We Know How Data is Done.

Your digital marketing strategy is precious. It contains critical ingredients for business growth.  Having it all work in concert as one, is how a brands succeed in today’s digital world… but it’s easier said than done.  The secret to having all these various elements integrated as one… is through understanding how to work with data.

Noble Digital knows data… Data helps keep your brand relevant and your message consistent across all touch points for a flawless user-experience that performs and scales. Learn more about how we can help get your digital strategy, planning in order… and easy to manage…. so you can hit your goals.

Noble Digital is a growth-obsessed digital marketing agency designed to help brands harness the power of data to cut through the noise, acquire new customers, and supercharge their storytelling. We have produced results for a range of clients that include: New Balance, Mutual of Omaha, as well as fast growing scale-ups like: Plated, Fundrise and BiohmHealth. From numbers to narrative, we combine data, strategy, design, and creative expertise to deliver impactful marketing and advertising that drives results. This can range from launching a brand platform, to hitting quarterly/annual acquisition goals, as well speeding up sales cycles, exit goals and much more.  Learn more about us here [VIDEO] https://wi.st/2N54amD

 
$5,000+
 
Undisclosed
 
2 - 9
 Founded
2012
Show all +
Santa Monica, CA
headquarters
  • 1507 7th St #101
    Santa Monica, CA 90401
    United States

Portfolio

Key clients: 

Mutual of Omaha, New Balance, Plated, Biohm Probiotics,  Fundrise, Telesign Orbitz, Coca-Cola, AT&T, In-Bev

Scaling from Nothing to Selling Out of Inventory 3x Image

Scaling from Nothing to Selling Out of Inventory 3x

  • Naming
  • Brand/Messaging Strategy
  • Influencer Activation/Strategy
  • PR Activation
  • E-Comm Design and Development (Shopify)
  • Funnel Flows/Upsell/Crossells
  • Email Nurture
  • Video Production
  • Digital Campaigning
  • Data Analysis and Optimization

Sold out of inventory 3x in opening months.  Gwyneth Paltrow invited brand to be featured on her e-pub:

Goop.com.  Eventually got into big box stores.
New Balance Campaign Image

New Balance Campaign

 

  • Top line competitive landscape

  • 3 strategic territories based in consumer insights

  • 3 distinct consumer-facing campaign options

  • "Ad-like imagery" as proof of

concept
  • Rationale for each distinct concept

  • PR-Activation Concepts

  • Data analysis/Insights to ground direction

  • New Balance approached Noble Digital to review their data so we could come up with the right message to develop a new  consumer-facing campaign to present one of their shoe lines in the most unique way.

    The current space is crowded so we dug deeper into the brand's rich history to find a story that was authentic yet connected with today's youth.

    https://nobledigital.com/case-studies/new-balance

    Scaling to $100M in 18 months

    Plated had everything!  A great brand presence, a beautiful website and a perfect nurture for an inbound flow from all their channels. 

    So what was missing? 

    High-volume customer acquistion. They needed a top of funnel element to breath life into their entire marketing machinery.  That's where we came in.

    Watch the video for excuritating detail of exactly how we helped them not only blow past their revenue

    goals... but get them to a $300M exit!

    Adulting is hard. And navigating the complexities of personal finances certainly doesn’t make it any easier. So how do you know if you’re doing it right?

    We helped Mutual of Omaha launched a new campaign to help Millennials answer that very question by creating

    - 3 campaign concepts to finalize one direction which then informed:

    - Two videos + retargeting videos

    developed around their customer segments and produced by Noble Digital.

    Noble Digital dug into data and competitors to develop positioning for the campaign as well as a complete journey for two types of customers with completely different needs and life goals.

    Syncing Large Teams to Update Their Message Image

    Syncing Large Teams to Update Their Message

    Telesign has clients like Microsoft to help them with text verification and many other solutions.  They were a B-series that had raised $79M until they were acquired by global conglomorate BICS.

    We helped their marketing team get in sync with their massive sales team by breakdown the "vision" of marketing and the hard realities that sales see every day.  You always need a balance of both if you're going to scale a

    brand.  This lead to new messaging that helped focus the hand off from marketing to sales.

    https://nobledigital.com/case-studies/case-study-telesign/

    Helping A Financial Platform with Customer Acquistion Image

    Helping A Financial Platform with Customer Acquistion

    Fundrise was a first-of-its-kind, direct-to-consumer real estate investment firm, that needed to build their business by finding new customers.

    Successfully identifying potential new customers (who had to be financially qualified and compliant with certain SEC regulations) presented a unique data science challenge that required a creative solution.

    Noble used an innovative strategic approach, leveraging

    third-party financial data points including banking and credit card information to build a customer profile. Noble then produced a targeted, video-marketing campaign to reach and convert those customers that even Google Search Ads couldn't find.

    https://nobledigital.com/case-studies/case-study-fundrise/

    Reviews

    Sort by

    Digital Analysis for POS SaaS Co

    "They're super knowledgeable in both data analysis and how content marketing can drive results."

    Quality: 
    4.5
    Schedule: 
    4.5
    Cost: 
    4.0
    Willing to refer: 
    5.0
    The Project
     
    Less than $10,000
     
    Nov. 2019 - Ongoing
    Project summary: 

    Noble Digital analyzed web traffic in order to define strengths and weaknesses for a POS SaaS company.

    The Reviewer
     
    1,001-5,000 Employees
     
    Pennsylvania, United States
    Marketing Manager, Large POS SaaS company
     
    Verified
    The Review
    Feedback summary: 

    Although there aren’t any metrics on their work yet, Noble Digital’s team understands how the site’s data and content fit together. Their workflow is smooth and effective, resulting in proven results.  

    The client submitted this review online.

    BACKGROUND

    Please describe your company and your position there.

    I am a marketing manager for a large software company that specializes in POS SaaS solutions.

    OPPORTUNITY / CHALLENGE

    For what projects/services did your company hire Noble Digital?

    We were looking for a professional analysis of some of our web properties using data to tell the story of where we are winning and losing.

    What were your goals for this project?

    We wanted to get a better understanding of our web traffic, how users discover our brand, and help us see the big picture and help identify where we are and where we should be.

    SOLUTION

    How did you select this vendor?

    Noble partnered with another agency for a webinar I signed up for.

    Describe the scope of their work in detail.

    - Identified major and minor gaps to help increase revenue opportunities. - Broke down our funnel flow in great detail to pinpoint how much deeper we could take things. - They understand how the whole picture (data and content) fits together since they also do content production.

    What was the team composition?

    Worked closely with the principle of the firm.

    RESULTS & FEEDBACK

    Can you share any outcomes from the project that demonstrate progress or success?

    I cannot share any outcomes at this time.

    How effective was the workflow between your team and theirs?

    Extremely easy and effective workflow

    What did you find most impressive about this company?

    They're super knowledgeable in both data analysis and how content marketing can drive results.

    Are there any areas for improvement?

    N/a

    5.0
    Overall Score
    • 4.5 Scheduling
      ON TIME / DEADLINES
    • 4.0 Cost
      Value / within estimates
    • 4.5 Quality
      Service & deliverables
    • 5.0 NPS
      Willing to refer

    Brand Re-Launch for Fashion Company

    "They’re data-people… and they’re creative too. But, their creativity is based on data, which makes all the difference."

    Quality: 
    5.0
    Schedule: 
    5.0
    Cost: 
    4.5
    Willing to refer: 
    5.0
    The Project
     
    $10,000 to $49,999
     
    Nov. 2019 - Ongoing
    Project summary: 

    Noble Digital provides marketing support, analyzing the competition and product lines. They also produce creative promotional content.

    The Reviewer
     
    11-50 Employees
     
    California
    CEO, Fashion & Apparel
     
    Not verified
    The Review
    Feedback summary: 

    The new, strategy-backed product lines have already generated an ROI. Now, stakeholders can focus on expanding their offerings and reaching new customers. The vendor's streamlined communication method has functioned well. They offer new, valuable industry knowledge.

    The client submitted this review online.

    BACKGROUND

    Please describe your company and your position there.

    I am the founder of an online fashion brand in San Diego. I oversee product selection and operations.

    OPPORTUNITY / CHALLENGE

    For what projects/services did your company hire Noble Digital?

    Despite our retail experience, we needed help with researching what product lines to focus on and understand the competition as well. We don’t have much in-house design so we needed a partner to outsource both the strategic side of our marketing as well as the creative content development.

    What were your goals for this project?

    We needed revenue streams to produce working capital that we could then reinvest back to continue growing our operations.

    SOLUTION

    How did you select this vendor?

    Noble was referred by a friend. We spoke with a few options in but we quickly discovered the other options were too focused and didn’t grasp the bigger picture we needed to figure out.

    Describe the scope of their work in detail.

    The work started with a discovery phase which led into strategy. After that phase, Noble made it really clear what our options where and were even helped us prioritize everything in a way that made it easy for us to focus our budget and be clear about what was urgent and what could be put on the back burner. From there we were supplied with deep analysis work that helped us decide on some key products that we’re already seeing results from.

    What was the team composition?

    Strategist, analysts, creative director

    RESULTS & FEEDBACK

    Can you share any outcomes from the project that demonstrate progress or success?

    We have already begun seeing ROI from the new product lines that were developed. The most important win is that it’s helping us develop a financial runway so we can continue expanding our line and explore new audiences, while staying in the black.

    How effective was the workflow between your team and theirs?

    There was intense intake period where I was able to dump all my hopes and concerns, but once finished, they operated as an extension of me. Communications were only as needed. The didn’t bother me with the small stuff, which left me focused more on strategic decisions. The end result was better than I had expected.

    What did you find most impressive about this company?

    I was impressed by how I learned something I didn’t know about my own industry and more impressed that it was all through data analysis. Everything was data-driven. Noble is also very intuitive. They’re data-people… and they’re creative too. But, their creativity is based on data, which makes all the difference.

    Are there any areas for improvement?

    None that I can think of. This is an ongoing engagement and I'm excited to see where things go next.

    5.0
    Overall Score
    • 5.0 Scheduling
      ON TIME / DEADLINES
    • 4.5 Cost
      Value / within estimates
      There was slight sticker shock... but we're already seeing ROI, so probably irrelevant.
    • 5.0 Quality
      Service & deliverables
      better than other agencies we've worked with in the past.
    • 5.0 NPS
      Willing to refer

    Video Production & Marketing for Insurance Company

    "The team is creative and hard-working."

    Quality: 
    5.0
    Schedule: 
    5.0
    Cost: 
    4.0
    Willing to refer: 
    4.0
    The Project
     
    $50,000 to $199,999
     
    June 2018 - June 2020
    Project summary: 

    Noble Digital produced a series of videos for an insurance company. The team also created an advertising campaign.

    The Reviewer
     
    5,001-10,000 Employees
     
    Omaha, Nebraska
    Director of Advisor Marketing & Operations, Insurance Firm
     
    Verified
    The Review
    Feedback summary: 

    The videos and advertisements led to increased ad-to-landing page conversions. Noble Digital works to deliver quality results that meet the needs and expectations of the client. The team is effective and consistent.

    The client submitted this review online.

    BACKGROUND

    Please describe your company and your position there.

    I am the Director of the Advisor Marketing and Operations team for an Insurance company.

    OPPORTUNITY / CHALLENGE

    For what projects/services did your company hire Noble Digital?

    A series of videos and ads to create a lead generation project targeting millennials and young X'ers.

    What were your goals for this project?

    Lead Generation

    SOLUTION

    How did you select this vendor?

    A team member attended their breakout session at a marketing conference.

    Describe the video(s) and the process in detail.

    We worked with Noble to develop a lead generation marketing campaign in 2019. They developed creative resources around a funnel flow and the theme “Adulting is Hard.” Creatives included two, TV quality videos, retargeting videos and messaging that our internal teams used to create ads and a landing page. 

    What was your vendors' project management or feedback process?

    No feedback

    RESULTS & FEEDBACK

    Can you share any outcomes from the project that demonstrate progress or success?

    These changes resulted in increased ad-to-landing page conversions.

    How effective was the workflow between your team and theirs?

    Several months after the campaign started, Noble reviewed our media data and recommended changes to optimize the efficacy of the campaign. 

    What did you find most impressive about this company?

    The team is creative and hard-working.

    Are there any areas for improvement?

    No

    4.5
    Overall Score
    • 5.0 Scheduling
      ON TIME / DEADLINES
    • 4.0 Cost
      Value / within estimates
    • 5.0 Quality
      Service & deliverables
    • 4.0 NPS
      Willing to refer