What was the scope of their involvement?
They took information from our pre-existing website and migrated it to a new Wordpress site that they built from scratch. Before they began development, we held initial design conversations to discuss our requirements and expectations. They used that information to generate preliminary versions of the site. They then forwarded us these prototypes, and we would let them know if we liked them and wanted to proceed, or if we wanted to make changes, such as layout modifications or color scheme adjustments.
In addition to maintaining our site, they implement Google Ads campaigns and provide SEO management. They’ve produced content for the website as part of their SEO strategy.
What is the team composition?
We work closely with three people from Newbird, one of whom is our project manager. I’m not sure how many others from their end are working on our account.
How did you come to work with Newbird?
After working with two other companies in the Greater Buffalo area, we decided to find a new web development and digital marketing partner. Newbird is another company that's located close by, and when we met with them, we felt that they had a real understanding of what we were trying to accomplish. We felt comfortable moving forward with their team and began working with them soon after meeting them.
What is the status of this engagement?
We started working with them in August 2015, and they’re continuing to provide website maintenance and digital marketing services.