Yosemite Mariposa County brought Noble Studios on to help establish KPIs and a strategy for improving organic content performance.

Solution

Noble identified keywords competitors were ranking for that Yosemite.com was not. Noble began grouping these keywords into four distinct categories for better targeting: dining, lodging, things to do and general partner referrals. Noble’s plan involved creating new content to capture net new demand, along with the optimization of existing content that was already ranking on the second or third page of Google and was of high quality.  BrightEdge’s in depth keyword tracking tool ensured Noble’s plan went off without a hitch. At the start of 2017, many of the Yosemite’s high priority keywords weren’t ranking in Google. Today, 91 percent of those keywords rank on either page 1 or 2 of Google’s SERPs, with 73 percent of them on page 1.

Results

  • 25% Increase in Organic Traffic
  • 41% Increase in New Users
  • 235% Increase in Leads
  • 2 Industry Awards
The Islands of Tahiti Image

The Islands of Tahiti

Problem

Tahiti Tourisme partnered with Noble Studios to build out a new, global digital presence across 18 targeted regions of the world, including China. The new presence focused on building a consistent-brand experience across the regions, while also increasing conversions to lodging partners and specialists on the site. Tahiti Tourisme has the unique challenge of competing against places such as Fiji, Mexico, and

Hawaii, targeting the luxury traveler.

Solution

During our discovery, Noble uncovered the true competition set and opportunities for growth. We then built out a scalable site architecture that could be easily updated and managed across all global regions.  In addition to this, Noble also built out a strategic launch plan that will help build out the local search authority for each regional site, improving the search ranking success for each country site going forward. The new website includes the ability for each regional manager to translate and maintain the content, media, and languages of their regional site. In addition, 1300+ Tahiti business owners can individually manage their business’ details, publish vacation deals, and update image galleries across all regions with one update.

Results

  • 15% Decrease in Bounce Rate
  • 20% Increase in Pages Viewed Per Session
  • Gold Marcomm Award

Reviews

Sort by

Web Development & Rebrand for Humane Society

“They put forth a high level of effort to understand our vision and values from the beginning.”

Quality: 
4.5
Schedule: 
5.0
Cost: 
3.0
Willing to refer: 
4.0
The Project
 
$50,000 to $199,999
 
May - Dec. 2019
Project summary: 

Using WordPress and HTML5, Noble Studios created a new website for an animal adoption center. Additionally, they provided branding updates, including new colors, typography, and a logo.

The Reviewer
 
11- 50 Employees
 
Reno, Nevada
Communications Manager, Humane Society
 
Verified
The Review
Feedback summary: 

Since launching the new brand assets and site, traffic to the platform has increased and metrics show that users are better able to navigate its features. Customers have also praised the new brand for its clean, modern logo and colors. The team demonstrated patience and transparency to achieve success.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

We’re an animal adoption center that also provides low-cost vaccine clinics and various other programs for the community. I’m the communications manager here.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Noble Studios?

We were in need of a new website and a brand refresh.

SOLUTION

What was the scope of their involvement?

For our brand, they helped us determine a new logo, updated colors, and typography. Our old site was clunky and dated. So, we were aiming for a more intuitive website that would be easier to navigate. They built the site from the ground up, incorporating a brand new CMS on the backend of the site.

Along the way, they also did thorough research on other adoption organizations to help us determine what direction we wanted to go with our brand. They used HTML5 on the frontend of the site. The site was made in WordPress, and they used WPBakery Page Builder. 

Our old website linked to information on the current pet we had up for adoption. They made it so that users can see updates in real-time and changed the formatting of the listings. Additionally, they enabled social media sharing. We hit a few bumps in the road on the rollout, but overall we were really pleased with the new look.  

What is the team composition?

In total, we worked with between 20–30 people. The teams changed frequently. 

How much have you invested with them?

We spent $100,000 on the website and digital marketing services and an additional $10,000 for photography and other related expenses. 

What is the status of this engagement?

The project lasted from May–September 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We just launched recently, and there already seems to be an increase in site traffic and ease of navigation. The also set up conversions on the backend of the site with Google Analytics. It’s still difficult to tell how successful the new site will be in the end. Our users are happy with the new look and logo, so the response has been very positive.    

How did Noble Studios perform from a project management standpoint?

They were on top of deadlines, showing patience when we tended to lag behind. Our timeline got pushed back because we didn’t like the first round of logos they provided. They were understanding, responsive, and willing to work with us on everything. We were impressed with the attention to detail and diligence they exhibited. Our teams emailed regularly and had a bi-weekly progress call. Additionally, we had an in-person meeting monthly.  

What did you find most impressive about them?

They put forth a high level of effort to understand our vision and values from the beginning. That’s why almost all of their ideas landed the first time around. They put in a ton of research upfront.

Are there any areas they could improve?

After launching, we discovered that our site wasn’t as ADA-compliant as it needed to be. That was an oversight on their part, but it was the only major issue we had. 

Do you have any advice for potential customers?

Their work speaks for itself, so look through their portfolio for creative projects. Ask questions to get clarification on what they can provide for different budgets.

5.0
Overall Score They were great to work with.
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 3.0 Cost
    Value / within estimates
    We didn’t get as much as we expected for our photography spend.
  • 4.5 Quality
    Service & deliverables
  • 4.0 NPS
    Willing to refer

SEO and SEM for Logistics Firm

"The depth of their team’s expertise means that they rarely came across something they weren’t familiar with."

Quality: 
4.5
Schedule: 
4.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Jan. 2018 - Dec. 2019
Project summary: 

Noble Studios helped improve a logistics company’s SEM and SEO efforts to increase traffic and leads. They created higher-level strategy for 20 pages of targeted content and managed paid ad campaigns.

The Reviewer
 
501-1,000 Employees
 
Sparks, Nevada
Patrick McFarland
Director of Marketing, ITS Logistics
 
Verified
The Review
Feedback summary: 

The client saw its traffic grow by 190% and its conversion rate increase by 18% over the two-year engagement. Noble Studios’ high-quality results stemmed from the team’s high level of knowledge and experience. Clear and consistent communication made for a smooth workflow as well.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the director of marketing for ITS Logistics. We’re a full-service third-party logistics company.
 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Noble Studios?

We needed ongoing strategy for our search engine marketing (SEM) and SEO. 

SOLUTION

What was the scope of their involvement?

Noble Studios provided high-level strategy and helped create the framework content for our website to hopefully drive traffic and leads. Together, we created about 20 pages of content over about 12 months to attract traffic to our site, especially our distribution services. They created the high-level structure for the content while our in-house writers and subject matter experts wrote the actual pieces. 

Noble Studios monitored the industry trends and algorithms to make sure our content would hit the right audience of potential customers looking for our services. Noble Studios also ran paid ads with the intent and goal.

What is the team composition?

We had 5–6 people on our team. Our main points of contact were Shyla (Client Success Manager, Noble Studios) and Tom (Digital Marketing Manager, Noble Studios). Shyla was our account manager, and Tom was our technical expert. 

How did you come to work with Noble Studios?

They’re one of the more well-known companies in our area. They have an excellent reputation, a lot of good people, and a lot of expertise in-house. We had hired them four years to help us build a WordPress website. So, when I wanted to increase our SEO on our site, I went back to Noble Studios because they were absolutely the right fit for us. 

How much have you invested with them?

We spent about $128,000. 

What is the status of this engagement?

The project ran from January 2018 until December 2019. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The amount of content we were able to get out and the overall traffic we saw were amazing. We saw a 190% increase in page views, specifically on our distribution services division. Our conversion rate also improved by 18%.

How did Noble Studios perform from a project management standpoint?

They’re very organized and good with their information. We had a call every other week and more in-depth quarterly meetings face-to-face.

What did you find most impressive about them?

The depth of their team’s expertise means that they rarely came across something they weren’t familiar with. We always felt secure about working with them. Also, their overall vision came true in the results. Lastly, they were good people to work with. I didn’t come across anyone I didn’t like the whole time we were working with them. 

Are there any areas they could improve?

No, I can’t think of anything. Over time, we refined our communication so that it was clear, concise, and constant, which made for a solid partnership. 

Any advice for potential customers?

Make sure your expectations are clear and detailed. You should be 100% aligned on what it is your company is looking for and how you communicate that to them. They’re going to be much more successful and responsive on their end. 

4.5
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Web Dev & SEO for Event Planning Foundation

"I love Noble Studios’ perspective. They really have that West Coast, state-of-the-art approach."

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Aug. 2019 - Jan. 2020
Project summary: 

Noble Studios designed and developed a website. Post-launch, they’ve spearheaded content creation and SEO. They’ve also contributed to other efforts including data management and third-party integrations.

The Reviewer
 
11- 50 Employees
 
Bentonville, Arkansas
Shannon Barry
Director of Finance & Strategy, The Peel Compton Foundation
 
Verified
The Review
Feedback summary: 

The organization credits Noble Studios and the website with raising their company’s profile to a professional level. To date, they’ve demonstrated flexibility in adapting to their client’s capabilities and schedule. They maintain knowledge of the newest trends and build honest relationships.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I work for The Peel Compton Foundation as the director of finance and strategy. Our mission is to provide access to outdoor recreation and rich traditions in northwest Arkansas. We have a diverse group of properties: a historic home, a mountain bike preserve, and a mid-century modern home that’s been transformed into a conference and meeting space, plus some gardens.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Noble Studios?

Our project was to redesign and relaunch a new website for the foundation. We’re very diverse, and we needed Noble’s help to bring us into the 21st century.

SOLUTION

What was the scope of their involvement?

The website was built on WordPress, and they did all the design and optimized the whole UX for desktop and mobile.

Noble Studios conducted background research in a discovery phase to see what our stakeholders and prospective customers wanted from a website. Then, they built a new site map and architecture for us. Further, they created eight new content pages from soup to nuts, with all of the content for SEO. The concept of SEO is not something that we even understood prior to engaging Noble Studios but they really walked us through that journey.

Specifically, they helped explain how end-users and Google leverage the whole concept of optimization. On our old website, we were using phrases and terminology that weren’t optimal. Noble Studios did the research, obviously leveraging Google Analytics. We were using “rental space”, and the proper terminology is “venue”. Through their analytics and research, they gave us the right words to use.

Noble Studios also helped us leverage Bloomerang for our donor base. They suggested that we use the basic version of the system. We were literally managing our donor base on Excel before that. We need to leverage technology to better service our customers, and they’re implementing a third-party plug-in that’ll work as a calendar tool. It will let the end-user know when our spaces are available, whether they’re renting a boardroom, a conference room, or a campsite.

What is the team composition?

I can recognize at least 10 names that we had on the project, from the web developer to the content and marketing group and the project manager. At one time or another, we’ve had at least 10 Noble team members working for us. We worked with Scott (Project Manager, Digital Marketing, Noble Studios).

How did you come to work with Noble Studios?

We interviewed three other organizations. A couple were local to our city, and a couple were recommended to us as well. We found that one company could be the web developer, but they wouldn’t touch the content, while another group would do pure content but we would have had to find the web developer on a different platform. Also, we don’t understand the ins and outs of web development and we never felt comfortable speaking with overly technical people. I knew that I wanted a website that related to the outdoors and tourism, so I started researching sites and ended up on the Yosemite site and a site for Tahiti. Down at the bottom of the home page, it said: “Developed by Noble Studios”. I contacted them, and that’s how the relationship started.

How much have you invested with them?

It’s been around $116,000. We will be spending an extra $8,000 because we’ve expanded the scope of work. They’ll also be helping us with the migration and management of our email system. That project will be around $4,500

What is the status of this engagement?

We started working with Noble Studios in August 2019, and we officially launched in January 2020. We’re going to start an ongoing maintenance and development contract.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’re accumulating statistics right now, so we’ll have a much better sense in a couple of weeks. But again, we went from a site that had zero visibility and appeal to one that’s visually stunning. Noble Studios didn’t take the pictures, but they certainly guided us.

Now, we’ve elevated our status from a little mom-and-pop organization to a true destination website for venues in northwest Arkansas. They helped create that vision for us. I’m very pleased.

We’ve had some bumps in the road, but I don’t take those as negatives. In fairness, Noble Studios probably didn’t realize how novice we were, and what a lack of understanding we had of what building a new website requires. Noble Studios maintained their composure with us and were cool and calm. The end product is very good, and I’m very, very happy.

How did Noble Studios perform from a project management standpoint?

There was a delay, but it came from our side; they did an outstanding job. We tried to launch before Christmas and had several internal events take place, so we didn’t have the bandwidth to complete what was needed to make the deadline. Noble accepted that and reconfigured their schedules, and we ended up launching on January 30th. The product was much better though, so the delay ended up delivering value. Noble kept us on task and got us over the finish line.

What did you find most impressive about them?

They provided everything, from technical web developers to content and visual imaging. A lot of vendors in Arkansas could only do half of the project, but Noble Studios was able to bring it all together. Being such a novice in the space, we didn’t understand all the add-ons. They were able to do the research and recommend the best solutions for our needs. We gained a lot of trust and respect for them.

I love Noble Studios’ perspective. They really have that West Coast, state-of-the-art approach. I really felt we were getting the newest, latest, and greatest, and we have to pay for that.

Are there any areas they could improve?

In terms of content development, we were probably two-thirds into the process and didn’t understand enough of what they were doing and how they were leveraging Google Analytics and SEO. Had we understood that better on the frontend, the middle of the project wouldn’t have been bumpy. We didn’t know what we didn’t know.

Also, we didn’t get to see the site until we were almost ready to launch. There weren’t a lot of ways to preview it. We have to have all the forms done and see how it works, and I don’t think we understood that. We needed a little more handholding in the process.

Do you have any advice for future clients of theirs?

First, it’s not cheap, so be prepared to spend this kind of money. This is a five-year marketing investment, and, if we look at it in those terms, then we can bite off that apple.

The second thing is that it’s going to take more time from your internal staff than you think. We should’ve dedicated more of our time to this, but we didn’t pick up on that.

4.5
Overall Score We didn’t quite understand the whole content development process.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    We were the ones who delayed it, not them.
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Web Dev & SEM for Southern California Tourism Organization

"There’s a lot of factors that go into traffic coming to our website, but Noble is a huge chunk of that success..." 

Quality: 
4.5
Schedule: 
4.5
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
 
Jun. 2014 - Ongoing
Project summary: 

Noble Studios rebuilt a WordPress, integrating it with an existing CRM. Now, they provide SEO, SEM, and web maintenance.

The Reviewer
 
11- 50 Employees
 
Los Angeles Metro Area
Dir. of Marketing, Southern California Tourism Organization
 
Verified
The Review
Feedback summary: 

Beyond a stark aesthetic improvement, the website has seen marked growth in traffic and leads. Noble Studios has provided attentive customer service and engaged in deep collaboration with the client. Customers can expect a responsive partner that’s flexible and open to suggestions.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the director of marketing for a southern California tourism organization.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Noble Studios?

Our company was going through a complete brand refresh (design, marketing collateral, eventual name change), and Noble redesigned the website.

SOLUTION

What was the scope of their involvement?

They built our new website on WordPress and connected it to our CRM. This allows the CMR feed into certain areas of the website. Since launch, they’ve provided maintenance and become our official digital agency of record. In terms of marketing, they started off by providing only SEO, but, last year, we moved our SEM efforts from a third-party vendor to Noble Studios. This ensured our SEO and SEM campaigns were working in tandem. Tool-wise, they use both BrightEdge and Google Analytics.

What is the team composition?

They staff our team depending on our needs, but the most we’ve had is 8–10 people. There’s currently an account rep and two technical contacts, one of who is working on a different project we’re doing with them. They worked with our marketing team on the wireframes and navigation during the website build.

How much have you invested with them?

We've spent between $250,000–$1,000,000 with them. 

What is the status of this engagement?

We’ve been working together since 2014.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

They were approachable and easy to work with, partnering with us to overcome challenges. Recently, they had some staff changes that affected our account, but they assigned people to pick up where the last team left off.

There’s a lot of factors that go into traffic coming to our website, but Noble is a huge chunk of that success—triple-digit increase in traffic from launch to today. We get referrals from hotel websites as a part of our paid campaigns, and those have tripled if not quadrupled since launch. The site itself is a night and day difference.

How did Noble Studios perform from a project management standpoint?

In the tourism industry, a lot of companies are used to taking lead for clients and fixing problems themselves, but we’re not a client like that. They made an adjustment when they saw that and we built a super collaborative relationship. As with any project, we’ve encountered a lot of deadlines, but they’ve been great at adjusting to our crazy schedule.

What did you find most impressive about them?

It’s their customer service. We’re not a huge client with a huge budget, but what they’ve achieved for us is amazing. We don’t feel like we’re on the bottom rung of a client ladder.

Are there any areas they could improve?

Nothing aside from the normal feedback.

Do you have any advice for potential customers?

They ask the right questions and make you think. Become partners with Noble Creative in the work.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Content Support and Web Maintenance for Telehealth Practice

“The entire team is friendly, timely, and sharp.”

Quality: 
5.0
Schedule: 
4.5
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Oct. 2017 - Ongoing
Project summary: 

Noble Studios developed clinical landing pages in its effort to optimize a website for SEO. Additionally, the team writes site content, creates digital ads, and maintains Copper and HubSpot for the client.

The Reviewer
 
51- 200 Employees
 
San Francisco, California
Aimee Thelander
Senior Marketing Manager, Genome Medical Inc.
 
Verified
The Review
Feedback summary: 

The internal team is pleased with the results of the collaboration, citing increases in traffic and conversions through organic search. With a solid understanding of the new B2B sales funnel, Noble Studios brought concepts to life while maintaining an honest relationship with their partner.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

We’re a national telehealth practice focused on genetics and genomics. Our specialists are focused on genetics, and we have genetic counselors and medical geneticists that people can see online.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Noble Studios?

We redesigned a website and needed help with direct-to-customer campaigns that conveyed our value to patients who need access to genetic specialists. With our business model shifting toward B2B, we needed a digital presence that reflected the change.

SOLUTION

What was the scope of their involvement?

Sometimes, especially in pediatric cases, patients must wait a very long time to see a professional. With help from Noble Studios, we wanted to communicate our ability to offer support to hospitals in search of overflow services.

To do this, they've been providing content support that gets the word out about our online services. That includes maintaining our website, SEO services, and content creation. We need to make sure we’re writing the kind web and social media copy that people are searching for. They’ve been instrumental in that effort. In addition to providing that content, they run digital ads on Facebook and Google. 

Because we’re a clinical practice, it’s important for us to position ourselves correctly. Typically, we write and design our ads internally because of that. However, they’ve created highly technical landing pages and websites for us that dig into our business model and services.

Now, they’re helping our sales and marketing teams as they begin using HubSpot and Copper. Noble Studios is handling system integration and maintenance. We have a full-service retainer with them on an annual basis.  

What is the team composition?

Meg (Client Success Manager, Noble Studios) is our main point of contact. When I’ve flown out to their headquarters for strategy sessions, I’ve met with their team of about 10 people who’re assisting with our projects. Day-to-day, though, there are probably about five core teammates focused on our account. 

How did you come to work with Noble Studios?

I was initially tasked with vetting them. My team had collaborated with them previously on a similar campaign, but my boss requested that I shop around. After meeting with them, I was really impressed with their technical capabilities and overall honesty.

Coming from an agency background, I know that they can sometimes overpromise in order to sell their services. However, when we gave them a few campaigns to run on a provisional basis, they showcased excellent reporting skills and transparency. From there, we decided to hire them as a partner.

How much have you invested with them?

We spent roughly $200,000.

What is the status of this engagement?

We’ve been working with them since 2017 and continue to do so. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

So far, we’ve seen increases in traffic, especially in organic traffic. That’s resulting in more conversions for our company. It's been nice to see because organic traffic is our greatest source of engagement. I’ve been happy with their digital campaigns. From a CRM and B2B standpoint, they’re very talented. I was pleased to see that when we shifted our strategy.

They’re great at seeing a campaign from boots on the ground all the way to actual conversions. It’s clear that they understand the nuts and bolts of the entire sales process. 

How did Noble Studios perform from a project management standpoint?

They always hit their deadlines, often during fast-paced sprints. We have them on retainer, so we can call upon them when we need additional help. However, this industry can sometimes demand quick turnaround times. If we need something in a day, that might not be possible for them. They’re always very open and honest about what they can accomplish in that time frame. The team never overpromises and is transparent about their capabilities. 

Our account manager is attentive and can anticipate problems before they happen. She’s also responsive and quick to update us on progress. 

What did you find most impressive about them?

Their transparency and honesty were very impressive. Sometimes, it’s difficult to let external resources take over part of your marketing efforts, but we can fully trust them. The entire team is friendly, timely, and sharp. They’re focused and always know what they’re doing. Their leadership team drops us notes to see how we’re doing with our projects. That’s appreciated too.

Are there any areas they could improve?

I can’t say that I would change anything.

Do you have any advice for potential customers?

They might appear to cost a lot upfront, but they truly do account for everything in that initial price. It’s worth the cost, but you might have a little sticker shock in the beginning.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Website Development for Small Cruise Company

"They weaved everything together into a full package so it wasn’t just a website but a functional tool to grow our business."

Quality: 
4.5
Schedule: 
4.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
 
Dec. 2018 - Aug. 2019
Project summary: 

Noble Studios rebuilt a website using WordPress, managed a Salesforce integration, and handled database migration. They continue to provide maintenance.

The Reviewer
 
11- 50 Employees
 
Truckee, California
President, Small Cruise Company
 
Verified
The Review
Feedback summary: 

The new website has generated internal satisfaction and positive feedback, and it’s proven effective for the in-house sales team. Noble Studios beat expectations for the site’s functionality. They’re expert developers who can create seamless marketing and sales integrations.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I am the founder and president of a specialty travel company with a focus on expedition cruises and wilderness adventures.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Noble Studios?

Our old site was built on a proprietary platform and our previous partners were no longer in the web development space. We needed a new partner to rebuild our entire website. We also wanted a better sales funnel, improved trip listings, and improved mobile formatting and mobile interaction. We were also focused on SEO and conversion tracking.

SOLUTION

What was the scope of their involvement?

They rebuilt our website from scratch using WordPress. It was a complicated endeavor because our site is highly integrated into our sales platform and sales process. We use Salesforce, so all of the forms and some of the data needed to be integrated into that. We wanted to maintain what was good with our current site and then consider the amount of data we had to move over, so migration efficiency was also important.

The website is a foundational tool for our in-house sales staff. We were not only building a site for our users and our clients, but for our in-house sales team as well. Marketing and tracking were also considerations.

What is the team composition?

We had a core team of about six, and others came and went throughout the project, especially toward development and launch.

How did you come to work with Noble Studios?

We reached out to several trusted colleagues in the industry and cast a wide net across North America. We sent an RFP to several firms, including Noble Studios, and they rose to the top during a rigorous interview process.

SEO was foundational in our choice, as Noble Studios had a content-first type approach that lined up well with our content marketing philosophies. We also considered the design, architecture, and content. We believe they are a leader in content marketing.

How much have you invested with them?

We spent $250,000.

What is the status of this engagement?

We worked together from December 2018–August 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’re very happy with the site and we achieved all our goals. We’re a leader in our industry and they built a site that reflects that. Our site looks great and we’ve received good feedback since launch. It serves the interests of all of the user groups that we identified—our internal sales team, new clients, and existing clients. They also nailed some added functionalities that we knew we wanted but weren’t sure if we would be able to include. We’re really pleased with the final product.

It was also important for us to maintain our first-place rankings on Google search results. We have seen a slight dip in overall traffic and conversions since the site was launched. I think that's to be expected, and we're within the window where we're hoping that is going to return and even grow down the road.

We signed a maintenance agreement with Noble Studios, so they’re going to continue taking care of the site and optimizing it. We’re also considering a contract for SEO, CRO, and further marketing so we can use some of that expertise that we hired them to tighten up the traffic numbers and the conversion numbers.

How did Noble Studios perform from a project management standpoint?

Like any complicated web and marketing project, it was a challenge. There was a point when the project had to be re-scoped, and at that point, the scope and timing were changed. Within the confines of that, they did fairly well and adhered to the new schedule.

What did you find most impressive about them?

Their technical expertise stood out to me. They were really intuitive about our needs and did a great job with some complicated integrations with our automated marketing and our sales database. They weaved everything together into a full package so it wasn’t just a website but a functional tool to grow our business.

Are there any areas they could improve?

Sometimes it felt like we were more focused on project management and tracking than the actual project itself. The process could be cumbersome and overdone.

Do you have any advice for potential customers?

I would highly recommend them. Insist on a lot of details in the scope or statement of work so you know exactly what discovery and development will look like and there will be no surprised down the road.

4.5
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

SEO and Content Marketing for Interactive Agency

“All of their suggestions to us resulted in dramatic improvements.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
 
2015 - Ongoing
Project summary: 

Noble Studios has a long-term relationship with a creative agency. They manage SEO and SEM, and they helped solidify information architecture, navigation design, and asset production for the agency’s site.

The Reviewer
 
51-200 Employees
 
Illinois
Ken Pasternak
President, Two by Four
 
Verified
The Review
Feedback summary: 

Referral traffic and lead conversion are on the rise, as is the percentage of qualified new business inquiries. Noble Studios manages projects well and are consistently easy to work with. They explain processes using clear language, and they hold themselves to a high standard.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

We are an integrated strategic and creative agency. I'm the president.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Noble Studios?

Our primary reason for hiring them was to rethink our website and create an architecture and content strategy that was friendly to new businesses. We also contracted them for SEM and SEO services.

SOLUTION

What was the scope of their involvement?

They did all our information architecture, navigation design, and asset production. They incorporated video, visual design, and all our programming. We provided the content, but they helped us optimize everything. They created our blog and a dynamic, searchable case history area in the site. After that, they helped with keyword optimization, SEO, and AdWords.

The site is built in WordPress, and they found a template that streamlined the process and saved us money. They helped us with both front- and backend development, and it is very easy for us to get in and change content.

What is the team composition?

We worked with a team of at least five or six on our first website redesign. That team included visual designers and WordPress coders who chose the modules that would facilitate the functionality we wanted on the site. As we moved into ongoing SEM and SEO, the team shrank to about three people.

How did you come to work with Noble Studios?

We've known them for a while, and we always looked for opportunities to bring them into client assignments. When we wanted to improve our own site, they were an obvious choice.

How much have you invested with them?

We spend about $70,000 a year, and the original website cost about $35,000. All told, we've spent around $245,000 for their services.

What is the status of this engagement?

We started working together in 2015, and we continue to work with them on an ongoing basis.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They established performance indicators for incoming new business inquiries, which we track on a monthly basis. We see increases in referral traffic and lead conversion, and the percentage of qualified leads has gone up dramatically.

How did Noble Studios perform from a project management standpoint?

They're excellent project managers. They listen, stay on top of things, and are consistent and easy to work with. We always know what they require from us, and I have no complaints about their project management at all.

What did you find most impressive about them?

We haven't worked with a lot of providers, but Noble Studios really knows what they're doing. They understand the tools and the algorithms, and they convey their knowledge through plain language. They're very organized, and they're always clear about their roles and their capabilities. They hold themselves to a high standard, and they're always prepared and pleasant to work with.

Are there any areas they could improve?

In the past, they could have responded more positively to what we wanted to accomplish. We brought that to their attention, and they made corrections. At the moment, I can't think of anything they should do differently. They always rise to the occasion.

Do you have any advice for potential customers?

Let them go through their process to analyze the opportunity, needs, and requirements. Listen to their recommendations, and trust them. All of their suggestions to us resulted in dramatic improvements. They really know what they're talking about.

4.5
Overall Score They've improved dramatically over the course of our relationship, and they clearly care about us.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They drive the schedule and are organized and thoughtful. They're also open to changing the timeline as we need.
  • 5.0 Cost
    Value / within estimates
    The costs and agreements we settle on really suit our needs and help us get the results we want.
  • 5.0 Quality
    Service & deliverables
    They listen, have a high level of expertise, and execute appropriate solutions for our company.
  • 5.0 NPS
    Willing to refer
    We recommend them all the time.

Web Dev & Digital Marketing for Destination Marketing Co

"They've always found a way around any challenges."

Quality: 
4.5
Schedule: 
4.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$1,000,000 - $9,999,999
 
Sept. 2010 - Ongoing
Project summary: 

Noble Studios manages digital marketing efforts including SEO, SEM, and Google Ads strategies. The team directed a rebranding campaign and rebuilt a WordPress website. They work to implement a new CRM system.

The Reviewer
 
11- 50 Employees
 
South Lake Tahoe, California
Stuart Maas
Sales & Marketing Manager, Lake Tahoe Visitors Authority
 
Verified
The Review
Feedback summary: 

Noble Studios has grown website traffic consistently, leading the platform to reach the 2-million unique visitors benchmark. With regional and technical knowledge, they have enacted innovative strategies to increase digital engagement. Their timeliness and flexibility ensure continued partnership.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I work for the Lake Tahoe Visitors Authority. We’re a destination marketing organization with the sole purpose of promoting overnight stays and tourism spend in the southern half of the Lake Tahoe region.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Noble Studios?

We needed a partner to keep us up to date with technology trends related to attracting visitors to the region. We wanted website visitors to access information that would inspire them to take a trip to South Lake Tahoe in the future.

SOLUTION

What was the scope of their involvement?

Noble Studios is our digital agency of records. Their team manages anything within the digital realm. They were our first main web services provider. Now, their team directs all services related to our website. They’ve directed a couple of redesigns of the platform. As proponents of responsive technology, their team rebuilt a responsive website based in WordPress. This year, they’ve executed our SEO and SEM services. Each month, their team provides topics that would perform well on the platform based on our BrightEdge information. Noble Studios will create content, provide images, and write articles, which their team will place within our site to support SEO efforts. As Google-trusted business partners, they direct keywords and Google Ads strategies that adapt to algorithm changes. Currently, their team is working on a new CRM initiative with MailChimp.

What is the team composition?

We’ve always worked with a senior account manager who looks after all aspects of any project. Depending on the initiative, our team will collaborate with certain pods within Noble Studios. Senior search analysts and lead developers have supported our platform. With our current project, we’re working with CRM specialists.

How did you come to work with Noble Studios?

Noble Studios become our digital agency of records before my time. When we brought on a new brand agency, we sent our RFP with key features including the  new TahoeSouth brand and associated URL. We chose Noble Studios because they were a local agency and had experience within the tourism industry in our region.

How much have you invested with them?

We started working together in September 2010, and continue to do so. 

What is the status of this engagement?

Generally, the retainer would be about $150,000 a year. We also pay them for ad hoc projects such as our new CRM initiative.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They're absolutely superb with website optimization. We’ve always experienced growth with Noble Studios. We passed the 2-million unique visitors mark. In July of this year, we had 350,000 visitors to our website, which was the highest number of visitors. 

How did Noble Studios perform from a project management standpoint?

Noble Studios has used project management tools to assign tasks. We have a digital team in our organization, which consists of three staff members. We meet at least every week if not every two weeks to review any digital progress, meaning a lot of the work Noble Studios has done. We’ve always felt very confident in their project management. They’ve followed timelines consistently. While we’ve faced unexpected curveballs—especially with new platform integration—Noble Studios has been on time with any tasks.

What did you find most impressive about them?

We’re blessed to have a cutting edge and innovative agency in our region. The fact that their staff works, plays, and advocates for our area gives them better insight into what our visitors' interests. We’ve been most impressed with their knowledge. Their understanding of West Coast and mountain tourism certainly plays well for us. Also, their personal approach and the responsive nature of their account managers have been valuable assets. To any of our requests, they’ve never said no. They've always found a way around any challenges.

Are there any areas they could improve?

Nothing has ever come up in our meetings. The digital realm is constantly evolving; we trust them to be at the forefront of any new technologies. We only have good things to say about Noble Studios.

Do you have any advice for potential customers?

Go through a thorough RFP process. Look at what competitors are doing. Make sure the account manager has a good summarization of the business needs and forward strategy over the years. Make sure to budget accordingly. Noble Studios produces high-level work, which comes at a cost.

4.5
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Website Development & SEO for Tourism Organization

"We view them as an extension of our marketing team."

Quality: 
5.0
Schedule: 
4.5
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
 
Jul. 2016 - Ongoing
Project summary: 

Noble Studios provides website development and digital marketing services for a Nevada tourism organization. They completely rebuilt an existing site, managed SEO and PPC, and also enhanced online forms. 

The Reviewer
 
51- 200 Employees
 
Reno, Nevada
Jennifer Cunningham
Executive VP, Reno-Sparks Convention and Visitors Authority
 
Verified
The Review
Feedback summary: 

Noble Studios is a leading voice in the industry and has significantly increased traffic and referrals. Responsive and proactive, their team is always ready to help with any potential issues. They take a data-driven approach to digital design and marketing that pays dividends.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I am the executive vice-president of the Reno Sparks Convention and Visitors Authority.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Noble Studios?

We wanted to increase visitors and tourism to our destination. We needed them to help redo our existing website, working completely from scratch. 

SOLUTION

What was the scope of their involvement?

We work closely with them to promote special events at our destination. They’re very involved in our convention and group sales operations. They support the salespeople with website tools. They came to us with a lot of recommendations, and wireframes. Eventually, we had a document that practically stretched the length of our office with the wireframe and what it was going to look like. They were very involved in every step along the way with that and took our input throughout.

They've redone our entire WordPress website. There are also some different widget addons. We had an old website than in excess of 12,000 pages and it was on a proprietary platform. We scrapped that and started fresh which was a huge project.

We have several online forms (subscription, RFP, and general contracts) and have also utilized CAPTCHA. On our visitor planner requests form, we have the opportunity for people to request a hard copy of our visitor planner, but they can also subscribe to our emails. By doing that, it's automatically integrated with Campaign Monitor—our email marketing service. It automatically adds information to that database. This has streamlined everything and reduced manual work.

With personalization, they have a few different iterations on the site with VWO. Some are based on location. The newer personalization efforts concern users' behavior on the website. If they are returning, their experience is personalized based on the type of pages that they visited previously so they get tailored content. We also used personalization for our PPC. For example, if someone clicks on a banner ad, the content is in line with what they have seen on the banner ad. If they were to visit that page organically navigating to it through the site, it might be a little bit different. Overall, the content is the same, but we want to make sure that the user experience is aligned, and see what they are expecting to see.

Additionally, they've taken care of SEO and search engine marketing (SEM). This helps us with digital advertising. We are constantly doing page optimizations to improve our SEO which is something we work really closely with them on. We've also expanded that into our video channels so that people using YouTube can also find our content, so we have expanded beyond the website.

We work with a media buying agency that handles all of our paid banner ads. In conjunction with them, we work very closely with Noble Studios to make sure that the content is aligned and that pages are delivering the experience that the user is expecting. They really are a partner in our marketing efforts. 

What is the team composition?

We primarily work with Shyla (Client Success Manager, Noble Studios). We meet with three to four team members on a monthly basis, but I know there are several others behind the scenes. The staff depends on what the project is and if it is more of a design or development project. Jarrod (CEO/Co-Founder, Noble Studios) and Kimberly (VP of Client Services, Noble Studios) are always available. 

How did you come to work with Noble Studios?

We sent out an RFP and had quite a few companies submit proposals. Their work was very polished and sophisticated and they really understood the market. One of the principals had actually worked at the Convention Authority, so they were very familiar with what our goals were and what we were trying to do. They were really able to reflect that attitude and personality of the destination. Ultimately, we chose them because of their work history, and I was familiar with the principals in their company. 

What is the status of this engagement?

We began working with them in July 2016, and the work is still ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

I consider them to be a leader in the digital arena and website development. When they first switched over our website, our website visits from one of our key markets went up significantly. We saw a lot of good traffic. Once we got the branding out there, we changed our strategy to more engagement and referrals.

We weren’t looking for huge website numbers. We wanted to double referrals and engagement and that happened. Our referrals to our partners have continued to grow from the time we launched the new site. We've also seen great improvements in our organic search ranking. 

How did Noble Studios perform from a project management standpoint?

They're really great to work with and very responsive—we reach out to them via email and Slack and meet with them monthly. There's always an open line of communication. If anything comes up, they are just a phone call away. Regardless of the day of the week, they're accessible, available to us immediately. They're always ready to give us good feedback in terms of their workload. We view them as an extension of our marketing team.

What did you find most impressive about them?

One of their strengths is their reporting and data collection. The reports they provide us with are clean, concise and easy to understand. I really like they are always available and willing to do a presentation in front of a board or stakeholders. I have interacted with them with four organizations including this one, and it has been consistent amongst all four organizations. Their performance is consistently strong, and their reporting is consistently accurate. They're really good at getting maximum value. 

I really like that all of our decisions are data-driven. When we develop ideas, we can make those decisions based on numbers, not just on hunches or what we might think is best. When we look back at the decisions we have made, we can look back with confidence that everything came from a place of thoughtfulness and that what the numbers showed was going to work for us.

Are there any areas they could improve?

In this line of work, there are always issues and problems that happen with the website or things that we're working on in the marketing world. Whether or not it is directly with Noble—it could be a marketing challenge on our end—they're always willing to dive in and help figure out a solution. They look at things very strategically. We appreciate that perspective and their willingness to work with our partners.  

Do you have any advice for potential customers?

Enjoy it. The people that work there are incredibly bright, and they have such talented employees. Some are extremely creative, and some are extremely numbers-driven. They really compliment each other and are able to give us the best product possible.

Really leverage the amount of knowledge they have on their team. Ask questions, share ideas, because they really are very forward-thinking and knowledgeable.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

New Website and Rebranding for Crisis Intervention Center

"I hope to use Noble Studio at every opportunity that I can in the future."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Jun. - Dec. 2018
Project summary: 

As part of a pro bono engagement, Noble Studios led a rebranding effort for a nonprofit crisis intervention center. They came up with a new name, developed a new website, and produced an introductory video.

The Reviewer
 
11- 50 Employees
 
Nevada
Rachelle Pellissier
Executive Director, Crisis Support Services of Nevada
 
Verified
The Review
Feedback summary: 

The number of incoming calls and the amount of new funding have increased markedly since the engagement began. Noble Studios' expert team inspired confidence by communicating clearly from the start. Their quality deliverables and can-do attitude contribute to the imminent expansion of their role.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there. 

I'm the executive director of Crisis Support Services of Nevada. We’re a crisis intervention call center and one of six National Lifeline call centers. Our region is the whole state of Nevada. We do all of the child abuse reporting for the rural counties in Nevada. We’re also sexual assault advocates for northern Nevada. Last year we helped over 67,000 people get through the crisis and we helped 450 survivors of sexual assault. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Noble Studios? 

Our organization is 53 years old. We started back in 1966 when there was only one phone line in everyone's house. Our business has changed drastically but our name was still Crisis Call Center. We called ourselves the best-kept secret in Nevada because no one knew what we did. They thought that the sexual assault work and all the other programming was done by someone else. We needed to rebrand and rename our organization.

SOLUTION

What was the scope of their involvement?

Noble Studios did a complete rebranding and name change. They led strategic planning to update our mission statement, vision statement, and purpose. Obviously we were very active in all of it, but they led the charge. At the beginning, they brought a whole team over to my office. Probably 10 of their people came over to discuss what they were working on for us. Then they went and listened to the crisis calls that come in order to get a clear idea of what we do every day. 

They developed a new website for us. It allowed people to go on the website and click one button to get to us directly. They can call in or get to our texting line right from the website. They also created a video that tells people what we do. Noble Studios did our digital marketing as well. They gave us the words and tools we needed to talk about what we do and the services we offer. 

What is the team composition?

I dealt with many members of their team, including Season (COO, Noble Studios). Teva (Senior Creative Designer, Noble Studios) was usually our main point of contact and made sure we were all talking. 

How did you come to work with Noble Studios? 

Noble studios does a philanthropic event every year for nonprofits in Nevada called Noble Deeds. I applied and they chose us. 

How much have you invested with them?

We did not invest anything financially because they provided their services pro bono. It was the equivalent of $120,000 worth of work. 

What is the status of this engagement? 

Work started in June 2018, and the website went live in the middle of December.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

The quality of Noble Studio’s work was phenomenal. Our website is beautiful. It features the new video right on the front page. The video still gives me goosebumps every time I watch it. We used it at our annual breakfast event last year and it got a great reception. The website is so easy to use because all the information and resources are accessible. We were already taking child abuse reports but now those calls have gone through the roof because people can get our help using those tools. 

As soon as they implemented the new website, I was able to bring in $800,000 worth of new grants and programs with all of the materials that they gave us. That's an 80% increase in program funding. That's why I will be using them again this year to do additional marketing work for which they will be paid through new state grants. I hope to use Noble Studio at every opportunity that I can in the future. 

How did Noble Studios perform from a project management standpoint?

Their team was excellent. They got all of the done within a six month period. Nonprofits aren’t used to working that fast. We like to mull over decisions, but Noble Studios came up with a timeline and they kept us to it. They let us contribute every step of the way through frequent communication.

What did you find most impressive about them? 

Everyone at Noble Studios is so kind and fun to work with. I adored working with every single one of them. They listened and responded well. They truly felt like part of our team. I've been at nonprofits for 25 years and I've never worked with another company that I enjoyed as much as them. 

Are there any areas they could improve? 

No. 

Do you have any advice for potential customers?

Consider the end game. Nonprofits might think that digital marketing or a new website is too expensive. However, the return on investment is tenfold. 

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer