What was the scope of their involvement?
The video had 4 to 5 different sets. New Evolution Video assisted us with scene location, finding the right spots, and picking actors and actresses. They also helped out with sound, script editing, and workflow. They have helped us brainstorm a few concepts and once we decided on one we liked, we went on to the structuring of the storyboard. From there, New Evolution Video took full responsibility for the direction, production, after production, sound and voiceovers, and so on. We included some graphics and digital effects, predominantly words on the screen, and our logo coming out as a watermark in some areas. Digital effects included putting a grid over windows where our products were displayed. One of the benefits of our products is that they can't be seen. In order to help highlight this, we placed that grid on the covered areas.
We have brought New Evolution Video for a new project consisting of a video explanation of our manufacturing process. New Evolution Video has brought in a different director for it, but I've been equally impressed with the quality of our final product.
How did you come to work with New Evolution Video?
We put together a scope document which was sent out for RFPs. We analyzed multiple potential partners, ultimately selecting New Evolution Video because of their balance between cost and professionalism. They showed some creative feedback for our RFP. We wouldn't have expected to get along as well as we did when we met New Evolution Video face to face, given that we're a corporate organization and they're a creative agency. The team is made up of great people with great ideas.
How much have you invested with New Evolution Video?
The cost of New Evolution Video's services has been between $10,000 and $50,000 for both of our projects.
What is the status of this engagement?
The videos have been completed.