New Evolution Video

Please describe your company and your position there.

I am the Brand Manager at ViruShields, Inc. We invent and manufacture Personal Protection Enhancement products for a safer global community. We are based in California with a team of about 75. My team creates enduring brand messages that drive sales, increase brand loyalty, and improve market share.

For what projects/services did your company hire New Evolution Video?

Our company hired New Evolution Video to help us tell the story of our B2C product by taking it to the people and capturing first time user's experience.

What were your goals for this project?

Our goal was to create a high resolution, professional video on our social channels as well as national commercial placement.

How did you select New Evolution Video?

New Evolution Video came highly recommended to us by one of our consultants.

Describe the video(s) and the process in detail.

Once the vision of a "Man on The Street" video was approved and N.E.V. was brought in, our teams collaborated on building the script, choosing the location and the talent.

After a full day of filming, the footage was edited quickly and sent over for approval. We received four videos and a B-Roll cutdown that were dynamite. The editor we worked with understood key words that were important to our brand and built three short videos around those concepts.

What was your vendors' project management or feedback process?

We worked with Richard and Corey (editor)_ to build a vision and design a story concept.

Can you share any outcomes from the project that demonstrate progress or success?

The videos have and continue to achieve the highest impressions on our social channels. We have also just launched a national television commercial using the footage created by New Evolution.

How effective was the workflow between your team and theirs?

Richard was and still is quick to reply to any of our questions or needs. Through the process, working with New Evolution Video was like working with an extension of our team. They understood and respected our timeline. The editor was quick to make any edits that our team requested. We were pleased with the entire experience.

What did you find most impressive about this company?

The final product was stunning. We could not have been happier with the outcome. Overall we had a positive experience with this team and would absolutely use them again in the future.

Are there any areas for improvement?

We created the video in 2020 and understand COVID restraints. The NEV team was very respectful and professional with COVID restrictions. What we would have liked to have seen n advance was a better idea of roles during filming.

Additional team members from our group had to stay on sight and assist production with gathering individuals to participate. While we lacked the ability to oversee certain parts of filming, ultimately we were pleased with the outcome of the story telling and final product.

This review was published on Dec. 15, 2020

Darren Johnson

Marketing Director, Virus Shield Manufacturer

Health, Wellness, & Fitness

11-50 Employees

San Diego, California

$10,000 to $49,999

August 2020

Project summary: 

A transparent virus shield manufacturer hired New Evolution Video to produce product videos to promote their core product and connect with the target audience.

Feedback summary: 

The company is happy with the work that the New Evolution Video team did during the project. The company was most impressed by the production of the resulting videos and they had a pleasant experience working with the team.

BACKGROUND

Please describe your company and your position there.

Marketing Director

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire New Evolution Video?

We hired New Evolution to do a video for a product launch and an amazing commercial was needed

What were your goals for this project?

a high quality commercial that connected with our audience

SOLUTION

How did you select New Evolution Video?

They have the best work

Describe the video(s) and the process in detail.

The video was filmed in two locations, a professional interviewer/Actor took people off the street to do an on-the-spot review

What was your vendors' project management or feedback process?

It was great

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Great work

How effective was the workflow between your team and theirs?

They did awesome

What did you find most impressive about this company?

The production was very good and result was great.

Are there any areas for improvement?

no, these guys have it dialed in

Star Ratings

Overall rating: 5

Quality: 5

Schedule: 4.5

Cost: 5

Willing to refer: 5

Please describe your company and your position there.

I am a Marketing & Media specialist at a leading insurance brokerage.

For what projects/services did your company hire New Evolution Video?

We hired New Evolution to help direct and produce 2 videos featuring our company's leadership and colleagues to tell the story of our mission and things we have learned during the tough year that 2020 has been.

What were your goals for this project?

Our goal was to emphasize our mission statement through story telling and personal experiences from 2020, a year where we shifted to working remotely and had to work together harder than ever to support our clients, colleagues and communities through unprecedented challenges.

How did you select New Evolution Video?

We have worked with New Evolution in the past on smaller video projects and client case studies.

Describe the video(s) and the process in detail.

To share how this year has inspired us to care even more deeply about our mission to "be there in the moments that matter for our clients, colleagues, and our communities", we developed 2 videos - one client-centric and one colleague-centric.

The client video spoke to the challenges we have seen businesses that we care deeply about face, and how a silver lining of this year is that the barriers between us have been eliminated and we are all in this together.

The colleague video spoke to the incredible resilience and strength we have seen our team display as they have worked together, adjusted to changes, balanced the unbelievable stress of work and life, and are truly the best in the business.

New Evolution helped us refine our scripts, helped our most authentic and genuine self shine through these stories, and infuse the honest emotion of it all. They did an incredible job working closely with us and provide creative direction to bring our vision to life.

What was your vendors' project management or feedback process?

First, internally we worked with our leadership and featured colleagues to compile their thoughts and stories into an outline of the message we wanted to tell, and New Evolution made adjustments to our scripts to ensure the wording felt strong and true. On set, they worked closely with our "talent" and Director of Communications to bring out their most authentic self while maintaining a certain level of artistic storytelling.

Can you share any outcomes from the project that demonstrate progress or success?

We have used the two videos in a couple of ways so far, one being in our digital holiday message to clients. We have received amazing feedback from clients saying how much they loved the message, prompting our sales teams to thank our marketing department for the hard work.

We have also shared one of the videos so far on social media, and played them at an internal colleague drive-in holiday movie. So many people have said it moved them and have shared it on social media, saying they are so proud to work for our company. Even a competitor commented on the video, saying "Classy and compassionate- nicely done".

How effective was the workflow between your team and theirs?

New Evolution is on TOP of it. They are responsive, clear in their communication and ideas, and incredibly enthusiastic about our ideas which makes our goals feel validated and exciting.

What did you find most impressive about this company?

Just their general enthusiasm for what we are trying to accomplish. They were always so excited to talk through ideas, share feedback and elevate our brand in any way they can with their outside creative perspective.

Are there any areas for improvement?

I can't think of any. They are quick, talented, and effective and did an awesome job with this project.

Please describe your company and your position there.

We are a medical device start-up based in San Diego, CA. 

For what projects/services did your company hire New Evolution Video?

New Evolution Video was selected in a RFP process out of 6 identified service providers. They were selected for the clarity of vision in the proposal and the history of strong deliverables we viewed online. They were sanctioned to shoot a wide variety of clinical education and promotional videos

What were your goals for this project?

The goal was to drive awareness of an unmet medical need in healthcare delivery associated with infection control, and the delivery of the first clinical solution.

How did you select New Evolution Video?

Following requests for proposals, both interviews, NDA's and documents were exchanged. NEV brought the clearest vision and a history of well executed deliverables. They were competitively priced. It was clear that they were the best choice for us.

Describe the scope of their work in detail.

From concept to screenplay, to on site / in studio shoot, to post editing and deliverables, NEV was fully integrated into the team.

What was the team composition?

Our team interacted with pre-shoot copy editors and screen play writers, we met on site with world class videographers and crew, and interacted routinely in post with a customer service oriented editing and account management team.

Can you share any outcomes from the project that demonstrate progress or success?

A suite of highly engaging evidence-based medical leaders have been captured for use in education and promotion on the core topics central to our business. A unique video shoot took place in the early stages of COVID-19 in what was my first orientation to a social distanced and safe studio shoot that delivered an highly effective and concise promotional mini-film for educating both the professional and lay community on a new milestone in infection control.

How effective was the workflow between your team and theirs?

It was, and it remains, excellent.

What did you find most impressive about this company?

The seasoned expertise coupled with customer satisfaction edict.

Are there any areas for improvement?

We were very satisfied with the team and the results.

Introduce your business and what you do there.

I work for a leadership development consulting agency. We offer leadership development trainings to public sector clients across the state of California.

What challenges were you trying to address with New Evolution Video?

One of our clients hired us to create a series of training videos. We wanted to include live-action footage, but we didn’t have experience with videography, so we brought in New Evolution Video.

What was the scope of their involvement?

We had a video conference call and provided some examples of what we wanted. They worked with our video production vendor who edited the footage and incorporated it into the videos we were making.

What is the team composition?

I worked with Richard (Owner) and Markus (Associate Producer). 

How did you come to work with New Evolution Video?

Our production vendor recommended them to us. Originally, our production vendor was going to do the videography herself, however, she works remotely, and it didn’t make sense to travel because of the COVID-19 pandemic. Instead, she found us a local videography company. 

How much have you invested in them?

We spent around $3,000. 

What is the status of this engagement?

We first met with them in July 2020, and the shootings took place that August. It took 1.5 days for them to get all of the footage.

What evidence can you share that demonstrates the impact of the engagement?

We were happy with the end results and the quality of their work. It met what we were looking for. 

How did New Evolution Video perform from a project management standpoint?

They were fantastic. The process was extremely organized, and they helped us think through what we needed to do to prepare for the shoot. They were also very timely and responsive. 

What did you find most impressive about them?

Their expertise and knowledge of videography are impressive. I also appreciated their commitment to quality. I never felt like I had to stand up and ask to redo a shot because they were on top of it. 

Are there any areas they could improve?

We haven’t worked with any other videographers, so I don’t have anyone to compare New Evolution Video to. I’m happy with the engagement. 

Do you have any advice for potential customers? 

They’re willing to work with you to prepare for the shoot and make sure you get everything you want. Take advantage of that and don’t be afraid to ask them for help. It’s helpful to create a schedule for the day of the shoot to make sure you get through everything. 

Please describe your company and your position there.

I work in project management, engineering and marketing for a technology company that both manufactures and acts as a general contractor.

For what projects/services did your company hire New Evolution Video?

The original scope of work was to make a required pre-construction still and video image record of our sprawling job site as required by project specifications. The intent was to make a high-definition record of all on-site infrastructure that were to be affected by our scopes of work.

This also consisted of miles of surface roads and material staging areas. The records had to be of superb quality as we are liable for repairing/re-building anything that might become damaged during our operations to complete the municipal project for the City of Carlsbad, CA.

After great success with that, we decided to expand the SOW with New Evolution Video to include recording various technically challenging site activities as both a training and marketing tool whereby what we do could then easily be translated into understandable imagery.

What were your goals for this project?

Initially to satisfy the contractual requirements of the City, then evolving to development of training and marketing materials.

How did you select this vendor?

We canvased the San Diego County area for the best fit drone capable video production company. The person(s) to oversee the on-site filming and post-production editing would need to be very technically minded, creative and able to think fast on their feet with on-going site change dynamics posed by work activities and variable weather conditions (high winds).

Richard Tiland the founder of New Evolution Video got personally involved in answering all of our questions and preparing a proposal. Their proposal/technical acumen impressed us the most. To our knowledge, this type of work using a drone had not been performed before and Mr. Tiland was excited about the challenge.

Describe the video(s) and the process in detail.

We spent a couple of hours going over our business/technology and prepared general storyboards. Mr. Tiland was not daunted by anything and was able to interact in real-time as there's no script per se for most of this type of work. He became familiar with what we did mostly by witnessing it first-hand and spontaneously, was able to get phenomenal footage.

He needed to be flexible and ready to adapt/switch gears moment by moment at a very active job-site and he worked exceptionally well accepting both technical and artistic direction as well as masterfully dissecting situations on his own. There was never any bickering or feelings hurt/all went smoothly every day that production occurred.

What was your vendors' project management or feedback process?

We have been presented with edited/"catalogued" footage as needed/when needed for our review and presentation to our clients. Missing deadlines was never an issue, we were always well within allotted scheduling. For our current/on-going projects, we receive immediate updates regarding the quality of our footage. We are still in the beginning stages of collecting material. We will work side by side during the editing process.

Can you share any outcomes from the project that demonstrate progress or success?

At this juncture we can say that the municipality and their quality assurance sub contractors were absolutely floored by the quality of our submitted materials thus far. We received no other comments aside from praise. Actually using a drone and having 4K footage was first for all involved.

It is becoming more and more common for owners/municipalities to require comprehensive high definition still + video footage of job-sites to ensure that no contractor damages have been incurred over the course of work. We decided to to do this with a drone and we saved almost a day of labor in the process.

How effective was the workflow between your team and theirs?

Phenomenal thus far/no complaints.

What did you find most impressive about this company?

They are extraordinarily capable and easy to work with. They have been very flexible and have NOT said NO when crazy work-site scheduling changes have turned things completely upside down. Their response??? Saved our bacon....

Are there any areas for improvement?

Growing pains can hamper a bit at times....Usually that's a good problem.

Introduce your business and what you do there.

I’m a partner and co-founder of iConnection. We run spa and wellness events for the Southern California spa industry. Every year we have three networking events with about 150 attendees from the community and about 25 spa vendors.

What challenge were you trying to address with New Evolution Video?

We always need a professional videographer and photographer for our events. New Evolution Video has been working with us to capture these events through photos and videos every year.

What was the scope of their involvement?

Essentially, New Evolution Video takes B-roll footage and take hundreds of photos of our annual events. After they edit the materials, we share it across social media, particularly Facebook, and people tag themselves and their products to promote their businesses. The people and vendors who attend our events use those shots and videos for their own social media purposes.

What is the team composition?

Richard (CEO, New Evolution Video) has sent various photographers and videographers over the years. I’ve met about 6–7 of those teammates throughout our engagement. 

How did you come to work with New Evolution Video?

I’ve known Richard personally for a long time, so when he established New Evolution Video, it was an easy decision to choose them for our needs. I’d already seen his work and the four founders of my company have also known Richard for a while. We trusted him, knew his skill level and attention to detail, so we didn’t even consider any other company.

What is the status of this engagement?

We’ve been working together on this project since 2010 and our engagement is ongoing.

What evidence can you share that demonstrates the impact of the engagement? 

We’ve gotten extremely positive feedback on the photos and videos. Just by looking at our Facebook page, the traffic to all of the photos and videos is clear. Everyone “likes”, tags, shares, and reposts the content across social media. After the events happen, people jump straight to our Facebook page to use them for their own channels. 

How did New Evolution Video perform from a project management standpoint?

We communicate by phone, email, text, and in-person. We can give a date and Richard or his teammates will show up for the events. Between 24–48 hours after an event, all of the videos and pictures are uploaded for us to access. Everything is done in a very timely manner. 

What did you find most impressive about them?

The great people on their team make them stand out from others in the industry.  Richard knows our project well, so we only need a quick phone call for him to know exactly what to do. After the first time working together, everything just fell into place. 

Are there any areas they could improve?

No. Going into our tenth year with them, we’re delighted with New Evolution Video and will continue to use them. We have no plans to ever change that as long as we have our events. 

Do you have any advice for potential customers?

Contact them directly. Speak to Richard and he will customize their services to fit your needs.

Introduce your business and what you do there.

I am the global marketing director of Solar Gard. It is a division of Saint-Gobain, a 350-year-old manufacturing conglomerate. Our primary focus is improving comfort and protection through window film and surface protection solutions.

What challenge were you trying to address with New Evolution Video?

We were undergoing a rebranding and a recreation of our message. We wanted to make a video that would help us articulate that.

What was the scope of their involvement?

The video had 4 to 5 different sets. New Evolution Video assisted us with scene location, finding the right spots, and picking actors and actresses. They also helped out with sound, script editing, and workflow. They have helped us brainstorm a few concepts and once we decided on one we liked, we went on to the structuring of the storyboard. From there, New Evolution Video took full responsibility for the direction, production, after production, sound and voiceovers, and so on. We included some graphics and digital effects, predominantly words on the screen, and our logo coming out as a watermark in some areas. Digital effects included putting a grid over windows where our products were displayed. One of the benefits of our products is that they can't be seen. In order to help highlight this, we placed that grid on the covered areas.

We have brought New Evolution Video for a new project consisting of a video explanation of our manufacturing process. New Evolution Video has brought in a different director for it, but I've been equally impressed with the quality of our final product.

How did you come to work with New Evolution Video?

We put together a scope document which was sent out for RFPs. We analyzed multiple potential partners, ultimately selecting New Evolution Video because of their balance between cost and professionalism. They showed some creative feedback for our RFP. We wouldn't have expected to get along as well as we did when we met New Evolution Video face to face, given that we're a corporate organization and they're a creative agency. The team is made up of great people with great ideas.

How much have you invested with New Evolution Video?

The cost of New Evolution Video's services has been between $10,000 and $50,000 for both of our projects.

What is the status of this engagement?

The videos have been completed.

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

One of our videos was for internal purposes, so I can't provide any statistics for it. It was highly praised internally. It looks like a professional production, which is great. Our next video had a lower cost, but the general impression for it was that we spent a lot more money than we actually did. The quality was there.

How did New Evolution Video perform from a project management standpoint?

New Evolution Video's team was well-organized. They stuck to their promises, met our communication expectations, and performed well. I'd recommend New Evolution Video to anyone.

What did you find most impressive about New Evolution Video from other providers?

New Evolution Video is made up of good people. They made an excellent job of extracting what our real need was and bringing some creativity to help deliver it.

Are there any areas New Evolution Video could improve?

None.

Introduce your business and what you do there.

Verimatrix is a security company in the telecommunications space. I work in our marketing department.

What challenge were you trying to address with New Evolution Video?

We are a technical company and the telecommunications space is very complex. New hires were having a hard time understanding what we do, so we were trying to create a video that explains our company’s services. 

What was the scope of their involvement?

I had developed a script which was 18 pages long and they cut that down to 4 pages. From there, we laid out each of the frames, how they were going to flow, and what we were going to represent visually. The video was true animation and they did a phenomenal job with it. We developed the main character before we did the rest of the video. They animated the video according to what we had outlined. We’ve done a range of projects with them since.

How did you come to work with New Evolution Video?

There were 3 other people who had worked on the project before me and I had their referrals. I did an RFP process with 10 different companies. I went through their proposals and what stood out to me from New Evolution was they had really quality and creative work. Because we are a technical company, I was looking for something that was going to bring character to a dry subject. I saw a lot of creativity in what they put together. For the quality of the work that they did, they were at an amazing price point.

How much have you invested with New Evolution Video?

The cost per project was $5,000 to $15,000.

What is the status of this engagement?

We are currently working with them.

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

With the latest project, we did an energizing, motivational video for our annual meeting. Everybody loved it and said it would make a great commercial. The original project we did even helped people who have worked here for 5 years understand our business.

How did New Evolution Video perform from a project management standpoint?

They’ve been on time with almost everything. We have open communication. I work directly with Kurt, who’s my primary point of reference. He always returns calls and emails in a timely manner.

What did you find most impressive about New Evolution Video?

When I have a strong vision of what I want to see, they are able to make that happen.

I’ve also given them projects that just have an outline and they were able to work within that framework.

Are there any areas New Evolution Video could improve?

Overall, they’re doing great.