What evidence can you share that demonstrates the impact of the engagement?
The app’s analytics help me train the hosts in terms of customer patterns. Instead of guessing, we're able to actually look at hard data. We’re getting more customers, and more customer retention, because of our ability to more accurately quote wait times. There’s been a significant increase in customers choosing to stay and wait for a table—and then eating—which results in more business. It's definitely been a positive domino effect.
How did NextME perform from a project management standpoint?
The team is very involved throughout the whole process. They not only ask for our feedback, they use it to make changes if we think something’s unclear or unhelpful. They're very accessible. We can call them whenever we have a problem. Recently, I reached out to them because the app was a little buggy over the weekend. They emailed me back right away but I didn’t have time to respond. When they didn't hear from me, they followed up with a phone call just to make sure everything was in working order. They really want to make sure our experience is positive.
What did you find most impressive about them?
The app has really taken off and it’s been so impressive to watch. The success and the journey that we've taken with them has been really cool. They’ve grown a lot in their business, which is helping us grow. The NextME app really allows us to do things that we weren't able to do before. It's just an awesome partnership.
Are there any areas they could improve?
I can't think of anything.
Do you have any advice for potential customers?
Keep track of all of those little glitches. They want to know about every bug, even if it doesn't happen very often. They really care about those things because that's how they improve the app and keep getting better.